Ariel Laundry Detergent Original Laundry Detergents - 129 Loads
$15.29See 1 deal for this item
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$15 Target GiftCard with $50 household items purchase
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Guests are saying
This laundry detergent has garnered mixed feedback from guests, with many praising its cleaning effectiveness and pleasant scent. Guests appreciate the affordability and the fact that it is a safer option compared to some leading brands. However, concerns have been raised about the strong fragrance, packaging issues, and the convenience of use compared to pods. Overall, it offers a solid cleaning performance but may not suit everyone’s preferences.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 51 reviews
cleans effectively: 4.45 out of 5
quality: 4.36 out of 5
scent: 3.92 out of 5
value: 4.08 out of 5
90% would recommend
11 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
13 August, 2026Verified purchase
(no review title)
Keeps the clothes smelling clothes
5 out of 5 stars
Thumbs up graphic, would recommend
3 August, 2026Verified purchase
ariel
good powder
1 out of 5 stars
Thumbs down graphic, would not recommend
2 August, 2026Verified purchase
Weird smell
Really wanted to love this and purchased 5 bags! After washing and drying, my clothes they smelled like plastic. Returned 4 bags.
5 out of 5 stars
Thumbs up graphic, would recommend
27 July, 2026Verified purchase
Glad I switched back
first time using powdered detergent since liquid and pods came out. Glad I switched back first it's cleans the clothes better and smells great. After doing some research it seems to be a safer option than other leading detergent brands. Downside is that's it's obviously not as convenient as a pod and wish It came in a container.
5 out of 5 stars
Thumbs up graphic, would recommend
17 July, 2026Verified purchase
Cold water works best with this product.
This works amazing .
2 out of 5 stars
12 July, 2026Verified purchase
(no review title)
The scent is soo strong, I couldn’t even keep it in my laundry room. A kept it outdoors for a while and threw it away later.
4 out of 5 stars
Thumbs up graphic, would recommend
3 July, 2026
We Want More Options and Competitive Prices.
Too much perfume but an otherwise good product. No one wants to smell like a laundromat, please chill out on the aromochemicals. Fragrance free option, please. We also would like a powder detergent that helps dark clothes resist fading. All of the options currently are liquid and are sold in absolutely ridiculous wasteful hard plastic containers. Some actual competition on the shelves would also be nice. We have 2-3 large companies and they aren't really competitive. The prices are all the same, which indicates that price fixing could possibly be happening and the choices are limited. Either that or our government could get off their butts and break up some monopolies.
4 out of 5 stars
Thumbs up graphic, would recommend
24 June, 2026Verified purchase
POV
Very, VERY fragrant, FYI
5 out of 5 stars
Thumbs up graphic, would recommend
20 June, 2026Verified purchase
love
very affordable, effectively cleans and removes stains, and also makes clothes smell great.
2 out of 5 stars
15 June, 2026Verified purchase
Shoddy Shipping
The bag came with a hole in it. The detergent had leaked out of the bag and out of the shipping box. Not cool.
1 out of 5 stars
25 May, 2026Verified purchase
(no review title)
It’s very disappointed that they shipping detergent with food in same box and now the whole food smell and test like detergent.
5 out of 5 stars
Thumbs up graphic, would recommend
24 May, 2026Verified purchase
Love Ariel, Hate Target
I absolutely love this laundry detergent, but I can’t understand why target has a whole entire aisle dedicated to Tide and yet they can’t even stock Ariel in store. Does P&G own Target or something? Because they push their products so hard. And I find it disgusting how many aisles are dedicated specifically to their products and then they stopped carrying four of the products I use in their stores. That makes zero sense to me. If they didn’t have bonus rewards and discounts all the time I would stop shopping here all together.
5 out of 5 stars
Thumbs up graphic, would recommend
9 May, 2026Verified purchase
(no review title)
awesome
5 out of 5 stars
2 May, 2026Verified purchase
(no review title)
For me, its best detergent. Price is great. lasts a long time.
4 out of 5 stars
Thumbs up graphic, would recommend
4 April, 2026Verified purchase
Target shipping issues
Target Corp. needs to mandate a Shipping 101 course. Anything that has been delivered by them makes me shake my head in their packing choices. But today really took the cake. I ordered the 129 load bag of Ariel laundry detergent. It was placed in a box four times too large, so as it made its way from Indiana to Minnesota the bag of powdered laundry detergent busted open. Yay for me having to clean this up! Thanks for another crap move Target. It's not allowing me to upload photos, so there's that... And although I haven't actually used the item yet, I'm going to assume the product itself is good, so the stars are for the product.