Sponsored
Colgate Total Active Prevention Whitening Toothpaste - Mint - 5.1oz
$7.99 ($0.78/ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- Includes two (2) 5.1 oz tubes of Colgate Total Active Prevention Whitening Toothpaste
- Fights bacteria, the root cause of oral health issues like gingivitis, plaque, tartar, sensitivity, stains, bad breath, and cavities
- This whitening fluoride toothpaste pack uses a clinically proven formula to help stop oral health issues before they start*
- The refreshing mint toothpaste formula helps freshen breath and removes surface stains
- This anticavity toothpaste pack offers long-lasting 24 hours of antibacterial protection when brushing twice daily with 4 weeks of continued use
- For superior performance** against sensitivity, plaque, gingivitis, and tartar, choose Colgate Total Active Prevention Toothpaste
Description
Help stop oral health problems* before they start with this Colgate Total Active Prevention Whitening Toothpaste Pack. This anticavity toothpaste pack fights bacteria, the root cause of many oral health issues such as gingivitis, plaque, tartar, sensitivity, bad breath, and cavities. In addition, this whitening toothpaste blends peppermint and spearmint together for an invigorating minty flavor profile. This science-backed fluoride toothpaste uses a unique, clinically-proven stannous fluoride formula to help fight plaque bacteria.
*such as cavities and gingivitis
**vs. non-antibacterial fluoride toothpaste with 3 months continued use
*such as cavities and gingivitis
**vs. non-antibacterial fluoride toothpaste with 3 months continued use
Suggested Age: Adult
Health Facts: Contains Fluoride, Gluten-Free, Sugar-Free, Vegan
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Stannous Fluoride
Sustainability Claims: Source-Reduced
Package Quantity: 2
Net weight: 10.2 Ounces
Features: Stain Shield, Tartar Control, Enamel-Safe, Whitening
TCIN: 13773430
UPC: 827854001942
Item Number (DPCI): 049-09-0352
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
stannous fluoride (0.15% w/v fluoride ion)' '0.454%
Purpose
Anticavity Antigingivitis AntisensitivityUses
• Aids in the prevention of cavities • Helps prevent gingivitis • Helps interfere with harmful effects of plaque associated with gingivitis • Builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets, or contactDirections
Directions • adults and children 12 years of age and older: apply at least a 1-inch strip of the product onto a soft bristled toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist. Make sure to brush all sensitive areas of the teeth. • do not swallow. • children under 12 years of age: consult a dentist.Other information
ADA Accepted - American Dental Association®, Products containing stannous fluoride may produce surface staining of the teeth. Adequate toothbrushing may prevent these stains which are not harmful or permanent and may be removed by your dentist., • Helps prevent and reduce gingivitis between teeth, • Helps prevent cavities, • Helps reduce tooth sensitivity, Your community may not yet accept tubes for recycling. Check locally. Learn more at colgate.com/goodness, • Helps remove tooth surface stain, • Helps reduce bad breath, • Helps prevent and reduce plaque, Recyclable tubeInactive ingredients
inactive ingredients: sorbitol, water, hydrated silica, glycerin, sodium lauryl sulfate, flavor, tetrasodium pyrophosphate, cellulose gum, potassium nitrate, sodium saccharin, xanthan gum, cocamidopropyl betaine, titanium dioxide' '
Shipping details
Estimated ship dimensions: 7.7 inches length x 3.6 inches width x 1.6 inches height
Estimated ship weight: 0.7 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Bestseller
$3.99 - $9.99
$5 Target GiftCard with 4 select personal care items
4.4 out of 5 stars with 9196 ratings
$4.99($0.83/count)
$5 Target GiftCard with 4 select personal care items
4.6 out of 5 stars with 1020 ratings
$9.99
$5 Target GiftCard with 4 select personal care items
4.5 out of 5 stars with 485 ratings
$8.99($4.50/count)
$5 Target GiftCard with 4 select personal care items
4.6 out of 5 stars with 223 ratings
$16.59
was $18.89 New lower price
$5 Target GiftCard with 4 select personal care items
3.6 out of 5 stars with 717 ratings
Guests also viewed
$4.99 - $7.99
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 2018 ratings
$4.99($0.98/ounce)
$5 Target GiftCard with 4 select personal care items
4.5 out of 5 stars with 1200 ratings
$5.39($1.80/ounce)
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 727 ratings
$7.99($0.78/ounce)
$5 Target GiftCard with 4 select personal care items
4.1 out of 5 stars with 1233 ratings
$5.39($1.80/ounce)
$5 Target GiftCard with 4 select personal care items
4.6 out of 5 stars with 233 ratings
$7.99
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 711 ratings
Discover more options
$7.99
$5 Target GiftCard with 4 select personal care items
4.7 out of 5 stars with 711 ratings
$7.99($0.78/ounce)
$5 Target GiftCard with 4 select personal care items
4.1 out of 5 stars with 1233 ratings
$4.99($0.98/ounce)
$5 Target GiftCard with 4 select personal care items
4.5 out of 5 stars with 1200 ratings
$4.99($0.28/ounce)
$5 Target GiftCard with 4 select personal care items
4.6 out of 5 stars with 2101 ratings
Related Categories
Guests are saying
This toothpaste offers a refreshing mint flavor and effective cleaning, making it a popular choice among guests. Many appreciate its ability to whiten teeth and provide long-lasting freshness without causing sensitivity. The packaging is bright and appealing, enhancing its overall value. While some guests noted minimal whitening effects, the overall consensus is that it delivers on its promises of cavity protection and a clean mouth feel, making it a reliable daily option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 2018 reviews
effectiveness: 4.64 out of 5
quality: 4.57 out of 5
value: 4.62 out of 5
78% would recommend
37 recommendations
5 out of 5 stars
10 November, 2025
Awesome toothpaste
Thorough clean feel and minty taste for freshened breath after brushing. Used a Target Circle coupon for this to get $2 off, yay!!
4 out of 5 stars
7 November, 2025
originally posted on influenster.com
Great for coffee drinkers
I love this toothpaste. I’m a heavy coffee drinker so I’m concerned about stains on my teeth. Colgate Optic White keeps my breath fresh my teeth white without harsh abrasives.
4 out of 5 stars
5 November, 2025
originally posted on influenster.com
Classic
Colgate Cavity Protection Toothpaste is a dependable classic that keeps teeth feeling clean and fresh every day. It has a smooth texture and a refreshing mint flavor that leaves your mouth feeling thoroughly clean without being overpowering. With regular use, it helps strengthen enamel and protect against cavities, making it a great daily choice for the whole family. It lathers well and rinses easily, leaving no residue. Affordable, effective, and widely available, this toothpaste continues to be a trusted staple for maintaining strong, healthy teeth.
5 out of 5 stars
5 November, 2025
originally posted on influenster.com
Works great
This toothpaste works great! It has a nice minty flavor to it. It’s a great value for the money. It helps protect my teeth from cavities. I would recommend!
5 out of 5 stars
24 October, 2025
originally posted on influenster.com
It BRIGHTENS!
Packaging is typical of any toothpaste. Ingredients are typical. Decent price point. Flavor is good, very fresh! This toothpaste DOES BRIGHTEN! I’m pleased with how well it works on my sensitive teeth.
5 out of 5 stars
23 October, 2025
originally posted on influenster.com
Effective whitening, fresh taste, and great value
I’ve been using Colgate Optic White toothpaste for a while, and it’s one of my favorites! It has a refreshing mint flavor that leaves my mouth feeling super clean and fresh. I love that it helps whiten my teeth gradually without causing any sensitivity — I noticed a brighter smile after just a couple of weeks. The ingredients feel safe and gentle enough for everyday use. The packaging is simple, hygienic, and easy to squeeze to the last bit. For the price, it offers amazing value and visible results, especially compared to more expensive whitening products.
5 out of 5 stars
23 October, 2025
originally posted on influenster.com
Works fine
When in a bind and need a cheap toothpaste, this one works fine. I prefer the minty kind of toothpaste, this one has that taste.
3 out of 5 stars
22 October, 2025
originally posted on influenster.com
Good for the price. Didn’t really whiten my teeth.
Packaging very appealing to the eye. It make you want to brush your teeth. I really like all of the flavors. It is priced a little less than crest. I have yet to actually find a tooth paste that whitens my teeth.
1 reply from Customer Care team - 24 days ago
We appreciate you giving our toothpaste a try and letting us know your thoughts. Feel free to explore our other options we have on our website!
4 out of 5 stars
18 October, 2025
originally posted on influenster.com
Works great
Works super well! Noticed a difference after a few uses! Left my mouth feeling clean and my teeth sparkling. Flavor is not over powering, but refreshing.
5 out of 5 stars
13 October, 2025
originally posted on influenster.com
A gentle yet powerful whitening toothpaste that ke
I’ve been using this toothpaste for years, and it continues to impress me. It works incredibly well at whitening my teeth, especially after drinking coffee or red wine, which usually leave stains. I’ve noticed a visible difference in brightness without any harshness or irritation. What I love most is how gentle it is on my sensitive gums, no discomfort, just a clean, fresh feeling every time. The formula feels smooth and refreshing, leaving my mouth feeling healthy and my smile noticeably whiter. It’s become my absolute go-to toothpaste and a staple in my daily routine. I always come back to it because it truly delivers consistent results.
5 out of 5 stars
8 October, 2025
originally posted on influenster.com
Effective, value for money
This is exquisite toothpaste at its finest. It's so easy to use. I can confidently say it’s one of the best toothpastes I’ve tried. It has a refreshing minty flavor that leaves my mouth feeling clean and fresh for hours. What I love most is that it contains fluoride, which helps strengthen my teeth and protect against cavities. I’ve noticed a real difference in my oral health since I started using it—my teeth feel stronger, and I don’t experience sensitivity as often
5 out of 5 stars
29 September, 2025
originally posted on influenster.com
An effective, fresh, and affordable toothpaste tha
I’ve been using Colgate Cavity Protection with fluoride for several weeks and it has given me great results. The flavor is fresh and pleasant, it leaves a long-lasting clean feeling, and I’ve noticed it helps keep my teeth cavity-free. The packaging is practical and the price is affordable compared to other brands. I like that the formula is not too strong, but still effective at protecting enamel and giving fresh breath.
5 out of 5 stars
Thumbs up graphic, would recommend
25 September, 2025Verified purchase
Great
Great product always buy it
5 out of 5 stars
21 September, 2025
originally posted on influenster.com
Great toothpaste
The packaging is bright and appealing to grab consumers attention. The flavor is pleasant. Additionally the effectiveness is great for the value for money.
5 out of 5 stars
13 September, 2025
originally posted on influenster.com
Good value for money & so clean and fresh
Brilliant toothpaste. Feels so fresh and clean after use! Good value for money too which is a bonus!! The packaging is bold and engaging and I’m the most pleased with how nice my teeth and mouth feels after use. No lingering horrible taste, just fresh and clean.
5 out of 5 stars
5 September, 2025
originally posted on influenster.com
Whitening toothpaste that works!
Really does whiten your teeth, especially where drinking 2+ coffees a day! After years embarrassed to smile, I finally feel comfortable. Taste is very minty and a good side to pack when travelling
4 out of 5 stars
2 September, 2025
originally posted on influenster.com
Great toothpaste.
Great toothpaste comes in small enough packaging so not much waste the toothpaste alone flavours great leaving you with nice smelling breath and my teeth have never looked so white would buy again for the price.
5 out of 5 stars
30 August, 2025
originally posted on influenster.com
Good for Sensitive Teeth
This has been my go to tooth paste for years. I have super sensitive teeth so I was skeptical at first, but it doesn’t bother them at all! It is super minty I must say.
5 out of 5 stars
27 August, 2025
originally posted on influenster.com
Overall good
The teeth feels fresh and i like the flavor as well. packaging is not bad wish it was easier to let it on stand . good price for the toothpaste. its quite effective in cleaning as well
4 out of 5 stars
22 August, 2025
originally posted on influenster.com
No noticeable difference in teeth color.
I haven't noticed a difference with the color of my teeth. It hasn't gotten any lighter/whiter. But it does leave a very minty taste and smell to the mouth. It also lasts a good while.