L'Oreal Paris Paradise Big Deal Volumizing and Lengthening Mascara - 0.33 fl oz
$12.99 when purchased online
Target Online store #3991
About this item
Highlights
- Buildable Volume and Length Washable Mascara: Make your lashes a Big Deal with endlessly buildable volume and length; L'Oreal Paris' Big Deal Mascara volume and length formula creates clump resistant lashes, no matter how much you layer
- Smoothing Lash Complex: Our endlessly buildable, volumizing and lengthening mascara has been infused with New Self-Smoothing Complex that smooths lashes with each layer for lightweight, continuously buildable impact
- Separating Volume Mascara Brush: Unique cross-conic brush evenly coats lashes with every stroke while separating and extending lashes for a clump-resistant result; Suitable for sensitive eyes and contact lens wearers
- Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
- L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in Loreal makeup, skin care, hair care, styling and hair color
Description
Make your lashes a Big Deal with L’Oreal Paris Lash Paradise Big Deal Black Mascara. An endlessly buildable, volumizing & lengthening mascara. This L’Oreal mascara is clump resistant, no matter how much you layer. The Lash Paradise mascara Big Deal formula is infused with New Self-Smoothing Complex that smooths lashes with each layer for lightweight, buildable impact. Unique cross-conic makeup mascara brush evenly coats lashes with every stroke while separating and extending lashes for a clump resistant result.
Suitable for sensitive eyes and contact lens wearers.
Place cross conic brush at the base of lashes and gently sweep up to tip. Repeat to build endless volume and length. Remove with your favorite Garnier Micellar Water.
Suitable for sensitive eyes and contact lens wearers.
Place cross conic brush at the base of lashes and gently sweep up to tip. Repeat to build endless volume and length. Remove with your favorite Garnier Micellar Water.
Suggested Age: 16 Years and Up
Color Palette: Dark Tones
Beauty Purpose: Volumizing, Lengthening
Net weight: .28 fl oz (US)
Features: Washable, Non-Clumping, Built-In Brush
TCIN: 92213869
UPC: 071249690963
Item Number (DPCI): 052-04-4086
Origin: Assem USA w/foreign/dom. parts
Ingredients:
62004948 ingredients: aqua/water/eau, behenyl behenate, acrylates copolymer, cetearyl alcohol, stearic acid, palmitic acid, poly c10-30 alkyl acrylate, butylene glycol, pvp, vp/eicosene copolymer, aminomethyl propanediol, kaolin, phenoxyethanol, caprylyl glycol, pentylene glycol, potassium cetyl phosphate, myristic acid. [+/- may contain/peut contenir: ci 77491, ci 77492, ci 77499/iron oxides]. fil n70052177/1.
Shipping details
Estimated ship dimensions: 7.1 inches length x 2.8 inches width x 0.7 inches height
Estimated ship weight: 0.059 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This mascara has garnered positive feedback for its impressive ability to lengthen and volumize lashes without clumping. Guests appreciate the easy application and the wand design that allows for precise coating of both upper and lower lashes. The formula is noted for its long-lasting wear, even through sweat and humidity, making it a reliable choice for daily use. Many guests have found it to be a game changer in their makeup routine, offering bold results at an affordable price.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 883 reviews
easy to apply: 4.76 out of 5
easy to remove: 4.25 out of 5
long lasting: 4.56 out of 5
quality: 4.5 out of 5
value: 4.44 out of 5
89% would recommend
214 recommendations
NOT a washable waterproof formula.
2 out of 5 stars
heather - today, Verified purchaser
- Skin type: Combination
- Eye color: Blue
- Hair color: Brunette
- Skin concern: Aging
- Skin tone: Medium
Beautiful waterproof mascara-but it says it easily washes off with soap and water and that is FALSE. Eye make up remover didn't even get it all off before I had to stop because my eyes were getting raw from rubbing off the mascara.
Ok
3 out of 5 stars
Thumbs down graphic, would not recommend
Alice - 2 days ago, Verified purchaser
- Eye color: Brown
- Skin tone: Medium
- Skin type: Combination
- Hair color: Black
- Skin concern: Redness, Aging
They made my lashes a bit longer but the build ability wasn’t what I was looking for. It seemed too thick in my opinion. It also stung my eyes, whatever is in the formula.
Decent for price
4 out of 5 stars
sierras7_8080 - 11 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Packaged well and is good value for money. Did not cover my eyelashes as well as i would’ve liked to be dark and long but didn’t do a horrible job either.
Missing brush
1 out of 5 stars
Maria71 - 12 days ago
originally posted on lorealparisusa.com
I bought this product two times now and both times the brush was missing, only the wand was there! Not sure i want to try a third time
1 reply from LeCare team - 9 days ago
Hi Maria71. We are so sorry to hear about your experience with our Big Deal Mascara Black Waterproof. We strive to provide the highest quality products for our consumers and want to know whenever something doesn't meet your expectations and had a broken wand. We would love to speak to you about this and make this right, please call us at 800-322- 2036, M-F 9:00 am – 5:30 pm ET.
Will not buy again
1 out of 5 stars
Thumbs down graphic, would not recommend
CT - 12 days ago, Verified purchaser
- Hair color: Brunette
- Skin tone: Light
- Skin type: Dry
- Eye color: Brown
Just bought and upon opening the brush is missing from the wand :( after reading other reviews of this happening I will not be re-purchasing.
1 reply from L'OrealParisProductExpert team - 9 days ago
We are sorry to hear about the experience you had with L'Oreal Paris Paradise Big Deal Volumizing and Lengthening Mascara. We would like to speak with you directly about it. Please give us a call @ 800-322-2036, 9:00 am - 5:30 pm ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
Bad reaction after using :'(
2 out of 5 stars
Thumbs down graphic, would not recommend
MeliBee - 16 days ago
- Skin tone: Light
- Hair color: Grey
- Skin type: Combination
I am a long time L’Oréal makeup and hair product gal, so I really wanted to love this mascara! It doesn’t jive with my eyes though—the few times I’ve tried wearing it, my eyes burned like fire. I get the same reaction with one of the L’Oréal eye creams as well. All of the other L’Oréal skincare and makeup products I use are wonderful though!
1 reply from L'OrealParisProductExpert team - 10 days ago
We are sorry to hear about the experience you had with L'Oreal Paris Paradise Big Deal Volumizing and Lengthening Mascara. We would like to speak with you directly about it. Please give us a call @ 800-322-2036, 9:00 am - 5:30 pm ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
Hard to remove
2 out of 5 stars
Thumbs down graphic, would not recommend
Steph - 19 days ago, Verified purchaser
I liked this at first even though I struggled with the flimsy brush and that it’s hard to remove. After the 3rd tube, it seemed like it took more product and more effort for them to look ok. Turns out my lashes have actually been falling out. I think it’s because this washable mascara is hard to remove. I’ve never had thin lashes and never had trouble removing mascara. I am discontinuing use and looking for another one.
1 reply from L'OrealParisProductExpert team - 15 days ago
Hi Steph. We are sorry to hear about the experience you had with L'Oreal Paris Paradise Big Deal Volumizing and Lengthening Mascara. We would like to speak with you directly about it. Please give us a call @ 800-322-2036 M0F 9am to 5pm EST for assistance and provide the reference # 42614967. Looking forward to speaking with you.
Try it!
5 out of 5 stars
Thumbs up graphic, would recommend
Nicolemq - 24 days ago, Verified purchaser
- Skin type: Combination
- Skin tone: Medium
- Hair color: Brunette
- Eye color: Brown
This mascara is fantastic! The packaging shows a pic of up to 30 strokes and I was like no way, it would be a clumpy mess. It’s not! It’s beautiful and perfect!
Don't buy
1 out of 5 stars
Thumbs down graphic, would not recommend
Mamazine224 - 28 days ago
- Skin tone: Medium
- Hair color: Brunette
- Eye color: Brown
- Skin type: Combination
Wand broke on 2nd use.
1 reply from L'OrealParisProductExpert team - 27 days ago
Hi Mamazine224. Thank you for reaching out to L'Oreal regarding the Paradise Big Deal Volumizing & Lengthening Mascara. We are sorry to hear the wand broke. We’d like to help! Please call us at 800-322-2036, M-F, 9am-5:30pm, ET and provide us with your case #42490075. Please have the product with you when you call. Looking forward to hearing from you!
Best mascara
5 out of 5 stars
- 1 month ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This is 4 layers of mascara. Comes in a pretty bottle and don't need much for each layer. Definitely the best mascara ive ever used and will only use now! No harsh ingredients it has floral oil and is subtle for sensitive eyes.
Changed formulas
2 out of 5 stars
Diana - 1 month ago
originally posted on lorealparisusa.com
They changed the formula and it’s awful now!!! I’ve loved this mascara for so long but now I’m ditching it because what?? It’s so clumpy, every time I close the bottle mascara seeps out the sides and is now on all my makeup. Whatever you changed it to is not it
1 reply from LeCare team - 1 month ago
Hi Diana. There ! Thank you so much for sharing your experience with our Big Deal Mascara. We are sorry to hear that this product did not meet your expectations and left you with clumpy results. Feedback from our consumers are important and helps us improve our products.
Red Swollen eyes from Formula-beware!
1 out of 5 stars
Thumbs down graphic, would not recommend
andieprof - 1 month ago
- Skin tone: Light
I never leave reviews but had to with this one. Never in my 30+ years of wearing makeup have I had a reaction to a mascara. Until Lash Paradise Big, that I bought a few weeks ago. From day one, my eyes watered, got swollen and red. I wasn’t sure what was causing this, until I stopped using it and my eyes returned to normal. Used it again…the red swollen eyes returned. Never again. Buyer please beware
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi there, andieprof! We are so sorry to hear about your experience with our Paradise Big Deal Mascara. We know how frustrating it can be when a product does not perform as expected. We would like to speak with you directly about it. Our Customer Service hours of operation are Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. It would be helpful if you had the product available when you call. We look forward to speaking with you!
Great buy!
5 out of 5 stars
Thumbs up graphic, would recommend
saalllffff - 1 month ago, Verified purchaser
- Skin tone: Light
- Hair color: Brunette
- Eye color: Brown
- Skin type: Oily
Great mascara, the best! It does not smear or flake.
Missing brush, twice
1 out of 5 stars
Thumbs down graphic, would not recommend
Amanda - 1 month ago, Verified purchaser
I love the regular lash paradise but I bought this one yesterday to try out. I get home and open it, the brush is either not there at all or broken down in the tube. I went to target to exchange it. Opened the new one while still at guest services and it was also missing the brush. I just decided to return it and stick to my tried and true.
1 reply from L'OrealParisProductExpert team - 1 month ago
Hi Amanda. Please contact us regarding your experience with L'Oreal Paris Paradise Big Deal Volumizing and Lengthening Mascara. We would like to assist you @800-322-2036 M-F 9am to 5pm EST and use case #42274068. Please have the product available when calling. We look forward to hearing from you.
Sticky
3 out of 5 stars
Thumbs down graphic, would not recommend
mag - 2 months ago
- Skin tone: Light
- Skin type: Combination
- Eye color: Grey
- Hair color: Blonde
Not a fan whatsoever. It’s a very wet formula that dries very sticky. Gives length but gives the opposite of what i want in terms of volume by making my lashes stick to each other. Not easy to remove either. L’oréal mascaras are my favorite but this one was a hard pass
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi there! Thank you for reaching out about our Paradise Big Deal Mascara. We're truly sorry to hear that this mascara was such a disappointment and didn't meet your expectations, especially as a fan of other L'Oréal mascaras. We regret that you found the formula wet and sticky, and that it caused clumping rather than the volume you desired, along with difficulty in removal. Your detailed feedback is incredibly valuable to us.
Brush missing from the wand :(
1 out of 5 stars
MPlovesMascara - 2 months ago
originally posted on lorealparisusa.com
I was excited to try this mascara, but opened up the tube and the brush was missing from the wand. Now I have to go through the trouble of returning it. What a bummer!
1 reply from LeCare team - 2 months ago
Hi MPlovesMascara Thank you for sharing your experience with our Big Deal Mascara. We are so sorry to hear that the wand was broken when you opened the mascara. We want to look into this issue further. Please contact us at 1-800-322-2036, M-F 9:00 am – 5:30 pm ET for assistance and provide reference 42076626. Looking forward to speaking with you. It would be helpful if you could have the product available when you call.
Love
5 out of 5 stars
Thumbs up graphic, would recommend
D - 2 months ago, Verified purchaser
- Eye color: Brown
- Skin concern: Sensitivity
- Skin type: Dry, Normal
- Skin tone: Medium
- Hair color: Black
Amazing. Doesn’t clump, however not the easiest to remove.
Wish it stayed on
3 out of 5 stars
H40 - 2 months ago, Verified purchaser
- Skin concern: Acne
- Hair color: Blonde
- Skin tone: Light
- Skin type: Combination
- Eye color: Blue
This mascara doesn’t stay on my lashes very well. I end up looking like a raccoon at the end of every day. It goes on well and looks great at the start of the day—smooth and not clumpy—but it just doesn’t last as well as other mascaras I’ve tried.
1 reply from L'OrealParisProductExpert team - 2 months ago
Hi H40, We are sorry to hear about your experience after using L'Oréal Paris Paradise Big Deal Volumizing and Lengthening Mascara. We would like to speak to you! Please call L'Oréal @ 800-322-2036 M-F 9:00am-5:30pm ET, and provide us with case # 41863634. We look forward to your call!
Brush keeps tearing up appart
1 out of 5 stars
CGC298 - 3 months ago
originally posted on lorealparisusa.com
Product is great, but this is the second time I've bought it and each time the tip of the brush breaks off (the last one was good for a couple of days!!!)... it's sooooo frustrating! This has never happened to me before with other brands, it's a shame because it's a great product but I wouldn't consider buying this a third time and risk loosing my money over a flaw in design
1 reply from LeCare team - 3 months ago
Hi CGC298. no! So sorry to hear that Big Deal Mascara Black Waterproof didn’t meet your expectations, and it is leaking. We’d love to assist you in the best way possible. In order to do so please call us on our toll free number at 1-800-322-2036, M-F 9:00 am – 5:30 pm ET. We will be happy to help you find the best suited product for your needs.
Lifts, separates, and defines—no smudging, no fall
5 out of 5 stars
destinymoniquex3_9902 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This mascara is everything! The formula is rich and the color is bold—my lashes looked longer, fuller, and beautifully separated. The brush is pure magic: it glides through easily with zero pulling or clumping, and I didn’t get any smudges on my eyelids while applying. Best part? No fallout under my eyes, even after a long day. It seriously made my lashes look like falsies without the hassle. A solid 100/10 in my book!