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Cupcake Kids' Rug - Pillowfort™ - 2 of 3Cupcake Kids' Rug - Pillowfort™ - 3 of 3
Cupcake Kids' Rug - Pillowfort™ - 1 of 3

7'x10' Cupcake Kids' Rug - Pillowfort™: Multicolored Tufted Area Rug, Skid-Resistant, High Pile, OEKO-TEX Certified

$170.00

Size7'x10'

In Stock

Free & easy returns

Free & easy returns

Return this item by mail or in store within 365 days for a full refund.
Eligible for registries and wish lists

At a glance

About this item

Highlights

  • 7"x10" sprinkle area rug adds a fun update to your child's room
  • Sprinkle pattern in colorful hue for a charming look
  • Tufted and high-pile construction adds comfy cushioning
  • Latex backing helps resist skidding and slipping
  • Simple design blends effortlessly with any decor style and color palette

Description

Add sweet comfort to your kiddo's room with this 7"x10" Sprinkle Tufted Rug from Pillowfort™. This rectangular area rug is adorned with an allover sprinkle pattern for a charming look that blends effortlessly with any decor style or color scheme. The tufted area rug features a high-pile construction to add an additional layer of cushy comfort underfoot, and it boasts latex backing to help keep it in place. Whether they lie on it to watch their favorite cartoon or stretch out with their favorite book, this decorative area rug makes a fun and functional addition to your child's space.
Features: Rectangle (shape)
Dimensions (Overall): 120 Inches (L), 84 Inches (W)
Fabric Name: Tufted
Construction Technique: Machine Made
Style: Area Rugs
Indoor/Outdoor: Indoor
Features: Finished Edge, Cushioned
Backing Material: 100% Latex
Rug Material: 100% Nylon
Protective Qualities: Skid-Resistant
Industry or Government Certifications: OEKO-TEX STANDARD 100
Pile type: Cut
Rug pile height: High Pile (Greater Than 1")
OEKO-TEX Institution: Hohenstein HTTI
OEKO-TEX Certification Number: 14.HUS.43936
Care & Cleaning: Spot or Wipe Clean, Avoid Pulling Loose Yarns, Trim With Scissors
TCIN: 83901710
UPC: 010892717733
Item Number (DPCI): 097-02-7000
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 87.1 inches length x 11.6 inches width x 7.2 inches height
Estimated ship weight: 24.17 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
This item ships in its manufacturer’s packaging, revealing what’s inside. ·

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What is the pile height of the rug?

submitted by AI Shopping Assistant - 5 days ago
  • A: The rug has a high pile height, greater than 1 inch, providing cozy comfort.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: How does the rug prevent slipping?

submitted by AI Shopping Assistant - 5 days ago
  • A: The rug has a latex backing that helps retain its shape and prevents slipping.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: Is this rug suitable for kids' play areas?

submitted by AI Shopping Assistant - 5 days ago
  • A: Yes, the rug is designed for indoor use, making it ideal for kids' play areas.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: What is the design style of the rug?

submitted by AI Shopping Assistant - 5 days ago
  • A: The rug features a playful sprinkle pattern in soft hues, perfect for kids' decor.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: What type of cleaning is recommended for this rug?

submitted by AI Shopping Assistant - 5 days ago
  • A: The rug can be machine washed and dried, but avoid pulling loose yarns.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: Can a carpet cleaner be used on this rug

submitted by Smith - 9 days ago
  • A: Hello Guest - We appreciate your interest in this item. It is not recommended to use a traditional carpet cleaner on this rug. Happy shopping at Target. – Alvin

    submitted byAlvin - 8 days ago
    Target staff support

Q: Am I able to vacuum this rug without damaging the strings or making the strings fall out?

submitted by Britt - 1 year ago
  • A: Hello Britt - Thank you for your interest on - Cupcake Kids' Rug. We do not recommend to vacuum the rug, the recommended care and cleaning is Machine Wash and Machine Dry. Hope this helps. - Rose

    submitted byRose - 1 year ago
    Target staff support

Q: Great rug, so so cute, but we are on day 3 and it has an odor - do we know if this goes away? It’s kind of like the smell of eggs.

submitted by OKB - 1 year ago
  • A: Hello OKB - Thank you for your question on Cupcake Kids' Rug. We apologies for this experience and request you to kindly contact our Guest Relations team at 1-800-591-3869, and our specialist team will help you out with this. Have a great day - Pavan

    submitted byPavan - 1 year ago
    Target staff support

Q: What exactly are the colors of sprinkles? It's hard to tell from the photos and the photos for each size of the rug have varying colors.

submitted by NYC - 2 years ago
  • A: Hi NYC - Thank you for reaching out to us with your query. The sprinkles on the Rug are multicolor and would vary based on the size of the rug selected. I hope this information was helpful. Happy Shopping! - Josh

    submitted byJosh - 2 years ago
    Target staff support

Q: Is this rug fire resistant?

submitted by Laura - 4 years ago
  • A: Question: Is this rug fire resistant? Great question, Thank you so much for reaching out about the Sprinkle Rug from Pillowfort. The rug It is not fire resistant. Hope this helps! - Dianida

    submitted byDianida - 4 years ago
    Target staff support

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Guests are saying

This rug features an adorable sprinkle design that appeals to many guests, making it a charming addition to children's rooms and play areas. However, while it is soft and visually appealing, guests have noted significant concerns regarding its durability and maintenance. Many have experienced issues with shedding, unpleasant odors, and difficulty in cleaning, which may affect its longevity and overall satisfaction. Guests appreciate its aesthetic but caution about its practical use.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.7 out of 5 stars with 210 reviews
    43% would recommend
    89 recommendations
    2 out of 5 stars
    18 May, 2026Verified purchase

    (no review title)

    Cute design but the fabric/fibers feel like plastic.
    ShannonB
    Did you find this review helpful?
    1 out of 5 stars
    12 March, 2026Verified purchase

    (no review title)

    Absolute garbage. Thin. Sheds. Smells like fish. Bald spots. I can not believe I wasted 180$ on this piece of junk. As a new mom there’s no way I’ll be able to roll it up and get a giant rug to target to return it. I’m so upset.
    Alexandra Sickmen
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    6 February, 2026

    Cute but impossible to clean or vacuum

    It's very cute and I love the sprinkle concept. However, it gets dingy very quickly and there's no real way to wash it - there's also no great way to vaccum it (because the pile is too high) and it traps every piece of lint or thread or crumbs. In short, you'll be paying for it to look cute and pristine for about a year - and then you'll be sad when it starts to look more off-white.
    LD
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    5 February, 2026Verified purchase

    Stinky!

    Ok, I waited 2 weeks before writing this but my goodness this rug STINKS!!! It literally smells. Like dog poop or rotten eggs. It will not go away. It also looks very cheap. Overall, not worth it.
    Julie
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    18 November, 2025Verified purchase

    (no review title)

    the rug is worth $12 max
    Gall056
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 November, 2025Verified purchase

    Adorable sprinkles

    Best rug in my house! very thick and finally sprinkles without donuts or cake involved. Jazzed up my bedroom and was an unbeatable price for the quality.
    Cupcakequeen
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    12 October, 2025Verified purchase

    Tufts fall out. Yellow not cream

    I wanted to like this. I was excited to get it for our nursery. The material feels like bath mat which I could have gotten over. I put it on my porch overnight as I do with all rugs and in the morning I found large tufts on the floor. If it wasn’t for a baby who is about to crawl I possibly could have ignored that too but they were so big it would be a choke hazard. Also it’s more yellow than cream. I took it back.
    Adri03
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    24 September, 2025Verified purchase

    Cute&soft, lower quality than expected

    The rug is soft and super cute. However, the pieces that make up the rug fall/pull out really easily and I feel like I’m always picking up chunks of it. The quality of the rug wasn’t quite what I anticipated it to be.
    Dana
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 June, 2025Verified purchase

    Excessive Shedding

    This rug sheds it's strings constantly to the point where I don't think there will be a rug left in a month. It's in my daughter's room (not high traffic) and I pick up a handful of strings and fluff daily. NOT worth it.
    Lisa
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 May, 2025Verified purchase

    So cute!

    My daughter loves her new rug!
    Msim
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 March, 2025Verified purchase

    Shed and stink

    The look of the rug is very cute, however it sheds like crazy. The rug also stunk very badly like others say. The first morning after we got it I thought my daughter had an accident in her bed because it smelled so badly in the room from this.
    KT626
    3 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    21 March, 2025Verified purchase

    Great rug!! Easily washed

    I've had this rug for 8 months, I waited to review it so I could talk about how it held up over time! Obviously, the rug is super adorable, but I was worried about cleaning it. Here's my experience: Stick vacuums won't work with the high pile. Regular vacuums won't either, as they get stuck in the fibres. Handheld will kind of almost work, but they're a huge pain. Shaking it out is your best bet, which is hard for me as I live in an apartment. After just a couple months of having the rug, despite not wearing shoes in the apartment, it started to look dirty/a bit matted in the areas it was walked on the most. I tried using Resolve and Baking soda on it, which was a really bad idea as no vacuum worked to vacuum the stuff out. My last idea was to try to wash it, which I didn't want to do out of fear I'd ruin it. However, washing it worked perfectly!! I take it to the laundromat and use their 40lb washer (I'm sure 30 would work too). I put it on the normal, high soil, cold cycle, and then I dry it on delicate. It comes out clean and re-fluffed every time!! I wouldn't put this rug anywhere shoes will be on it, but it's perfect for a bedroom. I wouldn't consider it high maintanance as all you have to do with it is throw it in the wash. I've attached a photo from today, just after I've washed it. No issues with fading over time either! TL;DR Great rug, will need to be taken to laumdromat for cleaning every couple months and shaken out between washings if possible.
    Jordan
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 January, 2025Verified purchase

    Loved this!

    I loved design, size, and feel of the rug
    Kim
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    22 August, 2024Verified purchase

    Sheding Mess!

    This rug sheds little stings of fiber every day. It was super cute a fluffy when we first got it but after a month or two it looked ratty and gross. We finally got tired to picking up strings and threw it out.
    Emilie
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    12 August, 2024Verified purchase

    Do. Not. Wash.

    Super cute but my kids got it dirty - care instructions say washable. Followed instructions and now rug is two-tones and ruined. Fully bummed. Waste of money
    StephanieA
    7 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 June, 2024Verified purchase

    Follow instructions for washing

    Got this rug for our baby’s nursery. Had an incident with puréed carrots and we needed to try washing the rug. The instructions say to wash in a commercial front loading washer on cold, normal cycle & to dry low. I followed those instructions and the rug is good as new after cleaning. Glad to know it holds up well. Rug is so cute, and thin but we keep it on carpet so it works. It’s soft and the baby enjoys playing on it
    EveyrhingIsLove
    9 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    13 March, 2024Verified purchase

    Cute But Sheds Easily

    Thought it was a super cute rug and purchased it for our playroom. Soft and fluffy but sheds very easily. Would get tangled up in our baby’s feet and hands so we ultimately decided to return it for baby’s safety.
    SteffanieB
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 March, 2024Verified purchase

    My Sons Favorite rug

    I got this rug for my son and he absolutely loves it !! it’s in his little reading corner and he’s on it all the time , me and my husband love laying on it too, so so soft we might even get the biggest one haha the sprinkles are so cute
    Mad
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 February, 2024Verified purchase

    Disappointed

    I was so excited to get this rug for my daughter's bedroom, but it was such a let down. I'm not sure if this rug had been returned or something, but it was in poor condition. First off, if smelled. I could deal with the rubber smell, but this smelled like feces. We barely had it out of the plastic before we were hit by the smell. Second, we unrolled it and it had shoe prints and spots on the underside and then dark stains on the top side. Third, the overall qualify of the rug was not as expected. We had checked it out in store before buying online because we needed the bigger size. We loved it in the store. It was not as fluffy or "full" as it appeared in the store. I'm not sure if this was just a poor quality rug or a fluke, but either way I'm extremely disappointed.
    Kam010
    9 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 February, 2024

    Great Rug

    Soft and looks great. We've had it for 41/2 years and washed several times. Comes out great. Not done with it yet! I'd buy it again.
    DrMom
    3 guests found this review helpful. Did you?

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