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L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 2 of 4L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 3 of 4L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 4 of 4
L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 0.33 fl oz - 1 of 4

L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara - 700 Black - 0.33 fl oz: For Eyelashes, Includes Applicator


FormatWashable
Color700 Black
  • 700 Black
  • 701 Blackest Black
  • 702 Black Brown
  • 704 All Night Black
  • 705 Brown Leather
  • 706 Blue Suede
  • 707 Burgundy Cashmere

In Stock

Eligible for registries and wish lists
Available deals

Target Circle Deal: $5 Target GiftCard with $30 beauty products purchase

Eligible with Target Circle membership ∙ Expires Apr 4 ∙ Details

At a glance

About this item

Highlights

  • Fanned Out Lashes: See corner to corner panoramic lash volume with L’Oreal Paris Voluminous Panorama Washable Mascara in Black; the lightweight and long-lasting lengthening mascara formula creates lashes that are so fanned out for eyes that look up to 1.4X bigger
  • Multi-Level Bristle Brush: The Panorama Mascara volume and length brush easily grabs each lash from inner to outer corner for even application from root to tip; the 5% stretchflex complex formula wraps each lash with flexible, defined, lash by lash volume
  • Longwear Formula: Panorama volumizing mascara black is smudge resistant, clump resistant and flake resistant with up to 24 hour wear; Ophthalmologist tested; Suitable eye makeup for sensitive eyes and contact lens wearers; Easy to remove make up formula
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color

Description

L'Oreal Paris Panorama Mascara provides corner to corner panoramic volume. A volumizing black mascara that is clump resistant, flake resistant, smudge resistant, and up to 24hr wear. Feels lightweight. Multi-level bristle brush easily grabs each lash from inner to outer corner allowing for even application from root to tip.

Use multi-level bristle brush to easily grab each lash from inner to outer corner fanning out lashes.
Suggested Age: 13 Years and Up
Color Palette: Dark Tones
Includes: Applicator
Beauty Purpose: Volumizing, Lengthening
Net weight: .33 fl oz (US)
Features: Smudgeproof, Washable, Non-Flaking, Long Lasting, Lightweight, Non-Clumping, Built-In Brush, Ophthalmologist Tested
TCIN: 89187562
UPC: 071249680971
Item Number (DPCI): 052-04-1420
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua / water / eau, propylene glycol, styrene/acrylates/ammonium methacrylate copolymer, polyurethane-35, cera alba / beeswax / cire dabeille, synthetic fluorphlogopite, glyceryl stearate, cetyl alcohol, peg-200 glyceryl stearate, ethylenediamine/stearyl dimer dilinoleate copolymer, copernicia cerifera cera / carnauba wax / cire de carnauba, stearic acid, palmitic acid, ethylene/va copolymer, alcohol denat., paraffin, aminomethyl propanediol, phenoxyethanol, caprylyl glycol, glycerin, hydroxyethylcellulose, butylene glycol, methylpropanediol, rayon, xanthan gum, caprylic/capric triglyceride, sodium laureth sulfate, myristic acid, tetrasodium edta pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, potassium sorbate, phenylpropanol, bambusa vulgaris extract [+/- may contain ci 77491, ci 77492, ci 77499 / iron oxides ]

Allergens & Warnings:

TO SAFEGUARD L'OREAL PURITY, RESERVE THIS PRODUCT FOR YOUR PERSONAL USE, TREAT THE APPLICATOR WITH THE HYGIENIC CARE YOU GIVE YOUR EYES. NEVER APPLY THIS PRODUCT IN A MOVING VEHICLE DO NOT DILUTE MASCARA WITH WATER, SALIVA, OR ANY OTHER SUBSTANCE, CAP TIGHTLY AFTER USE. IF. CHANGE IN ODOR OR APPEARANCE OCCURS, EXISCONTINUE USE, DO NOT USE THIS OR ANY OTHER EYE COSMETIC IF YOUR EYE IS INJURED, IRRITATED OR INFECTED. CONSULT A PHYSICIAN PROMPTLY

Shipping details

Estimated ship dimensions: 0.93 inches length x 2.69 inches width x 7.05 inches height
Estimated ship weight: 0.07 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What is the difference between the all night black version and blackest black? Which is darker? And is the formula different since the tube looks different?

submitted by Tombraider98 - 1 year ago
  • A: If you zoom in on the packaged mascaras it says that the All Night Black is up to 24 hours wear. Does not state waterproof however. They do have a waterproof one if needed.

    submitted byJerseyLady - 1 year ago
  • A: Hello Tombraider98. We appreciate your interest in L'Oreal Paris Voluminous Panorama Volumizing and Lengthening Mascara. The Voluminous Panorama Washable Mascara in the shade All Night Black has extreme black pigments combined with 5 percent stretchflex complex formula gives you flexible, defined, lash by lash volume. We hope you find this information helpful.

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Q: Which is darker-black or blackest black?

submitted by Beyond Basics - 1 year ago
  • A: Hey, Great question! The color Blackest Black will be the darkest! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert
  • A: Hi there, Beyond Basics! Thank you for reaching out about our Voluminous Panorama Volumizing and Lengthening Mascara. Our shade Blackest Black is the darkest shade we have available in our new Panorama Mascara. We hope this is helpful!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Q: is this a tubing mascara?

submitted by Rylee - 2 years ago
  • A: while it’s not a true “tubing mascara” i do find it’s easily removable with water JUST like with a tubing mascara!!

    submitted bymakayrhae - 1 year ago
  • A: Hi there, Rylee! Thank you for reaching out about our Voluminous Panorama Volumizing and Lengthening Mascara. For a tubing mascara, we recommend our Double Extend Tubing Mascara, a lengthening mascara that extends lashes for up to 80 percent longer-looking, nourished lashes. We hope this helps!

    submitted byL'OrealParisProductExpert - 2 years ago
    Brand expert

Q: What is the recommended age for using this mascara?

submitted by AI Shopping Assistant - 13 days ago
  • A: The mascara is suggested for use by individuals aged 13 years and up.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: Does this mascara come with an applicator?

submitted by AI Shopping Assistant - 13 days ago
  • A: Yes, the product includes a built-in applicator for easy and precise application.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: What key features does this mascara offer?

submitted by AI Shopping Assistant - 13 days ago
  • A: This mascara offers volumizing, lengthening, and smudgeproof benefits, along with non-clumping properties.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: Is this mascara suitable for sensitive eyes?

submitted by AI Shopping Assistant - 13 days ago
  • A: Yes, the formula is ophthalmologist tested, making it suitable for sensitive eyes.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: What makes this mascara long-lasting?

submitted by AI Shopping Assistant - 13 days ago
  • A: The mascara features a long-lasting formula that is also smudgeproof and non-flaking.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: Which is darker? Blackest Black or All Nighter Black?

submitted by KymmiJ - 6 months ago
  • A: Hello! Thank you for your question about our Voluminous Panorama Mascara shades. Both "Blackest Black" and "All Nighter Black" are stunningly dark. However, "All Nighter Black" is typically our deepest, most intense black. It's designed for a bold, dramatic look. "Blackest Black" is also rich and dark, but it may offer a slightly softer finish in comparison. We hope this helps you achieve your captivating gaze!

    submitted byL'OrealParisProductExpert - 6 months ago
    Brand expert

Q: Does this mascara contain pfas?

submitted by Leners912 - 11 months ago
  • A: Hi there! Thank you for reaching out about our Voluminous Panorama Mascara. Our mascara ingredients are listed on our website, for your reference. We hope this helps!

    submitted byL'OrealParisProductExpert - 26 days ago
    Brand expert

Additional product information and recommendations

Guests are saying

This mascara impresses with its ability to lengthen and define lashes without clumping, making it a favorite among guests. The unique wand design allows for easy application, ensuring every lash is coated evenly. Many guests appreciate its long-lasting formula that resists smudging and flaking, while still being easy to remove. Although some desire more color options, the overall performance and quality make it a standout choice for daily wear.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 1791 reviews
    easy to apply: 4.13 out of 5
    easy to remove: 3.63 out of 5
    long lasting: 4.04 out of 5
    quality: 3.61 out of 5
    value: 3.62 out of 5
    55% would recommend
    184 recommendations
    5 out of 5 stars
    27 March, 2026
    originally posted on lorealparisusa.com
    Image

    My go to mascara

    This mascara is absolutely amazing. It has done wonders for my lashes and over all look. Thanks L’Oreal!
    Silver fox
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 March, 2026Verified purchase
    • Eye color: Blue
    • Skin tone: Light
    • Skin type: Combination
    • Hair color: Blonde

    Yes!

    Separates each lash and elongates
    Yuliya
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    19 March, 2026
    originally posted on lorealparisusa.com
    Image

    Save your money

    Very disappointing mascara... it does absolutely nothing. Doesn't add any volume at all and definitely does not fan your lashes out. A total waste of money.
    1 reply from LeCare team - 7 days ago
    Hello! Thank you for sharing your feedback on our Voluminous Panorama Waterproof Mascara. We are sorry to hear that you were disappointed with the volume and fanning effect, as we always strive to deliver high-performance results for every lash look. Your comments regarding the formula and application are very important to us and have been shared with our product development team as we continue to innovate. To help you discover a mascara that provides the stunning volume you deserve, we invite you to take our Mascara Finder Quiz here: https://tinyurl.com/2yjal84k. We hope you find your new favorite with L'Oréal Paris!
    BC28
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    18 March, 2026Verified purchase
    • Skin tone: Light
    • Skin type: Dry
    • Skin concern: Aging, Dark circles, Cuticles, Dullness, Sensitivity, Sun damage, Uneven skin tone
    • Hair color: Auburn
    • Eye color: Green

    (no review title)

    I liked the rich color and the brush. I did not like how wet the mascara was. it weighed down my already thin lashes.
    Sarah
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 1 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 March, 2026Verified purchase

    (no review title)

    Using this consistently for over two years and it is my favorite mascara. I consistently pick this one over my department store mascaras on a daily basis.
    Catherine
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 March, 2026Verified purchase
    • Skin type: Normal
    • Skin tone: Medium

    (no review title)

    Love this mascara! Doesn’t flake. Stays on all day. No smearing or smudging.
    Lynette
    easy to apply: 5 out of 5
    easy to remove: 3 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    16 March, 2026
    originally posted on influenster.com
    Image

    Pretty Mascara!

    [This review was collected as part of a promotion.] This mascara is lovely, I find that the color goes well with my red hair and blue eyes. The brush is great for getting every part of my lashes too! I have been loving this one!
    KathrynM
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    5 March, 2026Verified purchase
    • Hair color: Brunette
    • Skin tone: Medium
    • Eye color: Brown
    • Skin concern: Sensitivity, Redness
    • Skin type: Dry

    (no review title)

    I got the burgundy cashmere shade, and I have dark brown lashes, made it look like brown, I loved it though, gave me a clean makeup look
    Delilah
    easy to apply: 4 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    3 March, 2026
    originally posted on influenster.com
    Image

    Lasted through even the hottest of days at work!

    [This review was collected as part of a promotion.] The application was perfect for my lashes! I work in a factory and my normal mascara runs all day! This did not! No clumps just pure volume and separation making my lashes look like I had extensions on.
    AbbyL
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 March, 2026Verified purchase
    • Skin tone: Medium
    • Eye color: Green
    • Skin type: Dry
    • Hair color: Blonde

    Clumpy

    Very clumpy
    1 reply from L'OrealParisProductExpert team - 29 days ago
    Hi Anonymous. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the Voluminous Panorama Volumizing & Lengthening Mascara. We would like to speak with you directly about it. Please give us a call at 800-322-2036, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    Anonymous
    easy to apply: 1 out of 5
    easy to remove: 4 out of 5
    long lasting: 4 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    2 March, 2026
    originally posted on influenster.com
    Image

    707 is beautiful on my hazel eyes

    [This review was collected as part of a promotion.] I’m getting back into wearing mascara daily. I like the way a burgundy cashmere looks on my eyes. The brush is nice to get all my lashes. I like the idea of adding the color over my traditional black. It looks good all day and I’m glad it’s so wearable for me. No flakes.
    ChrissyD
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    27 February, 2026
    originally posted on influenster.com
    Image

    L'OREAL PARIS PANORAMA CHROMATIC Blue Suede Masscr

    [This review was collected as part of a promotion.] I received L'OREAL PARIS panorama chromatic 706 Blue Suede Masscra for free to try and review. I put on 2 coats because I have thin lashes. I can really see the difference, and the color made my eyes pop. I loved the multi- level brush that makes it easy to apply going to corner to corner. My eyes looked soft and full, but make sure you really stir up by pushing brush in and out to make sure it's mixed well before applying so you get no clumping. It lasts all day with no smudging or flaking. Make sure you have a good eye make-up remover to get it off. Comes off good with a good remover.
    JennyW
    Did you find this review helpful?
    2 out of 5 stars
    22 February, 2026
    originally posted on lorealparisusa.com
    Image

    Would never buy again, not waterproof and stings e

    Bought this due to ratings and waterproof. It isn't waterproof and it really irritates my eyes. I wanted to like it but definitely not waterproof. So disappointed.
    1 reply from LeCare team - 1 month ago
    Hello! We're sorry to hear about your experience with our Voluminous Panorama Waterproof Mascara. We'd like to speak with you directly. Please call us at 800-322-2036 and provide the case number 45387083. Our customer service representatives are available Monday through Friday, 9:00 am to 5:30 pm ET. We look forward to speaking with you soon!
    JWalker
    Did you find this review helpful?
    5 out of 5 stars
    20 February, 2026
    originally posted on influenster.com
    Image

    Great product

    [This review was collected as part of a promotion.] I am not one of those women who were naturally born with fabulous eyelashes but this really helps and this picture is with only one coat. There is no running under my eyes or smudges! I was already using a different L’Oréal mascara but this is my new go to!
    JamieL
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    18 February, 2026Verified purchase

    Not worth buying.

    Not a good product. I purchased waterproof because my eyelashes are straight and normal mascara straightens them after I curl them. Waterproof mascara usually works, this one is more like regular mascara, not waterproof.
    Monica
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    18 February, 2026Verified purchase
    • Skin type: Normal
    • Eye color: Hazel
    • Hair color: Brunette
    • Skin concern: Uneven skin tone, Aging, Dark circles
    • Skin tone: Medium

    Amazing!!!

    I love this mascara. It is buildable and washes off great.
    Tami1911
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    14 February, 2026Verified purchase
    • Skin tone: Medium
    • Skin type: Normal

    Do you love raccoon eyes?

    Well, that’s what you’ll get from the waterproof formula! Holds the curl I guess there’s that.
    Shell
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    12 February, 2026
    originally posted on influenster.com
    Image

    Great mascara

    [This review was collected as part of a promotion.] L’Oreal Paris Panorama Mascara is a new favorite. I received the Brown Leather color, which has a reddish tint to it. I have struggled to find a good mascara in a color that isn’t black (too harsh for my coloring). This goes on smooth, extends my lashes, and stays on all day. There is a bit of an application learning curve, but once you have it down you’ll love it!
    emmil4071_8584
    Did you find this review helpful?
    4 out of 5 stars
    12 February, 2026
    originally posted on influenster.com
    Image

    Is good

    [This review was collected as part of a promotion.] This mascara is good, I don't love it but it's fine for everyday use. It's not heavy or cumply but I feel like it doesn't lengthen or add enough volumen to my lashes. For the price is a good product, I would like the color pops a little more but it's fine.
    nicoled3130_2111
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    11 February, 2026
    originally posted on influenster.com
    Image

    Just ok

    [This review was collected as part of a promotion.] I didn’t love this mascara. It came off in clumps and got in my eyes while wearing. I have allergies so this was a no for me, as I had to wash my face in the middle of the day to get it all off before my eyes became inflamed. The color looks gorgeous though, so if you aren’t sensitive would recommend.
    1 reply from LeCare team - 1 month ago
    Hello! We're sorry to hear about your experience with our Voluminous Panorama Washable Mascara. We'd like to speak with you directly. Please call us at 800-322-2036 and provide the case number 45230996. Our customer service representatives are available Monday through Friday, 9:00 am to 5:30 pm ET. We look forward to speaking with you soon!
    ashleighp32_9935
    Did you find this review helpful?

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