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tarte Opening Act Lash Primer - 0.34 fl oz - Ulta Beauty
$28.00
In Stock
WARNING: choking hazard - small parts. Not for children under 3 yrs.
Eligible for registries and wish lists
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About this item
Highlights
- White-tinted lash treatment + primer in 1
- Enhances length, curl & volume of mascara
- 360° magniLASH bristle brush evenly coats lashes
- Vegan, safe for contact lens-wearers, ophthalmologist & dermatologist tested
Description
Push up & prime your lashes with tarte's™ best-selling lash primer that coats lashes to create an even base & enhance mascara’s performance. This primer lengthens & strengthens lashes with nourishing, plant-based conditioners to fend off flaking & fall-out. The lightweight, white-tinted formula enhances the bold black effects of your mascara. Includes a mini lights, camera, lashes™ 4-in-1 mascara for the ultimate voluminous finish. Formulated without: Parabens, Mineral Oil, Phthalates, Triclosan, Sodium Lauryl Sulfate, Gluten.
How to use: wedge 360° magniLASH brush at the base of lashes & comb upward to the tip. Finish with two coats of mascara for maximum lash impact.
How to use: wedge 360° magniLASH brush at the base of lashes & comb upward to the tip. Finish with two coats of mascara for maximum lash impact.
Suggested Age: 13 Years and Up
Color Palette: Light Tones
Product Form: Brush-On
CPSC Choking Hazard Warnings: Choking_hazard_small_parts
Beauty Purpose: Thickening, Filling
Net weight: 7 Milliliters
Features: Lightweight, Dermatologist Tested, Ophthalmologist Tested
TCIN: 82609068
UPC: 846733012459
Item Number (DPCI): 342-02-7592
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.14 inches length x 1.16 inches width x 5.97 inches height
Estimated ship weight: 0.08 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does the primer contain any harmful chemicals?
submitted by AI Shopping Assistant - 9 days ago
A: No, it is formulated without parabens, mineral oil, phthalates, triclosan, sodium lauryl sulfate, and gluten.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: What age group is this product recommended for?
submitted by AI Shopping Assistant - 9 days ago
A: The product is suggested for individuals aged 13 years and up.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: How should the lash primer be applied?
submitted by AI Shopping Assistant - 9 days ago
A: Wedge the 360 magniLASH brush at the base of lashes and comb upward to the tip.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: Is this lash primer suitable for contact lens wearers?
submitted by AI Shopping Assistant - 9 days ago
A: Yes, it is safe for contact lens wearers and has been ophthalmologist tested.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: What is the primary purpose of this lash primer?
submitted by AI Shopping Assistant - 9 days ago
A: The primary purpose is to thicken and fill lashes, enhancing mascara performance.
submitted byAI Shopping Assistant - 9 days agoAi generated
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Guests are saying
This lash primer is highly praised for its ability to enhance the appearance of lashes by adding volume and length while making mascara application smoother. Guests appreciate its easy removal and the fact that it doesn't clump, making it a staple in their beauty routines. Many have noted significant improvements in lash health and appearance, making it a must-have for anyone looking to elevate their mascara game.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 1478 reviews
100% would recommend
2 recommendations
5 out of 5 stars
7 September, 2025
originally posted on tartecosmetics.com
Miracle in a tube
Best lash conditioner ever and makes taking otherwise impossible to get off waterproof mascara (I'm looking at you bad gal) a breeze to remove! Will never wear mascara again without this first. Not to mention it really plumps up each lash
5 out of 5 stars
9 August, 2025
originally posted on http://www.ulta.com
Creates Amazing Long Lasting Volume and Length
Tarte has aced mascara primer. This formula is easy to apply and remove. It creates volume, length and helps define and separate lashes. It is build buildable to create more volume and does not clump.
5 out of 5 stars
7 August, 2025
originally posted on http://www.ulta.com
yes
Goes on very easy without clumping
5 out of 5 stars
7 August, 2025
originally posted on tartecosmetics.com
Helps smudging
My other name brand mascara was falling off with an hour. This is the only stuff that saved it.
3 out of 5 stars
6 August, 2025
originally posted on http://www.ulta.com
It doesn't stick my lashes like I was seeing on TikTok
It doesn't stick my lashes like I was seeing on TikTok. I was doing several layers, but you can barely see it on my eyelashes. The TikTok videos were convincing it didn't work for my lashes.
5 out of 5 stars
19 July, 2025
originally posted on http://www.ulta.com
Great product
My lashes are thin and short. This product helps to give them more volume. I highly recommend it.
5 out of 5 stars
19 July, 2025
originally posted on tartecosmetics.com
Lashes look fuller
I like this primer a lot! It makes my lashes look fuller and helps the mascara stay longer.
4 out of 5 stars
3 May, 2025
originally posted on tartecosmetics.com
Really works
[This review was collected as part of a promotion.] This primer keeps the raccoon eyes at bay & gives length & fullness
5 out of 5 stars
2 May, 2025
originally posted on http://www.ulta.com
Full lashes
I rarely write comments but this primer is amazing! My lashes look long and full and I've tried it with different mascaras. Highly recommend!
5 out of 5 stars
29 April, 2025
originally posted on http://www.ulta.com
10/10 would recommend
I am obsessed with this primer! I noticed a considerable difference in my lashes the first time I used it. I am never able to achieve the curled lash look with regular mascara, so this is a game changer!
5 out of 5 stars
20 April, 2025
originally posted on tartecosmetics.com
Length and thickening!
[This review was collected as part of a promotion.] This primer is great because it thickens and lengthens my lashes to give my mascara a great base to attach to. ALSO I love that it isn’t waterproof so when I take it off at night I don’t have to rub to hard under my eyes yet it doesn’t flake during the day ! Best yet…
5 out of 5 stars
6 April, 2025
originally posted on tartecosmetics.com
Lashes will appear longer and fuller!
[This review was collected as part of a promotion.] This is the best lash primer! I use this religiously every day. I definitely notice that my lashes appear longer and fuller. I have repurchased this multiple times. (In my initial hunt to find a lash primer, I tried less expensive brands, but they don’t hold a candle to Tarte!)
5 out of 5 stars
27 March, 2025
originally posted on tartecosmetics.com
Cannot live without this!!!
[This review was collected as part of a promotion.] I use this daily under my mascara, it is a necessity!!!! It will make your lashes looks so full! Definitely buy, I need this product!
3 out of 5 stars
17 March, 2025
originally posted on tartecosmetics.com
Okay
[This review was collected as part of a promotion.] Adds volume but it kind of weighs down my thin lashes.
5 out of 5 stars
13 March, 2025
originally posted on tartecosmetics.com
Use this everyday
[This review was collected as part of a promotion.] not only do I use opening act for my eyelashes, but I also use it to thicken my eyebrows, which are still pretty good but when I put on the opening act, it just opens up my eyes. Sometimes I only wear the lash primer and the mascara depends on what I’m doing. I love it thanks.
5 out of 5 stars
21 February, 2025
originally posted on tartecosmetics.com
Great primer
I am loving my lash primer. I have not used primer in the past but decided to give Tarte's primer a try and I am loving it. I highly recommend.
5 out of 5 stars
28 January, 2025
originally posted on tartecosmetics.com
Amazing lash primer
[This review was collected as part of a promotion.] Love this primer! It helps your lashes look so long.
5 out of 5 stars
28 December, 2024
originally posted on tartecosmetics.com
Love!
[This review was collected as part of a promotion.] Love this product and have been using it for year. I feel like I’m doing my lashes a favor putting this on first.
5 out of 5 stars
19 December, 2024
originally posted on tartecosmetics.com
Extra lash drama!
[This review was collected as part of a promotion.] This product is excellent. If you want to add even more lash drama, apply this product first!
2 out of 5 stars
19 December, 2024
originally posted on http://www.ulta.com
Dried out my eyelashes
I actually found that my Lengthening and volumizing mascara didn't work as well when I applied the primer. I went back to my original eyelash primer by Honest and my long lashes are back!