Target New ArrivalsHalloweenClothing, Shoes & AccessoriesHome & DecorKitchen & DiningPatio, Lawn & GardenGroceryHousehold EssentialsBabyBeautyTarget Beauty StudioPersonal CareSports & OutdoorsPetsHealthWellnessSchool & Office SuppliesToys & GamesElectronics & TechVideo GamesBooks, Music & MoviesParty SuppliesGift IdeasGift CardsShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Olay Super Face Serum with Vitamin C - 1 fl oz - 2 of 4Olay Super Face Serum with Vitamin C - 1 fl oz - 3 of 4Olay Super Face Serum with Vitamin C - 1 fl oz - 4 of 4
Olay Super Face Serum with Vitamin C - 1 fl oz - 1 of 4

Olay Super Face Serum with Vitamin C - 1 fl oz

23 Questions
$29.99
 

In Stock

Eligible for registries and wish lists
Save 5% every day
With Target Circle™ Card (restrictions apply)

At a glance

About this item

Highlights

  • 5 POWERFUL BENEFITS IN 1 SUPER SERUM: This clinically tested and proven facial serum delivers hydrating, smoothing, firming, brightening, & improved texture benefits for healthy looking skin day 1.
  • 5 SKINCARE INGREDIENTS: Infused with Olay's Activated Niacinamide, Vitamin C, Collagen Peptide, Vitamin E, and Alpha Hydroxy Acid (AHA), this expertly crafted face serum delivers instant results.
  • BRIGHTENING GLOW SERUM: Simplify your skin care routine with this hydrating serum that leaves a healthy glow on skin. This multi-tasking serum also hydrates for improved skin texture & more even tone.
  • LIGHTWEIGHT, DAILY SERUM: Apply this lightweight face serum evenly over cleansed face and neck, every day and night to see results. Protect your glow by adding Olay Super Cream with Sunscreen into your morning skincare routine.
  • SUPER RESULTS FOR WOMEN: Experience immediate hydration and radiance. See improved skin texture in 1 week, more even skin tone in week 2, and visible correction of fine lines and wrinkles in week 4 with this face serum for women.
  • AWARD-WINNING SKIN CARE: Olay Super Serum is The Most Awarded Serum.* It delivers visible results that beat the #1 Luxury Serum. *6 Year Review of Majoy Beauty Awards ending March 2025

Description

Olay Super Serum, a powerful 5-in-1 facial serum, delivers visible results that BEAT the #1 Luxury Serum.* Designed to elevate and simplify your skincare routine, this clinically tested formula delivers five essential skin care benefits: 1. Better Skin Texture, 2. More Even-Looking Skin Tone, 3. Firmer Feeling Skin, 4. Smoother Visible Lines, 5. Long Lasting Hydration. Infused with five potent serum ingredients, Olay's Activated Niacinamide, Vitamin C, Collagen Peptide, Vitamin E, and Alpha Hydroxy Acid (AHA), this serum for face penetrates deeply without leaving a sticky residue. Suitable for all skin types, it provides visible results from day one, with improved texture in one week, more even tone in two weeks, and visible correction of fine lines and wrinkles in four weeks. To maximize results, apply this lightweight serum daily on your face and neck, and follow up with Olay Super Cream with Sunscreen in the morning to protect against sun damage. Unlock the secret to radiant, healthier-looking skin with Olay Super Serum, the Most Awarded Serum. (*Olay Super Serum Imaging Study, March 2023) (**6 Year Review of Majoy Beauty Awards)

Today, people are overwhelmed by endless skincare choices, trends and routines. Olay is here to simplify your daily routine with the Super Series collection- designed to deliver multitasking benefits in each product.
Scent: Scented
Health Facts: Contains Glycerin, Contains Vitamin B5, Contains Vitamin C, Contains Alpha Hydroxy, Contains Collagen, Contains Peptides, Contains Niacinamide, Contains Vitamin E
Product Form: Serum
Primary Active Ingredient: Niacinamide
Package Quantity: 1
Beauty Purpose: Hydrating, Brightening, Deep Hydration, Fine Line Reduction, Moisturizing, Smoothing, Skin Texture Improvement, Firming, Skin Tone Improvement
Recommended Skin Type: Normal, Dry, Mature, Combination, Very Dry, Oily, Sensitive
Features: Nongreasy, Moisturizing, Lightweight, Safe to Use On Sensitive Skin, Dermatologist Recommended
TCIN: 88410188
UPC: 075609208768
Item Number (DPCI): 037-12-0308
Origin: Made in the USA and Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Allergens & Warnings:

CAUTION: AVOID CONTACT WITH EYES. IF CONTACT OCCURS, RINSE EYES WITH WATER. IF IRRITATION DEVELOPS, DISCONTINUE USE. SUNBURN ALERT: THIS PRODUCT CONTAINS ALPHA HYDROXY ACID (AHA) THAT MAY INCREASE YOUR SKIN'S SENSITIVITY TO THE SUN & PARTICULARLY THE POSSIBILITY OF SUNBURN. USE A SUNSCREEN & LIMIT SUN EXPOSURE WHILE USING THIS PRODUCT & FOR A WEEK AFTERWARDS

Shipping details

Estimated ship dimensions: 2.9 inches length x 1.3 inches width x 4 inches height
Estimated ship weight: 0.3307 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this fragrance free?

submitted by CarmelMom - 2 years ago

  • A: Unfortunately there's "fragrance" listed in the ingredients list.

    submitted byCustomer - 1 year ago

  • A: I’d say not, it has a light smell to it.

    submitted byDesiree - 2 years ago

  • A: Thanks for reaching out! Olay Super Serum 5 in 1 Benefit Face Serum is not fragrance-free. It contains added fragrance as part of its formulation. Always check the product label for the most accurate and detailed information regarding ingredients.

    submitted byOlay - 11 months ago
    Brand expert

Q: What type of vitamin c does this product contain?

submitted by Skincare - 3 years ago

  • A: The ingredients label says it contains 3-0-Ethyl Ascorbic Acid

    submitted byC - 3 years ago

Q: Hey may be a few years late but does this product contain retinol? Is it safe for my 14 year old daughter?

submitted by Kira Hannington - 2 months ago

  • A: Thanks for asking, Kira. The Olay Super Serum 5-in-1 Face Serum does not contain retinol. However, it does contain gentle ingredients that are safe to use for a 14-year-old.

    submitted byOlay - 1 month ago
    Brand expert

Q: Does this contain hydraulic acid and if not, how does it help my face with aging?

submitted by Nicole - 4 months ago

  • A: Yes, our Olay Super Face Serum contains hyaluronic acid.

    submitted byOlay - 4 months ago
    Brand expert

Q: Does this help with dark/aging spots?

submitted by Flores - 5 months ago

  • A: Our Olay Super Serum has the power of 5 serum benefits in one which include offering better skin texture, more even-looking skin tone, firmer feeling skin, smoother visible lines, as well as offers long lasting hydration. If you are looking for a serum to help reduce the look of dark spots, we recommend giving our Super Serum Night Repair a try! Our Super Serum Night Repair also offers the power of 5 night serum benefits in one which include faster surface cell renewal, visibly corrects wrinkles & lines, reduces appearance of dark spots, more even looking complexion, and offers overnight deep moisture.

    submitted byOlay - 5 months ago
    Brand expert

Q: Sould I apply the Super Serum immediately after washing my face while it's still moist or should I let my face dry more and then apply Super Serum?

submitted by Lynn P - 8 months ago

  • A: You should wash and then dry your face before putting on the Olay Super Serum.

    submitted byOlay - 8 months ago
    Brand expert

Q: Does this replace the Olay Regenerist Regenerating Serum in the white bottle? I’ve used it for years but I’m guessing it was discontinued because I can’t find it anywhere and need a good comparable replacement.

submitted by Leona - 8 months ago

  • A: Our Olay Regenerist Regenerating Serum is still available. We'd love to help you find it. When you have the time, please give us a call at (800) 285-5170 or email us through our Contact Us Page.

    submitted byOlay - 8 months ago
    Brand expert

Q: Can you wear underneath makeup?

submitted by Happyhoney - 9 months ago

  • A: Yes, it is okay to wear this under makeup.

    submitted byOlay - 8 months ago
    Brand expert

Q: Can you this product with a micro needling pen?

submitted by Mar - 9 months ago

  • A: Please note that we have not tested our product in combination with microneedling devices and therefore cannot make any claims about its use in this context. For your safety, we recommend consulting with a dermatologist or skincare professional before combining treatments.

    submitted byOlay - 6 months ago
    Brand expert

Q: Which cleanser do you recommend using before this serum?

submitted by Lana - 11 months ago

  • A: Our Cleansing Melts or any Olay Cleanser!

    submitted byOlay - 11 months ago
    Brand expert
See all questions (23)

Additional product information and recommendations

Discover more options

Skip to next section

Frequently bought together

Skip to next section

Guests also viewed

Skip to next section

Guests are saying

The Olay Super Serum is a versatile skincare product that combines five powerful ingredients into one easy-to-use formula. Guests appreciate its lightweight texture, quick absorption, and ability to leave skin feeling soft, smooth, and hydrated. Many have noted improvements in skin tone and radiance, making it a valuable addition to daily routines. Its pleasant scent and compatibility with makeup further enhance its appeal, making it a favorite among users seeking simplicity and effectiveness in their skincare regimen.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.8 out of 5 stars with 12600 reviews
    effectiveness: 3.91 out of 5
    quality: 3.94 out of 5
    value: 3.65 out of 5
    66% would recommend
    84 recommendations
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Absolutely love this serum.

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I have the worst dry skin especially after a hot shower and this serum helped me get the hydration back into my skin.
    Ashley M
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Super Serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I loveeeed this serum so much. I do wish there fragrance to it. But no complaints other than that. It left my face feeling hydrated for hours and my skin felt soft to the touch.
    Enjoli A
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Olay serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I wanna start by saying that I love this product so so much it wasn’t for you guys sending me this product. I would’ve never tried it. I love it like I mentioned before my mom loves this product.
    Annabell R
    Did you find this review helpful?
    4 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Literally the best mom Serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] As a mom I don't have time for the 5-10 product skincare routines I used to have. I love how I can just shower and throw this on with my lotion and my skin is bright and glowing.
    Genesis O
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Super serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] my honest review about this is, I love the cream! It has made a huge difference in my skin! My face has been glowing !
    Haru B
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Like it

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I like it but not love it. Does do its job But you almost have to wear it day n night. So a bit greasy. But it’s really good at moisturizing
    Dulce M
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Súper serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] If I had to pick just one product for my skincare routine, it would be this serum. It replaces like five different serums in one — niacinamide, vitamin C, vitamin E, collagen peptide, and AHA all together. The texture is super lightweight and absorbs fast, no sticky residue at all. It's become a permanent part of my routine.
    Loren T
    Did you find this review helpful?
    4 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Serum review

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] This serum is so beautiful and smells great. It made my skin glow and it's very soft. Thank you so much for giving me a sample to try!
    Amber R
    Did you find this review helpful?
    4 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Great product!!

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] The super serum is just what it says, super!!! I love how light weight it is and how quickly it absorbs into my skin. I've been using for about 2 weeks and I can absolutely see a difference in my skins texture. I will definitely keep using.
    Courtney H
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Okay Super Serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] This product is very light weight and easy to apply. I enjoy the ingredients used to make the product and how they improve my skin!
    Rachel M
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Olay super serum review

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] this product is super hydrating very moisturizing and very lightweight. It’s definitely an amazing addition to my collection.
    Hannah H
    Did you find this review helpful?
    4 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Súper serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I love this serum because it leaves my skin well and hydrated and soft and with that glow that characterizes it😍😍😍😍😍
    Yunesqui D
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Get That Natural Glow with Olay Super Serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] Even when I'm super tired from working hard, my skin always looks amazing thanks to Olay and Olay SkinCare. They gifted me the Olay Super Serum, which features a powerful 5-in-1 formula packed with niacinamide, vitamin C, collagen peptide, vitamin E, and alpha hydroxy acid. It's so lightweight—you just apply a few drops and it instantly absorbs, leaving your skin glowing and radiant. It has quickly become an essential part of both my morning and night routine! #Giftedbyolay #OlaySkinCare"
    Yan lin C
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    My skin feels and looks amazing!

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] Using this serum makes my busy day as a teacher so much easier with so many serums combined into one! Love it!
    Cameryn B
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Super Serum

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] Love how lightweight yet so hydrating it leaves my skin. Perfect for day and night. Easy to use, and perfect for on the go because of the size it fits anywhere.
    Zuleyma I
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    The only serum you need

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] The olay super serum has become a staple for me. Not only does it give me deeply hydrated skin but it also makes my skin so glowy! It feels so good going on & makes my skin feel so smooth. Its lightweight but very moisturizing. Definitely a must have.
    Amy B
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    I love how simple it is

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] Lightweight and easy to use. After several weeks, my skin feels soft, smooth, and hydrated. I love the 5-in-1 benefits!
    Ariel M
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    My skin looks amazing 👏

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I can't believe how glowing this makes my skin. I've definitely got a new product!! Will be buying this as soon as I run out.
    Mary W
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    Love this serum !!!!

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I have been using this serum now for a week and let me tell you it’s not sticky not oily and it makes your face feels sooooo soft ! I love it !
    Jelmaris F
    Did you find this review helpful?
    5 out of 5 stars
    26 September, 2026
    originally posted on olay.com
    Image

    My Skin’s New Favorite Serum ✨

    [This review was collected as part of a promotion.] [This review was collected as part of a promotion.] I’ve been loving the Olay Super Serum! It has a lightweight texture that absorbs beautifully into my skin without feeling heavy or sticky. My skin feels hydrated, smoother, and looks more radiant after using it. I also love how easy it is to add to my everyday skincare routine. It’s definitely a serum I enjoy reaching for every day!
    Emperatriz R
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy
    Terms