L'Oreal Paris Excellence Triple Protection Permanent Color - 6.3 fl oz - 1 Black - 1 Kit: Hair Coloring, Liquid Form
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Guests are saying
Guests appreciate the vibrant color and effective gray coverage provided by this hair dye, often noting its long-lasting results and ease of application. Many have used it for years, praising its ability to leave hair feeling soft and shiny. However, some guests have expressed disappointment with recent formula changes that have affected color consistency and gray coverage. Overall, it remains a popular choice for at-home hair coloring.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 4657 reviews
effectiveness: 3.76 out of 5
quality: 3.76 out of 5
value: 3.72 out of 5
68% would recommend
489 recommendations
5 out of 5 stars
31 March, 2026Verified purchase
(no review title)
So convenient to pick up
5 out of 5 stars
19 March, 2026
originally posted on influenster.com

I’ll give it an 8
[This review was collected as part of a promotion.] I really thought it was going to be a little reddish color but it’s more of a brown to me but once in the sun you can see the color. May buy another one just to bring out the color more. I have natural locs and I don’t put chemicals in my hair and this was my first attempt in along time trying out color. No damage no dandruff and no redness of any kind to my hair.
1 out of 5 stars
19 March, 2026
originally posted on lorealparisusa.com
Not the same as it was.
I have used Loreal Excellence Creme for years. But the last 2 times I have used it the consistentcy has been very thin and runny compared to thick creme of other times,It runs instead if staying in place.I think I need to find a new product.
1 reply from LeCare team - 6 days ago
Hi Con947! We are sorry to hear about the experience you had with Excellence Creme Haircolor. We are always looking for ways to improve our products. Your comments will be passed on to others in our company for consideration.
5 out of 5 stars
17 March, 2026
originally posted on influenster.com

Not as brassy as pictured
[This review was collected as part of a promotion.] I was nervous that the color would be too bright after seeing the color on the box, but it turned out to be a beautiful light auburn, not as brassy as the box shows. I almost took a star off because the picture on the box was misleading. It was easy to apply with the comb-type attachment on the bottle. After approximately a month, the color hasn't faded and is still beautiful. I would use this again.
1 reply from consumer care center team - 15 days ago
Hi ReneeD. Thank you for reaching out to L'Oreal and sharing with us some feedback on our Excellence Creme, shade #6R, Light Auburn. We are happy to hear you found it easy to use and liked the color results! We hope you will continue to use our products with great satisfaction!
4 out of 5 stars
12 March, 2026
originally posted on influenster.com

Nice product
[This review was collected as part of a promotion.] I mixed up a small amount of the product to do a patch test the day before I planned on coloring my hair, and I had an allergic reaction to the product, so I did not actually use it to color my hair. That’s the only reason I am giving you four stars instead of five, because I don’t know the actual results on my hair. But the consistency of the small amount I mixed up was good, the fragrance was very nice, it was very easy to understand the directions and the packaging was wonderful.
1 reply from LeCare team - 15 days ago
Hi CindyV! Thank you for reaching out to share your feedback on Excellence Creme, 7-Dark Blonde. We are committed to bringing our consumers products that meet their needs and expectations. Feedback is valuable to us when making decisions about our products. Your feedback is appreciated and will be shared with others in our company.
5 out of 5 stars
12 March, 2026
originally posted on influenster.com

Very highly recommend.
[This review was collected as part of a promotion.] This creme hair color is an excellent product. There is no irritation. The application process is easy work with. It is very very easy to rinse. It leave a good texture to your hair. And it leaves an amazing shine to the hair. It also leave the hair soft and in good condition. The hair is easy ro work with and has a lot of volume after using this hair color. I would for sure highly recommend this product to anybody want to add a different color the their current hair color.
4 out of 5 stars
7 March, 2026
originally posted on influenster.com

Great Gray Coverage
[This review was collected as part of a promotion.] The hair color was easy and quick to use. No strong smell detected while mixing product. Hair was not dry or rough after use. Appears to look shiny and soft. Great coverage for grays that are stubborn and resistant.
5 out of 5 stars
6 March, 2026
originally posted on influenster.com

Effortless Golden Perfection
[This review was collected as part of a promotion.] L'Oreal Excellence 8 Medium Blonde is a total win. The mixing is a breeze, the non-drip application is foolproof, and it's incredibly gentle on the scalp. It delivered superior gray coverage and left my hair feeling stronger and silkier. Truly this is the gold standard for at-home hair color.
5 out of 5 stars
6 March, 2026
originally posted on influenster.com

Easy
[This review was collected as part of a promotion.] I received this product from @influenster and @loreal as complimentary gift for my honest opinion. Extremely easy to apply with really no mess. The instructions we very simple to understand The coverage was good. The color was a little dark for me but it works. Everyone loved it
5 out of 5 stars
6 March, 2026
originally posted on influenster.com

Beautiful color
[This review was collected as part of a promotion.] I have used Revlon hair dye before so I knew I would like it. My daughter asked if she could try it instead since she liked the color. It was easy to use. It was easy to rinse. She liked how hair felt after using the shampoo and conditioner. Her hair came out beautiful.
1 out of 5 stars
5 March, 2026
originally posted on lorealparisusa.com
1
I am extremely dissatisfied and angry. My hair was light brown / medium blonde, and after using L’Oréal Excellence Crème 6.1 it turned nearly black. This is completely misleading and unacceptable. The color result does not match the shade shown on the box at all. Very disappointing from such a well-known brand.
1 reply from LeCare team - 21 days ago
Hi Edita! We are sorry to hear that Excellence, Light Ash Brown, gave you intensely dark result. We are committed to bringing our consumers products that meet their needs and expectations. Your feedback is appreciated and will be shared with others in our company for consideration.
4 out of 5 stars
5 March, 2026
originally posted on influenster.com

Works great
[This review was collected as part of a promotion.] Loved it! Works great and covered my gray hair perfectly. Didn't leave my hair rough and dry either actually left it feeling nice and soft. Will definitely purchase again
5 out of 5 stars
4 March, 2026
originally posted on influenster.com

The product did exactly as advertised
[This review was collected as part of a promotion.] Love love love the color that this gave me. It's a nice thick formula, so it wasn't derpy when I used it. The color stayed exactly where I put it. The conditioner that it came with left my hair feeling very soft. This also came with a toning shampoo which most at home coloring kits don't. This kit left my hair a shiny gorgeous blonde! 10/10 recommend. It was so easy to use!
5 out of 5 stars
3 March, 2026
originally posted on influenster.com

Covers well.
[This review was collected as part of a promotion.] This hair color is easy to apply, the comb attachment makes it very easy to get to the roots and cover all hair. I had to get another box to completely cover all of my hair, but that is typical. There wasn't a very strong smell, and I liked that.
5 out of 5 stars
2 March, 2026
originally posted on influenster.com

Beautiful golden brown hair color.
[This review was collected as part of a promotion.] This hair dye made my hair the perfect golden brown color. It was a rich and creamy texture that stayed on and didn't drip everywhere. 10 out of 10 recommend.
5 out of 5 stars
28 February, 2026
originally posted on influenster.com

Excellence Crème permanent Hair color is my #1 Hai
[This review was collected as part of a promotion.] Excellence Crème permanent Hair color is my #1 Hair Color product. They make is super easy to use, the formula is thick and stays on hair nicely while working its magic. I love how it covers my grays with one simple box treatment.
5 out of 5 stars
27 February, 2026
originally posted on influenster.com

Great coverage
[This review was collected as part of a promotion.] This was so easy to apply. Covered all the grays. Forgot to put vasoline around hair line before use so it’s on my skin some. It’s all over coverage is great. Smell was not over powering either.
5 out of 5 stars
26 February, 2026
originally posted on influenster.com

No mess
[This review was collected as part of a promotion.] This hair dye was easy to apply with no mess at all. The color took beautifully , and after rinsing, nothing was left on my skin. I’m very happy with the results- great color, pleasant scent, and excellent value for the price.
1 out of 5 stars
25 February, 2026
originally posted on lorealparisusa.com
Used over 10years disappointed with formula change
I am actually super appalled and disappointed in the formula change why add such a bad cheap ingredient like HA to something that don’t need it??? I’ve been using this specific hair dye for over 10 years. Now I’m too scared to continue to use this after they changed the formula PLEASE REVERT BACK TO THE OLD FORMULA this is not good I don’t know who I will turn to now to buy to do my hair every month,,, please please please change it back or send me personally boxes that don’t have the new formula 😭😭😭
1 reply from LeCare team - 28 days ago
Hi Gen Z bb! Thank you for sharing how you feel about Excellence Creme Blonde Supreme, 01-Extra Light Ash Blonde. We are committed to bringing our consumers products that meet their needs and expectations. Feedback is valuable to us when making decisions about our products. Your feedback is appreciated and will be shared with others in our company.
5 out of 5 stars
24 February, 2026
originally posted on influenster.com

Great color
[This review was collected as part of a promotion.] I found this product easy to use and the lift was great. I love my new color, and look forward to wearing for summer. My hair feels soft and doesn't look brassy.