LUVS PLATINUM PROTECTION: Up to 12 hours of Triple Leakguard Protection
FOUR LEVELS OF PROTECTION: Triple Leakguards, wetness indicator, secure and stretchy sides, comfy leak barrier cuffs
FIT: Soft & secure fit with stretchy sides
MAX SOFTNESS: Soft and comfy for your baby's delicate skin
DERMATOLOGICALLY TESTED: Hypoallergenic and free of parabens and latex** (**No Natural rubber)
STYLISH: Featuring two fun Bluey patterns, packaging and product may vary
NO WORRIES: Our money-back guarantee always has your back
KNOW WHEN THEY GO: Wetness indicator that turns blue on contact with wetness
Description
Introducing Luvs Platinum Protection diapers featuring Bluey! Luvs disposable diapers have up to 12-hours of Triple Leakguard Protection, but our leak protection doesn't stop there, the secure cuffs and stretchy sides help keep leaks locked in where they happen the most.
Feel the softness and bring a new level of comfort for baby's delicate skin. Parenting can be stressful. Rest assured with worry-free Luvs Diapers and give your baby the gentle comfort he/she needs with the name brand protection that parents trust.
With Luvs Platinum Protection diapers you know when they go, thanks to a wetness indicator that turns blue on contact with wetness. Plus, meet our best friend, Bluey. These adorably fun patterns give our diapers an added layer of cuteness to match your baby. Here are the highlights:
Four levels of protection: Triple Leakguards, wetness indicator, secure and stretchy sides, comfy leak barrier cuffs
Fit: Soft & secure fit with stretchy sides
Max softness: Soft and comfy for your baby's delicate skin
It's not a mystery that babies are pretty delicate, so these diapers are dermatologically tested, hypoallergenic, and free of parabens and latex*.
Any fuss? Trust us with our money back guarantee. We think you'll be wondering how you ever got by without these baby diapers, but if you're not loving Luvs for any reason, we'll send you a refund**. Luvs Platinum Protection Baby Diapers are available in sizes N-8. Size newborn (up to 10 lb), size 1 (8-14lb), size 2 (10-22 lb), size 3 (13-26 lb), size 4 (15-34 lb), size 5 (20-37 lb), size 6 (23-44 lb), and size 7 (26-50 lb), size 8 (30+ lb).
*Natural rubber. **If you're not completely satisfied, please send the original receipt and UPC to us within 45 days of purchase for a full product refund via prepaid card. Limited to one redemption per household or name. For additional details, please call 1-888-665-3257.
IF YOU NOTICE GEL-LIKE MATERIAL ON YOUR BABY'S SKIN, DON'T BE ALARMED. THIS COMES FROM THE DIAPER PADDING AND CAN BE EASILY REMOVED BY WIPING YOUR BABY'S SKIN WITH A SOFT, DRY CLOTH., CAUTION: KEEP AWAY FROM ANY SOURCE OF FLAME. LUVS DIAPERS, LIKE ALMOST ANY ARTICLE OF CLOTHING, WILL BURN IF EXPOSED TO FLAME. . TO AVOID RISK OF CHOKING ON PLASTIC, PADDING, OR OTHER MATERIALS, DO NOT ALLOW YOUR CHILD TO TEAR THE DIAPER, OR HANDLE ANY LOOSE PIECES OF THE DIAPER. DISCARD ANY TORN OR UNSEALED DIAPER, OR ANY LOOSE PIECES OF THE DIAPER. · TO AVOID SUFFOCATION, KEEP ALL PLASTIC BAGS AWAY FROM BABIES AND CHILDREN.
luvs
regular
Size
Weight (lbs)
N
up to 10
1
8-14
2
12-18
3
16-28
4
22-37
5
27+
6
35+
All sizes in inches unless otherwise noted.
Shipping details
Estimated ship dimensions: 9.84 inches length x 12.37 inches width x 18.7 inches height
Estimated ship weight: 9.28 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Up to 12hours meaning the child can sleep in them overnight. I use the next size up as overnight diapers for my 6 month old and he never leaks. When they're wet enough or soiled change the baby because its irritating to their skin being all soiled. Don't want the baby to be unhappy and risk getting a rash or worse.
submitted byPetitaMarie - 7 years ago
A: I've been buying them for 2 years now. They're the only ones that don't soak right through the diaper. They haven't leaked and they last very very long.
submitted byBeautiful - 7 years ago
A: Our diapers are absorbent enough to keep your little one protected, even overnight, but we recommend changing your child's diaper when it becomes wet or soiled.
submitted byLuvs - 8 years ago
Brand expert
A: Yes I love luvs diapers
submitted byTheresa Bhimsain - 2 years ago
Q: Is their an indicator strip to show when the diaper is wet?
submitted by Baby Patel - 7 years ago
A: Yes the line appears in a blue color
submitted byPetitaMarie - 7 years ago
A: Our Luvs Triple Leakguard diapers do feature a wetness indicator on all sizes.
submitted byLuvs - 7 years ago
Brand expert
A: Yes there is an indicator
submitted byMat - 2 years ago
Q: What do you recommend for the next size up after size 6?
submitted by Beautiful - 7 years ago
A: Feel free to check out our friends over at Pampers, as they offer size 7 in Cruisers and Swaddlers if you find yourself needing this extra absorbency.
submitted byLuvs - 7 years ago
Brand expert
A: 7 seven 7 seven 7 seven
submitted byBrenxoi - 2 years ago
Q: Are these like pull ups
submitted by Ccc - 9 months ago
A: Luvs Platinum Protection diapers are not pull ups. They are traditional tape-style diapers, that need to be wrapped around your infant and secured.
submitted byLuvs - 9 months ago
Brand expert
Q: Is there a blowout barrier on the back?
submitted by Taylor Herbert - 1 year ago
A: Our diapers have a contoured shape that hugs your baby for a great fit, even between the legs, helping to prevent leaks where they occur most.
submitted byLuvs - 1 year ago
Brand expert
Q: how many pounds are size 1
submitted by lyn - 1 year ago
A: Hi, Lyn! Size 1 Luvs diapers are suggested to fit babies between 8 -14 lbs. We hope this helps.
submitted byLuvs - 1 year ago
Brand expert
Q: Is There a money back guarantee?
submitted by Curious mom - 2 years ago
A: Yes, there is! You can call 1-888-665-3257 for details on how to participate.
submitted byLuvs - 2 years ago
Brand expert
Q: Are these pull-up style diapers in the size 7? That size would be a preschooler, so I’m thinking potty training diapers, not tabbed diapers.
submitted by Karic - 2 years ago
A: No, they have tapes, and they are not pull-ups.
submitted byLuvs - 2 years ago
Brand expert
Q: Are these or are any of your branded diapers ECF or TCF (free of chlorine)?
submitted by Britt - 2 years ago
A: No, our diapers do not actually contain bleach or chlorine and nothing is left behind in the diaper after the process.
submitted byLuvs - 2 years ago
Brand expert
Q: Are there any ingredients that can cause cancer in or on them?
submitted by Penny - 2 years ago
A: We would never put any ingredients in our products that would cause harm. We work with parents and partner with leading professionals including pediatricians, pediatric dermatologists and safety experts through every step of the diaper making process. You can get a full list of our ingredients and what they are used for by visiting smartlabel.org. Please call us at 1-888-665-3257 with any questions you have. We're happy to help you.
Luvs diapers are praised for their affordability, comfort, and effective absorbency, making them a popular choice among parents. Many guests appreciate the fun designs and the fact that they keep babies dry without causing irritation. While some have experienced issues with leaks and rashes, the overall consensus is that Luvs provides great value for the price, especially for heavy wetters. Guests recommend these diapers for their quality and performance, particularly for overnight use.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3
4.3 out of 5 stars
8589 star ratings
4.3 out of 5 stars with 8589 reviews
gentle on baby
3.9 out of 5
gentle on baby: 3.93 out of 5
keeps baby dry
3.6 out of 5
keeps baby dry: 3.59 out of 5
quality
3.5 out of 5
quality: 3.54 out of 5
sizing
true to size
sizing: true to size
value
3.9 out of 5
value: 3.87 out of 5
60% would recommend
1024 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
20 October, 2026Verified purchase
(no review title)
gave my son chemical burns!!!!!!
Andrew
gentle on baby
1.0 out of 5
gentle on baby: 1 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
true to size
sizing: true to size
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
19 October, 2026Verified purchase
(no review title)
These diapers are such a good fit and good price. They do not leak and my son loves them.
Jocelyn
Did you find this review helpful?
5 out of 5 stars
17 October, 2026Verified purchase
(no review title)
Great product. Reasonable pricing
Connie
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
17 October, 2026
(no review title)
If I could give 0 stars, I would. Sizing is weird, and they are not absorbant whatsoever. Our baby has woken up the past 4 mornings with her regularly soaked diaper, but Luv’s doesn’t hold it. Her clothes have been soaked up her back out of the diaper. Pampers Swaddlers and Millie Moons are much better quality when it comes to comfort, stretch and most importantly — ABSORBANCY!
Skylar
From Luvs team
Skylar, we know how important it is to have dry nights and a great fit, and are sorry Luvs didn't meet your expectations. Our sizing is just a guide, and there is overlap between sizes based on the weight ranges. So we can help you find the right fit for your baby, please call us at (888) 665-3257.
3 days ago
gentle on baby
1.0 out of 5
gentle on baby: 1 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
too small
sizing: too small
value
1.0 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
17 October, 2026Verified purchase
My Go-To Diapers as a Mom of 7!
As a mother of seven, I’ve tried my fair share of diapers, and Luvs has always been my go-to! They’re comfortable and gentle enough to use from the newborn stage, which is a huge plus. I also love how affordable they are because having seven kids means finding products that work well without breaking the bank is important! They’re very absorbent, and we’ve had no issues with leaks. I love that I can count on them to keep my babies dry and comfortable without having to spend a fortune. Luvs is definitely a diaper brand I keep coming back to, and I highly recommend them to other parents looking for quality diapers at an affordable price!
cathy
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
3 October, 2026Verified purchase
I never received my order
I never received my order
Samantha
From Luvs team
We're sorry to hear this, Samantha. Please call Target Customer Service at 1 (800) 440-0680 for help with your order.
17 days ago
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
26 September, 2026Verified purchase
Luvs diapers
Luvs diapers hold up very well for heavy day wetters!
Holly
From Luvs team
Thanks for letting us know that Luvs is meeting your heavy day wetter's needs, Holly. You want it done, and you want it without frills. That's Luvs. Keep you dry, keep you clean, and keeps everything in perspective. Need help with a pack of our diapers? Visit our website's contact page and let us know.
24 days ago
gentle on baby
4.0 out of 5
gentle on baby: 4 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
24 September, 2026Verified purchase
(no review title)
I love luvs pamper and the deals Target has especially good Target deals for other people who have memberships I mean I don't have one yet but the way I'm going I might get the card so worth it highly recommend love you too thank you you have made mommy life amazing
momm
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
23 September, 2026Verified purchase
Luvvvvv
I like that they’re not super fluffy. They’re soft and they smell great and you can’t go wrong with the price. My daughter hasn’t had any type of reaction to them as others have mentioned. We also haven’t had any leaking issues. My daughter wears them through the night just fine. I think everyone’s different and you just have to find what is right for your baby. We switched to these because Huggies diapers leave particles behind even after changing quickly. We haven’t experienced any issues with the Luvs diapers. We will continue purchasing!
Mama Panda
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
4.0 out of 5
keeps baby dry: 4 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
27 August, 2026
(no review title)
Good price for quantity
Chloe
Did you find this review helpful?
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
18 August, 2026Verified purchase
(no review title)
They’re pretty good for the price! Better than good and gather. Haven’t experienced any qualms with it, no leaking.
From Luvs team
Thanks for sharing your feedback with us, Marlae!
2 months ago
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
15 August, 2026Verified purchase
(no review title)
An afordable diaper that works the same as the more expensive brands.
D
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
sizing
true to size
sizing: true to size
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
4 August, 2026
Blow out
These felt like water diapers, horrible and had a blowout nothing was inside the diaper never again whole package in the garbage
A
From Luvs team
We're sorry to hear that you experienced blowouts. We know how frustrating that can be and assure you that we're here to help prevent that from happening again. Size and fit are a huge part of finding the right diaper for your baby, and it sounds like they may have outgrown the current diaper size. If your little one is near the upper end of the weight range for the diaper size you’re using, trying the next size up can help, as larger sizes contain more absorbent material. So that we can best help, as well as share your experience with our Quality Team, please get in touch with us at (888) 665-3257.
3 months ago
gentle on baby
1.0 out of 5
gentle on baby: 1 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
true to size
sizing: true to size
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
2 August, 2026Verified purchase
(no review title)
Missing didn’t give me the item
From Luvs team
We're sorry to hear this. For assistance with your order, please reach out to Target at 1-800-440-0680.
3 months ago
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
2 August, 2026Verified purchase
(no review title)
Bluey design cute! First time trying this band however my daughter has never had so many leaky diapers! They are thin, cheaply made! Save your money and go with target brand.
From Luvs team
We're sorry to hear that you experienced leaks, Cynthia. We know how frustrating that can be and assure you that we're here to help prevent that from happening again. Size and fit are a huge part of finding the right diaper for your baby, and it sounds like they may have outgrown the current diaper size. If your little one is near the upper end of the weight range for the diaper size you’re using, trying the next size up can help, as larger sizes contain more absorbent material. So that we can best help, as well as share your experience with our Quality Team, please get in touch with us at (888) 665-3257.
3 months ago
gentle on baby
1.0 out of 5
gentle on baby: 1 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
too big
sizing: too big
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
24 July, 2026Verified purchase
(no review title)
I’ve been really happy with these Luvs Platinum Protection diapers. They are soft, absorbent, and keep my baby dry for hours, even overnight. I haven’t had any issues with leaks, and they fit comfortably without leaving marks on the skin. I also love the fun Bluey design! Great quality for the price, and I would definitely recommend them to other parents.
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
22 July, 2026Verified purchase
Dudywoo
Received on time
gentle on baby
5.0 out of 5
gentle on baby: 5 out of 5
keeps baby dry
5.0 out of 5
keeps baby dry: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
16 July, 2026Verified purchase
Don't buy. You are not gonna save money but waste your money
My baby developed a rash after using only a few of these diapers. I don’t understand all the positive reviews because our experience was completely different. These diapers have a very strong scent, which I wasn’t expecting, and they irritated my baby’s skin. My baby never had this issue with huggies and you pampers diapers. I’m very disappointed and won’t be purchasing them again.
From Luvs team
Both you and your child should be happy with the performance and safety of Luvs. We're very sorry for the experience you've described. Safety is our top priority, and we work hard to make our diapers safe, using materials that have been worn comfortably by babies for dozens of years. We want to help you with this purchase and make sure your baby feels better today. Please call 1-800-632-7435 at your convenience.
3 months ago
gentle on baby
1.0 out of 5
gentle on baby: 1 out of 5
keeps baby dry
1.0 out of 5
keeps baby dry: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
sizing
true to size
sizing: true to size
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
20 June, 2026Verified purchase
Its what mom wanted
They were for a baby shower and mom requested them
Did you find this review helpful?
5 out of 5 stars
18 June, 2026
(no review title)
Excellent product and no allergic reaction. My baby hard really sensitive skin but he loves theses