Sponsored
BruMate Era 40oz 100% Leak-Proof Straw Tumbler
New at target
$44.99
ColorBlue Agave
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- 100% LEAKPROOF, GUARANTEED: The Era series is the only 100% leakproof straw tumbler that works for both cold and carbonated beverages, thanks to our patent-pending Ü-Turn technology. So, you can toss your drink in your bag and take it on the go without ever spilling a drop.
- COLDKEY METAL STRAW: The Era series also has our ColdKey stainless steel straw so you can reduce the amount of plastic sitting in your water all day and experience a cool, crisp drinking experience with a soft-touch silicone tip on the outside to top it off.
- 24+ HOURS COLD: Thanks to our BevGuard insulation, the Era will keep your favorite drinks ice-cold for 24+ hours.
- CUP-HOLDER FRIENDLY BASE: The Era has a sleek, tapered design that fits all standard cup holders.
- LIFETIME WARRANTY: Backed by our lifetime guarantee, the Era will be your favorite drinking companion for the long haul.
Description
A new Era of straw tumbler is here. Our Era tumbler is totally leakproof, and made for stress free sips on the go. It has our fully leakproof Ü-Turn™ lid that works for both cold and carbonated beverages, ColdKey™ metal straw for minimizing the amount of plastic sitting in your water, BevGuard™ technology to keep ice for 24+ hours, and a cup-holder friendly base so you can enjoy 40oz of your favorite beverage, free of leaks and spills throughout your daily journey.
Era Tumblers are 100% leakproof with cold beverages and carbonated beverages with ice when in the locked position. Not recommended for use with hot beverages.
Era Tumblers are 100% leakproof with cold beverages and carbonated beverages with ice when in the locked position. Not recommended for use with hot beverages.
Dimensions (Overall): 11.5 Inches (H) x 5.4 Inches (W)
Finish: Matte
Lid Material: Plastic
Capacity (Volume): 40 fl oz (US)
Features Dining: Handle, Leakproof
Includes: Tall Tumbler, Straw
Used For: Cold Beverages
Lid Type: Straw Lid
Material: Stainless Steel
Care & Cleaning: Dishwasher-Safe
Warranty: Lifetime Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 94719385
UPC: 195429050306
Item Number (DPCI): 082-04-0123
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 5.4 inches length x 5.4 inches width x 11.5 inches height
Estimated ship weight: 1.56 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
More to consider
Discover more options
Related Categories
Guests are saying
The Brumate Era 40oz cup is a favorite among guests for its stylish design and exceptional functionality. It keeps drinks cold for hours without condensation, making it perfect for both indoor and outdoor use. The leakproof feature and easy-to-clean design enhance its appeal, while the variety of colors allows for personal expression. Guests appreciate its durability and the convenience it offers for daily hydration, whether at work or on the go.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.8 out of 5 stars with 2323 reviews
quality: 4.33 out of 5
value: 4.17 out of 5
66% would recommend
6 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
22 October, 2025Verified purchase
Mixed feelings about this cup
It says it’s Leak-Proof but my son took it to school and the water spilled ALL over his backpack, I also left it in the car on a hot day and didn’t realize I left it in seal and when I came back to my car the water pushing through from the straw so the water spilled inside the cup holder anyway.
5 out of 5 stars
22 October, 2025
originally posted on brumate.com
Great every day use.
[This review was collected as part of a promotion.] This has a matte finish and is a BEAUTIFUL color!! I think that it is like a Tiffany blue. I love the Era 40, the soft straw, and that it is leak proof!
5 out of 5 stars
13 October, 2025
originally posted on brumate.com
My FAVORITE cups!
[This review was collected as part of a promotion.] My kids and I absolutely LOVE all of our Brumate cups/bottles/can coolers!! I brag about them to anyone I can, whenever I get the chance, because they are THAT awesome! The fact that I can close off the straw (AND cover it with the magnetic straw cover!) and then throw it in my purse or my daughter's in her bookbag, and they dont leak and keep ice all day, is the best parts for me! Not to mention I love the color varieties! These are my go-to! My absolutely favorite brand and we literally dont leave home without them! 💖 Thank you brumate!!
5 out of 5 stars
1 October, 2025
originally posted on brumate.com
Love love love
[This review was collected as part of a promotion.] This is my 4th brumate. I love them. Great quality, color and durability
5 out of 5 stars
30 September, 2025
originally posted on brumate.com
best cup ever!!
[This review was collected as part of a promotion.] this keeps my water always cold and I love the spill proof feature and having the magnetic feature with the straw toppers
5 out of 5 stars
28 September, 2025
originally posted on brumate.com
Love my Era
[This review was collected as part of a promotion.] This is my third Era tumbler. Such a well made cup. I will keep repurchasing from Brumate, their products are the best.
5 out of 5 stars
Thumbs up graphic, would recommend
27 September, 2025Verified purchase
purple brumate tumblr
my mom gave me hers she wanted to see the hype of this tumblr but she is more of a Owala girlie. but. I personally love this tumblr!!! I would say more than Ocala. Yes, straw is exposed and not covered but the overall tumblr is amazing and so worth it! I recommend it!
5 out of 5 stars
17 September, 2025
originally posted on brumate.com
Great!
[This review was collected as part of a promotion.] Great product. Keeps all liquid where it needs to be prior to being inside me!!! Love the looks, the feel, the color, and answering all the questions I get about my Brumate every where I go!!
4 out of 5 stars
16 September, 2025
originally posted on brumate.com
Easy
[This review was collected as part of a promotion.] The 40oz Era is big! It's great for at home use but can be a bit large to carry around with you. I do love how all the pieces come apart for easy hand washing or in the dishwasher. The cup, though, only fits on the bottom shelf. Blue Agave is a very nice, subtle color.
5 out of 5 stars
Thumbs up graphic, would recommend
15 September, 2025Verified purchase
Best drinking cup! All time fav
I LOVE brumate! I actually prefer it over all other brands. It’s sleek , cute and keeps my drinks cold(duh). But the selling perk for me is actually the straw. I love that it’s silicone. With my Stanley and hydro jug I would easily hit it on my front teeth causing chipping . It got so bad that I had to pay to fix my teeth. I don’t have that issue anymore thanks to the soft straw. It stays attached and is easy to remove and clean. And it’s nice that I can close it shut for travel with no leaks. -[ just make sure it’s fastened closed all the way or else it will leak!!!] and this new color is my absolute favorite color 😍😍😍
1 out of 5 stars
11 September, 2025Verified purchase
Do better with shipping!!!
I love the cup. 1 star is because target shipped it in a huge box with nothing to protect it.
4 out of 5 stars
Thumbs down graphic, would not recommend
7 September, 2025Verified purchase
Not our favorite
Perfectly fine as your typically tumbler but with all of the other brands moving to the option to tuck the straw away, we prefer that to this. Just don’t love how the straw is always exposed. Does a fine job keeping cold things cold though.
5 out of 5 stars
Thumbs up graphic, would recommend
3 September, 2025Verified purchase
Beautiful Color
This is a great product. I was hoping that it would come in an individual brumate box. But it didn't. Target just threw it in a target box and shipped it. The box was a bit damaged. Not happy about that. However the brumate itself is a great product!
5 out of 5 stars
1 September, 2025
originally posted on brumate.com
Wonderful
[This review was collected as part of a promotion.] I got this one as a birthday gift for my hairdresser. She absolutely loves it.
5 out of 5 stars
Thumbs up graphic, would recommend
31 August, 2025Verified purchase
Safe silicone tip, 100 % leackproof is correct!
My child al.ost lost his right eye because he accidentally landed on my old metal straw. I bowed to find a more safer alternative. I watched an honest tumbler review and loved the benefit of brumate! Silicone straw making it safe for any car ride bumps, danger prone kids, and wobbly adults! The seal is awesome! I had my cup just laying next to my bed at night and completely seals the coolness even on the kept day! The clean up is tricky, but the 100 leack proof, safe silicone straw makes it all worth the clean up! This is my second brumate tumbler I'm buying. I highly recommend it! Once you go brumate, you'll never want to go with any other brands!
5 out of 5 stars
16 August, 2025
originally posted on brumate.com
So Pretty
[This review was collected as part of a promotion.] This blue agave color is so light and beautiful, it’s one of my favorites! You’ve got to love the quality of these cups as well! 10/10
5 out of 5 stars
15 August, 2025
originally posted on brumate.com
Lovvvvvve!!
[This review was collected as part of a promotion.] The Era 40oz is my new favorite and go to! Love the leak proof design!
2 out of 5 stars
13 August, 2025
originally posted on brumate.com
Leaks, not worth the money
[This review was collected as part of a promotion.] I’m surprised to see that this bottle actually leaks. I wouldn’t recommend
5 out of 5 stars
30 July, 2025
originally posted on brumate.com
Excellent tumbler
[This review was collected as part of a promotion.] Loved the color and the functionality of this tumbler. Many claim they are leak/spill proof, but BruMate truly is.Love their products
5 out of 5 stars
28 July, 2025
originally posted on brumate.com
Love the Era!
[This review was collected as part of a promotion.] My husband and I love our Eras so we bought one for everyone in our bridal party and they all love them!