Schwarzkopf Simply Color Permanent Hair Color - 4.0 Intense Espresso - 5.7 fl oz: For All Hair Types, Liquid Form

A: I meant, if you write a review, it would be helpful to the reader if you said which color you started with, and which shade you chose.

A: Hello Jeannie, Thank you for your inquiry! If you wish to post a review on the Target website, you can upload up to 6 photographs. I hope that helps!

A: I used 9.0 blonde, HATE IT, its not blonde. I followed direction, it barely lightened my dark roots. SO disappointed!

A: If you have an allergy to PPD, I would read up on hydroxyethyl-P-phenylenediamine sulfate which is in this product.

A: If you’re allergic to PPD, read up on hydroxyethyl-P-phenylene diamine sulfate which is in this product.

A: Our Simply Color products do not contain PPD.

A: Yes, it is an eye irritant, so caution is advised during use.

A: The processing time for this hair color is 30 minutes.

A: This product is for adult use only and should be kept out of reach of children.

A: This hair color is suitable for all hair types.

A: The hair color is in liquid form for easy application.

A: It depends on several factors including your hair care regime and percentage of gray hair. It can last up to 6 weeks.

A: We do recommend using two boxes of color if your hair is thick or longer than shoulder length.

A: Simply Color contains Hydroxyethyl-p-phenylenediamine sulfate (HPPS). It is a recognized sensitizer, which is tested as an alternate dyeing agent for PPD-sensitive individuals. So the product is PPD free.