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Brita Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Benzene & Lead - 2 of 4Brita Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Benzene & Lead - 3 of 4Brita Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Benzene & Lead - 4 of 4
Brita Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Benzene & Lead - 1 of 4

Brita Elite Replacement Water Filter for Pitchers and Dispensers: Reduces Odors, Filters Benzene & Lead

$19.99

In Stock

Eligible for registries and wish lists

At a glance

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About this item

Highlights

  • Get cleaner*, great-tasting, water without the waste^ with Brita Elite water filter replacements; you can save money and replace 1,800 single-use plastic water bottles^ per year; Packaging may vary
  • Reduces 99% of lead, filters Chlorine (taste and odor), Cadmium, Mercury, Benzene, Asbestos, and more; Brita Elite filters out more than 3x the contaminants vs. standard Brita filters*
  • The Brita Elite lasts 3x longer than Pur filters and 6x longer than standard ZeroWater filters; only replace the Brita Elite water filter 2x a year, about 6 months**
  • Compatible with all Brita pitchers and dispensers except Stream; just insert filter into reservoir, line up pitcher notch with filter groove, press firmly to ensure tight seal
  • Blue in color and made without BPA, Brita Elite filters feature a pull-top cap for easy removal and with no presoaking, filter installation is fast and simple

Description

Get cleaner*, great-tasting water for longer with the Brita Elite Pitcher Replacement Filters which remove 99% of Lead* in your water and reduces 30 contaminants. This long-lasting water filter is made with Advanced Carbon Core Technology to reduce more than 3x the contaminants of standard Brita filters. The Brita Elite replacement filter reduces Lead, Asbestos, Mercury, Benzene, Cadmium, and more*. Change the Brita Elite filter every 120 gallons, about every 6 months for best performance**. The pull top cap makes insertion and removal easy. With activated carbon to reduce chlorine taste and odor, this water filter delivers great-tasting water and maintains a healthy level of fluoride (applies to fluoridated municipal tap water). The fibrous matrix in the filter holds active ingredients in place so no black flecks appear in your water. One Brita Elite filter can replace up to 900 16.9 oz single-use plastic bottles and reduces more contaminants vs. PUR and ZeroWater (based on NSF/WQA certifications for Brita OB06, PUR PPF951K, and ZeroWater ZF-201 pitcher filters as of 8/17/21). *Cleaner vs. tap water. Healthier based on health contaminant reduction per WQA certifications. Substances reduced may not be in all users water. See certifications. **Approximate timing based on 120 gallon (454 litres) lter life and average family usage of 11 glasses per day. ^Versus standard 16.9 oz bottled water. No single-use plastic bottle waste. USAGE DIRECTIONS: Change your filter with just a few simple steps. Wash your hands before unwrapping the filter. Flush filter with cold water for 15 seconds. Insert filter into reservoir. Add cold tap water. Discard your first 3 pitchers/1 dispenser of filter water, or use this water for plants. Fill up your pitcher and enjoy great tasting water. Replace the water filter every 120 gallons or 6 months. Substances reduced may not be in all users' water. CAUTION STATEMENTS: IMPORTANT NOTICE: Please read the Performance Data Sheet enclosed in the box for complete details. The Brita Pitcher Filter is not intended to purify water. Do not use with water that is microbiologically unsafe or of unknown quality without adequate disinfection before or after the system. Individuals requiring water of special microbiological purity should follow the advice of their doctor or local health officials regarding the use and consumption of their tap water and Brita filtered water.
Number of Pieces: 1
Dimensions (Overall): 5.34 Inches (H) x 2.34 Inches (W) x 2.34 Inches (D)
Weight: .12 Pounds
Features: Reduces Odors, BPA-Free
Water Filtration Compatibility: Brita Pitchers and Dispensers
Filters: Benzene, chlorine, Asbestos, Lead, Mercury, Cadmium
Maximum Filter Life: 6 Months
Material: Plastic
Warranty: 30 Day Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 51847357
UPC: 060258362435
Item Number (DPCI): 072-00-0313
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 5.35 inches length x 2.51 inches width x 2.4 inches height
Estimated ship weight: 0.15 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Will the Brita filters remove calcium from the water?????

submitted by Jdm - 9 years ago
  • A: Hi there. Great question. Our Longlast filters remove chlorine, lead, mercury, cadmium, benzene, and asbestos from tap water. Hope this helps! -Brita Consumer Services

    submitted byBrita - 9 years ago
    Brand expert
  • A: No, it doesn’t. If you need hard water filtered go with ZeroWater.

    submitted bybundysmom - 11 months ago

Q: Approximately how many gallons of water can one filter process?

submitted by jersey - 5 months ago
  • A: Hey there, Jersey, and thanks for asking. Our Elite filter should be replaced every 120 gallons or 6 months. We hope this helps, and if you have more questions, don't hesitate to contact us again at 800-242-7482. Have a hydrated day! Jeffery from The Brita Team

    submitted byBrita - 5 months ago
    Brand expert

Q: Does this longstand filter compatible with the Soho pitcher (5-cup)? It is shorter than the original standard filter with my pitcher.

submitted by lkj312951210 - 5 years ago
  • A: Hello, and thanks for the great question. Our Standard and Longlast filters are designed to fit all of our pitchers, except our Brita Stream. Still, if you have any further questions, please don't hesitate to reach out to us at 800-242-7482 and mention this reference number: 200722-001034. We're looking forward to talking to you soon. London from the Brita team

    submitted byBrita - 5 years ago
    Brand expert

Q: Does this filter work in the 6 cup Brita pitcher?

submitted by brattykathy - 8 years ago
  • A: Hello there! All Brita filters are designed to fit inside all Brita pitchers and dispensers. This filter should fit your system just fine! We hope this clears things up! -Mel with Brita

    submitted byBrita - 8 years ago
    Brand expert

Related Categories

Guests are saying

The Brita long-lasting filter has garnered mixed feedback from guests, with many appreciating its ability to improve water taste and reduce plastic waste. However, concerns about its longevity and filtering efficiency have been raised, as some filters reportedly clog or fail to fit properly. Despite these issues, guests value the convenience of less frequent replacements and the overall quality of filtered water, making it a popular choice for those seeking better hydration options.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.1 out of 5 stars with 387 reviews
    quality: 3 out of 5
    value: 2.69 out of 5
    42% would recommend
    38 recommendations
    1 out of 5 stars
    20 October, 2025Verified purchase

    (no review title)

    Filter Packages came completely destroyed.
    1 reply from Brita team - 4 days ago
    Thanks for the opportunity to address this issue with you, and we're sorry your Brita Elite Filter, Kaan. We’re grateful for your business and want to improve your experience. Please call us at 800-242-7482, mentioning ref# 251022-000276 handy. We look forward to assisting you. Shannon from The Brita Team
    Kaan
    Did you find this review helpful?
    4 out of 5 stars
    20 September, 2025
    originally posted on brita.com
    Image

    (no review title)

    6 months ago and I love it no more plastic water bottles
    Nettee69
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    16 September, 2025Verified purchase

    Useless

    This new version they’re making doesn’t fit snugly in the filter compartment of my dispenser. Water just flows through around the gaps without being filtered.
    1 reply from Brita team - 11 days ago
    Thanks for your review, and please accept our apology for the trouble you had with our Elite Filter. Newer pitcher reservoirs will not have a groove in the reservoir for the filter to align with. The filters are slightly malleable, so pressing down firmly should ensure a good fit. To best assist, please call our team at 800-242-7482, mentioning ref# 251015-000537. We hope to hear from you soon. Shannon from The Brita Team
    KRZ
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    23 August, 2025
    originally posted on influenster.com
    Image

    We love it!

    We use Brita elite filter and it last awhile. I would say it takes us anywhere between 4-5 months to change the filter. Longer than the regular filter but not as described. We still love it though! Very economical and saves us more money than buying water at the grocery.
    diannep776d_5009
    Did you find this review helpful?
    5 out of 5 stars
    12 August, 2025
    originally posted on brita.com
    Image

    Brita long last filters..brita longlast/ elite

    I have a handheld Britta and a standing larger unit and I used the same filter for both because it’s compatible started using Britta during Covid in 2020 and I haven’t stopped since and I really appreciate my tapwater to Britta filtered water. Save me so much money and convenient as well. Very tasty water.
    Did you find this review helpful?
    5 out of 5 stars
    8 August, 2025
    originally posted on brita.com
    Image

    Great product to clean water.

    Used Brita for more than 10 years. It removes bad taste and bad orders. Forever customer.
    SarahLeigh
    Did you find this review helpful?
    5 out of 5 stars
    7 August, 2025
    originally posted on influenster.com
    Image

    Great tasting

    My son used this his first year in college in his dorm. Always had great access to fresh clean great tasting water. Great money savor over buying water bottles.
    jc149_2669
    Did you find this review helpful?
    1 out of 5 stars
    4 August, 2025
    originally posted on brita.com
    Image

    Disappointing for the price

    Supposed to work for 6 months. After 2 months,the water trickles down sooo slow it takes forever to drain. I’ve tried it a few of them and it’s the same problem. They are much more expensive than the regular ones. Went back to using the original filter. Very disappointing.
    1 reply from Monique from The Brita Team team - 3 months ago
    Bonnie, thanks for sharing your review. We're sorry to hear you experienced slow filtration with our Elite Filter. We understand how disappointing this can be, and we're here to help. Please reach out to us at 800-242-7482 and mention #250805-000435. We hope to hear from you soon.
    Bonnie 2025
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    24 July, 2025
    originally posted on brita.com
    Image

    Don’t buy this product

    Does not remove calcium and other tps and therefore our tea or coffee had scum on top and sides of cups. Changed to water drop which does the job right.
    1 reply from Monique from The Brita Team team - 3 months ago
    Thanks for sharing your feedback. We're sorry to hear you were disappointed with the performance of our Elite Filter, and we'd like to learn more about what happened. Please give us a ring at 800-242-7482 and mention #250725-000626. Hope to hear from you.
    Jcruise36
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    15 July, 2025Verified purchase

    Works great but...

    It always has my water tasting so fresh! But it doesn’t last the 6 months like advertised. It usually goes bad within 5 months. That should be fixed or stopped being advertised.
    Ebs
    quality: 4 out of 5
    value: 4 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 July, 2025Verified purchase

    Brita Elite water filter

    This is an interesting piece. The Brita Elite water filter comes with a new pitcher. However, you can still use your original Brita Pitcher and buy this upgrade Elite filter in place of the standard original filter.
    BRITA
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    3 July, 2025
    originally posted on brita.com
    Image

    SAVE THE WORLD. ONE PLASTIC BOTTOM AT A TIME!!!!!

    I bought this a week ago. In efforts to reduce the pollution of plastic bottles and garbage in the streets. If each person can pick up one plastic bottle a day what a cleaner better world we would live in. We ONLY HAVE ONE WORLD. LET US DO OUR PARTS TO KEEP IT CLEAN FOR OUR CHILDREN AND GRANDCHILDREN AND OTHERS TO COME AFTER US. THANK YOU. AND KEEP UP THE GOOD WORK.
    Braz84
    5 guests found this review helpful. Did you?
    2 out of 5 stars
    1 July, 2025
    originally posted on brita.com
    Image

    Blue Elite filter disappointing

    Changed from the older model Brita filters to the Elite model and have been disappointed. It filters fine, but the filter itself comes detached from the slot it is supposed to slide into. I never had this problem with the older white filters. The blue Elite filter seems not to stay in the slot tightly and floats loose, especially when I'm pouring water from the pitcher. Cannot find the older white filters any more. My grocery store seems to have switched to the blue Elite ones only. Not good.
    1 reply from Monique from The Brita Team team - 4 months ago
    We appreciate you sharing your honest feedback. We're sorry to hear our Elite Filter failed to stay in place and that you're having trouble finding our Standard Filters. So we may best help, please reach out to us at 800-242-7482 and provide #250702-000575. Hope to hear from you soon.
    nuts
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    1 July, 2025
    originally posted on influenster.com
    Image

    Get you some.

    What can I say, I love my Brita. These filters are great and easy to use. Can always get them single package or in bulk which I prefer to have the, in bulk to always have on hand and never run out. Love being able to filter my water l I feel better that this product helps filter my water to drink more.
    ashleighh139_4417
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs up graphic, would recommend
    20 June, 2025Verified purchase

    2mon vs. 6mon.

    Better choice between 2mon. vs. 6mon. If you can afford it it will be a good buy.
    Annonymous
    quality: 3 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    17 June, 2025
    originally posted on brita.com
    Image

    Doesn't stay dow

    Doesn't stay in place, old filter never had a problem. These "elite filters" cant possibly be any better considering they let unfilter water go through. Package doesn't say it won't work in our pitcher.
    1 reply from Monique from The Brita Team team - 4 months ago
    Thanks for sharing your review. We're sorry to hear our Elite Filter failed to stay in place, and we'd like to help. Please give us a ring at 800-242-7482 and mention #250617-000307. Hope to hear from you soon.
    Elite
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    27 May, 2025
    originally posted on brita.com
    Image

    Disappointing

    I don’t know what happens but after a month or less, this thing just drips so slow it won’t even go through the filter. It takes hours, and I’ve replaced it at least three times.
    BlueOny1
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 May, 2025Verified purchase

    Water.

    Does an excellent job of reducing odors and water tastes better.
    Grams
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    9 May, 2025
    originally posted on brita.com
    Image

    Great filter!

    Clean water with great refreshing taste. Long lasting filter. Love it!
    Loulou MTL
    Did you find this review helpful?
    1 out of 5 stars
    8 April, 2025
    originally posted on brita.com
    Image

    Doesn't work! inspect after you filter your water

    I brought 2 pack replacement filter. I had it 1 months. I ran 3 gallons through it. Then filled up the pitcher. I have floaties and white particles and a few black specs in my gallon that's now cold. I'm thirsty. I threw that filter away used the 2nd one today. Same thing happened. Now I'm wondering if it ever worked or have my family and I been drinking contaminated water for the past 2 months.
    1 reply from Monique from The Brita Team team - 7 months ago
    Ashley, thanks for sharing your experience with our Elite Filters. We're sorry to hear they didn't work properly and want to help. Please reach out to us at 800-242-7482 and mention #250409-000433. We hope to hear from you soon.
    Ashley36
    2 guests found this review helpful. Did you?

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