$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- For fine to medium, straight to wavy hair types seeking to add volume and minimize oily scalp
- 88% of panelists noticed an increase in hair volume*
- Increases hair volume, bounce, and lift
- Provides long-lasting lift
- Cleanses hair + scalp without stripping moisture
- *Consumer study on 50 participants after using the Volumizing Shampoo and Conditioner as a regimen for 30 days.
Description
Give your hair a boost of volume with this salon-grade shampoo that helps hair live up to its full potential. Gentle cleansers remove excess oil without stripping the hair or scalp. This shampoo nourishes and moisturizes without weighing hair down. Uplifting, just like you.
KEY INGREDIENTS:
• Amaranth: Helps improves bounce + movement
• Rice Protein: Helps strengthen + prevent damage
FEATURES:
• Gender-neutral, 100% natural fragrance featuring cucumber, ylang ylang, and oak moss
• Made without SLS or SLES sulfates, formaldehyde, phthalates, parabens, dyes or synthetic fragrance
• Dermatologist tested, color safe, vegan and cruelty-free leaping bunny certified
HOW TO USE:
Work into wet hair, rinse + follow with conditioner. Avoid contact with eyes.
Packaging contains >30% recycled content.
KEY INGREDIENTS:
• Amaranth: Helps improves bounce + movement
• Rice Protein: Helps strengthen + prevent damage
FEATURES:
• Gender-neutral, 100% natural fragrance featuring cucumber, ylang ylang, and oak moss
• Made without SLS or SLES sulfates, formaldehyde, phthalates, parabens, dyes or synthetic fragrance
• Dermatologist tested, color safe, vegan and cruelty-free leaping bunny certified
HOW TO USE:
Work into wet hair, rinse + follow with conditioner. Avoid contact with eyes.
Packaging contains >30% recycled content.
Scent: Ylang Ylang, Oakmoss, Cucumber
Hair Type: Wavy, Fine, Straight
Health Facts: Dye-Free, Gluten-Free, Formaldehyde-Free, Vegan, Paraben-Free, Phthalate-Free, Sulfate-Free, Artificial Fragrance-Free, Formaldehyde Donor-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free, Plant-Based, Contains Recycled Content, Recyclable, Not Tested on Animals
Recommended Use: Daily
Beauty Purpose: Moisturizing, Strengthening, Shine Enhancing, Volumizing
Net weight: 13 fl oz (US)
Features: Dermatologist Tested
TCIN: 76581812
UPC: 860001601503
Item Number (DPCI): 063-00-6807
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, dimethyl lauramide/myristamide, fragrance, amaranthus caudatus seed extract, hydrolyzed rice protein, propanediol, cetrimonium chloride, polyquaternium-10, sodium methyl 2-sulfolaurate, disodium 2-sulfolaurate, hydroxypropyl guar hydroxypropyltrimonium chloride, citric acid, sodium chloride, sodium benzoate, potassium sorbate.
Shipping details
Estimated ship dimensions: 8 inches length x 2.25 inches width x 2.25 inches height
Estimated ship weight: 0.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: It says no sulfites but some ingredience sound like sulfites?
submitted by birdy1 - 13 days ago
A: Our products have no SLS or SLES sulfates in them. Read more about the details here: https://odelebeauty.com/blogs/the-rinse/what-are-sulfates?srsltid=AfmBOoqNlRAVDp2TzNaQ502fBnHjuswOnHS49RngQ4z2Ex1f2Ra9xYXW
submitted byOdele Team - 12 days agoBrand expert
Q: What are the ingredients used for the Fragance? The marketing says it's "100% natual" but the label only lists "fragrance" so I cannot verify what fragance is actually added to this shampoo.
submitted by Sarahhhh - 4 months ago
A: Our signature scent Marine contains fresh notes of cucumber, oakmoss + ylang-ylang to deliver a light and neutral fragrance for all genders and ages. It is 100% botanically sourced from essential oils and naturally derived materials.
submitted byOdele Team - 4 months agoBrand expert
Q: Is this safe for color treated hair?
submitted by Katie kat - 1 year ago
A: Hey Katie kat, Great question! The Odele Volumizing shampoo is a smoothing shampoo formulated without sulfates, parabens, phthalates or synthetic fragrances. It will not strip color treated hair! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 1 year agoBrand expert
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Guests are saying
The Odele volumizing shampoo is praised for its ability to cleanse and add volume to various hair types without stripping natural oils. Guests appreciate its lightweight formula, pleasant scent, and nourishing ingredients that promote healthy-looking hair. Many have noted a significant improvement in hair texture and bounce, making it a favorite for those with fine or flat hair. However, some guests experienced issues with residue and dryness after use, suggesting it may not suit everyone.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 2138 reviews
quality: 3.13 out of 5
effectiveness: 3.01 out of 5
value: 3.18 out of 5
42% would recommend
286 recommendations
best shampoo ever!
5 out of 5 stars
caitie k. - 14 days ago
originally posted on odelebeauty.com
i have used Odele shampoo & conditioner for over 5 years now. it has truly saved my hair. i feel good about the ingredients going on my hair while seeing results with having fuller, thicker, healthier hair!
Great shampoo!
5 out of 5 stars
Michael W. - 20 days ago
originally posted on odelebeauty.com
I’ve been using this shampoo for about five years now, and it’s great!
Vavoom
5 out of 5 stars
Juli A. - 1 month ago
originally posted on odelebeauty.com
Here is full and lovely
Favorite shampoo!
5 out of 5 stars
Anne T. - 2 months ago
originally posted on odelebeauty.com
This might as well have a $40 label on it like some high-end shampoos! This works wonders just like salon brands. I love this stuff!
Game Changer
5 out of 5 stars
Rachel M. - 2 months ago
originally posted on odelebeauty.com
I have very fine, thin hair thanks to a medication I take and I have struggled for years to find a shampoo that would give my hair life without causing it damage……thank you Odele for coming through!!!! This shampoo washes my hair beautifully, leaves it feeling moisturized like I have conditioned it almost and gives my hair beautiful volume and bounce. I truly didn’t think I’d ever find a product that would do this and now that I have it, I’ll never go without it! Do not even hesitate!!!!!
Had my hopes up but.....
1 out of 5 stars
Thumbs down graphic, would not recommend
Would recommend - 2 months ago, Verified purchaser
This shampoo and conditioner did not do anything in regard to volumizing my hair. It did give me an extremely itchy head, neck and face. I personally would not recommend.
1 reply from Odele Team team - 2 months ago
We are sorry to hear about your experience. Odele products undergo industry recognized, third-party laboratory testing and evaluations to ensure they meet our high-quality standards. Nonetheless, if you have concerns, we recommend that you stop using the product and consult your physician or healthcare provider. Please reach out to us at hello@odelebeauty.com so we can learn more about your experience.
New favorite
5 out of 5 stars
Mei - 2 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Odele Shampoo is a gentle yet effective cleanser that works well for all hair types. It leaves hair feeling clean, soft, and refreshed without stripping natural oils. Formulated with nourishing ingredients, it provides hydration and promotes healthy-looking hair. Plus, it's free from harsh chemicals, making it a great choice for sensitive scalps.
Amazing!
5 out of 5 stars
Syd - 2 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I loved this product, it cleans really well without being stripping and does give slight volume.
Extra Lift
5 out of 5 stars
Sara G. - 2 months ago
originally posted on odelebeauty.com
This gives my hair the extra lift it needs as it gets longer.
Best shampoo ever!
5 out of 5 stars
M. M. - 2 months ago
originally posted on odelebeauty.com
This is the only shampoo I will ever use. My husband likes it too because it doesn't smell like cheap perfume. And it truly makes my hair look a bit fuller without drying it out.
Love this
5 out of 5 stars
Kayla - 2 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I have super straight fine hair that always feels weighed down and limp but I love the light volume I get from this while still feeling like I have a fresh and clean scalp. My new fav shampoo
Worked great for a week, but then pesky build-up
3 out of 5 stars
Maggie - 3 months ago
originally posted on http://odelebeauty.com
I wanted to love this shampoo and it was great for the first week, but I soon discovered a residue on my hair that I couldn't even clear out with with Odele's clarifying shampoo. Too bad.
Worth the try!!
4 out of 5 stars
Aundrea - 3 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I like it, it feels like any other volume shampoo but at a lower price, I also like the smell.
Not for me
2 out of 5 stars
AGDR - 3 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I wanted to love the Odele Shampoo, but just couldn't. I have extremely fine hair and this product weighed my hair down. It doesn't suds up well and it took a couple of days to clear my hair completely of the product. I personally would not use this product again.
Great shampoo
5 out of 5 stars
Marishah - 3 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] It is a lightweight, sulfate-free formula designed to add body and lift to fine hair. It contains amino acids to strengthen and nourish. The scent is a fresh, blend of citrus and floral notes. It's also vegan and cruelty-free.
Itchy head
1 out of 5 stars
Thumbs down graphic, would not recommend
Brandi D - 3 months ago, Verified purchaser
This didn’t give much volume, however, it did make my head itch like heck. Couldn’t wait to wash my hair again with something else. I tried the shampoo and conditioner. One star because the scent was fresh.
1 reply from Odele Team team - 3 months ago
Thanks for giving this product a try! It sounds like you might need a product with a little more moisture. Exchange this one for our Smoothing line and let us know what you think.
Not for me
2 out of 5 stars
Agdr - 3 months ago
originally posted on odelebeauty.com
I wanted to love the Odele Shampoo, but just couldn't. I have extremely fine hair and this product weighed my hair down. It doesn't suds up well and it took a couple of days to clear my hair completely of the product. I personally would not use this product again.
Great shampoo
5 out of 5 stars
Marishah - 3 months ago
originally posted on odelebeauty.com
It is a lightweight, sulfate-free formula designed to add body and lift to fine hair. It contains amino acids to strengthen and nourish. The scent is a fresh, blend of citrus and floral notes. It's also vegan and cruelty-free.
Worth the try!!
4 out of 5 stars
Aundrea - 3 months ago
originally posted on odelebeauty.com
I like it, it feels like any other volume shampoo but at a lower price, I also like the smell.
Great shampoo!
5 out of 5 stars
Shan - 3 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] This shampoo is great for my wavy hair! It's very light, provides good moisture, and makes my hair soft. I would repurchase again!