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Special K Breakfast Cereal - 2 of 4Special K Breakfast Cereal - 3 of 4Special K Breakfast Cereal - 4 of 4
Special K Breakfast Cereal - 1 of 4

Kellogg's Special K Red Berries Breakfast Cereal - 15.6oz: Low Fat, Cholesterol Free

8 Questions
$5.29 ($0.34/ounce)

In Stock

Eligible for registries and wish lists

About this item

Highlights

  • Crunchy, lightly sweetened, healthy cereal that's bursting with strawberries for a delicious bite in every satisfying spoonful
  • A great tasting, convenient family breakfast with wholesome rice and wheat flakes combined with the simple goodness of real sliced strawberries
  • Contains 15g whole grain per serving; Good source of fiber and 11 vitamins and minerals; Low fat; Kosher Pareve; Contains wheat ingredients
  • A low-fat cereal to enjoy with your favorite nut or dairy milk; Makes a tasty snack at work or as a quick dinner
  • Includes 1, 11.4oz box of ready-to-eat Kellogg's Special K Red Berries cereal; Packaged for freshness and great taste

Description

Start your day off right with the simple goodness of Kellogg's Special K Red Berries cereal, a deliciously crafted, wholesome cereal that loves you back with each healthy spoonful. This filling cereal is bursting with real strawberries and made with lightly sweetened rice and wheat flakes to energize you for the day ahead. Just as nutritious as it is delicious, this breakfast cereal is made with whole grain, is a good source of fiber and 11 vitamins and minerals to help keep you going strong; Take a deliciously satisfying meal or snack with you wherever you go. Whether you enjoy your cereal at home, work, school or the gym, you'll love the sweet and satisfying taste. Kids and adults both love the taste of real strawberries paired with your favorite milk. Go ahead, pop open the box, pour over ice-cold milk, and enjoy Kellogg's Special K Red Berries cereal that lets you feed your strength with each irresistible bite.

Serving Size: 39.0 g

Serving Per Container: 11

Amount Per Serving

Calories: 140
% Daily Value*
Total Fat 0.5g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 0mg0%
Sodium 250mg11%
Total Carbohydrate 34g12%
Dietary Fiber 3g10%
Sugars 11g
Added Sugars 10g20%
Protein 3g2%
Vitamin D 2mcg10%
Calcium 10mg0%
Iron 10.8mg60%
Potassium 80mg0%
Vitamin A mcg10%
Vitamin C mg10%
Vitamin E mg10%
Thiamin mg20%
Riboflavin mg20%
Niacin mg20%
Vitamin B6 mg20%
Folate mcg50%
Folic Acid 115mcg
Vitamin B12 mcg20%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount Per Recommended Serving

Calories: 200
% Daily Value*
Total Fat 0.5g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 5mg1%
Sodium 320mg14%
Total Carbohydrate 43g16%
Dietary Fiber 3g10%
Sugars 21g
Added Sugars 10g20%
Protein 9g14%
Vitamin D 4.2mcg20%
Calcium 230mg15%
Iron 10.8mg60%
Potassium 360mg8%
Folic Acid 115mcg
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whole grain wheat, rice, sugar, freeze-dried strawberries, wheat bran, contains 2% or less of brown sugar syrup, salt, malt flavor, vitamins and minerals: vitamin c (ascorbic acid), reduced iron, vitamin e acetate, niacinamide, beta-carotene, vitamin b₆ (pyridoxine hydrochloride), vitamin b₁ (thiamin hydrochloride), vitamin b₂ (riboflavin), folic acid, vitamin d₃, vitamin b₁₂

Allergens & Warnings:

CONTAINS WHEAT INGREDIENTS.
Features: No Artificial Flavors, Colors or Preservatives, Whole Grain
Dietary Needs: Low Fat, Cholesterol Free, Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
TCIN: 12918878
UPC: 041192102530
Item Number (DPCI): 231-00-0587
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 13.14 inches length x 7.75 inches width x 2.51 inches height
Estimated ship weight: 1.16 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: What kind of fruit is actually in this? Ingredients only mention apples, but the pic looks like raspberry or strawberry?

submitted by Kris10 - 2 years ago
  • A: The strawberry Special K has slices of strawberry in it! I love it and buy it all the time!

    submitted byCarolann - 1 year ago
  • A: The fruit is part of the oat cluster. There are no individual pieces of fruit in the cereal. The images of the berries on the box are flavor cues for the fruit and oat cluster.

    submitted bywkkellogg Team - 2 years ago
    Brand expert

Q: Which credit card are you using?

submitted by Natalie - 2 years ago
  • A: We are unable to answer your question. Please contact Target customer service for assistance.

    submitted byConsumer Care - 2 years ago

Q: what are the dimensions of the cereal box?

submitted by Cereal box Dimensions - 3 years ago
  • A: The dimensions for this box is 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago
  • A: The box dimensions are 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago

Q: # /Protein grams in 1 cup / Original Special K?

submitted by Patty - 2 months ago
  • A: Each 1 1/4cup (39 g) serving of Special K Original cereal provides 7 g of protein. When consumed with ¾ cup of skim milk, it provides an additional 6 g of protein, for a total of 13 g. One cup of cereal provides approximately 5.6 g of protein.

    submitted bywkkellogg Team - 2 months ago
    Brand expert

Q: how much sugar does the cereal have in it?

submitted by Teri - 4 months ago
  • A: Currently, the sugar content is 11g per 1 cup serving. Please note that our recipes may change and we encourage you to always review the label on the package you receive to be sure it meets your needs. To view the entire nutrition label on-line click on the following link: https://smartlabel.wkkellogg.com/Product/Index?gtin=00041192102233

    submitted bywkkellogg Team - 4 months ago
    Brand expert

Q: Sodium and trans fat in cereal

submitted by - 2 years ago
  • A: There is 250mg of sodium per 1 cup serving size and no trans fat. To view the nutrition label on-line click on the following link: https://www.wkkellogg.com/en-us/products/red-berries-cereal.html.

    submitted byConsumer Care - 2 years ago

Q: Is this breakfast cereal gmo free?

submitted by - 5 years ago
  • A: No, this product is not GMO-free.

    submitted byConsumer Care - 5 years ago

Q: Is this cereal No GMO? Thanks

submitted by Sky - 5 years ago
  • A: Because the majority of our ingredients come from U.S. farms, and genetically modified (GM) crops have been grown in the U.S. for the past 20 years, many of our foods include GM ingredients in the same proportion that they occur in the U.S. food supply. To view the entire nutrition label online click on the following link: https://smartlabel.kelloggs.com/Product/Index/00038000001109

    submitted byConsumer Care - 5 years ago

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Guests are saying

Guests have expressed a mix of nostalgia and disappointment regarding the Special K cereal, particularly noting a decline in the quality and quantity of fruit and yogurt clusters. Many have enjoyed the taste and health benefits of the cereal for years, but recent boxes have been criticized for hard pieces and a lack of ingredients that once made it a favorite. Guests hope for improvements to restore the original recipe and flavor.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 8805 reviews
    quality: 3.47 out of 5
    taste: 3.44 out of 5
    value: 3.23 out of 5
    54% would recommend
    369 recommendations
    5 out of 5 stars
    27 September, 2026
    originally posted on wkkellogg.com
    Image

    Good

    It was nice and crunchy it actually was pretty great
    Free
    Did you find this review helpful?
    1 out of 5 stars
    27 September, 2026
    originally posted on wkkellogg.com
    Image

    Maxing profits poorer product

    They put barely any freeze dried strawberries in the boxes! Each bowl you pour will have MAYBE two strawberries.
    1 reply from Consumer Care team - 3 days ago
    We hear and value your comments about our Kellogg's® Special K® Red Berries Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    Sheila
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on wkkellogg.com
    Image

    Absolutely delightful and delicious!

    My husband buys this cereal for me because he knows it’s my favorite cereal. When I pour my bowl of cereal, I find all the strawberries in it and I break them all up into tiny little pieces. I love doing this because every bite I take, there is a tiny piece of strawberry in it and with the sweet and crunchy wheat & rice flakes and the milk, makes it so delicious. ♥️
    Kat
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    25 September, 2026Verified purchase

    Fast thnks

    All good 👍
    None
    Did you find this review helpful?
    1 out of 5 stars
    25 September, 2026
    originally posted on wkkellogg.com
    Image

    Almost NO BERRIES!

    Literally maybe two berries in the entire family pack! Come on!!!!
    1 reply from Consumer Care team - 2 days ago
    While we are sorry this happened, we're glad you let us know that your cereal did not have enough red berries. Please look for an email from us as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    Mel
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    20 September, 2026Verified purchase

    great crunch clusters

    delicious cereal and a healthier cereal choice to start any morning.
    NoleBullseyemom
    Did you find this review helpful?
    1 out of 5 stars
    20 September, 2026
    originally posted on wkkellogg.com
    Image

    This is a big con.

    Love the Special K with Red Berries. But for the last 2 months there are zero red berries in the box yet the price is still the same. Is the person who puts the red berries inside been sacked.
    1 reply from Consumer Care team - 10 days ago
    I'm sorry to learn that your cereal had no red berries. This is unusual, and we would like to help. Please look for an email from us so we can replace your product. We're confident that your next experience will be much better.
    NO RED BERRIES
    Did you find this review helpful?
    5 out of 5 stars
    16 September, 2026
    originally posted on wkkellogg.com
    Image

    Red berries!

    I started buying tjis cereal a month ago and I've been more than satisfied. It's not only filling, but it's also nutritious.
    Vannybanana
    Did you find this review helpful?
    5 out of 5 stars
    15 September, 2026
    originally posted on wkkellogg.com
    Image

    Best Tasting Cereal Ever!!

    I have been eating Special K and Special K & Strawberries for years! Special K is the BEST Whether you have it for breakfast, a quick supper or a late night snack!!
    Ladybowlr53
    Did you find this review helpful?
    5 out of 5 stars
    13 September, 2026
    originally posted on wkkellogg.com
    Image

    Awesome Flavor

    Love Kellogg's Red Berries🍒 s $pecial K cereal strawberry is my Favorite Flavor !
    J
    Did you find this review helpful?
    5 out of 5 stars
    7 September, 2026Verified purchase

    (no review title)

    Great!
    Lunchable
    Did you find this review helpful?
    3 out of 5 stars
    7 September, 2026
    originally posted on wkkellogg.com
    Image

    Disappointed in Red Berries

    I had eaten regular specials for many years. Bought Red Berries lately. Very sketchy with amount of berries in a box. The last one I bought had none at all!! Was going to complain, but couldn’t find a place to express my disappointment.
    1 reply from Consumer Care team - 22 days ago
    We're sorry to learn that your cereal was missing red berries. So we can learn more about your experience and help, we are sending you an email.
    Grandma Linda
    Did you find this review helpful?
    5 out of 5 stars
    6 September, 2026
    originally posted on wkkellogg.com
    Image

    Special K and ice cold milk

    I like the strawberries but I love the vanilla and almond. I mix them and then I put blueberries in it. So good.
    Amy
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    6 September, 2026Verified purchase

    Confusing portions

    Solid cereal. However, half the bag is air.
    Gon
    quality: 3 out of 5
    taste: 4 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    5 September, 2026
    originally posted on wkkellogg.com
    Image

    We enjoy red berry

    We enjoy Red Berries but there could definitely be more strawberries. Or at least be more consistent. Some boxes have a decent amount, but some boxes should just be called Special K, because the strawberries are nonexistent
    BigO81
    Did you find this review helpful?
    3 out of 5 stars
    4 September, 2026

    Hardly any chocolate

    It’s good when you get chocolate but that’s few and far
    TargetShopper
    quality: 4 out of 5
    taste: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    2 September, 2026
    originally posted on wkkellogg.com
    Image

    Major disappointment

    When I ate the first bowl full I was disappointed to find only 1 red berry. The second bowl did not fare much better as I only found 2 1/2 berries. I then removed the bag from the box and could only see about 3 berries. I will probably never buy this product again.
    betheprice
    Did you find this review helpful?
    5 out of 5 stars
    29 August, 2026
    originally posted on wkkellogg.com
    Image

    My favorite!!

    I absolutely love this cereal! I buy at least 5 boxes a week!!
    Krissy
    Did you find this review helpful?
    5 out of 5 stars
    27 August, 2026
    originally posted on wkkellogg.com
    Image

    Just love it

    I buy this for myself and I love the tast of it, I'm eating some right now.
    JHW72
    Did you find this review helpful?
    4 out of 5 stars
    27 August, 2026
    originally posted on wkkellogg.com
    Image

    Love the cereal, not the berries

    The cereal it's self is great but the strawberries are not very good. Sometimes they are like eating cardboard!
    Papa
    Did you find this review helpful?

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