Sponsored
e.l.f. Soft Glam Satin Foundation - 1 fl oz
$9.00 ($9.00/fluid ounce)
Color33 Medium Warm
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- Long-lasting satin finish foundation that delivers medium buildable coverage
- Breathable formula doesn’t look or feel cakey
- Infused with 1% Hydrating Hibiscus Complex, plus pomegranate, blueberry and goji berry extracts
- Non-comedogenic (won’t clog pores)
- Available in 36 shades for a wide range of skin tones
- Great for dry, oily and combination skin
- 100% vegan and cruelty-free, e.l.f. is Leaping Bunny Certified
Description
Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long-wearing Soft Glam Satin Foundation. Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin.
Why you’ll love it:
• Long-lasting foundation that delivers medium, buildable coverage and a satin finish
• Breathable formula doesn’t look or feel cakey
• Infused with 1% Hydrating Hibiscus Complex, plus pomegranate, blueberry and goji berry extracts
• Available in 36 shades for a wide range of skin tones
• Non-comedogenic (won’t clog pores)
• Just-right coverage at an OMG price—$8!
Key Ingredients:
• 1% Hydrating Hibiscus Complex – delivers lasting hydration and targets dryness
Great for: Dry, oily and combination skin
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Why you’ll love it:
• Long-lasting foundation that delivers medium, buildable coverage and a satin finish
• Breathable formula doesn’t look or feel cakey
• Infused with 1% Hydrating Hibiscus Complex, plus pomegranate, blueberry and goji berry extracts
• Available in 36 shades for a wide range of skin tones
• Non-comedogenic (won’t clog pores)
• Just-right coverage at an OMG price—$8!
Key Ingredients:
• 1% Hydrating Hibiscus Complex – delivers lasting hydration and targets dryness
Great for: Dry, oily and combination skin
All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.
e.l.f. is proud to partner with Fair Trade USA™ and manufacture products in Fair Trade Certified™ facilities. Look for the Fair Trade Certified™ seal on your e.l.f. product!
e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, cruelty-free and Leaping Bunny Certified.
Suggested Age: 13 Years and Up
Health Facts: Phthalate-Free, Paraben-Free, Triclosan-Free, Vegan, Hydroquinone-Free, Nonylphenol Ethoxylate Free
Color Finish: Satin
Color Palette: Medium Tones
Product Form: Liquid
Cosmetic Coverage: Buildable, Medium
Skin Tone: Medium
Skin Undertone: Neutral
Sustainability Claims: Cruelty-Free
Beauty Purpose: Skin Tone Improvement, Color Correction, Concealing
Net weight: 1 fl oz (US)
SPF: 0
Features: Long Lasting, Non-Comedogenic
TCIN: 90908719
UPC: 609332849501
Item Number (DPCI): 052-16-4183
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 0.94 inches length x 1.54 inches width x 4.51 inches height
Estimated ship weight: 0.09 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I would like some help in determining what color I am. I wear Mac NW20 - Can someone please help me with what color best would match the Mac color of NW 20 thank you
submitted by Peanut - 1 year ago
A: If I wear nars shade Zambie what shade would you recommend
submitted byMcGuire - 11 months agoA: There's also an option to virtually "try on" the products now. It's recommended to do so in natural light. I wish you the best and hope this helps you out. Good Luck. ✌🏼
submitted byGirly girl - 1 year agoA: I need help to pick my foundation match . I currently use MAC NC15
submitted byPerla - 1 year agoA: We would suggest that you look at 34 MEDIUM COOL. Please also feel free to live chat with a beauty advisor for personal assistance.
submitted byThe Elf Team - 1 year agoBrand expert
Q: What shade should I use if I currently use L’Oreal infallible shade 425 - Linen?
submitted by Denise - 7 months ago
A: Hey Denise, Great question! Check out the Color 15 Fair Warm in e.l.f. Soft Glam Satin Foundation for a close match! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 7 months agoBrand expertA: We would suggest that you take a look at 20 Light Cool. Please also feel free to chat live with a concierge or beauty advisor for live help.
submitted byThe Elf Team - 7 months agoBrand expert
Q: I wear MAC NC 20. Which ELF color should I use?
submitted by Alix - 10 months ago
A: Several shades may work for you - we would suggest that you live chat with a beauty advisor at elfcosmetics.com or a virtual beauty consultant on any Target product page for help choosing.
submitted bythe elfcareteam - 10 months agoA: We would suggest that you take a look at 21 Light Neutral. Please also chat with a beauty expert at Target or e.l.f. For personal assistance.
submitted bythe e.l.f. team - 10 months agoBrand expert
Q: I usually wear Elf Sand Flawless Satin Foundation. What shade would you recommend? Thank you.
submitted by NS - 11 months ago
A: We would suggest that you take a look at 34 Medium Cool. You may also want to live chat with a beauty advisor at elfcosmetics.com or a virtual beauty consultant on any Target product page.
submitted bythe elfcareteam - 10 months agoA: Hey, Great question! We recommend to check out Color 24 Light Warm in the e.l.f. Soft Glam Satin Foundation for a close match. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 11 months agoBrand expert
Q: What’s the best shade if I currently use Infallible 455 Buff Beige?
submitted by Erica Hough - 11 months ago
A: We would recommend that you take a look at 34 Medium Cool.
submitted bythe elfcareteam - 11 months agoA: Hey Erica, Great question! Take a look at the Color 25 Light Neutral in e.l.f. Soft Glam Satin Foundation for a close match! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 11 months agoBrand expert
Q: Hi i currently wear NARS tinted moisturizer Cuzco, what color matches this
submitted by Bee - 11 months ago
A: We would suggest that you take a look at 44 Tan Cool. Please also feel free to live chat with a beauty concierge or advisor for more help choosing your best match.
submitted bythe elfcareteam - 11 months agoA: Hey Bee, Great question! Take a look at the Color 24 Light Warm for a close match! For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.
submitted byTarget Beauty Consulting - 11 months agoBrand expert
Q: Is this foundation good for older women? What color if I am fair with red toned skin?
submitted by Pattykate - 1 month ago
A: Hey, Great question! The e.l.f. Soft Glam Foundation is a breathable liquid foundation that won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin. Check out the shades 10 Fair Cool and 14 Fair Cool for a close match. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x
submitted byTarget Beauty Consulting - 1 month agoBrand expert
Q: I currently use elf cameo cc cream, shade Light 210 N. What shade would you recommend .
submitted by Sandy - 2 months ago
A: Hey Sandy, Great question! Check out the Color 31 Medium Neutral for a similar match! For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x
submitted byTarget Beauty Consulting - 1 month agoBrand expert
Q: Hi! I was having great luck with the bottle of satin finish foundation in beige-what color should I choose please? Thank you!
submitted by Lisa Loves the Zoo - 2 months ago
A: Hey Lisa, Great question! We recommend to chat in with us for a personalized color match! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 2 months agoBrand expert
Q: What color would be nearest the L'Oreal Infallinble total cover buff beige?
submitted by Carmichael - 4 months ago
A: We would suggest you take a look at shade 34 Medium Cool.
submitted byThe Elf Team - 4 months agoBrand expert
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Guests are saying
The e.l.f. Soft Glam Foundation is a versatile and affordable option that offers medium to full buildable coverage with a natural satin finish. Guests appreciate its lightweight feel and easy application, making it suitable for everyday use. The foundation blends seamlessly into the skin, providing a healthy glow without looking cakey. With a wide range of shades available, it caters to various skin tones, making it a popular choice for those seeking quality at a budget-friendly price.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 2882 reviews
easy to apply: 4.23 out of 5
easy to remove: 4.44 out of 5
long lasting: 3.69 out of 5
quality: 3.78 out of 5
value: 4.02 out of 5
62% would recommend
72 recommendations
5 out of 5 stars
19 November, 2025Verified purchase
- Skin concern: Sun damage
- Skin type: Combination
- Hair color: Blonde
- Skin tone: Medium
- Eye color: Blue
Great value works well
They’re easy to apply and has great coverage.
5 out of 5 stars
Thumbs up graphic, would recommend
17 November, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Pores
- Hair color: Brunette
- Eye color: Hazel
Worth the value
I am not a face makeup wearer and am just getting into wearing makeup. This foundation is great for a beginner. I like the coverage it's a medium buildable coverage. I felt it gave me a better skin look and was not heavy or cakey at all. Very easy to apply and blend, great matte/skin like finish. The light neutral shade matched my skin tone well.
1 out of 5 stars
Thumbs down graphic, would not recommend
31 October, 2025
- Hair color: Brunette
- Skin concern: Acne
- Skin tone: Medium
- Skin type: Oily
- Eye color: Blue
Do not Recommend!
It went on nice but settled in to my under eyes QUICK! 2 hours after having it on it settled into my very faint forehead lines. I usually wear Giorgio Armani Luminous Silk but didn’t feel like stopping at Sephora on my way home. I read mixed reviews but decided to give it a try and just no. I typically have oily skin but this makes me look like desert. I moisturized my skin very well so i’m not sure what happened. I’m actually mortified I have to wear this for the rest of the day. Never shy away from what’s faithful to you!
5 out of 5 stars
30 October, 2025Verified purchase
- Skin type: Combination
- Eye color: Brown
- Skin tone: Medium
- Hair color: Black
- Skin concern: Acne, Dark circles, Blackheads
(no review title)
Very good product overall, much better then normal foundations used before .
1 out of 5 stars
Thumbs down graphic, would not recommend
28 October, 2025Verified purchase
Not a fan!
Decided to try this product since the Semi-Matte CC Foundation wasn't available, and it was horrible. It made my face look oily and did not hold up throughout the day.
4 out of 5 stars
27 October, 2025
originally posted on influenster.com
Great for underpainting
[This review was collected as part of a promotion.] Shade was way too dark for me, so I use this as an underpainting contour. The product itself is really nice and I love the finish and the natural coverage. Packaging is a little fiddly but it is decent. Great budget option and works with dry skin!
5 out of 5 stars
Thumbs up graphic, would recommend
27 October, 2025
- Skin tone: Light
- Skin type: Dry
- Skin concern: Aging, Redness, Dullness, Uneven skin tone
- Hair color: Blonde
- Eye color: Green
A Winner- Should work for all skin types☆7
Smooth & Flawless! Who knew??? This foundation glides on, blends beautifully, gives your skin a smooth look & is not heavy.
5 out of 5 stars
Thumbs up graphic, would recommend
21 October, 2025Verified purchase
- Skin concern: Redness, Acne, Pores
- Eye color: Brown
- Skin type: Combination
- Skin tone: Light
- Hair color: Brunette
(no review title)
This foundation gives me light weightless coverage for everyday wear!
4 out of 5 stars
20 October, 2025
originally posted on elfcosmetics.com
Good foundation for daily use
I bought it this month and am glad I did,,its very nice on face.,its also easy to blend..
5 out of 5 stars
19 October, 2025
originally posted on influenster.com
The Soft Glam Foundation is the perfect balance: a
[This review was collected as part of a promotion.] I am absolutely impressed with the e.l.f. Cosmetics Soft Glam Foundation! This formula truly delivers on the promise of a 'soft glam' look. The Finish is its biggest strength: a beautiful, natural satin that makes my skin look healthy and radiant, without being too dewy or too matte. I found the Coverage to be medium and easily buildable, perfectly evening out my skin tone without feeling heavy or cakey. The Blendability is excellent; it melts into the skin effortlessly with either a brush or a sponge. I also appreciate that the Scent is practically unnoticeable. Overall, this foundation is a fantastic find that provides a luxurious feel at a great price point!
5 out of 5 stars
Thumbs up graphic, would recommend
12 October, 2025Verified purchase
- Skin tone: Light
- Skin concern: Uneven skin tone, Dullness
- Eye color: Blue
- Skin type: Dry
- Hair color: Blonde
Love it
I really love this foundation. I was devastated when they discontinued their foundation in the frosted square bottle with a black pump. It was my fav I stocked up but I recently ran out. This is a great replacement. Medium buildable coverage, silicone based and works really well over moisturizer or the grip primer. My only issue with this is that the “neutral” shades are very warm. But the “warm” shades are more neutral toned. For instance, 21 is light neutral and is ORANGE. But 22 is light warm and is much more neutral.
1 out of 5 stars
Thumbs down graphic, would not recommend
8 October, 2025Verified purchase
- Skin concern: Uneven skin tone
- Skin type: Combination
- Eye color: Blue
- Hair color: Red
- Skin tone: Light
Be warned
Used once and within 5 hours of wear I had a hive like acne all over my cheeks… DISAPPOINTING.
5 out of 5 stars
6 October, 2025
originally posted on influenster.com
glowly
[This review was collected as part of a promotion.] the coverage of the product is amazing & it has such a soft and glowy finish. i use the product daily and i get so many compliments on the texture of my skin when im wearing it.
4 out of 5 stars
Thumbs up graphic, would recommend
4 October, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
Great coverage, so light you forget you're wearing it.
love how little product you need. This has a light luminous look that you can build I am surprised how little you need and I don't need any concealer. I forget I'm wearing this at times. Perfect match for skin I have olive skin with cool undertones. Most make up lines are hard to match for my skin tone this was perfect. I didn't give it 5 stars only because I wish it had more oil control my t zone gets shiny with this a primer helps but it's still shiny.
5 out of 5 stars
1 October, 2025
originally posted on influenster.com
Great coverage
[This review was collected as part of a promotion.] Great full coverage. Thicker foundation which is great for full glam days. Blends amazingly. The shade ranges are great with a wide array. I am Neutral and it seems to go toward warm tones
5 out of 5 stars
Thumbs up graphic, would recommend
25 September, 2025Verified purchase
- Skin tone: Light
- Eye color: Brown
- Hair color: Black
- Skin type: Combination
- Skin concern: Dark circles, Pores
Foundation
I love this . I rarely wear any makeup and I wanted something light and natural so I picked this foundation and it matches with my skin so good . I was afraid it wasn’t . It’s not greasy so it’s good because I do sweat a lot and that doesn’t affect it or around my nose too , it gets greasy (my nose gets greasy naturally ) but that wasn’t a problem either. Like my nose didn’t even get greasy or the makeup didn’t run or smear or anything. I posted how my skin looks without it and with . I didn’t apply a lot because I like my makeup light . But I really loved how it looks . It looks natural.
5 out of 5 stars
20 September, 2025
originally posted on influenster.com
Coverage
[This review was collected as part of a promotion.] Talk about coverage! This blend so well and very light on my face. The finish is amazing and talk about out of sight out of mind with blemishes! I would highly recommend! Thank you influenster for providing me with this complimentary gift
5 out of 5 stars
Thumbs up graphic, would recommend
17 September, 2025Verified purchase
- Skin type: Normal
- Hair color: Blonde
- Eye color: Blue
- Skin tone: Light
- Skin concern: Acne, Dark circles, Aging, Pores, Sensitivity
Nice!
I like this foundation! It covers but doesn’t settle in my wrinkles!
5 out of 5 stars
Thumbs up graphic, would recommend
12 September, 2025Verified purchase
- Skin tone: Light
- Hair color: Brunette
- Skin concern: Acne
- Skin type: Normal
Best foundation
This is the best foundation it go's on your skin really nice and smooth.
5 out of 5 stars
Thumbs up graphic, would recommend
8 September, 2025Verified purchase
- Hair color: Blonde
- Eye color: Brown
- Skin concern: Aging, Uneven skin tone, Dullness, Sensitivity, Redness, Acne
- Skin tone: Light
- Skin type: Dry
Amazinf
Better than most of the high end foundations I have tried- love the coverage and found a tone match which is always hard for me, love!!