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Special K Breakfast Cereal - 2 of 4Special K Breakfast Cereal - 3 of 4Special K Breakfast Cereal - 4 of 4
Special K Breakfast Cereal - 1 of 4

Kellogg's Special K Fruit and Yogurt Cereal - 17.9oz: Low Fat, Whole Grain

8 Questions
$5.29 ($0.30/ounce)

In Stock

Eligible for registries and wish lists

About this item

Highlights

  • Crunchy, lightly sweetened, healthy cereal that's bursting with strawberries for a delicious bite in every satisfying spoonful
  • A great tasting, convenient family breakfast with wholesome rice and wheat flakes combined with the simple goodness of real sliced strawberries
  • Contains 15g whole grain per serving; Good source of fiber and 11 vitamins and minerals; Low fat; Kosher Pareve; Contains wheat ingredients
  • A low-fat cereal to enjoy with your favorite nut or dairy milk; Makes a tasty snack at work or as a quick dinner
  • Includes 1, 11.4oz box of ready-to-eat Kellogg's Special K Red Berries cereal; Packaged for freshness and great taste

Description

Start your day off right with the simple goodness of Kellogg's Special K Red Berries cereal, a deliciously crafted, wholesome cereal that loves you back with each healthy spoonful. This filling cereal is bursting with real strawberries and made with lightly sweetened rice and wheat flakes to energize you for the day ahead. Just as nutritious as it is delicious, this breakfast cereal is made with whole grain, is a good source of fiber and 11 vitamins and minerals to help keep you going strong; Take a deliciously satisfying meal or snack with you wherever you go. Whether you enjoy your cereal at home, work, school or the gym, you'll love the sweet and satisfying taste. Kids and adults both love the taste of real strawberries paired with your favorite milk. Go ahead, pop open the box, pour over ice-cold milk, and enjoy Kellogg's Special K Red Berries cereal that lets you feed your strength with each irresistible bite.

Serving Size: 42.0 g

Serving Per Container: 12

Amount Per Serving

Calories: 160
% Daily Value*
Total Fat 1g1%
Saturated Fat 0g0%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 0mg0%
Sodium 190mg8%
Total Carbohydrate 36g13%
Dietary Fiber 3g11%
Sugars 13g
Added Sugars 12g24%
Protein 3g2%
Vitamin D 2.1mcg10%
Calcium 10mg0%
Iron 11.3mg60%
Potassium 90mg2%
Vitamin A mcg10%
Vitamin C mg10%
Vitamin E mg10%
Thiamin mg20%
Riboflavin mg20%
Niacin mg20%
Vitamin B6 mg20%
Folate mcg50%
Folic Acid 125mcg
Vitamin B12 mcg20%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount Per Recommended Serving

Calories: 220
% Daily Value*
Total Fat 1g1%
Saturated Fat 0.5g3%
Trans Fat 0g
Polyunsaturated Fat 0g
Monounsaturated Fat 0g
Cholesterol 5mg1%
Sodium 270mg12%
Total Carbohydrate 45g16%
Dietary Fiber 3g11%
Sugars 22g
Added Sugars 12g24%
Protein 9g14%
Vitamin D 4.3mcg20%
Calcium 230mg15%
Iron 11.4mg60%
Potassium 380mg8%
Folic Acid 125mcg
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whole grain wheat, rice, sugar, whole grain oats, wheat bran, contains 2% or less of salt, corn syrup, brown sugar syrup, palm kernel oil, dried apples, malt flavor, rice flour, natural flavor, mixed tocopherols for freshness, molasses, vegetable juice for color, citric acid, nonfat milk, nonfat yogurt powder (cultured nonfat milk [heat-treated after culturing]), honey, soy lecithin, malt extract, lactic acid, cinnamon, bht for freshness, vitamins and minerals: iron, vitamin c (ascorbic acid), vitamin e acetate, niacinamide, vitamin b₆ (pyridoxine hydrochloride), vitamin b₁ (thiamin hydrochloride), vitamin b₂ (riboflavin), beta-carotene, folic acid, vitamin d₃, vitamin b₁₂

Allergens & Warnings:

CONTAINS WHEAT, MILK AND SOY INGREDIENTS.
Features: No Certified Synthetic Colors (No FD&C Colors), No High Fructose Corn Syrup, Whole Grain
Dietary Needs: Low Fat, Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
TCIN: 16753396
UPC: 041192102493
Item Number (DPCI): 231-00-0100
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 2.32 inches length x 7.76 inches width x 13.3 inches height
Estimated ship weight: 1.35 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: What kind of fruit is actually in this? Ingredients only mention apples, but the pic looks like raspberry or strawberry?

submitted by Kris10 - 2 years ago
  • A: The strawberry Special K has slices of strawberry in it! I love it and buy it all the time!

    submitted byCarolann - 1 year ago
  • A: The fruit is part of the oat cluster. There are no individual pieces of fruit in the cereal. The images of the berries on the box are flavor cues for the fruit and oat cluster.

    submitted bywkkellogg Team - 2 years ago
    Brand expert

Q: Which credit card are you using?

submitted by Natalie - 2 years ago
  • A: We are unable to answer your question. Please contact Target customer service for assistance.

    submitted byConsumer Care - 2 years ago

Q: what are the dimensions of the cereal box?

submitted by Cereal box Dimensions - 3 years ago
  • A: The dimensions for this box is 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago
  • A: The box dimensions are 12.6”(H) x 7.6”(W) x 2.3”(D).

    submitted byConsumer Care - 3 years ago

Q: # /Protein grams in 1 cup / Original Special K?

submitted by Patty - 2 months ago
  • A: Each 1 1/4cup (39 g) serving of Special K Original cereal provides 7 g of protein. When consumed with ¾ cup of skim milk, it provides an additional 6 g of protein, for a total of 13 g. One cup of cereal provides approximately 5.6 g of protein.

    submitted bywkkellogg Team - 2 months ago
    Brand expert

Q: how much sugar does the cereal have in it?

submitted by Teri - 4 months ago
  • A: Currently, the sugar content is 11g per 1 cup serving. Please note that our recipes may change and we encourage you to always review the label on the package you receive to be sure it meets your needs. To view the entire nutrition label on-line click on the following link: https://smartlabel.wkkellogg.com/Product/Index?gtin=00041192102233

    submitted bywkkellogg Team - 4 months ago
    Brand expert

Q: Sodium and trans fat in cereal

submitted by - 2 years ago
  • A: There is 250mg of sodium per 1 cup serving size and no trans fat. To view the nutrition label on-line click on the following link: https://www.wkkellogg.com/en-us/products/red-berries-cereal.html.

    submitted byConsumer Care - 2 years ago

Q: Is this breakfast cereal gmo free?

submitted by - 5 years ago
  • A: No, this product is not GMO-free.

    submitted byConsumer Care - 5 years ago

Q: Is this cereal No GMO? Thanks

submitted by Sky - 5 years ago
  • A: Because the majority of our ingredients come from U.S. farms, and genetically modified (GM) crops have been grown in the U.S. for the past 20 years, many of our foods include GM ingredients in the same proportion that they occur in the U.S. food supply. To view the entire nutrition label online click on the following link: https://smartlabel.kelloggs.com/Product/Index/00038000001109

    submitted byConsumer Care - 5 years ago

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Guests are saying

Guests have expressed a mix of nostalgia and disappointment regarding the Special K cereal, particularly noting a decline in the quality and quantity of fruit and yogurt clusters. Many have enjoyed the taste and health benefits of the cereal for years, but recent boxes have been criticized for hard pieces and a lack of ingredients that once made it a favorite. Guests hope for improvements to restore the original recipe and flavor.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 8806 reviews
    quality: 3.47 out of 5
    taste: 3.44 out of 5
    value: 3.23 out of 5
    54% would recommend
    369 recommendations
    1 out of 5 stars
    29 September, 2026
    originally posted on wkkellogg.com
    Image

    Where are the fruit clusters???

    The last 3 boxes of these I have bought have no fruit clusters in them anymore.
    1 reply from Consumer Care team - 2 days ago
    I'm sorry to learn that your cereal had no fruit and yogurt clusters. This is unusual and we would like to help. Please look for an email from us so we can replace your product. We're confident that your next experience will be much better.
    Yari
    Did you find this review helpful?
    2 out of 5 stars
    27 September, 2026
    originally posted on wkkellogg.com
    Image

    Still my go to cereal

    I think you cut back too much on the yogurt & berries unfortunately the last 3 boxes had none, then box #r had a big glob at the bottom 😅
    1 reply from Consumer Care team - 2 days ago
    We hear and value your comments about our Kellogg's® Special K® Fruit & Yogurt Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    DrGonzo222
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    25 September, 2026Verified purchase

    Fast thnks

    All good 👍
    None
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    20 September, 2026Verified purchase

    great crunch clusters

    delicious cereal and a healthier cereal choice to start any morning.
    NoleBullseyemom
    Did you find this review helpful?
    5 out of 5 stars
    19 September, 2026
    originally posted on wkkellogg.com
    Image

    It tastes like cereal but I love to strawberries

    This cereal is my favorite breakfast y'all made this favorite cereal
    Romira
    Did you find this review helpful?
    5 out of 5 stars
    18 September, 2026
    originally posted on wkkellogg.com
    Image

    Product Tastes Great!

    I bought this product for the taste and it didn't disappoint.
    Chris Dodd
    Did you find this review helpful?
    5 out of 5 stars
    17 September, 2026
    originally posted on wkkellogg.com
    Image

    Tastes great!

    I love the sweetness and the tangy bits of yogurt covered fruit.
    JoJo
    Did you find this review helpful?
    4 out of 5 stars
    14 September, 2026
    originally posted on wkkellogg.com
    Image

    My fav!

    I’ve been a loyal fan of Special K Fruit & Yogurt for many years, which is why I was so disappointed with my latest purchase. The box contained zero fruit or yogurt clusters—just plain flakes. I'm hoping this was just a rare manufacturing fluke, but it was really disappointing.
    KAH
    Did you find this review helpful?
    5 out of 5 stars
    11 September, 2026
    originally posted on wkkellogg.com
    Image

    (no review title)

    Love the crunchy flakes with the whole fruit. YUM!
    Bevbabe
    Did you find this review helpful?
    3 out of 5 stars
    9 September, 2026
    originally posted on wkkellogg.com
    Image

    Disappointed

    This was my favorite Special K. However there's hardly fruit or yogurt pieces in there. Its basically corn flakes. Very disappointing.
    1 reply from Consumer Care team - 17 days ago
    While we are sorry this happened, we're glad you let us know that your cereal had hardly any fruit and yogurt pieces. Please look for an email from us as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    WishIwasntcheated
    Did you find this review helpful?
    5 out of 5 stars
    7 September, 2026
    originally posted on wkkellogg.com
    Image

    Best cereal

    I ate this every day as a child I loved the yogurt clusters my favorite part I just saw it in the store I had a bowl and it stays crunchy for a good amount of time I highly recommend for all ages at any time my favorite cereal
    Love it
    Did you find this review helpful?
    5 out of 5 stars
    7 September, 2026Verified purchase

    (no review title)

    Great!
    Lunchable
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    6 September, 2026Verified purchase

    Confusing portions

    Solid cereal. However, half the bag is air.
    Gon
    quality: 3 out of 5
    taste: 4 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    4 September, 2026

    Hardly any chocolate

    It’s good when you get chocolate but that’s few and far
    TargetShopper
    quality: 4 out of 5
    taste: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    29 August, 2026
    originally posted on wkkellogg.com
    Image

    New Allergen?

    Used to love this cereal, ow minimal fruit and no yogurt. Also appears to have added cinnamon which is an allergen for me.
    1 reply from Consumer Care team - 1 month ago
    I apologize for your experience while eating our Kellogg's® Special K® Fruit & Yogurt Cereal, and I am glad you left a comment. We would like to discuss this with you as soon as possible. Look for an email from us and click the link to reply or call us at 1-800-962-1413 Monday through Friday from 9 am to 6 pm Eastern Time.
    Dubz
    Did you find this review helpful?
    1 out of 5 stars
    29 August, 2026
    originally posted on wkkellogg.com
    Image

    kelleoggs no fruit and yogurt/call it only bran!

    i have been eating this for years and even travel with it so i always have it.. my recent box had 3 yogurt clusters that were the size of a pea. literally, thst was all the yogurt.. the bran in one of my other boxes tasted differebt too... it was hard like gritty, cant place it.. cereal is going downhill. why are ysll taking so much yogurt out and no fruit either but i eat it for the yogurt bits... this has been going on in the last 6 boxes
    1 reply from Consumer Care team - 1 month ago
    We hear and value your comments about our Kellogg's® Special K® Fruit & Yogurt Cereal. We always strive to better ourselves and continue to do so with feedback like yours. We are sending you an email as we would like to make this up to you.
    liz
    Did you find this review helpful?
    1 out of 5 stars
    29 August, 2026
    originally posted on wkkellogg.com
    Image

    No yogurt

    My box of Fruit & Yogurt cereal has NO yogurt & very little fruit. It’s just a bowl of flakes. Very disappointing as the yogurt clusters is why I bought the cereal.
    1 reply from Consumer Care team - 1 month ago
    While we are sorry this happened, we're glad you let us know that your cereal did not have enough fruit and yogurt clusters. Please look for an email from us as we would like to learn more. We'll use your feedback to help us monitor and improve our process.
    Monica
    Did you find this review helpful?
    3 out of 5 stars
    27 August, 2026
    originally posted on wkkellogg.com
    Image

    Still taste good just hardly any fruit & yogurt

    Just got fruit and yogurt box with maybe 5 pieces of fruit so sad loved the old cereal with all the flavor now its just plan
    Jason
    Did you find this review helpful?
    1 out of 5 stars
    25 August, 2026
    originally posted on wkkellogg.com
    Image

    Reduction of Fruit & Yogurt

    Very disappointed. Over time the amount of fruit and yogurt has been noticeably reduced. Been eating your cereals for many years.
    1 reply from Consumer Care team - 1 month ago
    Thank you for your review. We understand that your cereal was lacking in fruit and yogurt clusters. Your feedback helps us to improve our products. We will follow up with you via email shortly.
    Lrn2ride
    Did you find this review helpful?
    2 out of 5 stars
    23 August, 2026

    Its opened

    Box is opened
    1 reply from wkkellogg Team team - 1 month ago
    Thank you for your review. We are sorry to hear that your cereal was open. So we can make it up to you, please contact us at 1-800-962-1413 Monday through Friday from 9 am to 5:30 pm Eastern Time.
    Whitney
    Did you find this review helpful?

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