Sponsored
Arm & Hammer Advance White Extreme Whitening Baking Soda & Peroxide Toothpaste
$6.99 ($0.58/ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- Specially formulated with Stain Defense Technology™ that helps GENTLY WHITEN, remove stains and prevent new stains from setting
- Delivers a 2 SHADES WHITER SMILE† without damaging enamel or causing tooth sensitivity († with 6 weeks regular brushing)
- Baking soda formula that is GENTLE ON ENAMEL & TOUGH ON PLAQUE
- Fluoride toothpaste that helps PROTECT AGAINST CAVITIES and control tartar
- New and improved clean mint flavor that leaves a FRESH-FROM-THE-DENTIST clean feeling!
- Helps protect against cavities and freshens breath
- Arm & Hammer Dental Care is committed to sustainability with a recyclable carton
Description
ARM & HAMMER™ Advance White™ anticavity fluoride toothpaste is our most powerful whitening formula made with Stain Defense™ technology to help gently remove stains and prevent new stains from setting. Naturally powered by 100% pure baking soda, our toothpastes go beyond cleaning, giving you stronger, healthier teeth and gums. Unlike regular fluoride toothpaste, our pure baking soda formulas penetrate deeper throughout your mouth, REMOVING UP TO 3X MORE PLAQUE in hard-to-reach places.* Best of all, we do this gently, and are less abrasive than other toothpastes. *in hard-to-reach areas compared to a leading toothpaste **Data on file
Suggested Age: Adult
Health Facts: Paraben-Free, Phthalate-Free, Dye-Free, Contains Fluoride, Aluminum-Free, Contains Baking Soda
Active Ingredient Strength Value: 6 ounces
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Fluoride
Package Quantity: 2
Net weight: .76 Pounds
Features: Tartar Control, Whitening
TCIN: 14449891
UPC: 033200180135
Item Number (DPCI): 049-09-0501
Origin: Assem In USA w/ foreign parts
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
sodium fluoride' '0.24%
Purpose
Anticavity (0.17% w/v fluoride ion)Directions
Directions • do not swallow • supervise children as necessary until capable of using without supervision Adults and children 2 years and older: brush teeth thoroughly after meals or at least twice a day, or use as directed by a dentist or physician Children under 6 years: instruct in good brushing and rinsing habits (to minimize swallowing) Children under 2 years: ask a dentist or physicianInactive ingredients
inactive ingredients: sodium bicarbonate, peg-8, tetrasodium pyrophosphate, peg/ppg 116/66 copolymer, sodium percarbonate, silica, sodium saccharin, flavor, water, sodium lauroyl sarcosinate, sodium lauryl sulfate' '
Shipping details
Estimated ship dimensions: 1.73 inches length x 3.08 inches width x 8.34 inches height
Estimated ship weight: 0.83 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This toothpaste effectively removes stains and cleans teeth while being gentle enough for sensitive mouths. Guests appreciate its vibrant packaging and minty flavor, which is refreshing without being overpowering. Many have noticed visible whitening results after consistent use, making it a great choice for those who enjoy coffee or tea. Its baking soda formula provides a unique texture that enhances cleaning power, and the price point is considered very reasonable for the quality offered.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 2532 reviews
effectiveness: 4.08 out of 5
quality: 3.94 out of 5
value: 3.97 out of 5
70% would recommend
226 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
29 October, 2025Verified purchase
Horrible taste
I have it a solid chance but just could not get past the horrible taste. It tastes so incredibly salty and chemical-y to me. I couldn't use it more than 3 times before giving up, so I am unsure of how well it works to whiten.
5 out of 5 stars
23 October, 2025
originally posted on influenster.com
Great toothpaste
[This review was collected as part of a promotion.] I really liked this toothpaste. The effectiveness was great. I love the ingredients as well. The flavor was not bad. The price for this product is very reasonable.
5 out of 5 stars
22 October, 2025
originally posted on influenster.com
Awesome!
[This review was collected as part of a promotion.] Great flavor and packaging. It is definitely a great value for your money. I will definitely buy again and I feel like it’s definitely effective for whitening teeth.
1 out of 5 stars
17 October, 2025
originally posted on armandhammer.com
Burns
Burns my gums and lips so badly. They have been swollen, painful, and inflamed for a week since starting using this product.
1 reply from First Response Consumer Relations team - 10 days ago
That’s not the fresh, powerful clean we strive for, LLLL! We have sent you an email, because we want to get this sorted out for you.
5 out of 5 stars
16 October, 2025
originally posted on influenster.com
Best product on the market
[This review was collected as part of a promotion.] Love the refreshing effect of this toothpaste. It leaves your mouth feeling clean, like you just left the dentist. Definitely, will be sticking with this product, glad I tried it, and the price is reasonable!
1 out of 5 stars
11 October, 2025
originally posted on armandhammer.com
Caution! may cause allergic reactions
Something in this toothpaste caused my lips, tongue and gums to swell and blister. It took a week for it to clear up.
1 reply from Vitafusion Consumer Relations team - 17 days ago
We’re all about fresh solutions and effective results, DJ Belle! We have sent you an email, because we want to make things fresh again!
5 out of 5 stars
11 October, 2025
originally posted on influenster.com
Great value
[This review was collected as part of a promotion.] Crisp fresh minty taste. Larger tube than expected. Within 2 days I can already see the difference and feel the difference. It was a little strong for my sensitive teeth but nothing unbearable.
1 reply from Vitafusion Consumer Relations team - 17 days ago
Arm & Hammer is built on strength and reliability, aprilg25baby1_2912. We have sent you an email, because we want to make sure you’re getting both.
5 out of 5 stars
Thumbs up graphic, would recommend
8 October, 2025Verified purchase
Pretty Good
I just started using this toothpaste and I like it! My mouth/teeth feel really clean after I use it. My other toothpaste I was using just wasn’t making my mouth taste fresh anymore. If you’re not a big fan of the baking soda taste with a hint of mint then this probably won’t be for you but it’s currently working for me :)
1 out of 5 stars
Thumbs down graphic, would not recommend
7 October, 2025Verified purchase
My teeth a rotting out of my face
I have had to get 3 fillings, and I'm actually having to get a root canal and prescription toothpaste because this has weakened my teeth so much. I am extremely meticulous with brushing, and I've never had cavities before this. My teeth aren't even whiter. Be careful using this as your daily toothpaste.
1 reply from The Arm & Hammer Team team - 22 days ago
We’re so sorry to hear about your experience, Paige. That’s not what we want for anyone using our toothpaste. We’d really like to learn more and make this right. Please call or text us at (800) 833-9532, or chat with us at www.armandhammer.com, Monday–Friday, 9 AM–5 PM ET, and provide your case number: 07789728. Your oral health matters to us, and we appreciate the chance to make this right.
4 out of 5 stars
7 October, 2025
originally posted on influenster.com
Great Whitening Toothpaste
[This review was collected as part of a promotion.] This toothpaste really does help whiten teeth. I enjoyed the mint flavor, it helped my mouth feel refreshed and clean. Also, I felt my breath smelled better after using it. It is super easy to use, just squeeze out the desired amount on your toothbrush, and brush. The only thing that I did not like is that it is not good for sensitive teeth. I have sensitive teeth, and using it sometimes bothered my sensitive teeth, but otherwise I enjoyed all other aspects of it. I would highly recommend!
1 reply from OxiClean Consumer Relations team - 23 days ago
We’re all about fresh solutions and effective results, ilovemycatbones_2607. We have sent you an email, because we’re all about fresh solutions and effective results.
5 out of 5 stars
3 October, 2025
originally posted on influenster.com
Effective and great tasting
[This review was collected as part of a promotion.] Arm and hammer advanced white extreme whitening toothpaste is a quality product. Works well at whitening if used every day and tastes excellent!
2 out of 5 stars
30 September, 2025
originally posted on influenster.com
Too much baking soda flavor
[This review was collected as part of a promotion.] It's maybe something you have to get used to? There is so much baking soda in the toothpaste... i know it is arm and hammer but it is so overpowering. Im sure it gets your teeth nice and clean and white but I struggled to use it more than once because of the nasty taste
5 out of 5 stars
30 September, 2025
originally posted on influenster.com
Clean as a whistle!
[This review was collected as part of a promotion.] The packaging is sleek and easy to squeeze. The price and flavor are both in the mid range. It did clean my teeth well and they are very sensitive from being a smoker for years.
5 out of 5 stars
Thumbs up graphic, would recommend
28 September, 2025Verified purchase
I have sensative teeth so I us this only once a day. It makes my teeth feel so clean!
It makes your teeth feel very clean and fresh!!
4 out of 5 stars
23 September, 2025
originally posted on influenster.com
A solid whitening toothpaste
[This review was collected as part of a promotion.] It has a nice mint flavor but it isn’t too overpowering which I like! I do think it helps to whiten teeth, I wish I took before and after pictures. I will have to use it a little longer to see if it’s a big difference. Overall I recommend it
5 out of 5 stars
23 September, 2025
originally posted on influenster.com
Great whitening paste
[This review was collected as part of a promotion.] Love the texture of this toothpaste. You can really feel the cleanliness it leaves after brushing your teeth. I noticed an improvement on the color of my teeth. I am a big coffee drinker, so it at least maintained the same shade opposed to darkening the teeth.
4 out of 5 stars
23 September, 2025
originally posted on influenster.com
Pretty decent
[This review was collected as part of a promotion.] Pretty good toothpaste overall. The packaging is simple and easy to use. I do feel like it helps keep my teeth looking whiter and cleaner without causing too much sensitivity. The flavor is fresh but not overpowering, and for the price it’s a solid value.
5 out of 5 stars
22 September, 2025
originally posted on influenster.com
Essential for coffee drinkers!
[This review was collected as part of a promotion.] This toothpaste is a game changer. I used a P sized amount and my mouth felt so refreshed afterward. I am a frequent tea and coffee drinker and I feel like this was able to remove stains even after just a couple uses. It didn’t have a great feel and tastes great.
4 out of 5 stars
22 September, 2025
originally posted on influenster.com
Fresh and Clean Results!
[This review was collected as part of a promotion.] I am a big fan of using a simple ingredient like baking soda to clean and whiten teeth, so I thoroughly enjoyed this toothpaste. Felt no irritation and it reduced the yellowish appearance of my teeth. Definitely recommend for those with sensitive teeth as it is not abrasive, and it doesn’t leave a burning sensation as most whitening toothpastes do, at least in my personal experience.
4 out of 5 stars
22 September, 2025
originally posted on influenster.com
Brighten your smile
[This review was collected as part of a promotion.] This is a must have in your bathroom. I tried the product for couple of weeks and I can see the difference. It was effective at getting rid of dirt without making my teeth sensitive. The flavor did not leave a bitter taste after rinsing the mouth. Well packaged and worth the money. Will continue to use!