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Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil - 0.04oz - Ulta Beauty
$23.00
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In Stock
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At a glance
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About this item
Highlights
- Waterproof eyeliner pencil: Can't cry this stuff off
- Smudge-proof: It's gonna stay #cuzitsUrbanDecay
- Long lasting: These colored eyeliners are built to last, because your artistry deserves to last all day long.
- No dragging, no pulling: The hydrating, creamy formula glides on smoothly and softly for super-easy blending
- More than 1 way to wear: Use as a liner, blend to an eyeshadow, or (wear however) with our multi-use eye pencil.
- #1 Eye Pencil in the U.S.*: 1 sold every 20 seconds *Source: The NPD Group
- Award-winning formula with an epic range of shades and finishes
- Choose from 37 colors: With vibrantly colored eyeliners in everything from bold black to funky-fresh shades.
- Matte, shimmer, satin, metallic and glitter eyeliner finishes to create a variety of eye looks.
- Moisturizing with vitamin E, jojoba oil, and cottonseed oil.
- Paraben-free
- Cruelty-free
- Vitamin E: Hydrates, moisturizes, and conditions.
- Jojoba Oil and Cottonseed Oil: Condition and soften the skin.
Description
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil is an award-winning formula that glides on smoothly with vibrant shades in multiple finishes for long-lasting wear.
Suggested Age: 13 Years and Up
Color Finish: Matte
Color Palette: Dark Tones
Product Form: Pencil
Beauty Purpose: Defining
Net weight: .04 Ounces
Features: Waterproof
TCIN: 82678088
UPC: 604214450608
Item Number (DPCI): 342-02-8344
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 7.6 inches length x 2.7 inches width x 1.4 inches height
Estimated ship weight: 0.035 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This eyeliner pencil is celebrated for its vibrant colors, smooth application, and impressive staying power, making it a favorite among guests. Many appreciate its creamy texture and the variety of shades available, which enhance their makeup looks. However, some guests express concerns about the need for sharpening and occasional smudging. Overall, it remains a popular choice for those seeking reliable and bold eyeliner options.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 19602 reviews
50% would recommend
20 recommendations
5 out of 5 stars
15 December, 2025
originally posted on urbandecay.com
Met expectations
great texture - goes on easily - great colors - I purchased 4 different colors. Would buy again - a great price point.
3 out of 5 stars
15 December, 2025
originally posted on urbandecay.com
Meh for the price
Lasted through most of the day and went on great but you get the smallest amount. I dont think this is worth the cost. You’d have to buy it every month where other brands last up to 6
5 out of 5 stars
12 December, 2025
originally posted on urbandecay.com
Eye pencil
This is the 2nd time I bought this eye pencil. Love it! Highly recommended for hazel eyes
5 out of 5 stars
4 December, 2025
originally posted on urbandecay.com
Great Eyeliner
I’ve been using this brand for years and I love it. All of the products go on smoothly and the eyeliners are no exception. I also love the color choices.
1 out of 5 stars
3 December, 2025
originally posted on http://www.ulta.com
Only lasted 1 week
Only lasted one week
5 out of 5 stars
3 December, 2025
originally posted on urbandecay.com
Excellent product beyond Expectations
I would love to give 5 star . , its worth paying because the quality is beyond expectations and its very smooth on eyes .
5 out of 5 stars
2 December, 2025
originally posted on http://www.ulta.com
Great for smokey eye
If you are looking for a brown easy smokey eye, it is a good product for it.
5 out of 5 stars
30 November, 2025
originally posted on http://www.ulta.com
I have bought this again and again
This is the only eyeliner that I have found that stays put all day, no running, smudging, etc. And suitable for mature skin.
5 out of 5 stars
25 November, 2025
originally posted on http://www.ulta.com
Great eye pencil
My favorite eye pencil have been using it for years!
3 out of 5 stars
25 November, 2025
originally posted on urbandecay.com
Love the colors but you have to constantly sharpen
Urban Decay really needs to design a better sharpener. Your recommended sharpener is not cheap and it dulls quickly. I have used this product for many years and I fail to get a sharp point after 2 or 3 uses. There is a lot of waste. This is so unfortunate because the liner itself is so nice.
1 reply from Consumer Care Center team - 23 days ago
Hello! Thank you for sharing your feedback on our 24/7 Glide-On Waterproof Eyeliner Pencil. We value your comments and have passed them along to our team, we are always striving to improve. We understand your concern regarding sharpening and reassure you that you can use any cosmetic-grade sharpener. We hear your feedback on improving the one we sell and have shared it with our team. For further assistance, please feel free to reach out to us - we are happy to help. We truly value your business and hope you keep exploring more fearless finds from UD!
5 out of 5 stars
25 November, 2025
originally posted on http://www.ulta.com
I would definitely purchase again!
Application is smooth and seamless. I have very sensitive eyes and I am able to wear without iritation or tears.
5 out of 5 stars
23 November, 2025
originally posted on http://www.ulta.com
It's Wonderful
Stays in place all day and easy to put on!
5 out of 5 stars
20 November, 2025
originally posted on http://www.ulta.com
Recommend
This eyekiner goes on soooo snooth! I would purchase again despite being expensive for not being able to sharpen it to get more, only downside
5 out of 5 stars
20 November, 2025
originally posted on http://www.ulta.com
Great everyday eyeliner
[I received this product in exchange for my honest review] Overall, this is a great eyeliner. I love that. It is soft and blend bowl. Oh while being waterproof. I would say that the pencil itself did break pretty easily when applying pressure, but it is easy enough to sharpen. The pigmentation was very high-quality.
5 out of 5 stars
18 November, 2025
originally posted on http://www.ulta.com
Perfect Liner
This is the perfect waterline eyeliner. It doesn't smudge or smear and it last very long. Absolutely recommend this!
2 out of 5 stars
16 November, 2025
originally posted on http://www.ulta.com
imposible to sharpen
the first time that I used it, it was wonderful, just what I was looking for: a creamy texture, bold color, and waterproof formula. But when I had to sharpen it, it was imposible to get a nice tip, the material is really hard and the formula is really creamy that it stained everywhere. it was like sharpening butter from a plastic container. It was all over the sharpener, and my hands, a whole mess.
1 out of 5 stars
16 November, 2025
originally posted on http://www.ulta.com
Does not sharpen well
This eyeliner is difficult to remove and no matter how long I spend removing it at night I wake up in the morning with eyeliner around my eyes. You waste a lot trying to sharpen it. The gel tip turns to mush and does not sharpen.
5 out of 5 stars
14 November, 2025
originally posted on urbandecay.com
Uzi eye liner
Uzi is the best color- I am constantly getting compliments on my eye makeup. But it has been out of stock for a long time- hope it is not discontinued.
1 out of 5 stars
8 November, 2025
originally posted on http://www.ulta.com
First and last time using this
When it was time to twist up nothing else came out . As soon as the little tip it was done that was it nothing else.. it was good it stayed on but what you get out of ir is not worth it. I was twisting and twisting and nothing. Not worth what it cost. I feel robbed.
5 out of 5 stars
7 November, 2025
originally posted on http://www.ulta.com
love the color
I like the color, goes on smoothly and wears all day.