$2.99 when purchased online
Target Online store #3991
About this item
Highlights
- Compare to Desitin® Diaper Rash Cream
- Diaper rash ointment features zinc oxide to protect against wetness
- Hypoallergenic, paraben-free formula is gentle on your little one’s skin
- Soothing aloe and vitamin E help treat diaper rash
Description
Treat your baby's diaper rash with this up&up™ Creamy Diaper Rash Ointment with aloe and vitamin E. The zinc oxide skin-protectant combines with soothing aloe and vitamin E to treat and prevent diaper rash. This product is hypoallergenic and dermatologist tested, so your little one gets nothing but the best.
We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
Suggested Age: 0-2 Years
Health Facts: Contains Zinc Oxide, Contains Aloe, Contains Vitamin E
Product Warning: Keep out of reach of children
Product Form: Ointment
Primary Active Ingredient: Zinc Oxide
Package Quantity: 1
Primary active ingredient percentage: 13
Net weight: 4 Ounces
TCIN: 11312703
UPC: 072785108127
Item Number (DPCI): 007-08-0032
Origin: Assem USA w/foreign/dom. parts
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details above aren’t accurate or complete, we want to know about it.
Active ingredients
zinc oxide (13%).
Purpose
Purpose: Skin Protectant.Uses
Helps treat and prevent diaper rash;, Protects chafed skin due to diaper rash and helps seal out wetness.Stop use and ask a doctor if
condition worsens, symptoms last more than 7 days or clear up and occur again within a few days.For use
For external use onlyKeep out of reach
If swallowed, get medical help or contact a Poison Control Center right away.When using
do not get into eyes.Directions
Change wet and soiled diapers promptly. Cleanse the diaper area. Allow to dry. Apply ointment liberally as often as necessary, with each diaper change, especially at bedtime or anytime when exposure to wet diapers may be prolonged.Other information
Store between 68 and 77 degrees F (20 and 25 degrees C).Inactive ingredients
aloe barbadensis leaf juice, beeswax, dimethicone, ethylhexylglycerin, fragrance, magnesium sulfate, microcrystalline wax, mineral oil, peg-30 dipolyhydroxystearate, petrolatum, phenoxyethanol, potassium hydroxide, sorbitan sesquioleate, tocopheryl acetate, water.
Question or comments?
800-910-6874Ingredients:
active ingredients: zinc oxide (13%). purpose: skin protectant. inactive ingredients: aloe barbadensis leaf juice, beeswax, dimethicone, ethylhexylglycerin, fragrance, magnesium sulfate, microcrystalline wax, mineral oil, peg-30 dipolyhydroxystearate, petrolatum, phenoxyethanol, potassium hydroxide, sorbitan sesquioleate, tocopheryl acetate, water.
Shipping details
Estimated ship dimensions: 9.84 inches length x 4.8 inches width x 2.62 inches height
Estimated ship weight: 1 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this wipe off hands easily?
submitted by Ashley - 2 months ago
A: Hello Ashley - Thank you for your Question! The Creamy Diaper Rash Ointment is from Target owner brand- up&up™. We would love to help you out, please reach out to Guest Relations at 1-800-440-0680 and we will assist you with it. Have a great day! - Eram
submitted byEram - 2 months agoTarget staff support
Q: has this cream been discontinued? unable to find it anywhere in stock.
submitted by Nancy - 4 years ago
A: No, it is hard to find, but it is around. I had a hard time finding it too.
submitted byChristina - 4 years ago
Q: Should it have a foil seal under the cap? The one I received did not.
submitted by Vegasmom - 5 years ago
A: Hi Vegasmom - Thanks for stopping by! No, this diaper rash ointment does not have a foil under the cap. I hope this helps! - Katrina
submitted byKatrina - 5 years agoTarget staff support
Frequently bought together
Discover more options
Related Categories
Guests are saying
This diaper rash cream has garnered mixed feedback from guests, with many praising its effectiveness in preventing and treating diaper rashes while highlighting its affordability. However, concerns about its watery consistency and separation issues have been frequently mentioned. Guests appreciate its value compared to name brands, but some have experienced difficulties with application due to the product's texture. Overall, it remains a popular choice for those seeking a budget-friendly option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 620 reviews
quality: 3.07 out of 5
value: 3.18 out of 5
49% would recommend
163 recommendations
Horrible butt cream
1 out of 5 stars
Thumbs down graphic, would not recommend
Abbie F - 3 days ago, Verified purchaser
The entire tube was liquid. I couldn't even use it.
Actrocious
1 out of 5 stars
Thumbs down graphic, would not recommend
Paisley - 5 days ago
Poured liquid water out everywhere before I even opened it. Disgusting and when you shake it you can hear it’s pure liquid. So disappointing and repulsive. Wish I had read reviews before i purchased
Nothing but water
1 out of 5 stars
Marvin - 6 days ago, Verified purchaser
Use to be good now it’s way too watery
Not worth it
1 out of 5 stars
Thumbs down graphic, would not recommend
Name - 9 days ago, Verified purchaser
Very watery, don’t waste your money
Very bad
1 out of 5 stars
Thumbs down graphic, would not recommend
Do not buy - 10 days ago, Verified purchaser
The first use was fine. Hours later when i went to use it again it turned into water. You could hear its swishing around in there. Do not buy. Waste of money
Too watery!
1 out of 5 stars
Thumbs down graphic, would not recommend
Ana - 11 days ago, Verified purchaser
I’m shocked this has 4 stars. It was super watery like the pictures show which is annoying because when you’re in a hurry it squirts at you, your kids, or whatever you are by. It also doesn’t smooth over as nicely as the rest of the creams.
Watery, doesn't stick, not worth it
1 out of 5 stars
Thumbs down graphic, would not recommend
Afrl9017 - 15 days ago
this cream is extremely watery. Every time I open it water just pours out, like a bottle of mustard when you forget to shake it. It doesn’t stick to my son’s butt cheeks, just slides right off. I was excited to find this because it’s so much cheaper than the new brand, but it’s not worth it. Frustrating to use and makes a mess. i won’t buy again.
Just water inside
1 out of 5 stars
Thumbs down graphic, would not recommend
Solmaz Bicak - 20 days ago, Verified purchaser
Terrible , don’t buy it ever it is only water and very difficult to use it .i hate it .i even thought it was run out but best day is still on.
Hit or miss: some defective batches
3 out of 5 stars
Thumbs down graphic, would not recommend
Ryan - 21 days ago, Verified purchaser
First bottle was perfect. But second bottle was super watery, which I see a bunch of other people complaining out. Seems like some sort of decent. Target, please fix!!
Exactly as everyone says. The cream often comes separated!!!
1 out of 5 stars
Thumbs down graphic, would not recommend
oin and men - 21 days ago, Verified purchaser
The cream comes separated. If you're in store, check each bottle by shaking it. If it creates a sloshing water sound, then it's bad. Also, if you can call the phone number 1-800-910-6874 and report this as a safety concern so they can fix it. You can see from all the reviews, Target is choosing to sell you a dangerous product used on babies. Despicable.
Bring back the old formula
1 out of 5 stars
Thumbs down graphic, would not recommend
BummedMom - 22 days ago, Verified purchaser
What happened!!?? No matter how much I shake or squeeze.. it comes out watery and does NOT spread nicely.
Dont buy
1 out of 5 stars
Thumbs down graphic, would not recommend
Nope - 22 days ago
I wish I could give 0 stars. Bring back the old formula!! This one is SO watery and awful! I shook it and the water still stayed separated from the cream. I can’t believe how bad this product is.
Clear Liquid Seperated from the Cream
1 out of 5 stars
Thumbs down graphic, would not recommend
Rit88888 - 27 days ago
The worst product I have bought from target brand. When you squeeze it, a clear liquid comes out of it and it got all over my counter and floor. When I shook it, there was so much liquid and I couldn’t get it to mix together in the bottle. Do not waste your money….
watery
1 out of 5 stars
Thumbs down graphic, would not recommend
Annecan - 27 days ago, Verified purchaser
If you like to squirt water all over your baby instead of cream, this is the product for you. Something is terribly wrong with the formulation and Target needs to withdraw this product until it is fixed.
Baby skin champ
5 out of 5 stars
Thumbs up graphic, would recommend
KrafteeCam - 1 month ago, Verified purchaser
Works better than advertised. 100% recommend, buy two!
Do not buy
1 out of 5 stars
Thumbs down graphic, would not recommend
J - 1 month ago
Both of my babies cried when I used this. Horribly watery and terrible quality.
Turned watery withing two days
1 out of 5 stars
Thumbs down graphic, would not recommend
P - 1 month ago, Verified purchaser
Loved this product until it started to separate within two days of opening it. Thought it was good value until it had to be replaced so quickly. What a bummer.
Just get Desitin
1 out of 5 stars
Thumbs down graphic, would not recommend
waste of money - 2 months ago, Verified purchaser
once you open it, it becomes the worst. With the first two times using it, it seems fine. Then it turns like a condiment- all liquidy when you squeeze, even shaking it doesn’t help. Even with the “same ingredients” as Desitin , I NEVER have that problem. Don’t waste your money on this even though it’s cheaper, get the Desitin.
Watery even after shaking up
1 out of 5 stars
Thumbs down graphic, would not recommend
Stick to Desitin - 2 months ago, Verified purchaser
Watery! 0 stars! I would not recommend this product! Stick to desitin!
Dont recomend
1 out of 5 stars
Thumbs down graphic, would not recommend
Chels - 2 months ago, Verified purchaser
The product desperately needs reevaluation. Even when I shake it up and try to mix it up within the tube it’s still is extremely watery…. Usually when you buy similar diaper rash creams to this one, you have a little bit of oil separation. With this product upon opening straight water just squirts out every single time I go to use it. First time buyer.