Target New ArrivalsGift Ideas for MomClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareHealthWellnessLuggageSports & OutdoorsToysElectronicsVideo GamesMovies, Music & BooksSchool & Office SuppliesParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsSpring OutfitsGift Ideas for MomWomen’s Festival OutfitsTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Too Faced Born This Way Finish Longwear Liquid Foundation - Warm Beige - 1 fl oz - Ulta Beauty: Contains Hyaluronic Acid, Buildable Coverage - 2 of 4Too Faced Born This Way Finish Longwear Liquid Foundation - Warm Beige - 1 fl oz - Ulta Beauty: Contains Hyaluronic Acid, Buildable Coverage - 3 of 4Too Faced Born This Way Finish Longwear Liquid Foundation - Warm Beige - 1 fl oz - Ulta Beauty: Contains Hyaluronic Acid, Buildable Coverage - 4 of 4
Too Faced Born This Way Finish Longwear Liquid Foundation - Warm Beige - 1 fl oz - Ulta Beauty: Contains Hyaluronic Acid, Buildable Coverage - 1 of 4

Too Faced Born This Way Finish Longwear Liquid Foundation - Warm Beige - 1 fl oz - Ulta Beauty: Contains Hyaluronic Acid, Buildable Coverage

$47.00 ($47.00/fluid ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Medium-to-full undetectable coverage
  • Hydrating & Longwearing Formula
  • Photo friendly/No flashback
  • Non-comedogenic & Oil-Free
  • Coconut Water: Aids in delicately replenishing skin’s moisture levels.
  • Alpine Rose: Helps support skin’s health and resilience.
  • Hyaluronic Acid: Gives a smoother, more youthful appearance.
  • Paraben free, Cruelty free & Vegan

Description

Too Faced Born This Way Undetectable Medium-to-Full Coverage Foundation is an oil-free foundation that masterfully diffuses the line between makeup and skin for the perfect naturally flawless finish and coverage so undetectable, they’ll think you were Born This Way.

How to Apply: Apply with fingertips, sponge, or Retractable Kabuki Brush and retract until bristles are dense. Start at the center of the face and work outward. Apply more to achieve desired coverage.
Suggested Age: 13 Years and Up
Health Facts: Contains Hyaluronic Acid
Color Finish: Natural
Color Palette: Medium Tones
Product Form: Liquid
Cosmetic Coverage: Buildable
Skin Tone: Medium
Skin Undertone: Warm
Beauty Purpose: Smoothing, Oil Control
Net weight: 1 fl oz (US)
TCIN: 82551209
UPC: 651986701377
Item Number (DPCI): 342-02-2549
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, cyclopentasiloxane, glycerin, aluminum starch octenylsuccinate, isododecane, polyglyceryl-4 isostearate, cetyl peg/ppg-10/1 dimethicone, hexyl laurate, dimethicone, 1,2-hexanediol, alcohol, bht, butylene glycol, caprylyl glycol, cocos nucifera (coconut) water, diphenyl dimethicone, disteardimonium hectorite, ethylhexyl methoxycinnamate, ethylhexyl palmitate, hexylene glycol, lecithin, magnesium sulfate, phenoxyethanol, pistacia lentiscus (mastic) gum, polysilicone-11, potassium sorbate, propylene carbonate, rhododendron ferrugineum extract, silica dimethyl silylate, sodium hyaluronate, tetrahexyldecyl ascorbate, tetrasodium edta, tribehenin, triethoxycaprylylsilane, [+/- iron oxides (ci 77491), iron oxides (ci 77492), iron oxides (ci 77499), titanium dioxide (ci 77891)]

Shipping details

Estimated ship dimensions: 1.75 inches length x 1.93 inches width x 4.28 inches height
Estimated ship weight: 0.32 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Additional product information and recommendations

Discover more options

Frequently bought together

4.3 out of 5 stars with 18759 reviews
100% would recommend
1 recommendations
5 out of 5 stars
21 July, 2025
originally posted on http://www.toofaced.com/
Image

Amazing product

I love this! I got it free off of Influenster and it has change the game! The best thing to happen with my makeup routine!
Emma32
Did you find this review helpful?
5 out of 5 stars
21 July, 2025
originally posted on http://www.ulta.com
Image

Amazing foundation that feels weightless

[I received this product in exchange for my honest review] I really like this foundation! It is easy to apply and stays on for hours. I have a difficult skin tone to match, but was able to find something that matches really well. The finish is a bit more matter, but I think it looks incredible. The product has no scent and feels weightless.
Kasturi
Did you find this review helpful?
5 out of 5 stars
20 July, 2025
originally posted on http://www.ulta.com
Image

Yes would buy again

My GIRLFRIEND REALLY LOVE YOUR PRODUCTS.
Gerald
Did you find this review helpful?
5 out of 5 stars
19 July, 2025
originally posted on http://www.toofaced.com/
Image

Beautiful!

So happy i was able to find cloud! As someone with very very fair skin it is SO hard to find foundation in my shade, and that doesn't make me look wrinkly, gross and orange. This is, for once, a foundation in like literally my exact shade! It gives full coverage without looking cakey. I heard cloud was being discontinued though? Hopefully that's not the case and y'all are not just clearing out stock. I'll for sure be getting more if it's going to still be available.
Amber
Did you find this review helpful?
5 out of 5 stars
17 July, 2025
originally posted on http://www.toofaced.com/
Image

Perfect match!

I have to admit this is one of the best foundation that I've tried in a long time. My make up stay perfect for more that five hours, and it was so easy to takeoff at night. Finish is so natural with a perfect match to my skin color. No strong smell and come in a package easy to use. I am really curious about the concealer on the same line.
André
Did you find this review helpful?
3 out of 5 stars
9 July, 2025
originally posted on http://www.ulta.com
Image

Use product

I been looking everywhere for the shade sand. I couldn't find it in stores so i ordered. When i open to my surprise it I could see that pump was dirty with makeup and the box had makeup stains. Is disappointing to pay for something that is use.
Did you find this review helpful?
5 out of 5 stars
30 June, 2025
originally posted on http://www.ulta.com
Image

I would buy this foundation again

I would buy this foundation or again
Irma
Did you find this review helpful?
4 out of 5 stars
24 June, 2025
originally posted on http://www.ulta.com
Image

My favorite foundation

I've loved this product for years, it's been my tried-and-true. I was so sad to find out they discontinued my foundation shade in Cloud. I've been saving the last bit just for my wedding day! If you're in the same boat, I highly recommend trying the Haus Labs Foundation in shade 015 Fair Warm. It's the closest match I've found and its almost identical color wise. It's slightly not as full coverage but very pretty nonetheless!
Aubrey
Did you find this review helpful?
5 out of 5 stars
23 June, 2025
originally posted on http://www.toofaced.com/
Image

Best Foundation - BRING CLOUD BACK

I was absolutely gutted to learn that you're discontinuing "Cloud." It is incredibly difficult to find shade matches at either end of the spectrum (either very fair or very deep skin tones) and CLOUD was my perfect match. I'm very disappointed that so many companies are shrinking their shade ranges for foundations after we made so much progress in expanding our options, and I'm really not looking forward to needing to find another daily option (again) when this foundation *was* perfect.
Cloud was my shade
Did you find this review helpful?
5 out of 5 stars
21 June, 2025
originally posted on http://www.ulta.com
Image

why is this not viral?

I've been trying all the viral foundations to find one that I like as much as my Armani. This and Lancome 24hr, takes the CAKE! why isnt this more popular?! it literally looks like a filter. my skin is so smooth and maybe half a pump did my entire face. this bottle will expire before I can use it all! Im blown away.
April
Did you find this review helpful?
5 out of 5 stars
7 May, 2025
originally posted on http://www.ulta.com
Image

My new favorite

Why did I wait so long? Full moisture cover. I love it 😻. I recommend for dry girls like myself that want full coverage. Instead of powders I use as nastasia impeccable on my t zone
1 guest found this review helpful. Did you?
1 out of 5 stars
3 May, 2025
originally posted on http://www.toofaced.com/
Image

Only interested in Cloud

Cloud was such an amazing shade, blended out and dried down a perfect fair color without hints of orange on my skin. I've used that shade for 5 years - since 2020. Before that I used Snow but after repurchasing Snow this week, I won't be buying from this line or possibly this brand again until cloud returns to the original foundation range. There are very limited options for a competitive shade in other brands, but I hope more emerge. Snow has a slight jaundiced color despite being for "rosy" tones and I find it unflattering. I can't fathom why TooFaced would go back on such a great improvement, but this lost space as my holy grail since college. I've swatched all 3 lightest shades and Cloud was truly love at first sight. I knew what foundation I needed every time I ran out. Finding out it was discontinued was such a shame and disappointment. I am still mourning. I've been researching alternatives online for hours. Rerelease a cool toned "very" fair skin shade. I'm not willing to settle for a slightly off color or tone, especially knowing how great it could have been. Thanks for being there for all those years and teaching me everyone deserves something they love. Too bad I loved Cloud.
1 reply from Too Faced team - 1 year ago
Hey, Savvy! Thank you for your Born This Way Flawless Coverage Natural Foundation review. So glad to hear you enjoyed this formula for all these years, and we apologize Cloud is no longer available. We're sad to hear Snow wasn't perfect and want to help with this! We'd love to invite you to chat with a US Too Faced Artist to determine your best match and chat about possible return/exchange options. To get started, click here: https://bit.ly/TFContactUS. For further assistance, please reach out to our Consumer Care team at 800-814-1125 to share your concerns.
Savvy
Did you find this review helpful?
2 out of 5 stars
30 April, 2025
originally posted on http://www.ulta.com
Image

Idk

Turned my face orange
Nickname
Did you find this review helpful?
2 out of 5 stars
26 April, 2025
originally posted on http://www.ulta.com
Image

Not for me

It was okay. I have dry skin and at first it looked great but after like an hour, it got horribly patchy and oxidized. It also sat in every fine line, dry spot, and scar I have. It exaggerated them instead of covering them after the first hour. Please keep in mind that other foundations have covered what I need covered and my imperfections aren't deep or dark. So, maybe not the best for dry skinned girlies or girlies with any fine lines or acne scars.
Ash
Did you find this review helpful?
1 out of 5 stars
21 April, 2025
originally posted on http://www.toofaced.com/
Image

made me break out almost instantly

No other foundation or makeup product has ever made me break out like this one has and i have acne prone skin. I had the foundation on for less than 5 minutes and had to wash it off right away because it made my face itchy. My face remained itchy and when i looked in the mirror again my skin was full of bumps and i have clear skin. As well as for when i had it on it wasnt a good product either way, it was very patchy .
1 reply from Too Faced team - 1 year ago
Thank you for sharing your experience with us, Sofia. Your feedback is important, and we want to make sure we connect you with the right team to help. For further assistance, please reach out to our Consumer Care Team at 800-814-1125 to discuss your concerns. If you're interested in discussing possible return or exchange options, our Too Faced Cosmetics Online Artist is here to help! Chat with is here: https://bit.ly/TFContactUS
Sofia
Did you find this review helpful?
5 out of 5 stars
20 April, 2025
originally posted on http://www.ulta.com
Image

Love

Smooth and great coverage
Laura
Did you find this review helpful?
5 out of 5 stars
31 March, 2025
originally posted on http://www.ulta.com
Image

I love this

My favorite foundation just a little bit for natural look but can layer for my coverage without looking too caked on
Sunni
Did you find this review helpful?
5 out of 5 stars
27 March, 2025
originally posted on http://www.ulta.com
Image

I love LOVE this foundation. I've been using this for years.

I love this foundation and it's easy to build on for more coverage.
Sommer
Did you find this review helpful?
3 out of 5 stars
26 March, 2025
originally posted on http://www.ulta.com
Image

I would not buy but it might be good for someone beith dry

Great product but made my face look oily and shiny, did not like that
Yana
Did you find this review helpful?
5 out of 5 stars
26 March, 2025
originally posted on http://www.ulta.com
Image

I always use this brand

I always buy this foundation! Absolutely love it!
Trish
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy