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Beautimate Hyah Serum 2% Hyaluronic Acid with Hibiscus Flower Extract - 2 of 4Beautimate Hyah Serum 2% Hyaluronic Acid with Hibiscus Flower Extract - 3 of 4Beautimate Hyah Serum 2% Hyaluronic Acid with Hibiscus Flower Extract - 4 of 4
Beautimate Hyah Serum 2% Hyaluronic Acid with Hibiscus Flower Extract - 1 of 4

Beautimate Hyah Serum 2% Hyaluronic Acid with Hibiscus Flower Extract

$29.00 reg $45.00
Sale save $16.00 (36% off)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Deep Hydration: 2% Sodium Hyaluronate (Hyaluronic Acid) locks in moisture and visibly plumps the skin to smooth fine lines and dry patches.
  • Microneedling Booster: Designed to pair seamlessly with microneedling tools like our derma stamp, hydra stamp, or microneedle pen. Microchannels created during treatment allow the serum to penetrate deeper for enhanced results.
  • Collagen Support: Supports skin elasticity and firmness with ingredients that encourage collagen production.
  • Brightens & Balances: Hibiscus Flower Extract promotes a more even tone and radiant glow, reducing dullness and rough texture.
  • Botanical Nourishment: Infused with Lemon Balm, Orchid, and Hyssop oils to soothe and calm the skin post-treatment.
  • Made in the USA: High-quality formulation crafted with integrity and care.

Description

Beautimate Hyah Serum – Deep Hydration for Radiant, Revitalized Skin Give your skin the hydration it craves with Hyah Serum, powered by 2% pure Hyaluronic Acid and antioxidant-rich Hibiscus Flower Extract. This lightweight, fast-absorbing serum is designed to visibly plump, smooth, and restore your complexion—perfect on its own or as the ideal serum for microneedling. Crafted with clean, plant-based ingredients and proudly Made in the USA, Hyah Serum is free from fillers and harsh additives, making it a gentle yet effective choice for all skin types. Whether you're recovering from a microneedling session or simply want your skin to look and feel its best, Hyah Serum delivers hydration and results you can see and feel.
Scent: Hibiscus
Health Facts: Contains Hyaluronic Acid, No Fragrance Added, Non-Toxic, Made Without Parabens, Vegan, Gluten-Free
Product Form: Serum
Beauty Purpose: Anti-Aging, Hydrating, Skin Texture Improvement, Skin Tone Improvement, Deep Hydration
Recommended Skin Type: All Skin Types
Sustainability Claims: Cruelty-Free, Plant-Based, Not Tested on Animals
Features: Dermatologist Recommended
TCIN: 1003548221
UPC: 769388889088
Origin: made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

distilled water, sodium hyaluronate 2% (hyaluronic acid), hibiscus sabdariffa flower extract, lactobacillus ferment, melissa officinalis (lemon balm) oil, orchis mascula flower oil, hyssopus officinalis (hyssop) oil

Shipping details

Estimated ship dimensions: 7 inches length x 30 inches width x 5 inches height
Estimated ship weight: 0.375 pounds
item ships from third party seller: beautimate

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this serum suitable for all skin types?

submitted by AI Shopping Assistant - 1 month ago
  • A: Yes, the serum is formulated to be suitable for all skin types, ensuring gentle yet effective hydration.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: What ingredients support collagen production in this serum?

submitted by AI Shopping Assistant - 1 month ago
  • A: The serum contains ingredients that promote collagen production, enhancing skin elasticity and firmness.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: Does this serum contain any harmful additives?

submitted by AI Shopping Assistant - 1 month ago
  • A: No, it is free from parabens and harsh additives, ensuring a gentle formulation for the skin.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: What is the main scent of the serum?

submitted by AI Shopping Assistant - 1 month ago
  • A: The serum has a soothing hibiscus scent, enhancing the overall application experience.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: Can this serum be used with microneedling tools?

submitted by AI Shopping Assistant - 1 month ago
  • A: Yes, it's designed to work seamlessly with microneedling tools for enhanced absorption.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Additional product information and recommendations

5.0 out of 5 stars with 13 reviews
5 out of 5 stars
4 December, 2025
originally posted on https://www.beautimate.com/
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Effective, lightweight hydrating serum that absorbs quickly

I initially tried this serum after microneedling and realized microneedling isn't for me. While the serum didn't sting, it felt like applying water to freshly treated skin — not a flaw of the product, just not the best timing to judge it. After my skin healed, I used it following microdermabrasion and had a much better experience. It left my skin feeling hydrated and comfortable without any heaviness. There's no noticeable scent, and I appreciate the simple, non-gimmicky packaging. The cloudy bottle protects the ingredients, the labeling is clear with made-on and expiration dates, and the dropper works well. The price feels fair for a high-quality, small-batch product. This serum genuinely made me interested in trying more products from Beautimate.
Beth
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5 out of 5 stars
7 November, 2025
originally posted on https://www.beautimate.com/
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This serum made my skin look and feel better overall.

The Hyah Hyaluronic Acid Serum smells lovely and has made my skin look and feel noticeably better. I have sensitive skin and took a chance based on other reviews — it's been gentle and irritation-free for me. It's easy to use: I apply a couple of drops after cleansing and before moisturizer as my daily serum (no microneedling). The ingredients feel high quality, it's made in the USA, and overall I'm very happy with it. I would definitely recommend it.
Shauna
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5 out of 5 stars
15 October, 2025
originally posted on https://www.beautimate.com/
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Clean ingredients, ideal for sensitive skin

I purchased this hyaluronic acid serum for dry, sensitive skin with fine lines starting to appear, and I was immediately impressed by the ingredient list — it's one of the cleanest I've seen in a facial serum. Every ingredient seems purposeful, offering benefits like hydration, soothing, and anti-aging support. Being made in the USA is a bonus. My skin is dry, sensitive, and acne-prone, which makes finding the right products challenging. While I haven't used this long enough to see long-term results, I can say it hasn't caused any irritation. The serum has a light, watery texture that glides on easily and absorbs quickly. It leaves my skin feeling smooth, soft, and hydrated with no stickiness. I love how lightweight it feels, making it easy to layer with other products. It's a bit pricey, but the clean ingredients make it worth it to me.
Tonya
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5 out of 5 stars
9 September, 2025
originally posted on https://www.beautimate.com/
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My skin eats this up!

This is a lovely serum with a very clean, easy-to-read ingredient list, so you know exactly what you're putting on your skin. It's extremely lightweight and watery, which I love applying right after a bath or shower when my skin feels most receptive — it absorbs beautifully. I really appreciate the thoughtful details, like having both a made-on date and an expiration date on the bottle. That kind of transparency matters to me, especially with skincare. My only regret is not realizing sooner that it pairs especially well with a microneedle stamp — I'll definitely be trying that next. Even without the tool, I've already used a good amount, and my skin clearly loves it.
Maddy
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5 out of 5 stars
27 August, 2025
originally posted on https://www.beautimate.com/
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Amazing serum

Formulated with 2% hyaluronic acid, this serum delivers deep hydration and leaves my skin feeling plump and refreshed. The lightweight texture absorbs quickly with no greasy residue, making it easy to layer under moisturizer or makeup. The hibiscus flower extract adds a nice anti-aging boost, helping improve elasticity and soften the look of fine lines. My skin feels smoother and looks more radiant overall.
Paula
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5 out of 5 stars
8 July, 2025
originally posted on https://www.beautimate.com/
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high quality ingredients

I really like this serum — it checks a lot of boxes. It's handcrafted with high-quality ingredients and made in the USA, which I appreciate. I also love the inclusion of hibiscus flower oil, known for its skin-supporting benefits like soothing and hydration. The price feels reasonable for the quality, and it works well both with microneedling or as an everyday serum. Overall, I'm very happy with it and would recommend it.
Tom
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5 out of 5 stars
26 June, 2025
originally posted on https://www.beautimate.com/
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Perfect Addition to My Skincare Routine!

I've been using this Hyaluronic Acid Serum for about a month now, and it's become an essential part of my skincare regimen! It's perfect for my at-home microneedling sessions and facials. It creates this incredible plumping effect that makes my skin glowy and diminishes the look of my fine lines.
Angie
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5 out of 5 stars
17 June, 2025
originally posted on https://www.beautimate.com/
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Best Microneedling Serum

This really shines during my microneedling sessions. The pure formula absorbs beautifully with no irritation, and my skin drinks it up, looking noticeably more hydrated and plump the next morning. The consistency is ideal - not too thick but substantial enough to provide serious moisture. For anyone looking for pure hyaluronic acid without questionable additives, this serum is it!
Olga
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5 out of 5 stars
14 June, 2025
originally posted on https://www.beautimate.com/
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Love this serum

This was shipped and packaged with care! First time ordering from beautimate and I could tell the company was meticulous about the packaging! This oil is hydrating and smells divine!
Shari
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5 out of 5 stars
2 June, 2025
originally posted on https://www.beautimate.com/
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Works incredibly well

I hate buying serums with a bunch of ingredients I don't need. Thankfully this one has only the essentials and nothing else. Love the consistency and the smell and is super hydrating. Also love the fact that all of the ingredients are clean!
Shan
1 guest found this review helpful. Did you?
5 out of 5 stars
31 May, 2025
originally posted on https://www.beautimate.com/
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Highly recommend this serum!

My esti recommended this serum as the best for hydration and one with no fillers or useless ingredients. She was right! Its super hydrating and my skin feels amazing after! The packaging is super nice too!
Janet
1 guest found this review helpful. Did you?
5 out of 5 stars
29 May, 2025
originally posted on https://www.beautimate.com/
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Great for microneedling!

I use this serum for my microneedling treatments to get the needed slip. Makes the pen glide effortlessly and feels amazing on the skin after. I don't want to put chemicals on my face especially when microneedling and thankfully this has none! Highly recommend this serum!
Megan
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5 out of 5 stars
22 May, 2024
originally posted on https://www.beautimate.com/
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Lush and Luxurious

I started using the serum over SkinCeuticals. I believe that this works just as well if not better. I used a small amount twice a day on my face and neck. The serum is light and doesn't leave your skin oily.
Mindy
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