Disposable Diapers - up&up™ (Select Size and Count) (Color or Pattern May Vary)
$36.99 when purchased online
Target Online store #3991
About this item
Highlights
Packaging may vary. Same trusted quality.
Disposable diapers
Hypoallergenic
Made without elemental chlorine, lotions, latex, fragrances, parabens and phthalates
12-hour leak protection
2 designs per pack
Breathable outer cover
Wetness indicator
Comfort-touch liner
Description
Keep your baby comfortable with the Disposable Diapers from up&up™. Featuring a pocketed waistband that helps prevent leaks and blowouts, these absorbent and soft disposable diapers have a soft and snug waistband and tinted secure-grip tabs for a comfortable fit. They're hypoallergenic and have a super-absorbent channel for 12-hour leak protection. Plus, they come in two designs for extra cuteness.
up&up™: We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
These diapers offer a budget-friendly alternative to name brands, providing good absorbency and comfort for everyday use. Many guests appreciate their softness and fit, making them suitable for active toddlers. While they excel during the day, some guests suggest they may not be ideal for overnight use. Overall, these diapers are a reliable choice for parents seeking quality without overspending, with many noting their effectiveness in preventing leaks and rashes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2
4.2 out of 5 stars
13756 star ratings
4.2 out of 5 stars with 13756 reviews
gentle on baby
3.4 out of 5
gentle on baby: 3.38 out of 5
keeps baby dry
3.0 out of 5
keeps baby dry: 2.98 out of 5
quality
2.8 out of 5
quality: 2.8 out of 5
sizing
true to size
sizing: true to size
value
3.3 out of 5
value: 3.26 out of 5
42% would recommend
2453 recommendations
Good for the price
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Sierrrraa - today, Verified purchaser
I do like these diapers for the price point. They are small so you may want to size up especially if your baby is at the top of the weight range for the size. For the price these diapers work great. I did not have any leaks or blowouts, however I think they are not very soft. If I need a non-expensive diaper in a pinch I would purchase these, but I will be sticking to other brands.
gentle on baby
3.0 out of 5
gentle on baby: 3 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
3.0 out of 5
quality: 3 out of 5
sizing
too small
sizing: too small
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
No 1in my opinion.
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Red - today, Verified purchaser
My twins have been wearing this brand from size 4 to 8. Thank you for making a size 8 diaper. The price and the quality are great.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Good
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
BD - 1 day ago, Verified purchaser
Surprisingly absorbant . Will buy again. Seems to run a bit smaller than pampers .
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
4.0 out of 5
quality: 4 out of 5
sizing
too small
sizing: too small
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Not good!
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Jhelton - 1 day ago, Verified purchaser
I used these with my son a few years ago and lived them so got them with the new baby….they have definitely changed. Will not be buying again and they run pretty small.
gentle on baby
2.0 out of 5
gentle on baby: 2 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
too small
sizing: too small
value
3.0 out of 5
value: 3 out of 5
Did you find this review helpful?
Tried and True
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
PocketMom - 2 days ago, Verified purchaser
I prefer the Up&Up diapers to all other brands, I have had children consistently in diapers since 2014. They are soft without falling apart and strong without being plastic-y.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Not true to size at all
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Jedivulcangirl - 2 days ago
These diapers run very small. The size 2 says for 12-18lbs. My daughter is 14lbs and these did not fit. I compared the size to one of her old size 1 diapers and the target brand was smaller. This is false advertising!
gentle on baby
3.0 out of 5
gentle on baby: 3 out of 5
keeps baby dry
2.0 out of 5
keeps baby dry: 2 out of 5
quality
3.0 out of 5
quality: 3 out of 5
sizing
too small
sizing: too small
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Product changed.
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
EviesMom - 2 days ago, Verified purchaser
These use to be amazing and my go to because they worked just as well if not better then name brand. My daughter constantly pees through these now, I found myself changing her once a hour and they would not hold through the night. Back to pampers.
gentle on baby
1.0 out of 5
gentle on baby: 1 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
too small
sizing: too small
value
1.0 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
Good diapers - hold a ton and no issues
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
TexasMama3 - 3 days ago, Verified purchaser
Great price and good diapers
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Great price and Quality
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Kruf - 3 days ago, Verified purchaser
We use Pampers, Huggies, and Up&Up. I shop the sales so what I am getting varies on sale and in-stock. Up&Up is a great option for the price. I've not experienced any drawbacks in comparative to the brand names. I am specific to using Pampers with the overnight diapers. I use Huggies cruisers now that my baby is 15mths because I like the easy ups. But we still use a ton of Up&Up diapers as well. They are great to send off to daycare because they are being changed every 2 hrs and if there's a bit of unintentional sharing, you're not taking as big of a hit out of pocket when replacing supplies or when your child hits that out of know-where growth spurt and sized out.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
best diapers ever
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
kk - 3 days ago, Verified purchaser
My favorite diapers, they are super soft and durable, and are good for keeping messes contained. they are super good quality and I love the price.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Great Quality!!!!!!!
5 out of 5 stars
Isaac - 3 days ago, Verified purchaser
Great Quality!!!!!!!
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Not a great fit on a chunky baby, but ok otherwise.
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Rebecca TF - 4 days ago, Verified purchaser
These diapers run small. If you have a chunky baby you will need to size up or go with a different brand. My first baby was small and she fit in these really well, just not with my chunky second baby. They are a great, cost effective option if you can get a good fit.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
4.0 out of 5
keeps baby dry: 4 out of 5
quality
4.0 out of 5
quality: 4 out of 5
sizing
too small
sizing: too small
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Holds Very Little
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Ekatah - 4 days ago, Verified purchaser
Only good for day time use, must change immediately once that line turns blue. Even if it is just a little bit of pee. The diaper does not hold well.
1 reply from the Product Manufacturer team - 4 days ago
Thank you for taking the time to share your review with our team! Your feedback is important to us, and we would love to help ensure that our diapers are as absorbent as expected. You may want to try sizing up, as absorbency increases with each larger size. If we can assist further, please do not hesitate to reach out to Target Guest Services at guest.service@target.com.
gentle on baby
2.0 out of 5
gentle on baby: 2 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
true to size
sizing: true to size
value
2.0 out of 5
value: 2 out of 5
Did you find this review helpful?
Disappointed
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Christina - 4 days ago, Verified purchaser
Very disappointed in the product. Purchased these to try with my daughter. I thought the price seemed to be decent compared to the other brands. I ended up being highly disappointed. They are very thin and it seems like every diaper she leaks through them. It's frustrating! You get what you pay for sometimes. I don't recommend.
1 reply from the Product Manufacturer team - 4 days ago
Oh no! This isn't what we like to hear, and we would like to help. Please connect with us at guest.service@target.com, and our team can assist further. Thank you.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
2.0 out of 5
keeps baby dry: 2 out of 5
quality
2.0 out of 5
quality: 2 out of 5
sizing
true to size
sizing: true to size
value
3.0 out of 5
value: 3 out of 5
Did you find this review helpful?
Excellent
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
R123 - 5 days ago, Verified purchaser
Great diapers, great fit. No bad chemical smell when baby has a dirty diaper unlike other brands.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Run so small
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
Miranda - 5 days ago, Verified purchaser
The price and quality are great, but these run so small compared to all other brands. I bought a big box of size 1 and can't use them because they fit like newborn size.
1 reply from the Product Manufacturer team - 4 days ago
Hello, and thank you for your review! Our diapers contain size guidelines on their packages, and although we do our best to provide the best guidance, the best sizing can vary since each body is different. We would love to help find the best fit for your baby! Feel free to reach out to us directly at guest.service@target.com so that we can assist further.
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
too small
sizing: too small
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Better than most name brand!
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Kk - 5 days ago
I've tried Huggies, pampers, and Millie moon diapers and none of them compare to target brand. The other diapers were constantly leaking- we went through several outfits just in an hours span. I love these diapers because they are soft, the Velcro sticks nicely, and ZERO leaks since I've been using them!
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
Affordable!
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Bjoy - 6 days ago, Verified purchaser
Have been using target brand diapers for years. No issues with leaks or rashes for my kiddos who have somewhat sensitive skin. Keep coming back to these!
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
SMH
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
shanique - 7 days ago, Verified purchaser
Terrible. constantly leaks.
1 reply from the Product Manufacturer team - 6 days ago
Hello, and thank you for your feedback! We're sorry to hear about your experience, and this is not what we would expect from our products. We would like to learn more and gather further details from you. At your convenience, please connect with Target Guest Services at guest.service@target.com. Thanks again, and we look forward to hearing from you.
gentle on baby
3.0 out of 5
gentle on baby: 3 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
true to size
sizing: true to size
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
The best generic diapers
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
Shoppingmamax3 - 7 days ago, Verified purchaser
These are the best generic baby diapers! I have tried several and these win by far! They’re super soft, which is great for my baby’s sensitive skin. We've also had minimal blowouts, which is a huge win. They hold up well and do the job without the big price tag. The only thing I would change is making them more boyish or having boy color options.
