Sponsored
Downy Ultra Soft + Calm Lavender & Vanilla Beans Liquid Fabric Softener
$9.99 ($0.15/fluid ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- SURROUND YOURSELF IN PREMIUM SOFTNESS & FRESHNESS: Downy fabric softener liquid provides an irresistible softness and freshness with a CALM scent
- 4X THE SOFTNESS: Downy laundry softener is designed with quadruple the softening ingredients vs. leading liquid detergent alone
- LONG LASTING FRESHNESS: Downy fabric softener liquid is designed with a luxurious long-lasting scent from wash until wear
- SAFE ON ALL FABRICS: Downy fabric softener is safe to use on all washable fabrics and machine types
- LAVENDER SCENT: Downy fabric softener offers a lavender scent with notes of freesia, vanilla, and musk for an irresistible laundry experience
- Includes one 56 fl oz bottle of Downy Ultra Soft Plus Fresh Fabric Softener Liquid in Calm, Lavender and Vanilla Bean Scent
Description
Transform your fabrics with luxurious softness and freshness with Downy Ultra Soft Plus Fresh Fabric Softener Liquid. With 4X the softness* and a scent that lasts for days**, Downy Ultra Soft Plus Fresh softener leaves your laundry feeling as amazing as it smells. Just pour it into your machine's fabric softener dispenser to feel and smell the difference. Infused with the scent of lavender and vanilla bean, you can let the CALM aroma surround you. Worried about your delicate fabrics? Don't be. Downy Ultra Soft Plus Fresh Fabric Softener has no dyes and is safe to use on all types of loads and machines, ensuring that every item, from your cozy sweaters to your delicate linens, receives the gentle care it deserves. Say goodbye to rough, stiff fabrics and hello to a world of unparalleled softness and freshness. For the ultimate laundry experience, pair Downy Ultra Soft Plus Fresh Fabric Softener Liquid with your favorite detergent. Our fabric softener serves as the perfect companion, infusing your clothes with a burst of softness and scent. Elevate your laundry routine to new heights and immerse yourself in a world of unparalleled luxury. Experience the difference that Downy Ultra Soft Plus Fresh Fabric Softener brings to your fabrics and rediscover the joy of soft, fresh, beautifully scented fabrics. Try it today and embrace a new level of softness and freshness that will leave you wanting more.*Softening ingredients vs leading liquid detergent alone.**Up to 4 days
Scent: Vanilla, Lavender
Health Facts: Paraben-Free, Phthalate-Free, Bleach-Free, Phosphate-Free, Sodium Lauryl Sulfate-Free, Sulfate-Free, Aluminum-Free
Product Warning: Keep out of reach of children, keep container tightly sealed, seek medical help if product is swallowed
Features: Odor Control, Color Care
Formulation: High Efficiency (HE), Concentrated
Product Form: Liquid
Sustainability Claims: Biodegradable
Safety and Security Features: Spill-Resistant Lid
Number of uses: 83
TCIN: 91290872
UPC: 030772154137
Item Number (DPCI): 003-07-0141
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
softening agent (diethylester dimethyl ammonium chloride), stabilizers (polyquaternium-33 and/or polyquaternium-32, pentasodium pentetate or tetrasodium glutamate diacetate), thickness regulator (calcium chloride), ph adjuster (formic acid), fragrances, water' '
Allergens & Warnings:
• On children's sleepwear or garments labeled as flame resistant as it may reduce flame resistance., DO NOT USE THIS PRODUCT:, • On garments made with fluffier fabrics (such as fleece, velour, chenille, and terry cloth)., WARNING: Liquid fabric softener can increase fabric flammability. Using more than recommended can increase this effect., Contains fragrance allergen(s).Shipping details
Estimated ship dimensions: 3.7 inches length x 6.2 inches width x 11.1 inches height
Estimated ship weight: 3.814 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this considered safe for cats? How concentrated is the lavender?
submitted by sar - 1 year ago
A: I’ve used it for a long time and my cats never had a problem with the scent.
submitted byLynda - 8 months agoA: Thank you for your question. Our Downy products are put through rigorous safety tests to ensure they are safe when used as directed.
submitted byP&G - 1 year agoBrand expert
Q: Is this septic safe?
submitted by Allison F - 4 months ago
A: All of our laundry products have been thoroughly evaluated and are safe to use in homes with proper working septic tanks.
submitted byP&G - 4 months agoBrand expert
Q: Does this smell exactly like the lavender vanilla that they had previously and quit making?
submitted by Kelly - 4 months ago
A: Scent perceptions will vary from person to person, so we suggest you go to a retailer and smell it in person to see if it reminds you of an old scent.
submitted byDowny - 4 months agoBrand expert
Q: Dumb question -- do I need to use traditional laundry detergent (like Tide Pods) in addition to this? Thanks.
submitted by Confused man - 5 months ago
A: Yes, you'll need to use a laundry detergent as this is a fabric softener.
submitted byP&G - 5 months agoBrand expert
Q: Is this product conentrated?
submitted by DGHOST68 - 5 months ago
A: Yes, Downy Ultra Soft + Calm Lavender & Vanilla Beans Liquid Fabric Softener does have a concentrated formula, so you can use less per load.
submitted byP&G - 5 months agoBrand expert
Q: Is this compatible with HE machines?
submitted by MJ - 7 months ago
A: Yes, this fabric softener is safe for all washing machines and a great companion to your favorite detergent; just add a capful to every load
submitted byDowny - 6 months agoBrand expert
Q: Is this HE friendly?
submitted by davisnana - 10 days ago
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Guests are saying
Guests appreciate the Downy Infusions Calm fabric softener for its delightful lavender and vanilla scent, which is both calming and long-lasting. Many find it effective in making clothes feel incredibly soft without causing skin irritation. The attractive packaging and ease of use further enhance the overall experience. While some guests have noted a recent formula change that affected the scent, the majority still recommend it for its quality and value, making laundry day a more enjoyable task.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 932 reviews
86% would recommend
74 recommendations
5 out of 5 stars
1 November, 2025Verified purchase
Soothing Scent and Super Soft Clothes!
Smells amazing relaxing and fresh without being too strong. It leaves clothes soft, cozy, and with a gentle, calming scent that lasts. Perfect for bedtime laundry!
1 out of 5 stars
30 October, 2025Verified purchase
Didn't get this product
I like this product but have never received my order.
1 out of 5 stars
Thumbs up graphic, would recommend
28 October, 2025
(no review title)
Peel liquid alot
5 out of 5 stars
Thumbs up graphic, would recommend
27 October, 2025Verified purchase
(no review title)
I love how this fabric softener smells even after a long day at work your cloths keeps smelling fresh
4 out of 5 stars
25 October, 2025Verified purchase
lost item
replacement don’t take that long.
5 out of 5 stars
Thumbs up graphic, would recommend
25 October, 2025
Early and amazing scent
Came early(3 days)! I am so excited! The scent is amazing!
5 out of 5 stars
23 October, 2025Verified purchase
Smells so good!
Love this fabric softener. The smell is definitely calming and I love how it softens!
5 out of 5 stars
22 October, 2025
originally posted on influenster.com
It is a wonderful product
This product is my favorite, its aroma is spectacular and long-lasting. It leaves my clothes soft and helps me avoid wrinkles. My clothes are soft, I love them, really.
5 out of 5 stars
Thumbs down graphic, would not recommend
21 October, 2025Verified purchase
(no review title)
smells fresh
1 out of 5 stars
19 October, 2025Verified purchase
(no review title)
The bottles feel very light compared to when I it them shipped
1 reply from Downy team - 12 days ago
We'd like to learn more about your experience to help, Racquel. When you have a chance, please get in touch with us at (800) 688-7638.
5 out of 5 stars
Thumbs up graphic, would recommend
18 October, 2025Verified purchase
soft and relaxing
works great on blankets obviously and i wear gym clothes everyday. the tags say not to use softener (for sweat wicking) but it keeps mine colorful, softer and stretchier longer. i also want the freshness and fragrance when doing yoga/cardio. love this softener but i miss the rose/bliss one :’(
5 out of 5 stars
18 October, 2025
originally posted on influenster.com
Amazing Smell that last.
Downy Infusions Calm scent is my family's favorite fabric softener. The smell is amazing and long-lasting. It also makes our clothes feel soft. I won't buy anything else. It's that good.
5 out of 5 stars
Thumbs up graphic, would recommend
14 October, 2025
Downy great product
I really don't like the lavender smell because it is too strong but overall I like the vanilla
1 out of 5 stars
Thumbs down graphic, would not recommend
11 October, 2025Verified purchase
Half the bottle was spilled, another bottle was poured, and the rest was filled.
The whole bottle and half of another bottle were spilled and everything else was filled.
1 reply from Downy team - 19 days ago
Thank you for sharing this with us. We recommend sharing this with Target by calling 1-800-440-0680.
5 out of 5 stars
28 September, 2025Verified purchase
Smells so good
Softens laundry and smells amaazinggg
4 out of 5 stars
Thumbs up graphic, would recommend
24 September, 2025Verified purchase
Great scent
Would have gotton a 5 star if it made clothes a lil softer,
5 out of 5 stars
Thumbs up graphic, would recommend
21 September, 2025Verified purchase
Obsessed!
I get compliments from peers all the time about ‘how good I smell’ - and they ask what I’m wearing. I don’t wear perfume, it’s this stuff + the fragrance booster beads.
5 out of 5 stars
19 September, 2025
originally posted on influenster.com
Amazing smell
I looooove this sent so much. Downy always comes out with such great products and scents. My clothes come out smelling so good and feeling so soft. This one is one of their best scents.
2 out of 5 stars
15 September, 2025
originally posted on influenster.com
Ehhh
I used to love this product so much because it would make my clothes smell so good until… I started getting a rash due to the chemicals I could only assume? Anyways I stopped using it and the rash is gone but I did smell good.
1 reply from Customer Care team - 2 months ago
We're very sorry that you've experienced a rash after using Downy Ultra Soft Calm Liquid Fabric Softener, Brandy. With your safety being our top priority, all our ingredients and products are extensively tested to be safe when used as directed. As sensitivity did occur, we recommend avoiding this scent version in the future. Another version we offer for more sensitive skin is our Downy Soft Free & Gentle which is free of dyes & perfumes, hypoallergenic and dermatologist tested. Your loyalty is appreciated, and we’d like to gather some information so we can further assist you. Please give our Downy Team a call at 1-800-688-7638 from 9AM -- 6PM EST Monday–Friday.
5 out of 5 stars
Thumbs up graphic, would recommend
8 September, 2025Verified purchase
Laundry
Favorite scent for my clothes