$13.69 when purchased online
Target Online store #3991
About this item
Highlights
- Hydrates, protects & defines curls
- No crunch or flaky residue
- Juicy, bouncy, soft curls
- Boosts shine, seals in moisture & fights frizz
Description
The Doux Bee Girl Honey Curl Custard 16 fl oz - Super-charged honey curl custard for the “woke up like this” win! She hydrates, protects, and defines even the tightest curls with no crunch or flaky residue. No cap! Just #science Juicy, bouncy, soft curls powered by the science of super-charged honey specifically formulated for thirsty hair on the mend. That’s because our natural honey is given a positive charge, which smooths the hair’s negatively-charged cuticle to boost shine, seal in moisture, and fight frizz. There’s also Aloe and Vitamins B, C & E for growth protection. Plus Keratin & Silk Amino Acids to keep curls poppin’. HOW TO USE: Apply to clean, wet hair in small sections. Rake through with fingers to clump curls. Hood dry or diffuse until 100% dry. Fluff to the gods or as desired.
Hair Type: All Hair Types, Textured, Curly
Product Form: Liquid
Beauty Purpose: Curl Enhancing
Net weight: 16 fl oz (US)
TCIN: 86919226
UPC: 850031703186
Item Number (DPCI): 063-05-3524
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water, eau), propanediol, acrylates copolymer, maltodextrin/vp copolymer, sorbitol, pvp, aminomethyl propanol, parfum (fragrance), acrylates/c10-30 alkyl acrylate crosspolymer, phenoxyethanol, hydroxypropyltrimonium honey, mel (honey, miel), panthenol, sodium hyaluronate, keratin amino acids, silk amino acids, ascorbic acid, tocopheryl acetate, aloe barbadensis leaf juice, lactic acid, ethylhexylglycerin.
Shipping details
Estimated ship dimensions: 3.62 inches length x 3.55 inches width x 3.51 inches height
Estimated ship weight: 1.135 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
This product is featured in a recent Target Finds story
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Guests are saying
The Bee Girl Honey Curl Custard has garnered positive feedback for its ability to define and hold curls, making it a favorite among guests with various hair types. Many appreciate its hydrating properties and the shine it imparts, while some note the importance of using it correctly to avoid crunchiness. Overall, it stands out as a versatile product that can enhance curl definition and longevity, especially when paired with other styling products.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 308 reviews
effectiveness: 3.74 out of 5
quality: 3.5 out of 5
value: 3.51 out of 5
58% would recommend
56 recommendations
Works Good With Oil
4 out of 5 stars
Thumbs up graphic, would recommend
Meg - 6 days ago, Verified purchaser
I read someone else's review that said it works with a hot oil treatment, and I agree except I didn't rinse my oil out. I always oil my scalp after washing and conditioning and the this product worked well with the oil underneath. I don't have any flakes, but there is a cast that I am hoping will soften or break down after a few days. However, my curls look really good and defined.
Crunchy and Flakes
1 out of 5 stars
Redd - 13 days ago
originally posted on The Doux
Hair took for every to dry. When dry it was crunchy and hard. Had to soak my hair every morning to get it to look ok. By day 3 I was ready for a full wash. If you want hard curls this will be your product
FLAKES!! Would not recommend
1 out of 5 stars
CurlyHairVegan - 16 days ago
originally posted on The Doux
I have never used this brand before and this was the first product I tried. It leaves sooooooooo many flakes its actually insane. It has a nice curl cast and you don't need anything else but the flakes are are very intense. I wouldn't use this again or recommend it for that reason. there are def products with the same definition but without that huge drawback
Finally I Made It Work!
4 out of 5 stars
CJ - 19 days ago
originally posted on The Doux
Product is great but not for the weak!! I followed the instructions and failed. Tried again and same problem: flaking and rough curls. It took some time but I found a way to make it work. After cleaning and condtioning, I did a hot oil treatment, rinsed it out and then added the custard: HERE WE GO!!! For me, adding carrier oil and then the custard helped it bind perfectly. I was able to get the definition and hold without the issues. Even then, a little still goes a long way but I'm satisfied with it. Would do 5 star but gave it 4 for having to figure out a game plan. Love it still!
Perfect for juicy long lastint curls
5 out of 5 stars
Thumbs up graphic, would recommend
Just Disappointing - 2 months ago
I got this product in hopes it'll work for my hair type (curly) and my daughter (wave and curly) and it works amazing for both her hair and mine !!! It won't leave any white cast on your hair and it moisturizes it while still keeping it defined. My daughter has worn her hair down to school w/ it styled w/ this custard and topping it off w/ their bee girl setting foam !!! Lasted her all day. 10/10 product for us !!! Will be buying more from their line.
The Doux Did That
5 out of 5 stars
Tai - 2 months ago
originally posted on The Doux
I love it!!! I personally have not tried it at home myself, but my stylist paired this Bee Girl Custard with the Crazy, Sexy, Cool Foam, and my curls were popping and shining. I personally never liked custards or even foams for my hair. I have always been a gel girl, with a leave-in conditioner as a base. But I can’t deny the results of this look. And not only did the curls look good day one, but I barely had to touch it for the next couple of days because my curls locked in place. I just threw a bonnet on at night, would shake and fluff in the morning, and that was it. Probably around day three or four was when I had to spray a curl refresher, but I still did not have to over manipulate the hair because my curls were locked in place. I’m going product shopping today, and best believe I’m buying these two products.
Love love love!!
5 out of 5 stars
Camille - 2 months ago
originally posted on The Doux
My holy grail curly custard!!! Been kinda upset it’s no longer being stocked I think this product is amazing.
Fav slick back
5 out of 5 stars
Ck123 - 3 months ago
originally posted on The Doux
I used my friends today for volleyball and I loved it soooo much that I’m buying it rn!!!
Works great on finger coils
5 out of 5 stars
K_Rene - 3 months ago
originally posted on The Doux
Works perfectly for my finger coils. Wouldn’t recommend for a wash & go (at least on my hair).
Flakes horribly by second day
1 out of 5 stars
Thumbs down graphic, would not recommend
Tj - 4 months ago, Verified purchaser
This gel used to be amazing. It was my go to gel for wash and go’s. By the third day after washing it would start to flake and I didn’t hate it bc I usually wash my hair every 3-4 days. Now this gel flakes by the next day. It’s horrible. Can’t even get two days worth without looking like there’s dandruff all over my hair and clothes. Will have to find a new line bc this has gone down substantially.
Try it. You will love it.
5 out of 5 stars
Thumbs up graphic, would recommend
CurlyhairGal - 4 months ago, Verified purchaser
Provides amazing hold on my 3b-4a. Great for wash and go.
Strong hold, good for humid weather!
5 out of 5 stars
Thumbs up graphic, would recommend
Lenny - 4 months ago, Verified purchaser
I have 2c/3a hair, super frizzy in humid weather and this held up on a tropical trip, definitely a strong hold. I used it with other products and alone, when used alone it gave me more of a crunchy hold but once the cast set, I was able to crunch it out and it held so softly and nicely! I also use the foam mousse from this line and it’s also lovely.
Great curl custard!
4 out of 5 stars
Thumbs up graphic, would recommend
mmichelle - 4 months ago, Verified purchaser
This is a great curl custard (my favorite is the cantu define & curl custard) and creates defined curls on my 3c/4a hair. It has a sticky consistency like actual honey so you have to work quickly to brush/rake through before the section dries. It has a very faint honey scent (the honey curl mousse has a stronger scent). You get a lot of product for the price. 1 star off for delivery as this item was bundled with 2 other items in a plastic baggie inside the box, the cover came cracked, hoping this doesn’t make my product dry out.
Buy if you like your hair to look like a tumble weed!
1 out of 5 stars
Thumbs down graphic, would not recommend
cflo - 4 months ago, Verified purchaser
Every time I stray from Maranta Power I immediately regret it. This stuff turned my hair into stiff tumble weed! Dry, crunchy, and hard. Terrible. Never again!
BUY THIS NOW
5 out of 5 stars
Thumbs up graphic, would recommend
Alondra - 6 months ago, Verified purchaser
If you are thinking about buying this, BUY IT!! I bought this on a whim as I’d run out of my usual products and needed a curl crème, and I was pleasantly surprised! I used it as a wash and go, BEAUTIFUL HOLD!! As mentioned in the product video, use more water for a soft hold and less water for a firm hold. I’m currently on day 5 hair and you won’t believe how defined, shiny, and gorgeous my curls look. This is the best they have ever looked. Please don’t ever discontinue this product, I LOVE IT!!
CRUNCHY AND HARD
1 out of 5 stars
Thumbs down graphic, would not recommend
jasmineg - 6 months ago, Verified purchaser
Although it defines my hair and has a good slip when applying, once it dries it is the crunchiest thing ever. Even after applying more water, once it dries it’s as if my hair is glued too each other. Absolutely STIFF. It makes me upset because the jar literally says “no crunch or flaky residue.” The no residue is correct but the crunch is so disgusting. Although I love the DOUX, i will not be buying this specific product again.
Defined Curls
5 out of 5 stars
Thumbs up graphic, would recommend
DLScott - 6 months ago, Verified purchaser
Awesome definition with my curls and no frízz. Stands up great for 3 days if you properly tie them down. Great stuff
SO GOOD, TRY IT.!!
5 out of 5 stars
Thumbs up graphic, would recommend
Bell - 7 months ago
HONESTLY AMAZING!! I usually don’t write reviews but seeing how low of a rating this has is criminal. I have 3b/c and I was skeptical but it left my hair so defined and hydrated! I paired it with olaplex leave in moisture and mend. It’s so good. The pictures don’t do justice lol
Love!!!! Perfected my wash & go.
5 out of 5 stars
Victory - 7 months ago
originally posted on The Doux
I am begging y'all. DO NOT change the formula on this. I've perfected my wash and gos using this custard! I get compliments every. single. day, nearly every hour! My wash and go lasts for days!! Like, a full week! Love this!!
Great with curly hair.
5 out of 5 stars
rj - 7 months ago
originally posted on The Doux
[This review was collected as part of a promotion.] I bought this a couple of weeks ago, I'm so glad I bought it. It helps hydrate my hair because all the other times I would use gels and SOME other conditioners they would make my hair dry, thanks to bee girl my hair is finally healthy.