Hypoallergenic EnviroLoft® Fill: Emulates the luxury of down while being perfect for allergy sufferers.
Soft/Medium Density: Ideal for stomach and back sleepers, offering optimal support and comfort.
AAFA Certified - Perfect For Allergy Sufferers
Hot Water Washable
Easy Care: Fully machine washable and dryable, with hot water for a hypoallergenic experience.
Description
Introducing our newly improved EnviroLoft® Pillow, now shipping individually for an enhanced eco-friendly experience. This pillow, beloved for its plush down alternative fill, offers unparalleled comfort for those with allergies. Its luxurious, down-like feel has graced some of the most prestigious resorts and hotels, providing you with a night of sleep that's nothing short of sublime. Easy to care for and certified by the Asthma and Allergy Foundation of America, our pillow ensures a clean, healthy sleeping environment. It's designed to withstand hot water washes and drying at temperatures up to 120 degrees. Sold Individually.
In our commitment to sustainability, we've optimized our packaging by rolling the pillow, significantly reducing its shipping footprint. Upon arrival, a quick 5-minute tumble in the dryer will fluff it to its full, inviting shape.
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 84795526
UPC: 750105152448
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
downlite
downlite-pillow
Pillow Size
Size (inches)
Standard
20'' x 26''
Jumbo
20'' x 28''
Queen
20'' x 30''
King
20'' x 36''
Body
20'' x 48''
Body
20'' x 60''
Euro
26'' x 26''
All Sizes in Inches Unless Otherwise Stated
Shipping details
Estimated ship dimensions: 5 inches length x 15.5 inches width x 20.5 inches height
Estimated ship weight: 3.5 pounds
item ships from third party seller: DOWN-LITE INTERNATIONAL
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
Guests have expressed a strong appreciation for these pillows, often comparing them to those found in luxury hotels. Many have noted their comfort, support, and ability to alleviate neck pain, making them ideal for various sleeping positions. While some guests experienced issues with firmness and filling, the overall consensus is that these pillows provide a significant improvement in sleep quality. They are a great investment for anyone seeking a restful night's sleep.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1
4.1 out of 5 stars
89 star ratings
4.1 out of 5 stars with 89 reviews
comfort
2.3 out of 5
comfort: 2.33 out of 5
quality
2.3 out of 5
quality: 2.33 out of 5
value
2.3 out of 5
value: 2.33 out of 5
28% would recommend
7 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
25 February, 2026Verified purchase
No Support
Not worth the price. This pillow almost immediately looses shape and flattens into a pancake. There is no support or comfort.
Candice
comfort
1.0 out of 5
comfort: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
9 December, 2025Verified purchase
Don't buy it
Very bad quality. It doesn’t look like as pictured, super thin, it is better to sleep without a pillow!
1 reply from Downlite Customer Support team - 4 months ago
Resit, thank you for taking the time to share your experience with our Downlite Hotel & Resort Medium Density King pillow. I am very sorry it did not meet your expectations and appeared much thinner than you were expecting from the photos. This particular pillow is designed to mimic many hotel pillows that are intentionally a bit flatter, so some guests who prefer a fuller, very lofty pillow may find it too thin. That said, it should never feel like “no pillow at all,” so your feedback is important and concerning to us. If you still have the pillow, you might try thoroughly shaking and fluffing it from end to end, as the EnviroLoft fill can sometimes compress during shipping and needs a bit of loosening to reach its proper loft. However, we absolutely understand if it still is not right for you. Please reach out to Target Guest Services about a return or exchange, and if you would like help choosing a fuller or firmer Downlite pillow that better matches your comfort preference, our team is happy to guide you. You can contact us through the Downlite website and mention your Target review so we can follow up with specific recommendations.
Resit
comfort
1.0 out of 5
comfort: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
18 November, 2025Verified purchase
(no review title)
I originally slept on this pilllow at an Airbnb. I immediately took pictures of the tag to purchase later for myself. This pillow is Amazing, I’ve never fell in love with a pillow or slept SO well.
Kitty Mae
comfort
5.0 out of 5
comfort: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
6 December, 2024Verified purchase
Do not buy
Understuffed and went flat immediately
1 reply from Downlite Customer Support team - 1 year ago
Hi there! Sorry to hear our pillow deflated faster than a balloon at a birthday party. We know “understuffed” isn’t exactly the kind of personality you want in a pillow—sounds like it checked out early on its fluff duties. We appreciate your honest feedback and will let our pillows know they need to step up their poof game! Thanks, DOWNLITE
M
quality
1.0 out of 5
quality: 1 out of 5
comfort
1.0 out of 5
comfort: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
29 November, 2024Verified purchase
Comfy Pillow
Love this pillow! Very comfortable and would recommend
1 reply from Downlite Customer Support team - 1 year ago
Thank you for pillow-talking us up! We're thrilled to hear that our pillow has you so comfortable, you're recommending it in your sleep—or at least we dream that's the case. Just be warned: extreme comfort may lead to hitting the snooze button more than once. Sweet dreams! Thanks, DOWNLITE
Linda
quality
5.0 out of 5
quality: 5 out of 5
comfort
5.0 out of 5
comfort: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
16 November, 2024Verified purchase
Flat and flimsy
Pillow went flat and separated in the middle within a month, I had to go back and double check how much I spent on this because I couldn't believe this was a pricey pillow
1 reply from Downlite Customer Support team - 1 year ago
Dear Deflated Dreamer, Sounds like your pillow decided to audition for the role of "The Great Flattini" and performed a disappearing act on its fluff! Perhaps it was trying to help you practice the art of sleeping on a cloud—if clouds were flat, that is. We apologize that our pillow didn't live up to its plush reputation. We'll make sure it gets the memo to stay puffed and not pull any more vanishing acts. Thanks, DOWNLITE
tnaughton
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
21 February, 2024Verified purchase
Not as described
This is NOT a Jumbo pillow. Its the size of a small/ medium pillow. Medium density?! I would compare this to a $15 pillow from a discount store. Not anything as described. Will be returning, sadly.
1 reply from Downlite Customer Support team - 2 years ago
Thanks for placing an order for one of our items online. We appreciate the feedback and would like to help you out. As you can imagine, pillow density can be subjective, and my medium could be your firm, etc. The good news is that we encourage you to return the item to the retailer you bought it from for a refund. With over 30 plus styles of pillows and just as many density variations, I'm sure we have something that will be more to your liking. One of our favorite adjustable pillows is available in both a down alternative model as well as a white goose down option: 3-in-1 Adjustable Down Alternative Pillow By DOWNLITE® 3-in-1 Adjustable RDS White Goose Down Pillow By DOWNLITE® Its unique design allows for three different density options for your comfort. Again, thank you for trying our items and letting us know about your experience. Thanks, DOWNLITE
Lea39
comfort
1.0 out of 5
comfort: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
2 guests found this review helpful. Did you?
4 out of 5 stars
14 February, 2021
originally posted on downlitebedding.com
Bought many times
I really love these pillow. I just wish they would last longer. They do flatten within a few months. However, I order these over and over since they are so comfortable.
ButterflyLady63
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4 out of 5 stars
28 November, 2020
originally posted on downlitebedding.com
A bit more firm than expected.
Found it a bit more firm than expected. Found the fill to be more medium than soft. It has broken in okay and does not hurt my neck. I just wish I could just sink into it a little more.
Lacey
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4 out of 5 stars
9 July, 2020
originally posted on downlitebedding.com
Quality pillows, but not really ‘medium’
These are nice, quality pillows.... but they aren’t medium, for sure. They are very soft and not remotely what I was expecting ordering a medium firmness pillow- but it worked out because my husband likes soft pillows (and I will have to keep hunting for true medium pillows). Other than that, I am quite happy with the purchase. Fast shipping (although the status updates and shipping notifications lagged behind receiving the actual product.... I will chalk that up to covid hiccups). Good value for the money and I have hopes they will hold up well.
Julie J.
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5 out of 5 stars
5 July, 2020
originally posted on downlitebedding.com
Cradled to Sleep
While vacationing in Florida, we stayed at Vistana resort. The pillows were the best, my husband and I decided to purchase the same pillows when we returned home. We were not dissappointed, same quality pillows were delivered, individually wrapped in plastic that was sealed, in a box. The pillows cradled my head and neck, I felt so rested the next day. We ordered 4 king size pillows, my husband wants 2 more to cradle his sides. Thank you for these wonderful pillows.
Rosslyn
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5 out of 5 stars
20 June, 2020
originally posted on downlitebedding.com
Best Pillows Made
This is my 4th Downlite pillow. You spoiled me. These pillows are absolutely perfect! I sleep well every night. Thank you!
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5 out of 5 stars
13 June, 2020
originally posted on downlitebedding.com
Confort at the end of harcesting
Amazing!!!! 1st discovered these while staying a hotel during stem cell harvesting at Penn. They were an oh so welcome comfort after a grueling day. This purchase was for daughter and grandson.
MASR
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5 out of 5 stars
7 June, 2020
originally posted on downlitebedding.com
Best pillow Ive ever had.
Exactly what I wanted to alleviate my neck pain and should pain. Love them. They are soft but voluminous, if that makes sense. Most medium feel pillows are not on the firmer side, but these are on the softer side.
Lis
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5 out of 5 stars
27 May, 2020
originally posted on downlitebedding.com
Love It
Love It. I have neck problem and I being trying diferente pillow and it was to hard sleep all night because my pain and I bought Downlite Pillow and All my God I sleep all night like a Baby. Love it, and my son have one and love he’s pillow. I’m thinking to buy to more. Thank Your for this wonderful Pillow.
Sonia C.
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5 out of 5 stars
22 March, 2020
originally posted on downlitebedding.com
I finally found them!!
I’ve been searching for the perfect non-down pillow for a while. I’ve tried memory foam pillows, MyPillow, and so many various synthetic down pillows and everything is either too firm or too soft. I stayed at a few hotels that had the perfect pillows and asked what kind they are which led me to DownLite. The perfect pillows!!
Bradley S.
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5 out of 5 stars
13 March, 2020
originally posted on downlitebedding.com
Soft yet supportive
My wife has searched for years for a pillow that is soft yet supportive and she finally found! Now she sleeps through the night and wakes without neck pain. Best pillow purchase yet!
Jared
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5 out of 5 stars
10 March, 2020
originally posted on downlitebedding.com
Downlite alternative to down pillows
This is the most comfortable pillow I have ever used.
B Anderson
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5 out of 5 stars
3 April, 2019
originally posted on downlitebedding.com
Just what i was looking for!
I bought two other pillows listed as "Best Western" pillows. They weren't the fabulous pillows i slept on on vacation.. But downlit IS!!!!