Hiro Roku TV 40" 1080p Full HD Smart TV Flat Screen LED Television with Roku TV and Dolby Audio for Streaming
$119.99 was $129.99
New lower price save $10.00 (8% reduction)
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About this item
Additional product information and recommendations
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- $199.99 - $299.99New lower price3.7 out of 5 stars with 366 ratings
- $229.99 - $899.99Select items on sale4.4 out of 5 stars with 3264 ratings
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- $199.99 - $299.99New lower price3.7 out of 5 stars with 366 ratings
- $229.99 - $899.99Select items on sale4.4 out of 5 stars with 3264 ratings
Guests are saying
This TV offers a great price point and decent picture quality, making it suitable for casual viewing and as a secondary TV. Many guests appreciate the ease of setup and the Roku platform, which provides access to various streaming services. However, some guests have reported issues with wobbly legs and lagging performance, particularly with apps. Overall, it serves well for basic needs but may not meet expectations for heavy use.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.7 out of 5 stars with 348 reviews
black levels: 3.98 out of 5
brightness: 4.11 out of 5
color quality: 4.12 out of 5
features: 4 out of 5
sound quality: 3.9 out of 5
58% would recommend
136 recommendations
5 out of 5 stars
18 July, 2026Verified purchase
(no review title)
Easy set up for the Roku device and it’s pretty study for how light it is. Easy wall mount
2 out of 5 stars
11 July, 2026
(no review title)
The pictures shown here are not accurate to the tv you will receive.
1 reply from Roku Support team - 4 days ago
Hi Rob, this doesn't sound quite right, and we'd like to help. Please visit us online at support.roku.com/contactus to connect with an agent who can assist in troubleshooting this with you. Your feedback is very important to us, and we’re eager to assist. Thank you! Bernie, Roku Customer Advocate
1 out of 5 stars
Thumbs down graphic, would not recommend
6 July, 2026
Stay away from this tv
not good for gaming
1 reply from Roku Support team - 12 days ago
Hi Brahyam! Thanks for the feedback. Before you start gaming, make sure Game Mode is turned on. It cuts input lag and makes your controls feel way more responsive. Some visual effects turn off while it’s on, but gameplay usually feels much better. For more tips, check out: https://support.roku.com/en-us/article/best-settings-for-gaming. Also, keep your Roku TV updated. The latest software gives you access to new features and improvements. If you need more help, you can reach us at support.roku.com/contactus. Thanks! Bernie, Roku Customer Advocate
5 out of 5 stars
Thumbs up graphic, would recommend
5 July, 2026
My TV
Nice clear picture. So many things to get on it.
4 out of 5 stars
Thumbs down graphic, would not recommend
2 July, 2026
happy with it so far
its decent enough my last tv broke down on me and just got this one on the fly and for the price im happy with it the sound is a Lil muffled but for the price im happy with it
5 out of 5 stars
29 June, 2026Verified purchase
(no review title)
Good tv so far
4 out of 5 stars
Thumbs up graphic, would recommend
27 June, 2026
(no review title)
Needs to come with the voice remote
1 out of 5 stars
Thumbs down graphic, would not recommend
26 June, 2026
Awful feet
Awful feet: the design of attachment means the screws are easy to strip and many screwdrivers don't work - and they don't include an effective screwdriver with it to solve the issue (would add like $1, if that, to the build price). Returning this today because the feet no longer work.
1 reply from Roku Support team - 21 days ago
Hello! Thanks for sharing. Just a heads‑up that the stands use self‑tapping screws, which can feel tight before they’re fully threaded. They often need firm, straight downward pressure to seat properly. If a screw stops early or goes in at an angle, the stand may feel loose and cause the TV to lean or wobble. For full guidance, visit: https://support.roku.com/article/set-up-roku-tv-stand If you need more help, reach us out anytime at support.roku.com/contactus. Thanks again! Elmer, Roku Customer Advocate
5 out of 5 stars
21 June, 2026
(no review title)
Basic tv that gets the job done
5 out of 5 stars
17 June, 2026Verified purchase
(no review title)
Love it
5 out of 5 stars
15 June, 2026
(no review title)
Great job driverup
4 out of 5 stars
13 June, 2026Verified purchase
(no review title)
Too difficult to ‘set’ my favorites! Otherwise, it’s awesome!
5 out of 5 stars
Thumbs up graphic, would recommend
12 June, 2026Verified purchase
Great tv. Durable, and at a value price!
I love this tv. Perfect size for a bedroom. And the sound and picture are great. My son is autistic and has even hit it (and he hits hard! He’s broken other tv’s) and this one is still going strong! No crack or anything. Very durable. Oh you know, I would like to be able to make the tv like WAYYYYY dimmer at night, and you can’t :/ but to be fair, I’ve NEVER had a tv able to go as dim as I want it, so it’s not Rokus fault. But maybe you guys could make it a feature…?
1 out of 5 stars
Thumbs down graphic, would not recommend
10 June, 2026
(no review title)
Wouldn’t recommend this TV at all. The picture quality is HORRIBLE. Returning asap.
5 out of 5 stars
Thumbs up graphic, would recommend
8 June, 2026Verified purchase
surprise gift
my son was so, happy ! it was a surprise birthday gift
5 out of 5 stars
Thumbs up graphic, would recommend
8 June, 2026Verified purchase
Hiro is a Hero
Good size tv, very nice picture color and clarity and unbeatable sale price. The remote is easy to use but does not have voice which would be nice to have. The sound quality is terrifiic.
5 out of 5 stars
Thumbs up graphic, would recommend
7 June, 2026Verified purchase
Teaching Quenn
Affordable
5 out of 5 stars
7 June, 2026Verified purchase
Good tv
Love it
5 out of 5 stars
Thumbs up graphic, would recommend
3 June, 2026
Roku Tv
Excellent Picture Sounds and Format
1 out of 5 stars
Thumbs down graphic, would not recommend
1 June, 2026Verified purchase
(no review title)
This product came to me damaged, the box was damaged the legs were wobbly when screwed in and when I turned it on it was completely broken
1 reply from Roku Support team - 2 months ago
Hello, Katie. We're sorry to hear about your experience with your order. Please get in touch with Target directly so they can assist you with a replacement. If you’d like to share your feedback about the store, contact their team here: https://www.target.com/help/contact-us. They will appreciate your input. Thank you for choosing Roku, and Happy Streaming! Bernie, Roku Customer Advocate