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e.l.f. Lash Beats Defining & Lengthening Mascara - 0.32oz - 2 of 4e.l.f. Lash Beats Defining & Lengthening Mascara - 0.32oz - 3 of 4e.l.f. Lash Beats Defining & Lengthening Mascara - 0.32oz - 4 of 4
e.l.f. Lash Beats Defining & Lengthening Mascara - 0.32oz - 1 of 4

e.l.f. Lash Beats Defining & Lengthening Mascara - Black - 0.32 fl oz: Vegan, Paraben-Free, Finish


ColorBlack
  • Black

Out of Stock

Free & easy returns

Free & easy returns

Return this item by mail or in store within 90 days for a full refund.
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At a glance

About this item

Highlights

  • Defining & Lengthening Mascara
  • Enhances natural lashes the perfect amount
  • Buildable formula contains fibers to help lashes look longer
  • Narrow, flexible brush has tight bristles that define and separate each lash
  • Target exclusive
  • All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. 100% vegan and cruelty-free.

Description

Stand out without going all out. e.l.f. Cosmetics Lash Beats Defining & Lengthening Mascara is formulated with fibers to give your lashes limitless length and definition for a naturally enhanced look. This defining and lengthening mascara features a wand with a narrow, flexible brush to create effortless separation and longer looking lashes without any unwanted lumps and clumps. On the days you’re in the mood to go bold, apply additional coats to build your desired effect. Only at Target!

Why e.l.f. loves:
• Enhances natural lashes the perfect amount
• Buildable formula contains fibers to help lashes look longer
• Narrow, flexible brush helps define and separate each lash
• Available in Black and Pitch Black (a deeper, more pigmented black shade)
• Target exclusive


All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates.

Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Suggested Age: 13 Years and Up
Health Facts: Nonylphenol Ethoxylate Free, Hydroquinone-Free, Phthalate-Free, Triclosan-Free, Paraben-Free, Vegan
Color Finish: Natural
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Includes: Mascara
Beauty Purpose: Lengthening
Net weight: .32 fl oz (US)
Features: Built-In Brush
TCIN: 83715006
UPC: 609332815827
Item Number (DPCI): 052-16-9196
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua), paraffin, pvp, euphorbia cerifera (candelilla) wax, caprylic/capric triglyceride, cetearyl alcohol, ozokerite, nylon-66, palmitic acid, glyceryl stearate, peg-100 stearate, stearic acid, triacontanyl pvp, ricinus communis (castor) seed oil, copernicia cerifera (carnauba) wax, tocopheryl acetate, caprylyl glycol, phenoxyethanol, aminomethyl propanol, ethylhexylglycerin, panthenol, butylene glycol, ceteareth-25, xanthan gum, silica, kaolin may contain: dc black 2 (ci 77266) (nano), ultramarines (ci 77007).

Shipping details

Estimated ship dimensions: 0.73 inches length x 1.263 inches width x 5.694 inches height
Estimated ship weight: 0.058 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What is the primary purpose of this mascara?

submitted by AI Shopping Assistant - 13 days ago
  • A: The primary purpose of this mascara is to lengthen eyelashes for a more defined look.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: Is this product cruelty-free?

submitted by AI Shopping Assistant - 13 days ago
  • A: Yes, this mascara is certified cruelty-free, meaning it is not tested on animals.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: Does this mascara have a built-in brush?

submitted by AI Shopping Assistant - 13 days ago
  • A: Yes, the mascara comes with a convenient built-in brush for easy application.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: What age is this mascara suitable for?

submitted by AI Shopping Assistant - 13 days ago
  • A: This mascara is suggested for individuals aged 13 years and up.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Q: Is this mascara vegan?

submitted by AI Shopping Assistant - 13 days ago
  • A: Yes, this mascara is completely vegan and does not contain animal-derived ingredients.

    submitted byAI Shopping Assistant - 13 days ago
    Ai generated

Additional product information and recommendations

Guests are saying

This mascara is praised for its ability to lengthen and define lashes without clumping, making it ideal for a natural look. However, many guests noted issues with smudging and flaking throughout the day. While some found it perfect for daily use, others were disappointed by its lack of volume and staying power.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.1 out of 5 stars with 1932 reviews
    easy to apply: 3.83 out of 5
    easy to remove: 3.68 out of 5
    long lasting: 2.27 out of 5
    quality: 2.44 out of 5
    value: 2.82 out of 5
    35% would recommend
    64 recommendations
    3 out of 5 stars
    31 January, 2026
    originally posted on elfcosmetics.com
    Image

    Lash beats

    This mascara is ok. Leaves lashes stuck together. It's too runny, light, & smooth.
    Lash Girl
    Did you find this review helpful?
    1 out of 5 stars
    27 January, 2026
    originally posted on elfcosmetics.com
    Image

    Terrible

    Smudges terribly!!!!! Not a good mascara at all. I do not recommend this at all
    jakcie are
    Did you find this review helpful?
    5 out of 5 stars
    31 December, 2025
    originally posted on elfcosmetics.com
    Image

    Love this mascara

    I was a L’Oréal mascara user my whole life but not anymore. Only buying Elf mascara now. It goes on with no clumps. Lengthens my lashes immediately. Doesn’t smudge at all. Love this mascara!
    denyelj
    Did you find this review helpful?
    1 out of 5 stars
    13 November, 2025
    originally posted on elfcosmetics.com
    Image

    Worst mascara

    By the end of the day, I look like a raccoon. It smudges horribly under my eyes.
    KayKP
    Did you find this review helpful?
    4 out of 5 stars
    31 August, 2025
    originally posted on elfcosmetics.com
    Image

    Mascara

    My favorite mascara. Separates my lashes and keeps them curled and make them look really long and healthy. I just don’t put it on my bottom lashes as it tends to smudge when you sweat.
    ng08
    Did you find this review helpful?
    4 out of 5 stars
    16 July, 2025
    originally posted on elfcosmetics.com
    Image

    Awesome!

    I love it and it’s so easy to use too! It also lasts!
    coder67
    Did you find this review helpful?
    2 out of 5 stars
    10 June, 2025
    originally posted on elfcosmetics.com
    Image

    DO NOT RECOMMEND

    This mascara was an impulsive purchase since I went without a mascara on a trip. I have straight, fragile lashes and this formula didn’t work at all! I would not purchase again
    gingerspicecookies
    Did you find this review helpful?
    5 out of 5 stars
    28 May, 2025
    originally posted on elfcosmetics.com
    Image

    i loved

    I thought it would be more of a dupe but it is not, is better!
    alinr7
    Did you find this review helpful?
    5 out of 5 stars
    12 May, 2025
    originally posted on elfcosmetics.com
    Image

    Mascara

    Very nice easy apply no lumps made lashes look very naturally
    Staffie
    Did you find this review helpful?
    5 out of 5 stars
    9 April, 2025
    originally posted on elfcosmetics.com
    Image

    Mascara

    Really good and good size I haven't tried it but it look really good.
    Bunny 444
    Did you find this review helpful?
    4 out of 5 stars
    24 March, 2025
    originally posted on elfcosmetics.com
    Image

    SOO GOOD

    This mascara is so good, the price is perfect and it made my lashes so natural and beautiful
    Mariam Gvazava
    Did you find this review helpful?
    5 out of 5 stars
    17 March, 2025
    originally posted on elfcosmetics.com
    Image

    Good

    Very good lengthening mascara. No clumps and long wear.
    livi009
    Did you find this review helpful?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    17 March, 2025Verified purchase

    .

    Makes lashes look good but smudges very easily, have black smudges under my eyes after wearing.
    k
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 3 out of 5
    quality: 3 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    13 March, 2025
    originally posted on elfcosmetics.com
    Image

    Great product

    Have been using for a few weeks now, love it! Would recommend.
    Nic80
    Did you find this review helpful?
    1 out of 5 stars
    27 February, 2025
    originally posted on elfcosmetics.com
    Image

    Terrible

    Please do not discontinue Lash It Loud, because Lash Beats is just terrible. All the products stays at the base of the eyelashes, creating a liquid liner line and then nothing stays on the brush to apply the mascara to the actual lashes. So, the effect is like wispy traffic cones. No volume, makes lashes look short and needle-like. If Lash It Loud goes away, I’ll have to use another brand, because I’ve tried the rest of ELF’s mascaras and they’re just very disappointing for different reasons.
    Elgee
    Did you find this review helpful?
    5 out of 5 stars
    22 February, 2025
    originally posted on elfcosmetics.com
    Image

    Best mascara ever!

    This is my go-to mascara it’s so amazing! Makes my eyelashes look so long and full! Obsessed!
    softballluver09
    Did you find this review helpful?
    2 out of 5 stars
    11 February, 2025
    originally posted on elfcosmetics.com
    Image

    DOES smudge

    do no trust the "smudge and flake resistant" claim, it definitely does. I didn't even have it on my lower lashes as this is usually the reason for smudging, and it STILL got all over my eyelids.
    lana3812
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    2 February, 2025Verified purchase
    • Skin tone: Light
    • Skin type: Combination, Normal
    • Hair color: Brunette
    • Eye color: Blue

    Racoon eyes

    It left me with black under my eye every time I wore it. It was very distinct. It also didn't stay on my lashes well all day.
    Kate
    easy to apply: 5 out of 5
    easy to remove: 3 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    29 January, 2025
    originally posted on elfcosmetics.com
    Image

    Nice product

    I got this a few months ago, the quality is quite nice for the price. I would definitely recommend for lengthening lashes. If you're looking for volume, this isn't the product for you.
    mamayine
    Did you find this review helpful?
    4 out of 5 stars
    25 January, 2025
    originally posted on elfcosmetics.com
    Image

    Good

    Its good. I like to put it on after one mascara i already have. It holds a curl but u have to re-curl after it has dried. I would recommend
    Tiffany1220
    Did you find this review helpful?

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