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Maybelline Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation - 1 fl oz - 2 of 4Maybelline Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation - 1 fl oz - 3 of 4Maybelline Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation - 1 fl oz - 4 of 4
Maybelline Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation - 1 fl oz - 1 of 4

Maybelline Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation - 112 - 1 fl oz

$11.99 ($11.82/fluid ounce)See 1 deal for this item
Color112
  • 102
  • 110
  • 112
  • 115
  • 118
  • 120
  • 125
  • 128
  • 129
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  • 312
  • 322
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At a glance

About this item

Highlights

  • Light As Air Make Up Feel: Super Stay Up to 30HR Lumi Matte Foundation delivers buildable full coverage foundation that lasts all day. Achieve a flawless base that feels like nothing on skin. Say goodbye to flat looking skin & look lit-from-within
  • Longwear Liquid Foundation Formula: Infused with amino acids to deliver a matte finish with a hint of luminosity. Our formula’s flexible film resists sweat, water & transfer for all day shine control. Stay flawless no matter what the day has in store
  • Available In 24 Shades: This Maybelline foundation is available in 24 luminous matte face makeup shades. Our light as air liquid makeup foundation formula blends in seamlessly, delivering a natural matte finish with a hint of luminosity
  • Maybelline Has What You Need: Create any look with Maybelline foundation, BB cream, concealer and highlighter for the perfect canvas, eye shadow, brow pencil, mascara and eyeliner for any eye look and lip products, from matte lipstick to au natural lip gloss
  • Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup

Description

Introducing Super Stay Up to 30HR Lumi-Matte Foundation, Maybelline New York’s airy longwear foundation makeup designed for every and any occasion! This longwear, breathable foundation delivers up to 30HR of light as air coverage that feels super comfortable on skin. Infused with amino acids for a luminous matte finish. Lightweight formula adjusts to skin and resists sweat, water and transfer. Get the lumi-matte look: Matte with a hint of luminosity, and never look flat again! Available in 24 shades. Vegan formula. Non-comedogenic. Dermatologically tested for safety. Suitable for all skin types, even sensitive skin.

Shake well before use. Apply 1-2 pumps to clean, hydrated skin. Blend with a foundation brush, fingers, or beauty sponge to even out complexion. If needed, apply more foundation for extra coverage.
Suggested Age: 13 Years and Up
Health Facts: Vegan, Noncomedogenic
Color Finish: Semi-Matte
Color Palette: Light Tones
Product Form: Liquid
Cosmetic Coverage: Buildable
Skin Tone: Fair
Skin Undertone: Neutral
Beauty Purpose: Skin Tone Improvement, Color Correction, Brightening
Recommended Skin Type: Oily, Acne-Prone, Sensitive, Dry, Normal, Combination, Mature
Net weight: 1 fl oz (US)
Features: Sweat-Resistant, Lightweight, Dermatologist Tested, Non-Comedogenic, Long Lasting
TCIN: 92213853
UPC: 041554094688
Item Number (DPCI): 052-07-0102
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

dimethicone isododecane, alcohol denat trimethylsiloxysilicate, butylene glycol, peg-10 dimethicone, perlite, synthetic fluorphlogopite, nylon-12, isopropyl lauroyl sarcosinate, diisopropyl sebacate, hdi/trimethylol hexyllactone crosspolymer, bis-peg/ppg-14/14 dimethicone, disteardimonium hectorite, magnesium sulfate, phenoxyethanol disodium stearoyl glutamate, silica silylate, silica, dipentaerythrityl tetrahydroxystearate/tetraisostearate, hydrolyzed soy protein, proline, peg/ppg/polybutylene glycol-8/5/3 glycerin, tocopherol, niacinamide, glycerin, kaolin, aluminum hydroxide, glutamic acid, tin oxide, pentylene glycol, glyceryl acrylate/acrylic acid copolymer [+/- may contain ci 77891/titanium dioxide, ci 77491, ci 77492, ci 77499/iron oxides, ci 77007/ultramarines, mica, ci 77288/chromium oxide greens ]. n70040530/2.

Shipping details

Estimated ship dimensions: 1.14 inches length x 1.22 inches width x 4.57 inches height
Estimated ship weight: 0.243 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Would you recommend this for someone with oily skin?

submitted by Rosa Passerini - 8 months ago

  • A: Yes but set with powder

    submitted byFall2019 - 7 months ago

Q: is this a water based formula or silicone based?

submitted by nicolepapa - 1 year ago

  • A: I have found Silicone based

    submitted byPrincessDiamonte - 1 year ago

  • A: Hi there! Thank you for reaching out about our Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation. All the ingredients we use in a product are listed on the package or the label of the product itself. Since some ingredients are known by more than one name, we use the standard industry FDA-recognized names.

    submitted byMaybelline Consumer Care - 1 year ago
    Brand expert

Q: If I wear 118, what would be the next shade darker?

submitted by Cheryl - 8 days ago

  • A: Hello! Thank you for your question about our Super Stay Up to 30HR Wear Lumi-Matte Liquid Foundation. If you wear shade 118 and are looking for the next shade darker, we suggest checking out shade 120 as an option. We also invite you to explore all of the available shades to ensure you find the one that is just right for you. XO

    submitted byMaybelline Consumer Care - 5 days ago
    Brand expert

Q: Is this product cruelty free?

submitted by Doll - 16 days ago

  • A: Hi Doll, thank you for reaching out to Maybelline regarding the Super Stay 30HR Lumi-Matte Liquid Foundation. Maybelline, a brand of L’Oréal, does not test on animals. L’Oréal has not tested our products on animals since 1989. We care for animal welfare and we are for a world without animal testing.

    submitted byMaybelline Consumer Care - 15 days ago
    Brand expert

Q: If I wear fit me 355 what color should I buy in this foundation

submitted by Ebailey - 2 months ago

  • A: Hello Ebailey! Thank you for your feedback and interest in our Super Stay Lumi-Matte Foundation. Because individual skin chemistry and undertones play such a significant role in how a shade appears, we are unable to provide an exact match for your Fit Me shade without seeing your complexion in person. To find your most accurate match, we highly recommend visiting one of our authorized retail partners to swatch the shades in person or utilizing the virtual try-on tool available on our official website. A helpful tip when shade matching is to test the foundation along your jawline in natural light to ensure the color transitions seamlessly from your face to your neck for a flawless, Lumi-Matte finish. We value your input as we continue to create professional-grade products that help everyone express their unique beauty.

    submitted byMaybelline Consumer Care - 2 months ago
    Brand expert

Q: Can you describe the finish of the foundation?

submitted by AI Shopping Assistant - 3 months ago

  • A: It provides a semi-matte finish with a luminous quality, ensuring skin looks healthy and vibrant.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: How does this foundation help with color correction?

submitted by AI Shopping Assistant - 3 months ago

  • A: The foundation is designed to improve skin tone and correct discoloration for a more even complexion.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What is the longevity of this foundation under various conditions?

submitted by AI Shopping Assistant - 3 months ago

  • A: This foundation lasts up to 30 hours, resisting sweat, water, and transfer for all-day wear.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Is the formula vegan and safe for all skin types?

submitted by AI Shopping Assistant - 3 months ago

  • A: Yes, this foundation is vegan and suitable for all skin types, including oily and dry.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What makes this foundation suitable for sensitive skin?

submitted by AI Shopping Assistant - 3 months ago

  • A: The formula is non-comedogenic and dermatologically tested, ensuring it is safe for sensitive skin types.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated
See all questions (20)

Additional product information and recommendations

Frequently bought together

Guests also viewed

Guests are saying

The new foundation has received mixed feedback from guests, with many expressing disappointment over the formula change from the original. While some appreciate its lightweight feel and buildable coverage, others find it unsuitable for oily skin, leading to greasiness and breakouts. The shade range has also been a concern, with guests struggling to find a perfect match. Overall, it offers a matte finish and decent coverage, but may not meet the expectations set by its predecessor.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.7 out of 5 stars with 893 reviews
    easy to apply: 3.8 out of 5
    easy to remove: 3.88 out of 5
    long lasting: 3.6 out of 5
    quality: 3.2 out of 5
    value: 3.29 out of 5
    50% would recommend
    76 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 April, 2026Verified purchase
    • Hair color: Brunette
    • Eye color: Brown
    • Skin type: Combination
    • Skin concern: Aging
    • Skin tone: Light

    A must have long lasting

    I love this foundation. It goes on smoothly and lasts all day. Doesn’t crack or look dry.
    Toodrylips
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    17 April, 2026Verified purchase

    Horrible package delivery.

    Foundation spilled everywhere. No packaging protection whatsoever. Foundation damaged other items in the box as well. Seems like they gave me the sample foundation on the shelf because the seal was broken. Horrible delivery.
    1 reply from Maybelline Consumer Care team - 15 days ago
    Hi Melanie. You have reached the Maybelline Company. We are sorry to hear your Super Stay 30HR Foundation was broken during delivery. Since you purchased it from Target we suggest you contact them regarding this issue.
    Melanie
    Did you find this review helpful?
    1 out of 5 stars
    13 April, 2026
    originally posted on maybelline.com
    Image

    Terrible

    I dont know why they changed the formula. This new one is terrible. I used the old one for over 10 years and LOVED it, it was perfect. This is NOT full coverage at all and does not stay on the skin. Very upset about them changing it. Why fix something thats not broken. If you used the old formula you will NOT like this new one. Used to use shade 112 and it was perfect, now shade 112 is orange. Very sad.
    1 reply from Consumer Care Center team - 21 days ago
    Hi Skyler2. Thank you for reaching out to Maybelline regarding the Super Stay Lumi Matte Foundation. We are sorry your results were not what you were expecting. We’d like to help! Please call us at 800-944-0730, M-F, 9am-5:30pm, ET and provide us with your case #46126062. Please have the product with you when you call. Looking forward to hearing from you!
    Skyler2
    Did you find this review helpful?
    1 out of 5 stars
    11 April, 2026Verified purchase

    Bad condition.

    I pay for something new and this is an item that is not eligible for return.I do Curbside and when I get home it was in this condition is not fair. I’m very disappointed.
    Mayra
    Did you find this review helpful?
    1 out of 5 stars
    31 March, 2026
    originally posted on maybelline.com
    Image

    Fine Lines and red oxidation

    In the first 5 minutes I LOVE this foundation and then it turns me into a red clown with HD fine lines.
    1 reply from Maybelline team - 1 month ago
    Hello bb256! Thank you so much for sharing your feedback about the Super Stay Lumi Matte Foundation with us. This long-wear formula is crafted with advanced pigments to provide a weightless, radiant matte finish that feels breathable on the skin for up to 30 hours. Because the pigments are highly concentrated, they can sometimes appear more intense or shift slightly in color—a process known as oxidation—as the formula dries down and interacts with the natural oils on your face. A helpful tip to minimize this and prevent the product from settling into fine lines is to apply the foundation onto skin that has been prepped with a hydrating, oil-free moisturizer. Using a damp makeup sponge will help blend the thin, breathable layer seamlessly for a more natural look and prevent the product from appearing heavy. This allows the radiant Lumi Matte technology to shine through and remain true to its shade for a beautiful, refreshed complexion throughout the day.
    bb256
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    21 March, 2026Verified purchase

    (no review title)

    product is great but this is the second time that I have done a drive up for this product and I have been give an opened and used one
    Celine
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 March, 2026Verified purchase
    • Skin tone: Light
    • Skin type: Oily

    Drying and Flaking

    Went on like paint and was sooooo dry. Made my skin look crackly and cakey. I have oily skin so this was highly recommended but it overcompensated and dried me out and looked flakey. Also had a semi-strong chemical paint-like smell. It oxidizes after wear too so be prepared for it to dry darker than the initial application.
    Mandi67
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 3 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    17 March, 2026Verified purchase

    Used

    The foundation isn’t the problem. Should have read the reviews before purchasing. Opened and used.
    Vlrdbeauty
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    10 March, 2026

    Used bot New

    Did a online pickup . Gave me a used bottle. Now I have to go back to exchange .
    Manthatswhack
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    7 March, 2026
    originally posted on maybelline.com
    Image

    30hrs? More like 30 seconds.

    I am so, so, so disappointed in the new superstay foundation. The older one was always my go to. A full coverage all day wear without a single touch up needed. Even used it for my wedding and it lasted the entire day and night till the next morning, it is incredibly disappointing with what it has been replaced with :( I also stocked up because I travel and now I'm stuck with 3 bottles of an absolutely useless product that oxidises within minutes leaving me looking darker and worn out like I hadn't just put on a fresh look. I thought this was supposed to be an improvement? The only person who'd be happy with this product is one who never had the luxury of the previous one. It is NOTHING it promises to be. It is not swear or water proof, it transfers (not even fixing spray helps) so easily and one has to use SO much of product just to get something decent looking. Please, I plead with you as many of my fellow ladies have, bring the older version back. This one just... Sucks!
    1 reply from Consumer Care Center team - 2 months ago
    Hey there, we appreciate your feedback on our Super Stay Lumi Matte Foundation makeup. So sorry to hear this foundation did not provide you with the results you had hoped for. We understand how disappointing it can be when a favorite product is no longer available, and we apologize for any inconvenience this may cause. We frequently update our product offerings, and sometimes this means discontinuing certain shades or formulas. We'll be sure to forward your feedback to our team to let them know how much you miss the OG formula!
    Talz
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    2 March, 2026Verified purchase
    • Hair color: Brunette
    • Skin tone: Light
    • Skin type: Oily, Combination
    • Eye color: Brown
    • Skin concern: Pores, Uneven skin tone

    Oxidized 5 shades Darker

    I ordered this ONLINE and found out that this foundation oxidizes like crazyyyyy. I ordered shade 125 because I thought it would look like the picture of the model. It looks way darker irl, and it oxidized to the shade 220....beautiful buildable coverage, very nice finish and lasts for hours, barely creases with the right primers/powders. Just wish it didn't oxidize so much and Do Not order it online. Shade test in store.
    1 reply from Maybelline Consumer Care team - 2 months ago
    Hello DeafTaylorSwift! It is wonderful to hear that you are enjoying the long-wear performance and buildable coverage of our Super Stay Lumi-Matte Foundation, as we designed this formula to feel weightless while providing a beautiful, illuminated matte finish that lasts. Choosing the perfect shade online can sometimes be tricky because digital screens may represent colors differently than they appear in person. A helpful tip to manage potential oxidation—which can be influenced by natural skin oils or the pH of your skincare products—is to allow your moisturizer or primer to fully absorb into the skin before applying your foundation. This creates a more stable base and can help the pigments stay true to their original color throughout the day. Testing shades in a physical store is indeed a fantastic way to see how the formula interacts with your unique skin chemistry in real-time, ensuring you find the most accurate match for your complexion.
    DeafTaylorSwift
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 4 out of 5
    quality: 3 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    26 February, 2026
    originally posted on maybelline.com
    Image

    Not impressed

    I cannot say I am a fan. I was a Superstay 30hr girlie all the way. I used it every day to the office and when I started working from home used it as my outting foundation with the tint as an everyday. Now I can't tell the difference and the tint seems to be better than the foundation. The old formula was far superior. Why fix something that's not broken. A very disappointed 18 year user of Maybelline
    1 reply from Consumer Care Center team - 2 months ago
    Hey there, we appreciate your feedback on our Super Stay Lumi-Matte Foundation. So sorry to hear this foundation did not provide you with the results you had hoped for. We understand how disappointing it can be when a favorite product is no longer available, and we apologize for any inconvenience this may cause. We frequently update our product offerings, and sometimes this means discontinuing certain shades or formulas. We'll be sure to forward your feedback to our team to let them know how much you miss the old formula.
    NSVDS
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    23 February, 2026Verified purchase
    • Hair color: Brunette
    • Eye color: Brown
    • Skin concern: Aging
    • Skin type: Combination
    • Skin tone: Light

    (no review title)

    This is my second time purchasing this product. It is light with sufficient coverage and a healthy glow.
    noemi
    Did you find this review helpful?
    1 out of 5 stars
    21 February, 2026Verified purchase

    (no review title)

    Mine also arrived opened with makeup on the pump. Not sure if this is a manufacturing issue or it really is used. I can only return it in person to the store.
    anon
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    13 February, 2026
    originally posted on maybelline.com
    Image

    Foundation

    Honestly I really miss the old formula you guys are jerks for making this new horrible formula it is so thin And not full coverage at all This is definitely for the light make up look girls And for the full coverage girls It's like forget us now Don't recommend if you want full coverage like Forget the 30 hours of wear who's gonna wear foundation for 30 hours let's be real
    1 reply from Consumer Care Center team - 2 months ago
    Hey there, we appreciate your feedback on our Super Stay Lumi-Matte Foundatoin. So sorry to hear this foundation did not provide you with the results you had hoped for. We also understand how disappointing it can be when a favorite product is no longer available, and we apologize for any inconvenience this may cause. Your comments regarding coverage and formula change have been passed along for further review. We hope you continue exploring our other products! XOXO
    Kat3211
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    12 February, 2026Verified purchase

    (no review title)

    It came broken and unsealed
    Synthia
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 February, 2026Verified purchase
    • Hair color: Black
    • Skin type: Combination, Dry, Normal, Oily
    • Eye color: Brown
    • Skin concern: Pores, Sensitivity, Blackheads, Acne, Redness
    • Skin tone: Medium

    Love it

    Can’t wait to see how it turns out while applying this makeup foundation on my face.
    sabedi
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 February, 2026Verified purchase
    • Skin type: Combination
    • Skin concern: Acne, Dark circles, Aging, Redness
    • Skin tone: Light

    (no review title)

    Best foundation for the price. Nice filter look like
    Anna
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    7 February, 2026

    (no review title)

    Plastic packaging was torn and makeup on the pump like it had been used
    Jennifer
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    5 February, 2026Verified purchase

    (no review title)

    I have been using foundation for over 20 years and this shade is the closest to my shade and the best for oily skin
    Shakeena
    Did you find this review helpful?

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