Colgate 360 Optic White Whitening Toothbrush - Soft
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4.7 out of 5 stars with 2448 reviews
effectiveness: 3.69 out of 5
quality: 3.6 out of 5
value: 3.56 out of 5
59% would recommend
94 recommendations
5 out of 5 stars
11 February, 2026
originally posted on influenster.com

Very good product clear and somebody to use
I think that this product is overall really good. I like the brand the instructions are very clear. It is not too big not too small. The packaging is simple but still good and I think this product is great and does what it needs to if you were ever looking for anything like this one that you need
4 out of 5 stars
11 February, 2026Verified purchase
Good
Needs more colors tbh. It can be easy to confuse them. Also, I recommend running in warm water before using it if you wanna keep your gums intact. After it softens up it’s good.
5 out of 5 stars
8 February, 2026
(no review title)
Good toothbrush
1 out of 5 stars
5 February, 2026Verified purchase
Hard bristles
I’ve always bought the soft ones but they get hard after a few uses now.
5 out of 5 stars
29 January, 2026
originally posted on influenster.com

Good toothbrushes
[This review was collected as part of a promotion.] This is a quality pack of toothbrushes. The design and colors are nice. They are strong and last a long time. These are good to have. I would definitely recommend these.
5 out of 5 stars
22 January, 2026
originally posted on influenster.com

How thorough it is
I love that the bristles are strong enough to get the job done but still flexible enough to get where it needs to be! Very sturdy, has beeen knocked of the counter a few times lol
5 out of 5 stars
Thumbs up graphic, would recommend
22 January, 2026Verified purchase
I've been using the wrong toothbrush.
I've always opted for hard bristle toothbrushes until I tried this one. It's much softer on my teeth and gums. It still leaves my teeth feeling just as clean without the harsh sense of me, scraping them clean. My teeth feel nice and glossy and my gums aren't scratched. Its very sensitive on the teeth but also very affective.
5 out of 5 stars
Thumbs up graphic, would recommend
19 January, 2026Verified purchase
Multi-use
I always grab the one count toothbrushes. Great for travel or guests!
5 out of 5 stars
18 January, 2026
originally posted on influenster.com

Affordable Upgrade for Everyday Brushing
I’ve been using the Colgate 360 Vibrate Soft Bristle toothbrush, and it’s a nice step up from a regular manual toothbrush. The gentle vibration helps give a deeper clean without feeling harsh, and the soft bristles are comfortable on gums, which I really appreciate. My teeth feel smoother and fresher after brushing, and the added tongue and cheek cleaner is a nice bonus. It’s easy to use, lightweight, and great for everyday brushing if you don’t want to invest in a full electric toothbrush. The 2-pack is also convenient and good value. Overall, it’s a solid, budget-friendly option for a more effective clean.
5 out of 5 stars
16 January, 2026
originally posted on influenster.com

Durability and protection
If you want brunch you’re teeth I recommend to buy Colgate is durability for protection your teeth it’s really good because the material it’s better for your brunch teeth
3 out of 5 stars
Thumbs down graphic, would not recommend
16 January, 2026Verified purchase
Tooth brush
Too big
5 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
Clean
Get the job done
5 out of 5 stars
10 December, 2025
originally posted on influenster.com

Works great
This toothbrush leaves my teeth feeling very clean. It’s easy to grip and is comfortable in my mouth. It can easily reach the teeth in the back of my mouth. I would recommend!
4 out of 5 stars
26 November, 2025
originally posted on influenster.com

Clean teeth make me feel so confident
Cleans my teeth so good love the feel after the bristles have been on my teeth such a clean feel and floss feel too The material is perfect for a good clean feel
5 out of 5 stars
22 November, 2025
originally posted on influenster.com

Not bad
It gives you a deep comfort before and after brushing. It cleans so well band it’s made of material no form of sonic pressure just a glide and it’s great
2 out of 5 stars
Thumbs down graphic, would not recommend
17 November, 2025Verified purchase
Not so Soft
I found the Colgate 360 Optic White Whitening Manuel Toothbrush to be harder than expected. I don't consider this to be a soft toothbrush I would call it a medium to hard as it's stiff. I have tried it more than once and it's not getting any softer and it's really hurting my gums the more I try to use it SO I had to stop in fear of damage to my teeth and gums. This is not for me, I bought it because I have sensitive gums and wanted a soft brush and this just isn't working out.
5 out of 5 stars
Thumbs up graphic, would recommend
11 November, 2025Verified purchase
Soft!
Soft and doesn't irritate gums.
1 out of 5 stars
Thumbs down graphic, would not recommend
9 November, 2025Verified purchase
Not soft
Awful. Never had a toothbrush irritate my gums until this one. Whole family feels the same.
5 out of 5 stars
Thumbs up graphic, would recommend
18 October, 2025
(no review title)
Great toothbrush - Lots of Bristles to get your teeth sparkly clean ! Very Sturdy with a nice grip
4 out of 5 stars
16 October, 2025
originally posted on influenster.com

Good Whitening Brush+ Center Polish
I was gifted this brush to try from the Home tester club. This soft bristle brush is much better than expected. Between the multi height bristles and the polishing star (rubber center) it's quite the cleaning brush. The long handle with slip guide makes it easier to use. Cleans and whitens, with longer use could possibly see more whitening. Highly recommend. would like to see assorted sizes in bristles to fit a small mouth. Only reason for 4 out of 5 stars.