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Maybelline Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation - 1 fl oz
$11.99 when purchased online
Target Online store #3991
About this item
Highlights
- Light As Air Make Up Feel: Super Stay Up to 30HR Lumi Matte Foundation delivers buildable full coverage foundation that lasts all day. Achieve a flawless base that feels like nothing on skin. Say goodbye to flat looking skin & look lit-from-within
- Longwear Liquid Foundation Formula: Infused with amino acids to deliver a matte finish with a hint of luminosity. Our formula’s flexible film resists sweat, water & transfer for all day shine control. Stay flawless no matter what the day has in store
- Available In 24 Shades: This Maybelline foundation is available in 24 luminous matte face makeup shades. Our light as air liquid makeup foundation formula blends in seamlessly, delivering a natural matte finish with a hint of luminosity
- Maybelline Has What You Need: Create any look with Maybelline foundation, BB cream, concealer and highlighter for the perfect canvas, eye shadow, brow pencil, mascara and eyeliner for any eye look and lip products, from matte lipstick to au natural lip gloss
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Description
Introducing Super Stay Up to 30HR Lumi-Matte Foundation, Maybelline New York’s airy longwear foundation makeup designed for every and any occasion! This longwear, breathable foundation delivers up to 30HR of light as air coverage that feels super comfortable on skin. Infused with amino acids for a luminous matte finish. Lightweight formula adjusts to skin and resists sweat, water and transfer. Get the lumi-matte look: Matte with a hint of luminosity, and never look flat again! Available in 24 shades. Vegan formula. Non-comedogenic. Dermatologically tested for safety. Suitable for all skin types, even sensitive skin.
Shake well before use. Apply 1-2 pumps to clean, hydrated skin. Blend with a foundation brush, fingers, or beauty sponge to even out complexion. If needed, apply more foundation for extra coverage.
Shake well before use. Apply 1-2 pumps to clean, hydrated skin. Blend with a foundation brush, fingers, or beauty sponge to even out complexion. If needed, apply more foundation for extra coverage.
Suggested Age: 13 Years and Up
Color Finish: Semi-Matte
Color Palette: Light Tones
Product Form: Liquid
Cosmetic Coverage: Buildable
Skin Tone: Light
Skin Undertone: Neutral
Beauty Purpose: Skin Tone Improvement, Color Correction, Brightening
Net weight: 1 fl oz (US)
TCIN: 92213895
UPC: 041554094732
Item Number (DPCI): 052-07-6159
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.18 inches length x 1.18 inches width x 4.61 inches height
Estimated ship weight: 0.19 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This foundation offers a lightweight feel with buildable coverage, making it suitable for various skin types. Guests appreciate its matte finish that doesn't appear flat, and its ability to blend seamlessly into the skin. Many find it long-lasting, with a comfortable wear throughout the day. However, some guests noted issues with shade matching and dryness for very dry skin. Overall, it is a versatile option for everyday use, especially for those seeking a natural look.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 560 reviews
50% would recommend
16 recommendations
Has anyone notice this
3 out of 5 stars
Michelle - 3 days ago, Verified purchaser
It oxidized too much! The first time I used it, I was so in love that it looked on my skin! Beautiful application, but it oxidized so much, and It matches perfectly to my skin color, but idk if I should buy a lighter shade or mix it 🤔 makeup is expensive, too, throw away
Nothing compares to dream foundation
1 out of 5 stars
Thumbs down graphic, would not recommend
Happy Mama - 11 days ago, Verified purchaser
- Skin tone: Medium
- Skin type: Normal
Worst most skin drying, wrinkle magnifing, creasing enhancing product. Would not even call this a foundation. It doesn’t covers or conceal a thing. Not even worth the one star. BRING back the dream foundation. The dream foundation was hydrating long lasting and buildable. I’m having to sort through these garbage foundations because you took away the dream foundation , which was the BEST foundation ever. This foundation is Awful. It dries like acrylic paint, crackles and breaks apart the worst. Please bring back the good dream one!
Bring back OG superstay foundation!
1 out of 5 stars
Alejandraaaaaa - 15 days ago
originally posted on maybelline.com
Oily makeup, not good coverage, isn’t transfer proof, doesn’t last
Great Buildable Foundation
4 out of 5 stars
krepaso_9409 - 16 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This foundation coverage is buildable and goes on smooth! Easy to blend but shade did not match my skin tone. The coverage lasts for a while as well.
Thinner then expected
3 out of 5 stars
christineh255_1247 - 16 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The formula for this is much thinner than expected. It was lighter coverage due to the thinness. If you have oily skin this might not be the best option, I wouldn’t wear it as every day make up.
Oily, doesn’t last as long as before!
1 out of 5 stars
Laurenabss - 16 days ago
originally posted on maybelline.com
THIS NEW FORMULA SUCKS!!!! I and many of your customers that bought the old formula are not happy-CHANGE IT BACK!!!!! I have used this since I was in middle school and I graduated high school in 2017. I will be changing foundations.
Super easy applicator
5 out of 5 stars
Call her Gina - 16 days ago
originally posted on maybelline.com
This foundation is super light on the skin, blends so well leaving you with that matte finishing look. For a girlie like me who isn't much into heavy make-up I'm happy.. This is by far the best make-up purchase I've made.
Oxidizes
1 out of 5 stars
MelMoniB - 17 days ago
originally posted on maybelline.com
This foundation oxidizes pretty quickly and does not match skin. Please bring back the original super stay foundation!!!
Nice Foundation
4 out of 5 stars
LorriP - 18 days ago
originally posted on maybelline.com
Color match was good. It looks and feels very good on the skin. Nice full coverage. Not too matte, not dewy, looks like we'll conditioned skin.
Great Choice!
5 out of 5 stars
Thumbs up graphic, would recommend
Renee - 19 days ago, Verified purchaser
Great choice for my oily, textured and mature skin. Truly offers lightweight feel with build able coverage, even suitable for my oily skin type. I do appreciate the matte finish and it doesn't appear flat, and it's proven ability to blend seamlessly into the skin. It is long-lasting, with a comfortable wear throughout the day. Very pleased with easy shade matching. Overall, it is a versatile option for everyday use and natural look. You will like!
Missing the 24 Hour Foundation
2 out of 5 stars
Maggie60 - 20 days ago
originally posted on maybelline.com
I use to love the 24 hour formula for this foundation and felt that foundation had a much more luminous finish. I liked the consistency of that formula better too, because it was a little thicker than this new 30 hour formula, and the coverage was superb and glowing but did not feel heavy or "cakey".
Not as good as it was !!!
2 out of 5 stars
Cdfoley1 - 20 days ago
originally posted on maybelline.com
I have been buying this for years and have been truly in love. Problem now is when the changed package they also changed formula. It use to be creamy now it's like water and dont cover worth a flip. I am very upset at the change .
Great Everyday Foundation
5 out of 5 stars
melanies1_2550 - 21 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I just may replace my prestige brand foundation for this one! The coverage is just enough without covering all of my freckles and the shade is perfect.
Not for me.
1 out of 5 stars
Thumbs down graphic, would not recommend
AlwaysAtTarger - 21 days ago, Verified purchaser
- Eye color: Brown
- Hair color: Brunette
- Skin tone: Medium
- Skin concern: Aging, Acne, Pores, Dark circles, Uneven skin tone
- Skin type: Combination, Oily
I liked nothing about this foundation. First of all it oxidizes immediately whether or not it’s applied directly to skin or over a primer. And of course it oxidizes orange. Second once applied to skin it feels like clay and it is so hard to apply over skin whether you use a brush or a sponge. Also it is extremely matte no where did I see the “lumi” aspect of it. Hope I can return.
1 reply from Maybelline Consumer Care team - 17 days ago
Hi there, AlwaysAtTarger! We appreciate you taking the time to reach out about our Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Beautiful skin finish
4 out of 5 stars
rochellea9_3632 - 23 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I loved that this matte foundation still had a luminous and breathable feel and wasn’t dry and cakey like a lot of matte foundations. It’s super blendable and had great staying power. It feels super lightweight on the skin but the coverage is solid.
Great but
2 out of 5 stars
Thumbs up graphic, would recommend
Islandgal - 23 days ago, Verified purchaser
- Skin tone: Medium
- Skin concern: Dark circles, Uneven skin tone, Blackheads, Pores
- Hair color: Black
- Skin type: Combination
- Eye color: Brown
Item is great but don’t order store or drive up they don’t check if item was opened or used .
Great foundation
5 out of 5 stars
torir45_730 - 23 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] It blends like a dream and feels great on the skin! I highly recommend to someone that is wanting a matte foundation! The match was great too, great range.
Just okay
2 out of 5 stars
thecookiemonster35_7032 - 24 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Really wasn’t too impressed. The shade was off but that wasn’t the issue. It was pretty heavy on the skin and almost impossible to wash off. I didn’t feel like it was light-weight but maybe that’s just me.
1 reply from Consumer Care Center team - 23 days ago
Hello thecookiemonster35_7032! We appreciate your feedback on the Super Stay Lumi Matte Foundation. We're sorry to hear the shade wasn't quite right and that you found the formula heavy and difficult to remove. While "lightweight" can be subjective, your experience of it feeling heavy is certainly valid. We understand that finding the right foundation involves a balance of coverage, finish, and comfort. We encourage you to consider our other foundation options, such as the Fit Me Dewy + Smooth Foundation, which is known for its lighter feel and easier removal, if you prefer a less heavy application.
A great foundation!
4 out of 5 stars
omayracrespo_9716 - 24 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This foundation blended nicely with, and the shade was perfect! It provided decent coverage, and the packaging was good! I had it on all day and looked great!
Luminous finish
5 out of 5 stars
estefaniacvg_3877 - 24 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] It is a foundation with a very nice luminous finish, the color was a little dark I hope it is a very nice base with good duration, it has medium coverage