Sponsored
Aveeno Positively Radiant Brightening & Exfoliating Face Scrub - 5oz
$8.19 ($1.64/ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Daily scrub for soft, smooth, even-toned skin; All skin types. Makes skin feel silky after 1 day.
- Gently exfoliates & cleanses away pore-clogging impurities to leave skin feeling refreshed,
- Gentle face wash formula contains moisture-rich soy & naturally derived granules to exfoliate skin
- Cleansing exfoliant face scrub helps improve skin's tone & texture & reveals radiant-looking skin
- From a dermatologist recommended skin care brand, this gentle face scrub is soap-free & oil-free
- This scrub is hypoallergenic, suitable for sensitive skin & non-comedogenic, so it won't clog pores
- Daily brightening face exfoliator is gentle enough for everyday use in a regular skincare routine
- Positively Radiant collection is designed to enhance natural radiance for a lit-from-within glow
Description
Gently buff away surface impurities, dead skin & oil for softer, brighter, more even-toned skin with Aveeno Positively Radiant Skin Brightening & Exfoliating Daily Face Scrub. It gently exfoliates skin & helps improve skin's tone & texture & reveals radiant-looking skin. This scrub leaves skin looking smooth & feeling refreshed & makes skin feel silky after 1 day. The soap-free & oil-free formula combines moisture-rich soy extract with naturally derived granules to exfoliate & cleanse away dirt, oil, & bacteria. This cleanser is hypoallergenic, non-comedogenic & gentle enough for sensitive skin & everyday use in a regular beauty or skincare routine. From a dermatologist recommended skin care brand, the Positively Radiant collection is designed to help improve skin tone & texture & reveal radiant-looking skin to give you a lit-from-within glow. With soy extract, it targets skin tone & texture. To use, moisten face & gently massage scrub in circular motion. Rinse thoroughly & pat dry.
Scent: Scented
Health Facts: Fluoride-Free, Aluminum-Free, Soap-Free, Oil-Free, Contains Soy, Dye-Free, Hypoallergenic, Noncomedogenic
Product Form: Scrub
Package Quantity: 1
Beauty Purpose: Exfoliating, Skin Texture Improvement, Makeup Removal, Basic Cleansing
Recommended Skin Type: Extra Sensitive, Normal, Oily, Sensitive, Dry, Very Dry, Acne-Prone, Combination
Net weight: 5 Ounces
SPF: 0
TCIN: 11537365
UPC: 381372022273
Item Number (DPCI): 037-12-1542
Origin: Made in the USA or Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, cocamidopropyl betaine, glycerin, sodium methyl cocoyl taurate, decyl glucoside, cellulose, sodium chloride, acrylates/c10-30 alkyl acrylate crosspolymer, phenoxyethanol, caprylyl glycol, peg-80 sorbitan laurate, sodium hydroxide, fragrance, 1,2-hexanediol, butylene glycol, peg-16 soy sterol, tropolone, glycine soja (soybean) protein
Allergens & Warnings:
CAUTION: if product gets into eyes, rinse thoroughly with water. Keep out of reach of children. If swallowed, seek medical assistance.Shipping details
Estimated ship dimensions: 5.94 inches length x 2.79 inches width x 2.08 inches height
Estimated ship weight: 0.36 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Hi My son is a teen but don't want him using very harsh exofoliating products .. would this be a good product to use ? Also pimples that have left light dark spots on his face what should I do ?
submitted by Ms - 1 year ago
A: Hi, Good day! This product will reveal radiant skin and improve skin tone and texture with its brightening and exfoliating daily face scrub. The oil- and soap-free facial cleanser is hypoallergenic and non-comedogenic, suitable for all skin types. Another option for sensitive and dry skin is the Aveeno Calm + Restore Nourishing PHA Facial Exfoliator. It's important to visit a Dermatologist to prescribe the best exfoliating products for pimple marks/ dark spots. Thank you.
submitted byJohnson & Johnson - 1 year agoBrand expert
Q: Hello, May I know what is difference why people prefer the green cap vs the brown cap? Of the green cap since there are 2 before the bown cap was most popular? Can you share?
submitted by mamas - 2 years ago
A: The green cap is more gentle than the brown cap version. It's also very hard to find anymore which seems to indicate it's being phased out.
submitted byChickenmistress - 2 years agoA: Hi mamas! Thanks for noticing the cosmetic changes to our product, and we look forward to your future. Have a wonderful day!
submitted byJohnson & Johnson - 2 years agoBrand expert
Q: Is this face scrub suitable for sensitive skin?
submitted by AI Shopping Assistant - 2 months ago
A: Yes, the face scrub is hypoallergenic and suitable for sensitive skin.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What skin types is the face scrub recommended for?
submitted by AI Shopping Assistant - 2 months ago
A: The face scrub is recommended for extra sensitive, normal, oily, sensitive, dry, very dry, acne-prone, and combination skin types.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: Does the face scrub contain any oils?
submitted by AI Shopping Assistant - 2 months ago
A: No, the face scrub is oil-free, making it suitable for various skin types.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: What is the main ingredient in the face scrub?
submitted by AI Shopping Assistant - 2 months ago
A: The main ingredient in the face scrub is moisture-rich soy extract.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: How often can the face scrub be used?
submitted by AI Shopping Assistant - 2 months ago
A: The face scrub is gentle enough for everyday use in a regular skincare routine.
submitted byAI Shopping Assistant - 2 months agoAi generated
Q: Do you use this along with a separate face wash or is this both an exfoliator and face wash in one?
submitted by TD - 4 months ago
A: Hi you can use a separate cleanser if you want but this face scrub can do both, cleanse and exfoliate your face.
submitted byJohnson & Johnson - 4 months agoBrand expert
Q: Is this pregnancy safe?
submitted by JG - 11 months ago
A: Hello, we suggest to consult your Healthcare provider before using the product.
submitted byJohnson & Johnson - 9 months agoBrand expert
Q: I don't see "cruelty free" anywhere on this product??
submitted by CatLover - 11 months ago
A: Hello, Great question! From a dermatologist recommended skin care brand, this gentle face scrub is soap-free & oil-free
submitted byJohnson & Johnson - 11 months agoBrand expert
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Guests are saying
The Aveeno Positively Radiant Skin Brightening Daily Face Scrub is a favorite among guests for its gentle yet effective exfoliation. Many appreciate its creamy texture and pleasant scent, which leaves skin feeling smooth and refreshed. The scrub is suitable for daily use, making it a great addition to any skincare routine. Guests have noted improvements in skin tone and texture, with a radiant glow after consistent use. However, some have expressed disappointment over recent formula changes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 4223 reviews
Exfoliating: 3.68 out of 5
Brightening: 3.64 out of 5
Improves Skin Texture: 3.67 out of 5
Accurate Scent: 3.69 out of 5
Softens Skin: 3.66 out of 5
69% would recommend
123 recommendations
4 out of 5 stars
28 November, 2025
originally posted on influenster.com
Great scrub
I really love using Aveeno Positively Radiant Skin Brightening Daily Face Scrub is awesome. It has a thick consistency, yet it is easy to come out of the tube. I love how it makes my face feel smooth by scrubbing away blackheads which in turn leaves my face looking bright and hydrated.
4 out of 5 stars
21 November, 2025
originally posted on influenster.com
Excellent mild scrub for daily use
A very good average daily scrub that doesn’t cause too much irritation for daily use. I have pretty sensitive skin with redness often inflaming but this product hasn’t made anything more irritated. I often use this as my morning cleanse. Not really any smell and the consistency is nice not too thick of a scrub. I definitely notice a little glow after using and have never broken out from use.
5 out of 5 stars
21 November, 2025
originally posted on influenster.com
Gentle, Brightening, and Perfect for Daily Use!
I’ve been using the Aveeno Positively Radiant Skin Brightening Daily Face Scrub and I love how gentle it is. The exfoliating particles are very soft, but still leave my skin smoother and more even. It brightens my complexion without irritation and works great for everyday use. My skin feels clean, fresh, and noticeably more radiant. Definitely a go-to scrub for sensitive skin!
5 out of 5 stars
19 November, 2025
originally posted on influenster.com
Great product
The Averno positively radiant skin brightening daily face scrub leaves my face feeling so smooth, soft and clean. It does not leave my skin feeling dry.
5 out of 5 stars
19 November, 2025
originally posted on aveeno.com
Best skincare for sensitive skin
I have been using this product for YEARS. My skin is very sensitive and it has never given me a break out. Consistent use of this product has helped even my skin tone and assisted with my oily skin. I can tell the formula has changed over the years but it is still just as good.
5 out of 5 stars
16 November, 2025
originally posted on influenster.com
A gentle daily scrub that smooths and brightens th
I’ve been using the Aveeno Positively Radiant Daily Face Scrub and I really like how gentle but effective it is. The texture has very fine exfoliating particles that smooth the skin without feeling harsh or scratchy. It lathers lightly and rinses off cleanly, leaving my face soft and refreshed. I also noticed that it gives a brighter appearance over time, especially when used consistently. The scent is light and pleasant, and the tube packaging is easy to use and store. For the price, it feels like a great value because a small amount goes a long way.
4 out of 5 stars
13 November, 2025
originally posted on influenster.com
I really like this brand
I’ve been using this face wash for a little while now, and I honestly love how clean and refreshed my skin feels afterward. It lathers nicely without being too harsh, and it leaves my face soft instead of tight or dry. I have combination skin, so finding a product that cleans without stripping is a big deal for me. The scent is light and fresh, which makes it perfect for both morning and night. I also noticed that my skin looks smoother and a bit brighter after consistent use. It’s definitely earned a spot in my daily skincare routine, and I’d recommend it to anyone looking for a gentle yet effective cleanser that actually does what it says.
5 out of 5 stars
10 November, 2025
originally posted on influenster.com
A gentle daily scrub that smooths and brightens th
I’ve been using the Aveeno Positively Radiant Daily Face Scrub as part of my morning routine, and I really like how gentle it is. The scrub has a creamy texture with very fine exfoliating particles, so it smooths the skin without feeling harsh or scratchy. It helps remove dry patches and gives my skin a fresh, soft feel after rinsing. I also noticed that my skin looks a bit brighter and more even when I use it consistently. It doesn’t leave any residue and doesn’t cause redness or irritation, which is important for my sensitive skin. Overall, it’s a nice everyday exfoliating cleanser that keeps the skin looking healthy and glowing!!!
5 out of 5 stars
9 November, 2025
originally posted on influenster.com
very good cleanser for affordable price.
It’s absolutely one of the best scrubbing cleansers I've ever used. Good texture, lathers well, removes makeup, and removes oil from the skin. Suitable for normal, sensitive skin. It’s has good ingredients.
5 out of 5 stars
4 November, 2025
originally posted on influenster.com
Great Aveeno product!
Aveeno has amazing products and this positively radiant skin brightening scrub did not disappoint. It’s a nice gentle scrub that isn’t harsh on the skin but does a good job of getting it clean. I didn’t notice immediate brightening but using it consistently you will notice a change.
5 out of 5 stars
29 October, 2025
originally posted on influenster.com
Tried and true products
I’ve been using Aveeno face products since high school and I’m now 39!!! Their products are so good. My skin reacts really well to them and it gives visible results. The scent is mild and the packaging in my opinion is sleek and fits the brand well.
5 out of 5 stars
Thumbs up graphic, would recommend
28 October, 2025Verified purchase
Excellent makeup remover
Perfect makeup remover and exfoliates skin well.
5 out of 5 stars
27 October, 2025
originally posted on influenster.com
Great for a double cleanse
The scent is mild and doesn’t linger on your skin. The exfoliant is fine and easy to rinse. The packaging makes it easy to use and store. It leaves my face feeling clean but not stripped of oils.
5 out of 5 stars
Thumbs up graphic, would recommend
22 October, 2025Verified purchase
Nice face wash.
I really like this face scrub. It's very gentle, but I still feel like it's exfoliating and cleaning my face and neck nicely. I was using Tree Hut's face scrub, but I guess it's been discontinued or they're working on a new formula, because I can't find it anywhere anymore (other than Aamzon for a crazy amount of money). This scrub lathers and feels like it cleans better whereas the TH scrub mainly exfoliates. And this one very gently exfoliates, so if you like scrubbing your face raw, this won't do that for you. I think I've switched for good even if TH brings their face scrub back.
5 out of 5 stars
22 October, 2025
originally posted on influenster.com
Great scrub!!
THE BEST EXFOLIATOR FOR OILY T-ZONE SKIN!!!! I have pretty normal to oily skin, but my T-zone takes a hit with acne more often than my other areas, and this product is my HOLY GRAIL! it cleanses the skin so well and leaves it SO SMOOTH AND SOFT!! I recommend working it into the skin for about 2-3 mins and rinsing off! if you need to lather it back up, just take a little water, mix it in your hands, and continue. It smells good.
5 out of 5 stars
21 October, 2025
originally posted on influenster.com
Radiant and refreshing value for your money
⭐️⭐️⭐️⭐️⭐️ Aveeno Positively Radiant Skin Brightening Daily Face Scrub Review This scrub is gentle yet effective, leaving skin smooth and glowing. The soy extract and natural exfoliants help brighten dull skin without irritation. It has a light, fresh scent and a creamy texture that feels soothing while cleansing. Packaging is simple and easy to use. Perfect for daily use to keep your skin soft, radiant, and refreshed! Value for your money
5 out of 5 stars
Thumbs up graphic, would recommend
16 October, 2025Verified purchase
(no review title)
Love Aveeno Positively Radiant Brightening & Exfoliating Face Scrub!
5 out of 5 stars
6 October, 2025
originally posted on influenster.com
Nice
The Aveeno Positively Radiant Skin Brightening Daily Face Scrub is a gentle yet effective exfoliator that leaves my skin feeling smooth and refreshed. I love that it uses natural soy extract and fine microbeads to remove dull, dead skin without causing irritation. The texture is creamy and mild, perfect for daily use even on sensitive skin. After a week of using it, my complexion looked noticeably brighter and more even. It also helps my moisturizer absorb better afterward. The scent is light and pleasant, and the tube packaging makes it easy to use and travel-friendly
5 out of 5 stars
Thumbs up graphic, would recommend
4 October, 2025Verified purchase
Great for Mom and Teen
I bought this for myself but my 15Yo daughter stole it so I’ll be buying a few more. Hydrates my skin and gentle enough for her since she has minor breakout. Love the scent!
5 out of 5 stars
Thumbs up graphic, would recommend
4 October, 2025Verified purchase
Avenno
It’s just a good product