Sponsored
Benefit Cosmetics Hoola Powder Bronzer - Ulta Beauty
$36.00
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Award-winning Hoola bronzer: Your go-to for all over natual bronze or soft contour
- Silky-soft powder that blends seamlessly for a smooth matte bronze finish.
- All-day wear for a sun kissed, long-lasting matte bronze that stays put.
Description
What it is:
An award-winning, silky-soft powder bronzer with a natural-looking matte finish
What else you need to know:
This isn’t your average bronzer. No, this is the legendary Hoola. The award-winning bronzer that makes you look sun-kissed even in sweater weather. Its ultra-fine, silky-soft powder builds & blends to create a natural-looking matte bronze that lasts all day.
Get it on:
Swirl brush in bronzer.
Apply all over to warm your complexion or place on cheeks, forehead, nose, jawline.
Build and blend.
An award-winning, silky-soft powder bronzer with a natural-looking matte finish
What else you need to know:
This isn’t your average bronzer. No, this is the legendary Hoola. The award-winning bronzer that makes you look sun-kissed even in sweater weather. Its ultra-fine, silky-soft powder builds & blends to create a natural-looking matte bronze that lasts all day.
Get it on:
Swirl brush in bronzer.
Apply all over to warm your complexion or place on cheeks, forehead, nose, jawline.
Build and blend.
Suggested Age: 18 Years and Up
Color Palette: Medium Tones
Cosmetic Coverage: Full
Product Form: Powder
Skin Tone: All Skin Tones
Beauty Purpose: Contouring
Net weight: .08 Ounces
TCIN: 94233078
UPC: 602004160461
Item Number (DPCI): 342-02-6587
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 2.32 inches length x 2.32 inches width x 0.73 inches height
Estimated ship weight: 0.077 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Discover more options
Related Categories
Guests are saying
The Benefit Hoola Powder Bronzer is a versatile and highly praised product that offers a natural matte finish, making it suitable for various skin tones. Guests appreciate its easy blendability, buildable coverage, and long-lasting wear, which allows for both subtle warmth and defined contouring. The compact packaging with a mirror adds convenience for on-the-go application. While some guests noted the absence of a brush in the packaging, the overall quality and performance of the bronzer make it a staple in many makeup routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 3711 reviews
100% would recommend
1 recommendations
5 out of 5 stars
12 September, 2025
originally posted on influenster.com

It's a decent bronzer
[This review was collected as part of a promotion.] It's very easy to blend if you have the right tools. The finish was a little too dark for me. It didn't really have a scent I can describe. The packaging is absolutely beautiful.
5 out of 5 stars
Thumbs up graphic, would recommend
10 September, 2025
- Hair color: Brunette
- Eye color: Hazel
- Skin type: Combination
- Skin tone: Light
- Skin concern: Redness, Puffiness, Acne, Dark circles, Blackheads
Yesss
I love this bronzer. I used it for prom and it looked amazing!
5 out of 5 stars
7 September, 2025
originally posted on influenster.com

Perfect bronzer
[This review was collected as part of a promotion.] I have been using this new benefit, cosmetic whole of powder browser great pigmentation, no scent easy blend ability with mats airbrush finish
5 out of 5 stars
23 August, 2025
originally posted on influenster.com

Using it for contour
[This review was collected as part of a promotion.] I actually use this bronzer to help me with a contour and it works really well! the medium is pigmented just enough so you notice a difference, I think alot of bronzers blend in too much that you dont see it! It also goes on pretty smooth so really great bronzer overall!
4 out of 5 stars
27 June, 2025
originally posted on influenster.com

Pigment is there and it’s versatile.
[This review was collected as part of a promotion.] So when selecting the bronzer I didn’t realize it was for the shade deep. Fortunately I was able to still make it work for my medium skin during the summer time as I get tan. It is a very pigmented shade as it’s meant for darker skin but still blend-able. I just have to use a light hand with it.
5 out of 5 stars
17 June, 2025
originally posted on influenster.com

Blends effortlessly
[This review was collected as part of a promotion.] Absolutely loved this product. The color match was perfect for my medium skin tone. The finish is matte and blends really well under my cream contour.
5 out of 5 stars
8 June, 2025
originally posted on influenster.com

Light weight and long lasting
[This review was collected as part of a promotion.] This deep mat bronzer does exactly as it promises. It applies smoothly and once it’s blended you have a nice natural sun kissed look. It’s light weight and long lasting. The packaging is perfect to just toss in your purse and has a little mirror to apply on the go.
4 out of 5 stars
28 May, 2025
originally posted on influenster.com

Great finish
[This review was collected as part of a promotion.] I love this bronzer! A little goes a long way with this product too, so it lasts a while! It has such a lightweight velvety finish, and blends out super easily. the package is minimal in size yet packed with product!
5 out of 5 stars
27 May, 2025
originally posted on influenster.com

Amazing bronzer
[This review was collected as part of a promotion.] I never use bronzer but I absolutely love this one. It’s the perfect one to give you a little boost of color. It blends well my blush and hides my blemishes with my concealer so well. Love that it doesn’t have a scent so it doesn’t give me a headache!
5 out of 5 stars
26 May, 2025
originally posted on influenster.com

Beautiful color
[This review was collected as part of a promotion.] Love this so much it is such a staple I rotate between using this and my physicians formula bronzer. I’m such a bronzer girl and this one is so good!
5 out of 5 stars
26 May, 2025
originally posted on influenster.com

An OG Classic
[This review was collected as part of a promotion.] Hoola bronzer has always been that girl. The shade is nice and warm but isn’t orange. I love that I can build it up and it blends super nicely into the skin. I do wish the packaging was a bit bigger.
5 out of 5 stars
22 May, 2025
originally posted on influenster.com

The perfect everyday bronzer
[This review was collected as part of a promotion.] The Hoola Powder Bronzer is hands-down one of the most versatile bronzers I’ve ever used. Its matte finish makes it my go-to for everyday wear—no shimmer, just a natural, sun-kissed glow. The powdery texture is super forgiving, allowing you to build up the product without ever looking cakey or overdone. What I love most is how universally flattering it is—it really works on every skin tone, and I can wear it year-round. Whether I want a subtle warmth or a more defined contour, it’s easy to customize the look. Definitely a makeup bag staple!
5 out of 5 stars
18 May, 2025
originally posted on influenster.com

Amazing
[This review was collected as part of a promotion.] This is an amazing product. The pigmentation and stay power is so good. It leaves you with the perfect tanned look. I definitely recommend this product.
5 out of 5 stars
17 May, 2025
originally posted on influenster.com

reliable bronzer
[This review was collected as part of a promotion.] Hoola will always be a go-to bronzer for me. It’s got great pigmentation, easy to blend, and smells good too! The color is perfect, it’s not too warm and doesn’t pull orange
5 out of 5 stars
14 May, 2025
originally posted on influenster.com

Best product for u wearing everyday, I learn how d
[This review was collected as part of a promotion.] I love Benefit Cosmetic Hoola Powder Bronzer and now I do need more . Make up like this product is so benefit you cuz they do last a while cuz it’s very price I know but still good quality product , cuz 1 it’s blendability , and pigmentation and with the scent it’s the perfect combination . I love the packaging and the finish . I love it 🥰
5 out of 5 stars
12 May, 2025
originally posted on influenster.com

Great bronzer!!
[This review was collected as part of a promotion.] Benefit Hoola Matte Powder Bronzer remains a top choice for those seeking a natural, matte bronzer that’s easy to apply and suitable for various skin tones. Its buildable formula and long-lasting wear make it a staple in many makeup routines. While the included brush may not meet everyone’s preferences, using your own brush can enhance the application experience.
5 out of 5 stars
12 May, 2025
originally posted on influenster.com

Size
[This review was collected as part of a promotion.] This product is lightweight on the skin. I use it in my gym back for after my workouts just to even my tone a bit. Perfect size to the point where it’s unnoticeable. Love it
5 out of 5 stars
12 May, 2025
originally posted on influenster.com

Pigmented
[This review was collected as part of a promotion.] Hoola bronzer is such a make up staple. It was so cool to try out the hula medium. It’s perfect for that extra bronze. Summer Sun kiss look definitely a keeper.
4 out of 5 stars
11 May, 2025
originally posted on influenster.com

Great matte bronzer for any makeup look!
[This review was collected as part of a promotion.] I was interested in trying this product as I've never really been someone who uses bronzer as part of my makeup routine. As soon as I tried it, I was pleasantly surprised at how well it blended and complimented my skin tone. It didn't cake, and it had a nice matte finish. I would absolutely incorporate this bronzer into my makeup routine as it applies effortlessly and compliments any makeup look.
5 out of 5 stars
10 May, 2025
originally posted on influenster.com

Great make up product
[This review was collected as part of a promotion.] Really pretty color , the texture is really smooth. Really easy to blend, the pigmentation is great. Love the paper package . It’s really well packaged. Tried to support being green