$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- For fine to medium, straight to wavy hair types seeking to add volume and minimize oily scalp
- 88% of panelists noticed an increase in hair volume*
- Increases hair volume, bounce, and lift
- Provides long-lasting lift
- Cleanses hair + scalp without stripping moisture
- *Consumer study on 50 participants after using the Volumizing Shampoo and Conditioner as a regimen for 30 days.
Description
Give your hair a boost of volume with this salon-grade shampoo that helps hair live up to its full potential. Gentle cleansers remove excess oil without stripping the hair or scalp. This shampoo nourishes and moisturizes without weighing hair down. Uplifting, just like you.
KEY INGREDIENTS:
• Amaranth: Helps improves bounce + movement
• Rice Protein: Helps strengthen + prevent damage
FEATURES:
• Gender-neutral, 100% natural fragrance featuring cucumber, ylang ylang, and oak moss
• Made without SLS or SLES sulfates, formaldehyde, phthalates, parabens, dyes or synthetic fragrance
• Dermatologist tested, color safe, vegan and cruelty-free leaping bunny certified
HOW TO USE:
Work into wet hair, rinse + follow with conditioner. Avoid contact with eyes.
Packaging contains >30% recycled content.
KEY INGREDIENTS:
• Amaranth: Helps improves bounce + movement
• Rice Protein: Helps strengthen + prevent damage
FEATURES:
• Gender-neutral, 100% natural fragrance featuring cucumber, ylang ylang, and oak moss
• Made without SLS or SLES sulfates, formaldehyde, phthalates, parabens, dyes or synthetic fragrance
• Dermatologist tested, color safe, vegan and cruelty-free leaping bunny certified
HOW TO USE:
Work into wet hair, rinse + follow with conditioner. Avoid contact with eyes.
Packaging contains >30% recycled content.
Scent: Ylang Ylang, Oakmoss, Cucumber
Hair Type: Wavy, Straight, Fine
Health Facts: Dye-Free, Gluten-Free, Formaldehyde-Free, Vegan, Paraben-Free, Phthalate-Free, Sulfate-Free, Artificial Fragrance-Free, Formaldehyde Donor-Free
Product Form: Liquid
Sustainability Claims: Cruelty-Free, Plant-Based, Contains Recycled Content, Recyclable, Not Tested on Animals
Recommended Use: Daily
Beauty Purpose: Moisturizing, Strengthening, Shine Enhancing, Volumizing
Net weight: 13 fl oz (US)
Features: Dermatologist Tested
TCIN: 76581812
UPC: 860001601503
Item Number (DPCI): 063-00-6807
Origin: Made in the USA or Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium c14-16 olefin sulfonate, cocamidopropyl hydroxysultaine, dimethyl lauramide/myristamide, fragrance, amaranthus caudatus seed extract, hydrolyzed rice protein, propanediol, cetrimonium chloride, polyquaternium-10, sodium methyl 2-sulfolaurate, disodium 2-sulfolaurate, hydroxypropyl guar hydroxypropyltrimonium chloride, citric acid, sodium chloride, sodium benzoate, potassium sorbate.
Shipping details
Estimated ship dimensions: 8 inches length x 2.25 inches width x 2.25 inches height
Estimated ship weight: 0.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.2 out of 5 stars with 1902 ratings
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Guests are saying
The Odele volumizing shampoo is praised for its ability to cleanse and add volume to various hair types without stripping natural oils. Guests appreciate its lightweight formula, pleasant scent, and nourishing ingredients that promote healthy-looking hair. Many have noted a significant improvement in hair texture and bounce, making it a favorite for those with fine or flat hair. However, some guests experienced issues with residue and dryness after use, suggesting it may not suit everyone.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 2148 reviews
quality: 3.14 out of 5
effectiveness: 3.02 out of 5
value: 3.18 out of 5
43% would recommend
288 recommendations
Great product
5 out of 5 stars
Thumbs up graphic, would recommend
Hs - 4 days ago, Verified purchaser
Leaves my hair feeling moisturized and volumized
Very Nice!
5 out of 5 stars
Kara W. - 8 days ago
originally posted on odelebeauty.com
My hair was so soft and shiny after I used this! Love the smell too!
Made my hair fall out!
1 out of 5 stars
Thumbs down graphic, would not recommend
hannah - 12 days ago, Verified purchaser
I switched to this product for the clean ingredients & I lost about 1/3 of my hair! I gave it a few weeks for a possible adjustment period but nope! Lost full brush amounts consistently, clogged the shower drain in 2 washes. Ended up tossing the bottle at 1/2 full because I couldn’t stand it any longer.
1 reply from Odele Team team - 10 days ago
We are sorry to hear about your experience. Odele products undergo industry recognized, third-party laboratory testing and evaluations to ensure they meet our high-quality standards. As you may know, hair loss can be caused by heredity, hormonal changes, medical conditions, or just part of aging. Nonetheless, if you have concerns about your hair loss, we recommend that you stop using the product and consult your physician or healthcare provider. Please reach out to us at hello@odelebeauty.com so we can learn more about your experience.
MY HAIR FEELS SO HEALTHY
5 out of 5 stars
Thumbs up graphic, would recommend
Trwillhelm - 1 month ago, Verified purchaser
I was skeptical on this hair care line but this shampoo has literally been a God send!! Def buying the massive bottle next time!
Amazing shampoo
5 out of 5 stars
Rachel - 2 months ago
originally posted on odelebeauty.com
This shampoo made my hair so soft that I didn’t even have to use conditioner! 5/5 stars for sure!
best shampoo ever!
5 out of 5 stars
caitie k. - 2 months ago
originally posted on odelebeauty.com
i have used Odele shampoo & conditioner for over 5 years now. it has truly saved my hair. i feel good about the ingredients going on my hair while seeing results with having fuller, thicker, healthier hair!
Great shampoo!
5 out of 5 stars
Michael W. - 2 months ago
originally posted on odelebeauty.com
I’ve been using this shampoo for about five years now, and it’s great!
Vavoom
5 out of 5 stars
Juli A. - 3 months ago
originally posted on odelebeauty.com
Here is full and lovely
Favorite shampoo!
5 out of 5 stars
Anne T. - 3 months ago
originally posted on odelebeauty.com
This might as well have a $40 label on it like some high-end shampoos! This works wonders just like salon brands. I love this stuff!
Game Changer
5 out of 5 stars
Rachel M. - 4 months ago
originally posted on odelebeauty.com
I have very fine, thin hair thanks to a medication I take and I have struggled for years to find a shampoo that would give my hair life without causing it damage……thank you Odele for coming through!!!! This shampoo washes my hair beautifully, leaves it feeling moisturized like I have conditioned it almost and gives my hair beautiful volume and bounce. I truly didn’t think I’d ever find a product that would do this and now that I have it, I’ll never go without it! Do not even hesitate!!!!!
Had my hopes up but.....
1 out of 5 stars
Thumbs down graphic, would not recommend
Would recommend - 4 months ago, Verified purchaser
This shampoo and conditioner did not do anything in regard to volumizing my hair. It did give me an extremely itchy head, neck and face. I personally would not recommend.
1 reply from Odele Team team - 4 months ago
We are sorry to hear about your experience. Odele products undergo industry recognized, third-party laboratory testing and evaluations to ensure they meet our high-quality standards. Nonetheless, if you have concerns, we recommend that you stop using the product and consult your physician or healthcare provider. Please reach out to us at hello@odelebeauty.com so we can learn more about your experience.
New favorite
5 out of 5 stars
Mei - 4 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] Odele Shampoo is a gentle yet effective cleanser that works well for all hair types. It leaves hair feeling clean, soft, and refreshed without stripping natural oils. Formulated with nourishing ingredients, it provides hydration and promotes healthy-looking hair. Plus, it's free from harsh chemicals, making it a great choice for sensitive scalps.
Amazing!
5 out of 5 stars
Syd - 4 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I loved this product, it cleans really well without being stripping and does give slight volume.
Extra Lift
5 out of 5 stars
Sara G. - 4 months ago
originally posted on odelebeauty.com
This gives my hair the extra lift it needs as it gets longer.
Best shampoo ever!
5 out of 5 stars
M. M. - 4 months ago
originally posted on odelebeauty.com
This is the only shampoo I will ever use. My husband likes it too because it doesn't smell like cheap perfume. And it truly makes my hair look a bit fuller without drying it out.
Love this
5 out of 5 stars
Kayla - 4 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I have super straight fine hair that always feels weighed down and limp but I love the light volume I get from this while still feeling like I have a fresh and clean scalp. My new fav shampoo
Worked great for a week, but then pesky build-up
3 out of 5 stars
Maggie - 4 months ago
originally posted on http://odelebeauty.com
I wanted to love this shampoo and it was great for the first week, but I soon discovered a residue on my hair that I couldn't even clear out with with Odele's clarifying shampoo. Too bad.
Worth the try!!
4 out of 5 stars
Aundrea - 5 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I like it, it feels like any other volume shampoo but at a lower price, I also like the smell.
Not for me
2 out of 5 stars
AGDR - 5 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] I wanted to love the Odele Shampoo, but just couldn't. I have extremely fine hair and this product weighed my hair down. It doesn't suds up well and it took a couple of days to clear my hair completely of the product. I personally would not use this product again.
Great shampoo
5 out of 5 stars
Marishah - 5 months ago
This reviewer received a free sample of this item
[This review was collected as part of a promotion.] It is a lightweight, sulfate-free formula designed to add body and lift to fine hair. It contains amino acids to strengthen and nourish. The scent is a fresh, blend of citrus and floral notes. It's also vegan and cruelty-free.