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Winky Lux So Extra Mascara - Velvet Black - 0.28 fl oz: Paraben-Free, Thickening, Lengthening, Volumizing - 2 of 4Winky Lux So Extra Mascara - Velvet Black - 0.28 fl oz: Paraben-Free, Thickening, Lengthening, Volumizing - 3 of 4Winky Lux So Extra Mascara - Velvet Black - 0.28 fl oz: Paraben-Free, Thickening, Lengthening, Volumizing - 4 of 4
Winky Lux So Extra Mascara - Velvet Black - 0.28 fl oz: Paraben-Free, Thickening, Lengthening, Volumizing - 1 of 4

Winky Lux So Extra Mascara - Velvet Black - 0.28 fl oz: Paraben-Free, Thickening, Lengthening, Volumizing

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At a glance

About this item

Highlights

  • Unique hollow-bristle brush
  • Flexible, densely packed filaments
  • Separates and coats lashes top to bottom for an elegant effect
  • Matte black formula

Description

WE'RE SO EXTRA. For lashes that go the extra mile, swipe on So Extra Mascara. This matte black formula delivers a soft velvety texture and plush coat for an elegant effect and luscious payoff all day and night. The unique hollow-bristle brush is designed to separate, lengthen, and volumize for a wide-eye effect —giving you So Extra lashes with no extra work.

GET TO KNOW THE BENEFITS:
• Unique brush features hollow bristles for a soft, flexible feel and dense quality that fans out to create a wide eye effect
• Matte black formula coats lashes for an elegant effect and a long, luscious payoff

How To Use:
• Apply from lash root to tip using upward, zig-zag strokes.
• Apply as many coats as desired to achieve voluminous, full lashes.
• For application to bottom lashes, hold wand vertically and gently press into lashes while carefully dragging down.

*Packaging may differ
Suggested Age: 10 Years and Up
Health Facts: Paraben-Free
Color Finish: Matte
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Lengthening, Volumizing, Thickening
Net weight: .28 fl oz (US)
Features: Non-Clumping, Long Lasting
TCIN: 78589300
UPC: 818324021522
Item Number (DPCI): 052-18-8595
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua, iron oxide (ci 77499), cera alba, cyclopentasiloxane, glyceryl stearate se, copernicia cerifera cera, alcohol denat., palmitic acid, polybutene, stearic acid, hydrogenated olive oil stearyl esters, nylon-12, acrylates copolymer, glyceryl stearate, vp/eicosene copolymer, acacia senegal gum, glycerin, synthetic beeswax, aminomethyl propanediol, phenoxyethanol, c26-28 alkyl dimethicone, candelilla cera, acrylates/ethylhexyl acrylate copolymer, tribehenin, peg-30 dipolyhydroxystearate, panthenol, hydrated silica, vp/va copolymer, polyvinyl alcohol, hydroxyethyl-cellulose, ethylhexylglycerin, propylene glycol, polyquaternium-10, laureth-21, sodium dehydroacetate.

Shipping details

Estimated ship dimensions: 4.8 inches length x 1 inches width x 0.7 inches height
Estimated ship weight: 0.05 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: How should I apply the mascara for best results?

submitted by AI Shopping Assistant - 3 months ago

  • A: Use upward, zig-zag strokes from lash root to tip for optimal application.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: How does the brush design enhance lash application?

submitted by AI Shopping Assistant - 3 months ago

  • A: The unique hollow-bristle brush separates, lengthens, and volumizes lashes for a wide-eye effect.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the texture of the mascara formula?

submitted by AI Shopping Assistant - 3 months ago

  • A: The mascara features a soft velvety texture that provides a plush coat for an elegant effect.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Can this mascara be layered for more volume?

submitted by AI Shopping Assistant - 3 months ago

  • A: Yes, you can apply multiple coats to achieve voluminous, full lashes as desired.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the intended effect of this mascara?

submitted by AI Shopping Assistant - 3 months ago

  • A: The mascara aims to deliver an elegant effect with luscious payoff for all-day wear.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Is this waterproof?

submitted by Laura B - 6 years ago

  • A: Hi Laura! Winky Lux So Extra Mascara is not waterproof. Hope this helps!

    submitted byWinky Lux - 6 years ago
    Brand expert
See all questions (6)

Additional product information and recommendations

Discover more options

Guests are saying

This mascara is celebrated for its lengthening and volumizing capabilities, with many guests appreciating its non-clumping formula and the natural look it provides. While some experienced issues with smudging and sensitivity, the majority found it to be a high-quality option that enhances lashes beautifully, offering a cruelty-free choice that stands up to more expensive brands.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 363 reviews
    easy to apply: 3.94 out of 5
    easy to remove: 4.18 out of 5
    long lasting: 3.88 out of 5
    quality: 3.8 out of 5
    value: 3.52 out of 5
    62% would recommend
    40 recommendations
    5 out of 5 stars
    21 December, 2025
    originally posted on https://www.winkylux.com
    Image

    Love the way this mascara

    Love the way this mascara applies. It really gives my lashes volume and length. I always order the black color. The formula isn't clumpy and has a great consistency.
    Rhonda
    Did you find this review helpful?
    5 out of 5 stars
    2 August, 2025
    originally posted on https://www.winkylux.com
    Image

    Love love love!!! One of

    Love love love!!! One of my fav mascaras ever.
    Lynn O
    Did you find this review helpful?
    5 out of 5 stars
    26 June, 2025
    originally posted on https://www.winkylux.com
    Image

    I never buy mascara, because

    I never buy mascara, because it always makes my eyes itch and I end up swiping it off and creating a mess. However, every product - especially eye shadow, which I also usually have this problem with - that I have purchased from Winky Lux has been comfortable, so I gave it a try. Success! It applies smoothly, gives my eyelashes volume - which they do NOT have - and did not itch! I would definitely order this again, and already ordered the detail oriented mascara as well.
    Keira
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 March, 2025Verified purchase
    • Eye color: Hazel
    • Skin tone: Light
    • Hair color: Brunette
    • Skin type: Dry

    BEST MASCARA EVER!

    Just one swipe of this Winky Lux mascara and my lashes are transformed! Tried many different brands during lockdown and always came back to this being the best.
    Tessa
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 March, 2025

    Amazing

    This mascera is everything. It doesn't clump or bleed (even when I sweat throughout the day from this miserable SWFL weather) and I love how it magically makes my short blonde lashes look long, dark and dramatic. I'm really upset that winky lux will only be exclusively sold in euphoria. I don't even have that store in my town. All in all, the product itself gets 10/10. I highly recommend if you can manage to get your hands on a tube. Can't be replaced.
    Ebeth916
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    4 January, 2025
    originally posted on https://www.winkylux.com
    Image

    Nice & dramatic!

    Nice & dramatic!
    Brooke
    Did you find this review helpful?
    5 out of 5 stars
    19 December, 2024
    originally posted on https://www.winkylux.com
    Image

    My favorite ever. Love how

    My favorite ever. Love how look my lashes with this mascara,
    Rocio
    Did you find this review helpful?
    5 out of 5 stars
    8 November, 2024
    originally posted on https://www.winkylux.com
    Image

    I've been purchasing this mascara

    I've been purchasing this mascara for a long while and not only it has clean ingredients to prevent my eyes hurting, but I love how my lashes look after applying it on. It looks natural and kinda looks like I have falsies on!
    Estelle
    Did you find this review helpful?
    5 out of 5 stars
    10 October, 2024
    originally posted on https://www.winkylux.com
    Image

    This with the First Swipe

    This with the First Swipe lash primer are the perfect combo!! Mascara doesn't flake or clump. The lashes are longer, more uniform and natural looking. Designed for long wear for sure!!
    Leigh
    Did you find this review helpful?
    1 out of 5 stars
    11 September, 2024
    originally posted on https://www.winkylux.com
    Image

    This mascara is very bold

    This mascara is very bold & dark, I'll give it that. However, it clumps & flakes really badly. I tried it with the conditioning & without. I ended up throwing it away after a week. Very disappointing after paying that much. I miss the. Detail Oriented mascara. That was worth every penny. I guess I need to look for other brands.
    Julie
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    3 September, 2024
    originally posted on https://www.winkylux.com
    Image

    I put on 2 coats

    I put on 2 coats and could barely tell I had on mascara. Disappointing.
    Majora
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs up graphic, would recommend
    8 May, 2024Verified purchase
    • Skin tone: Light
    • Skin type: Combination
    • Skin concern: Dark circles, Pores, Uneven skin tone
    • Hair color: Brunette
    • Eye color: Brown

    Decent

    Mascara was decent for what I paid. (It was on sale) Hasn't dried out. Smudges a bit throughout the day. I will never buy it again but that's because the brush keeps unscrewing off the wand whenever I use it.
    Target Customer
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    4 May, 2024
    originally posted on https://www.winkylux.com
    Image

    My favorite mascara

    My favorite mascara
    Christina P.
    Did you find this review helpful?
    5 out of 5 stars
    19 March, 2024
    originally posted on https://www.winkylux.com
    Image

    Love this mascara

    I love to layer this over the detail mascara. Perfect combination!
    Sherry W.
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 March, 2024Verified purchase
    • Skin type: Combination
    • Skin concern: Redness, Dullness, Acne
    • Eye color: Brown
    • Hair color: Auburn
    • Skin tone: Light

    Love it!

    Really impressed with this mascara! I’ve been on the hunt for a new mascara and wasn’t sure what to get. The one I’ve been using for years has been kind of disappointing me the past few months. This mascara is really great!! It’s very lengthening and gives a lot of volume for my lashes! Builds up nicely and doesn’t get clumpy. I highly recommend!
    Psanchez
    easy to apply: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    long lasting: 5 out of 5
    easy to remove: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    13 March, 2024
    originally posted on https://www.winkylux.com
    Image

    Favorite!

    My favorite mascara right now - it is not clumpy, applies evenly, and noticeably lengthens my lashes. It is perfect paired with the First Swipe lash primer!
    Rachel
    Did you find this review helpful?
    5 out of 5 stars
    13 March, 2024
    originally posted on https://www.winkylux.com
    Image

    I like the black pigment

    I like the black pigment and resulting color. It doesn't clump and covers consistently.
    Patricia J.
    Did you find this review helpful?
    5 out of 5 stars
    8 March, 2024
    originally posted on https://www.winkylux.com
    Image

    So Dramatic! So Extra!

    Love that this looks dark, dramatic and oh so extra on my lashes! Love even more that this great product is animal test free!
    Tracy M.
    Did you find this review helpful?
    5 out of 5 stars
    28 February, 2024
    originally posted on https://www.winkylux.com
    Image

    Mascara

    One of my favorite mascaras. Not heavy or too thick. Leaves a pretty natural look.
    Abigail B.
    Did you find this review helpful?
    5 out of 5 stars
    28 February, 2024
    originally posted on https://www.winkylux.com
    Image

    Love it!

    I love your poduct so much. I'm getting it for my daughter-in-law.
    Alexa C.
    Did you find this review helpful?

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