Sponsored
OUAI Wave Spray Curl Enhancer - Size - Ulta Beauty
$30.00 ($5.00/fluid ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Adds texture, softness, and hydration to the hair
- Enhances and refreshes natural waves
- Provides non-sticky, non-crunchy feel on hair
- Adds body and natural volume
- Cruelty Free
- Sulfate Free
- Paraben Free
- Phthalate Free
Description
This color-safe, salt-free Wave Spray enhances natural texture, helps control frizz & adds hydration for soft-to-touch beachy texture.
Highlighted Ingredients:
NATURALLY DERIVED POLYMERS - Helps to provide non-sticky, non-crunchy feel on hair
UPCYCLED JACKFRUIT - Helps to hydrate and prevent frizz
VITAMIN B5 - Leaves hair feeling soft and touchable, no sticky after-feel
How To Use:
STRAIGHT HAIR - WET TO DRY - HEATLESS/HEAT
• Shake WAVE SPRAY.
• Spray on clean, wet hair from 6–8 inches away, roots to ends.
• Scrunch, squeeze, or twist to create texture.
• Air dry for soft, tousled texture and bend.
• Pro Tip: For defined texture, twist or braid damp hair, secure ends, and let air dry.
• Diffuse for added volume and bend.
• Pro Tip: Blow-dry in sections with a round brush for a textured, voluminous finish.
STRAIGHT HAIR - DRY STYLE, HEAT
• Start with dry, tangle-free hair. Apply heat protection.
• Section hair based on desired wave size. Smaller sections = tighter waves. Larger sections = loose waves. Use a curling iron, waver, or flat iron, alternating sections for a natural beachy look. .
• Shake WAVE SPRAY and apply from roots to ends. Scrunch to enhance texture.
• Pro Tip: Finger rake curls with WAVE SPRAY on your hands for a softer, more lived-in finish.
WAVY HAIR - WET TO DRY - HEATLESS/HEAT
• Start with clean, wet hair. Apply 1–2 pumps of AIR DRY FOAM. Scrunch or twist in.
• Shake WAVE SPRAY and spray evenly (6–8 inches away).
• Scrunch until waves form. Add more WAVE SPRAY if needed.
• Tip: Twist or braid while wet, secure ends, and air dry for defined waves.
• Use a diffuser for extra texture, volume, and bend.
WAVY HAIR - DRY STYLE - HEAT
• Detangle hair and apply heat protection.
• Use a curling or flat iron, alternating section sizes for a natural look.
• Shake WAVE SPRAY, spray 6 to 8 inches away, scrunch and squeeze in.
CURLY HAIR - WET TO DRY - HEATLESS/HEAT
• Follow your curl routine. Try CURL CRÉME.
• Shake WAVE SPRAY and spray 6–8 inches away from your hair.
• Scrunch curls into shape.
• Use a diffuser, flipping hair upside down for more volume.
• ProTip - Spray WAVE SPRAY just at the roots for added texture and fullness.
Scented with North Bondi - a nuanced blend of rich florals and sheer white musk, North Bondi was inspired by Sydney's iconic Bondi Beach, featuring notes of bergamot, Italian lemon, rose de mai, violet, and more.
Highlighted Ingredients:
NATURALLY DERIVED POLYMERS - Helps to provide non-sticky, non-crunchy feel on hair
UPCYCLED JACKFRUIT - Helps to hydrate and prevent frizz
VITAMIN B5 - Leaves hair feeling soft and touchable, no sticky after-feel
How To Use:
STRAIGHT HAIR - WET TO DRY - HEATLESS/HEAT
• Shake WAVE SPRAY.
• Spray on clean, wet hair from 6–8 inches away, roots to ends.
• Scrunch, squeeze, or twist to create texture.
• Air dry for soft, tousled texture and bend.
• Pro Tip: For defined texture, twist or braid damp hair, secure ends, and let air dry.
• Diffuse for added volume and bend.
• Pro Tip: Blow-dry in sections with a round brush for a textured, voluminous finish.
STRAIGHT HAIR - DRY STYLE, HEAT
• Start with dry, tangle-free hair. Apply heat protection.
• Section hair based on desired wave size. Smaller sections = tighter waves. Larger sections = loose waves. Use a curling iron, waver, or flat iron, alternating sections for a natural beachy look. .
• Shake WAVE SPRAY and apply from roots to ends. Scrunch to enhance texture.
• Pro Tip: Finger rake curls with WAVE SPRAY on your hands for a softer, more lived-in finish.
WAVY HAIR - WET TO DRY - HEATLESS/HEAT
• Start with clean, wet hair. Apply 1–2 pumps of AIR DRY FOAM. Scrunch or twist in.
• Shake WAVE SPRAY and spray evenly (6–8 inches away).
• Scrunch until waves form. Add more WAVE SPRAY if needed.
• Tip: Twist or braid while wet, secure ends, and air dry for defined waves.
• Use a diffuser for extra texture, volume, and bend.
WAVY HAIR - DRY STYLE - HEAT
• Detangle hair and apply heat protection.
• Use a curling or flat iron, alternating section sizes for a natural look.
• Shake WAVE SPRAY, spray 6 to 8 inches away, scrunch and squeeze in.
CURLY HAIR - WET TO DRY - HEATLESS/HEAT
• Follow your curl routine. Try CURL CRÉME.
• Shake WAVE SPRAY and spray 6–8 inches away from your hair.
• Scrunch curls into shape.
• Use a diffuser, flipping hair upside down for more volume.
• ProTip - Spray WAVE SPRAY just at the roots for added texture and fullness.
Scented with North Bondi - a nuanced blend of rich florals and sheer white musk, North Bondi was inspired by Sydney's iconic Bondi Beach, featuring notes of bergamot, Italian lemon, rose de mai, violet, and more.
Hair Type: All Hair Types
Health Facts: Silicone-Free, Sulfate-Free, Phthalate-Free, Vegan, Paraben-Free
Product Form: Spray
Sustainability Claims: Cruelty-Free
Beauty Purpose: Texturizing, Beachy Waves, Curl Enhancing
Net weight: 170.5 Grams
TCIN: 94190129
UPC: 815402025717
Item Number (DPCI): 342-03-3434
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
ingredients / ingrédients: water / aqua / eau, propanediol, pvp, polysorbate 20, maltodextrin/vp copolymer, glycerin, panthenol, momordica cochinchinensis seed extract, lactobacillus ferment, hydrolyzed rice protein, polyglyceryl-6 caprylate, polyglyceryl-4 caprate, sodium phytate, hydroxyacetophenone, caprylyl glycol, citric acid, sodium hydroxide, ethylhexylglycerin, benzyl alcohol, potassium sorbate, sodium benzoate, phenoxyethanol parfum / fragrance, alpha-isomethyl ionone, linalool, limonene, geraniol, hydroxycitronellal, citronellol, yellow 5 (c) 19140). red 33 (ci 17200)' '
Allergens & Warnings:
WARNING: AVOID CONTACT WITH EYES. IF CONTACT OCCURS, RINSE WELL WITH WATER.Shipping details
Estimated ship dimensions: 1.82 inches length x 1.85 inches width x 6.06 inches height
Estimated ship weight: 0.5 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
The Ouai Wave Spray is a favorite among guests for its ability to create effortless beachy waves and add volume without leaving hair feeling crunchy or sticky. Many appreciate its lightweight formula that enhances natural texture, making it suitable for both damp and dry hair. While the scent is often praised, some guests find it a bit strong. Overall, this product is a versatile styling solution that can elevate any hair routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 1424 reviews
75% would recommend
8 recommendations
5 out of 5 stars
18 November, 2025
originally posted on influenster.com
Effortless Waves!
[This review was collected as part of a promotion.] If you want effortless beach waves without the crunch, you need the OUAI Wave Spray! This product is a total game-changer for a low-maintenance hair routine. The secret is the rice protein formula—it gives amazing volume and hold without the stiffness of traditional salt sprays. My hair is left soft, touchable, and smelling incredible thanks to that luxurious signature OUAI fragrance. Just scrunch it into damp hair and let it air dry for perfectly undone, voluminous texture. 5/5 stars! Pro Tip: For extra volume, flip your head upside down after spraying and lightly diffuse your roots!
5 out of 5 stars
13 November, 2025
originally posted on influenster.com
THAT GIRL
[This review was collected as part of a promotion.] This Wave Spray is honestly THAT girl. It gives my hair the perfect soft, beachy waves without any salt, crunch, or stickiness. It adds just enough texture to make my curls/waves look intentional and effortless. The scent is so clean and bougie — like salon hair in a bottle. If you love that soft, undone, “on vacation” look… yeah, this is it.
5 out of 5 stars
30 September, 2025
originally posted on influenster.com
Check the photo!
[This review was collected as part of a promotion.] No need to explain with long words when you can see the difference from the photo. It makes my curls so lovely and it holds my curls long enough. The scent is another plus point of this product!
5 out of 5 stars
Thumbs up graphic, would recommend
10 September, 2025Verified purchase
Lifesaver
My husband has very tight curls but somehow our kids’ hair ended up with very frizzy, loose, undefined curls. I’ve been searching everywhere for a leave in product that keeps her curls defined. And since she has thin strands of hair, it’s been difficult. This stuff has been a life saver. It takes just a few sprays and a comb thru with fingers to get the curls going. And it smells amazing. I just wish that for the price point, they would put more in the bottle.
5 out of 5 stars
28 August, 2025
originally posted on influenster.com
Key to beautiful beach wave look
[This review was collected as part of a promotion.] This wave spray is the GOAT! if you love the beachy waves or mermaid waves in your hair this OUAI wave spray is going to be your go to product! This creates so much volume and texture to the beautiful waves in your hair. This will not disappoint!
1 out of 5 stars
Thumbs down graphic, would not recommend
19 August, 2025Verified purchase
Waste of Money
There’s nothing for my hair smell way too strong like cheap perfume
5 out of 5 stars
Thumbs up graphic, would recommend
20 July, 2025
Great hair product
The smell is a little strong - was looking for a more beachy, clean smell however this may be the best hair product I’ve ever purchased. The waves it creates without hardening the hair is incredible. 10/10 recommend
5 out of 5 stars
Thumbs up graphic, would recommend
17 July, 2025Verified purchase
Beach hair
Great beach waves. Smells great. Good buy
1 out of 5 stars
Thumbs down graphic, would not recommend
10 July, 2025Verified purchase
Does nothing
Smells bad doesn't do anything
5 out of 5 stars
8 July, 2025
originally posted on influenster.com
Works wonder for your waves ❤️💫
[This review was collected as part of a promotion.] This is my new favorite hair product! It refreshes the waves, gives it such a natural just-out-of-the-shower look ❤️❤️ Keeping it in my bag for everyday use because I love it so much❤️❤️❤️
5 out of 5 stars
26 June, 2025
originally posted on influenster.com
Love it
[This review was collected as part of a promotion.] This is tropical vacation in a bottle. Everything that this brand makes is heavenly. I have super straight hair but it hold my waves pretty good.
5 out of 5 stars
7 June, 2025
originally posted on OUAI
this was a refill order
this was a refill order i have brought this before and had got low so reordered! Love this! it has helped me fix my hair many times!
5 out of 5 stars
5 June, 2025
originally posted on OUAI
My fav
This is my favorite hair pick-me-up. Easy to add body to my curly hair.
5 out of 5 stars
4 June, 2025
originally posted on OUAI
Great product
I use it on freshly washed hair when it is damped. My hair is wavy and waves look great.
2 out of 5 stars
31 May, 2025
originally posted on influenster.com
Wouldn’t recommend
[This review was collected as part of a promotion.] I’ll be completely honest, I did not care for this product. My hair is too fine and thin for me to like it. I didn’t like how dry it made my hair feel after spraying it.
5 out of 5 stars
Thumbs up graphic, would recommend
28 May, 2025Verified purchase
Love this product!!
I have tried MANY different wave/curling sprays, mousses, gels, you name it, and this is by far my FAVORITE!! I have thin hair that I can blow dry almost straight and then using curling/waving products I can almost get spiral curls! I started using Marc Anthony Stricly curls products which are great but this spray I can use on day two and three after hair wash days to refresh the waves/curls. Sometimes my day two curls look BETTER than day one because of this amazing product. HIGHLY recommend!! :)
4 out of 5 stars
Thumbs up graphic, would recommend
27 May, 2025
Overall good
Loved the product. I feel like there are better products out there for a cheaper price tho. The spray itself smells like a strong cologne so if you’re not a fan of cologne scent then this might not be for you.
5 out of 5 stars
23 May, 2025
originally posted on influenster.com
Beachy waves!
[This review was collected as part of a promotion.] Ouai OUAI Wave Spray is a fantastic styling product that helps me achieve those effortless, beachy waves we all love! With its light and airy formula, it's perfect for adding texture and volume to my hair without weighing it down. Just spritz it on damp or dry hair, scrunch a bit, and let your natural waves shine through. Plus, it has a lovely scent that will make our hair smell great all day long! Whether you're heading to the beach or a casual outing, this spray is your go-to for fun and carefree hair.
4 out of 5 stars
23 May, 2025
originally posted on influenster.com
Nice
[This review was collected as part of a promotion.] The honest and honest product recommendations are those that offer a light texture and create waves that promise to give hair texture, but they have a somewhat strong fragrance. They are truly effective.
5 out of 5 stars
22 May, 2025
originally posted on OUAI
Better than expected.
Very happy with the product performance. Gives my hair the perfect hold with a soft feel.