Target New ArrivalsBack to SchoolCollegeHalloweenClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsPetsHealthWellnessSchool & Office SuppliesToys & GamesElectronics & TechVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsShop by CommunityTarget OpticalDealsClearanceNew ArrivalsBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
JBL Portable Flip 7 Speaker - 2 of 4JBL Portable Flip 7 Speaker - 3 of 4JBL Portable Flip 7 Speaker - 4 of 4
JBL Portable Flip 7 Speaker - 1 of 4

JBL Portable Flip 7 Speaker - Purple

17 Questions
New at  target 
$129.99 reg $149.99
Sale save $20.00 (13% off)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Bold JBL Pro Sound with AI Sound Boost
  • Up to 16 hours of playtime
  • Multi-speaker connection by Auracast™
  • Waterproof, dustproof, and drop-proof
  • PushLock system with interchangeable accessories
  • Lossless Audio Playback
  • JBL Portable app
  • Recycled plastic and fabric, plus FSC certified paper packaging

Description

The soundtrack to our life, right in the palm of our hands. The JBL Flip 7 is undefeated JBL sound that travels with us wherever we go. Because music has no boundaries, and neither should we. Whether we're hosting a beach party, relaxing in our backyard, or setting the mood for a cozy night in, the Flip 7 is designed to enhance any experience, anywhere life takes us.

And now, our signature sound is bigger and bolder than ever, thanks to JBL's AI Sound Boost. The end result? The Flip 7 leaves our friends and family wondering where all that big, glorious sound could possibly be coming from.

But it's not just pretty and powerful. The Flip 7 takes a beating without missing a beat, boasting industry-leading IP68 waterproof, dustproof and drop-proof. Plus, with new Playtime Boost we can enjoy up to 16 hours of playtime—because the moment should only ever stop on our terms.

Wouldn't it be great to share the sweet sound of JBL far and wide? Now we can. Effortlessly connect with other Auracast™ enabled JBL speakers to cover more ground (and more ears) with the same playlist, whether we're touring the town with our cycling crew or extending our dinner party to the back patio... and the front yard.

In short, this is not the average portable speaker. It's a pint-sized audio boss.
Dimensions (Overall): 2.74 Inches (H) x 7.19 Inches (W) x 2.81 Inches (D)
Weight: 1.25 Pounds
Estimated Charge Time: 2.5 Hours
Electronics Features: Bluetooth
Connection Type: USB-C
Wireless Technology: Bluetooth
IP rating: IP68
Maximum Battery Charge Life: 16 Hours
Battery: 1 Non-Universal Lithium Ion, Required, Non-Removable
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 94602823
UPC: 050036407380
Item Number (DPCI): 008-03-3143
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 8.3268 inches length x 3.6417 inches width x 4.311 inches height
Estimated ship weight: 1.821 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: Does this come with a case for the speaker?

submitted by CLY - 2 months ago
  • A: Does it come with a charger

    submitted bylulu - 1 month ago
  • A: Thanks for your your inquiry. Our JBL Flip 7 doesn't come with an official carrying case. You may check online retailers for generic third-party cases that might fit our speaker.

    submitted byJBL Support - 2 months ago
    Brand expert

Q: Does the speaker have a charger included?

submitted by Jan - 3 days ago
  • A: In an effort to reduce electronic waste, many of our newer products, like our JBL Flip 7, no longer include a charging cable in the box. It can be charged using any standard USB-C cable you may have from other devices.

    submitted byJBL Support - 3 days ago
    Brand expert

Q: Does it float or sink?

submitted by Curious George - 24 days ago
  • A: Thanks for your question. Although our JBL Flip 7 is fully waterproof and dustproof with an IP68 rating, it does not float.

    submitted byJBL Support - 22 days ago
    Brand expert

Q: How many watts does this speaker have?

submitted by Nj - 1 month ago
  • A: Thank you for your inquiry. The power output of our JBL Flip 7 is 25 watts for woofer, 10 watts RMS for tweeter. For more information about the unit, please feel free to check it out on our website.

    submitted byJBL Support - 1 month ago
    Brand expert

Q: How many of the same speakers can I pair TWS? What different ones can I also pair?

submitted by unhappy - 3 months ago
  • A: Thank you for your question. Our JBL Flip 7 supports Auracast, and there is no published limit to the number of speakers you can connect. You can pair it with any other speakers, as long as they also support Auracast.

    submitted byJBL Support - 3 months ago
    Brand expert

Q: I have had a JBL 5 speaker for years and been happy Will I notice a huge difference if I purchase the JBL 7

submitted by kelly - 3 months ago
  • A: Thank you for your inquiry. While both speakers share the iconic portable cylindrical design you're familiar with, but our JBL Flip 7 introduces several technological and acoustic upgrades that enhance your listening experience. Our JBL Flip 5 features a single driver, while our JBL Flip 7 boasts a more advanced 2-way speaker system that includes a dedicated woofer and a separate tweeter. This design allows our JBL Flip 7 to produce clearer high frequencies, better-defined midrange sounds, and a more robust bass output that is less distorted. If you appreciate the size and portability of your JBL Flip 5 but desire improved clarity, a more balanced sound, and enhanced durability, our JBL Flip 7 is a significant advancement. You're not merely upgrading to a new version of the same speaker; you are getting a more modern, refined audio experience.

    submitted byJBL Support - 3 months ago
    Brand expert

Q: can the JBL flip 7 be paired with an adroid phone?

submitted by lark60 - 3 months ago
  • A: Thank you for your inquiry. Yes, our JBL Flip 7 can be paired on any device like smartphone, tablet, laptop or PC. To enter pairing mode, turn the speaker on and press the Bluetooth button. Then open the Bluetooth on your device/phone and the speaker's name should appear in it.

    submitted byJBL Support - 3 months ago
    Brand expert

Q: Can i use it with tv

submitted by Tv - 3 months ago
  • A: Thanks for your question. Our JBL Flip 7 supports wired connections via the USB-C port, as well as Bluetooth connectivity. Please check if your TV also supports Bluetooth or has an audio output.

    submitted byJBL Support - 3 months ago
    Brand expert

Q: How loud is the speaker in db?

submitted by Hihihihihihihihij - 3 months ago
  • A: Thanks for your inquiry. Our JBL Flip 7 does have a signal-to-noise ratio of >80dB

    submitted byJBL Support - 3 months ago
    Brand expert

Q: Does it come with a strap?

submitted by Rosa - 3 months ago
  • A: Thank you for your inquiry. Yes, our JBL Flip 7 speaker comes with a strap or what we call a carabineer that allows you to properly handle the speaker. It integrates a PushLock system for easy attachment.

    submitted byJBL Support - 3 months ago
    Brand expert
WARNING: Cancer and Reproductive Harm - www.P65Warnings.ca.gov For more information, go to https://www.p65warnings.ca.gov/

Additional product information and recommendations

Guests also viewed

Skip to next section

Guests are saying

The JBL Flip 7 is a highly praised portable speaker known for its impressive sound quality, durability, and customizable design. Guests appreciate its waterproof feature, making it ideal for outdoor use, and the long battery life, although some have experienced shorter durations. The speaker's compact size and powerful bass enhance its appeal for music lovers. Overall, it stands out as a reliable choice for both casual listening and lively gatherings.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 429 reviews
    quality: 4 out of 5
    value: 3.84 out of 5
    65% would recommend
    35 recommendations
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    13 August, 2026Verified purchase

    (no review title)

    Bought two! The sound is fantastic!
    Awilson365
    Did you find this review helpful?
    5 out of 5 stars
    9 August, 2026Verified purchase

    (no review title)

    Excellent speakers
    Did you find this review helpful?
    5 out of 5 stars
    2 August, 2026
    originally posted on jbl.com
    Image

    Great sound!

    Sound is great and easy to connect. Fun with the custom skin I created.
    Bobn
    Did you find this review helpful?
    5 out of 5 stars
    1 August, 2026
    originally posted on jbl.com
    Image

    Such a beautiful speaker!

    It is such a beautiful speaker! Not only does it sound amazing but the customization looks absolutely fantastic!
    Tay08
    Did you find this review helpful?
    5 out of 5 stars
    31 July, 2026Verified purchase

    (no review title)

    Great sound , happy with my purchase
    Did you find this review helpful?
    4 out of 5 stars
    30 July, 2026
    originally posted on jbl.com
    Image

    decent, Im happy with it

    Decent battery life, clarity is mid but makes up for it is base. Durability is reasonable, but not invincible. same size as a 18oz can, so it fits in my hiking bags just fine. survived the rain just fine too, haven't submerged it yet
    Copper_Maus
    Did you find this review helpful?
    1 out of 5 stars
    28 July, 2026
    originally posted on jbl.com
    Image

    Don’t waste your money personalizing

    I've had it two weeks And it looks like trash … Really disappointed
    1 reply from Customer Support team - 18 days ago
    Thanks for sharing your feedback with us. We appreciate your input and will make sure to pass it along to our team.
    Stu24
    Did you find this review helpful?
    1 out of 5 stars
    28 July, 2026
    originally posted on jbl.com
    Image

    NOT WATERPROOF

    Used it by the pool once and it broke, supposed to be fully waterproof and I didn’t even get it in the water all that much, maybe a splash or 2. Total crap do not buy.
    1 reply from Customer Support team - 18 days ago
    We appreciate your feedback. Our JBL Flip 7 is built to meet strict waterproof ratings, making it a reliable choice for outdoor and water-adjacent use. We stand behind our engineering and the durability of our hardware. For further assistance, please contact us.
    Jayd11343
    Did you find this review helpful?
    5 out of 5 stars
    27 July, 2026
    originally posted on jbl.com
    Image

    Rocking sound

    My booster , carries it everywhere I go ❤️ , very handy and pro level sound and bass
    Pundrik dubey
    Did you find this review helpful?
    5 out of 5 stars
    26 July, 2026
    originally posted on jbl.com
    Image

    Great speaker

    I bought this about a month ago! It has been amazing!! Battery last forever and sounds great. Plus being able to personalize it to my unique standards.
    Katebby8
    Did you find this review helpful?
    5 out of 5 stars
    25 July, 2026
    originally posted on jbl.com
    Image

    Birthday gift

    My wife loves her speaker, she has it at work Im glad she loves her speaker
    Kynical
    Did you find this review helpful?
    5 out of 5 stars
    24 July, 2026
    originally posted on jbl.com
    Image

    Awesome purchase

    I bought the his as a gift for our teen’s birthday. We are so glad we did. JBL provides durability for outdoor use with clean, clear sound and substantial volume. We customized the speaker for our son and it turned out exactly as expected!
    Happy Girl 2
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 July, 2026Verified purchase

    Sound not great

    Just doesn’t sound very good to me… somewhat tinny and muddy mids
    1 reply from JBL Support team - 23 days ago
    We appreciate your feedback. The sound profile of the JBL Flip 7 is a result of precision engineering aimed at balancing deep bass with portable durability. In a compact chassis, drivers are tuned to provide a 'signature' sound that cuts through ambient noise, which can sometimes be perceived differently depending on the listening environment. The 'muddy' or 'tinny' sensation often relates to how the speaker interacts with the acoustics of a room or the specific genre of music being played. To get the most out of your Flip 7, we suggest using the JBL Portable App to fine-tune the equalization to your personal preference.
    Dan
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    22 July, 2026
    originally posted on jbl.com
    Image

    Horrible battery life

    Product sounds great but the battery is the worst. I have had dollar store speakers last for days. This battery can be fully charged and only last a few hours before dying. Do not recommend.
    1 reply from Customer Support team - 24 days ago
    Thank you for your feedback with our JBL Flip 7. It has a published up-to playtime of up to 16 hours which is the maximum battery time you will get when listening at background levels. As you turn up the volume, the playtime will be reduced, much like a phone battery when you brighten the screen. The same goes for source material. Music with more bass will also reduce playtime. It is possible that the battery is working correctly, but depletes more quickly when the volume is very loud and/or the bass has been boosted. Battery playtime also decreases as the battery ages and all batteries, over time, will slowly wear down. Please charge the battery to 100% and then listen to music without any bass boosted, and at a very low volume. If the battery lasts close to the published up-to playtime, the battery is working fine. However, if you get less than 90% of the published spec, please contact us directly here: https://support.jbl.com/us/en/#contact
    kaywe
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 July, 2026Verified purchase

    (no review title)

    Great speaker with unbelievable sound
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    21 July, 2026
    originally posted on jbl.com
    Image

    Huge sound

    My 1st purchase of a JBL Bluetooth speaker, won’t be my last. Huge sound from a small speaker.
    GlyDon8310
    Did you find this review helpful?
    5 out of 5 stars
    18 July, 2026
    originally posted on jbl.com
    Image

    Beautiful

    Absolutely love my speaker. Design came out beautifully! I will definitely order another one in the future.
    Morsemank
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 July, 2026Verified purchase

    BATTERY LIFE IS GARBAGE

    Supposed to have 10+ hours of playtime.. I can get maybe 3-4 TOPS before it dies on me. I make sure it has a full charge but it’s pretty much useless. Wasted my money.
    1 reply from JBL Support team - 24 days ago
    Thank you for your feedback about our JBL Flip 7. We cannot guarantee that a battery will last 16 hours. The time provided is up to, and how long the battery lasts is determined by volume and source content. Please try to charge the battery to 100% and then listen to music without any bass boosted, and at a very low volume. If the battery lasts close to the published up-to playtime, the battery is working fine. However, if you get less than 90% of the published spec, this likely means that the battery is losing its capacity. Also, All batteries, over time, will slowly wear down, and battery playtime also decreases as the battery ages. If you need more help, please contact our customer support to assist you further with your concern.
    quality: 2 out of 5
    value: 2 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    17 July, 2026
    originally posted on jbl.com
    Image

    Don't Buy!!!!

    This is the worst speaker I have ever had the displeasure of spending my hard-earned money on. Dies after 3-3.5 hours.
    1 reply from Customer Support team - 29 days ago
    Thank you for sharing us your experience with our JBL Flip 7. It has a published up-to playtime of up to 16 hours which is the maximum battery time you will get when listening at background levels. As you turn up the volume, the playtime will be reduced, much like a phone battery when you brighten the screen. The same goes for source material. Music with more bass will also reduce playtime. It is possible that the battery is working correctly, but depletes more quickly when the volume is very loud and/or the bass has been boosted. Battery playtime also decreases as the battery ages and all batteries, over time, will slowly wear down. Charge the battery to 100% and then listen to music without any bass boosted, and at a very low volume. If the battery lasts close to the published up-to playtime, the battery is working fine. However, if you get less than 90% of the published spec, please contact our customer support so we can assist you further. https://support.jbl.com/us/en/#contact
    tg10
    Did you find this review helpful?
    1 out of 5 stars
    16 July, 2026
    originally posted on jbl.com
    Image

    Never Again

    I charge the battery over night and it still dies while I’m at work even while plugged in. The battery sucks. This happened to my last JBL so I bought this new one. Won’t be buying another ever again.
    1 reply from Customer Support team - 1 month ago
    We'd like to work with you directly to address the issues you're experiencing with your unit. Please contact our support team via this link: https://support.jbl.com/us/en/#contact
    GueraLaNalgona
    Did you find this review helpful?

    Get top deals, latest trends, and more.