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Magic Spoon Keto and Grain-Free Breakfast Cereal - 7oz
$8.99 ($1.28/ounce)
In Stock
Eligible for registries and wish lists
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About this item
Highlights
- Meet Magic Spoon: Magic Spoon looks and tastes like your favorite classic cereals, with high protein and 1g sugar. Includes one 7oz box of Honey Nut.
- High Protein: Packed with 13g of protein per serving, Magic Spoon is perfect for a filling breakfast or post-workout snack.
- Low Carb and Keto Friendly: With 4g net carbs and 1g sugar per serving, our cereal is perfect for anyone on a keto-friendly diet or living a low carbohydrate lifestyle.
- Gluten Free & Grain Free: We are a gluten-free, grain-free, soy-free, wheat-free, childlike cereal for grown-ups.
- No synthetic dyes: Magic Spoon cereals do not contain synthetic dyes like Red 40 or Yellow 5.
- Natural sources: Magic Spoon uses natural sources like vegetable juice for coloring.
- Natural flavors: Magic Spoon cereals use natural flavors and do not contain artificial colors or sweeteners.
Description
Take a bite down memory lane with this nostalgic classic! Our Honey Nut flavor tastes just like your childhood favorite – but with no artificial ingredients. If you missed sugary cereal, pour a bowl of Honey Nut to taste well, none of the difference.
MEET MAGIC SPOON: Magic Spoon looks – and tastes! – just like your favorite childhood flavors, but with no artificial ingredients. It’s the all-in-one cereal for adults, kids, and everyone in between. Includes 4x 7 oz. boxes in a variety pack.
HIGH-PROTEIN: Packed with 13g protein per serving, a bowl of Honey Nut gives you the energy and fuel to conquer the day.
KETO-FRIENDLY: With 4g net carbs per serving, it’s perfect for a low-carb lifestyle.
ZERO SUGAR*: Our unique blend of allulose and monk fruit tastes just like the sugar you’re used to, but has almost no zero glycemic impact and almost zero calories (less than 0.4 cal/g).
GLUTEN-FREE & GRAIN-FREE: All of our ingredients are non-GMO. No gluten, grains, soy, sugar alcohols, and/or artificial ingredients.
MORE THAN BREAKFAST: Pour a bowl for a power-packed filling breakfast, afternoon snack, or a midnight treat. (Basically, whenever your cereal cravings strike!).
BUZZ-WORTHY: Forbes called Magic Spoon “the future of cereal” and TIME Magazine named it in their Top 100 Inventions of 2019. Also featured on the TODAY Show, CNN, Fortune, Fast Company, Business Insider, and more.
MEET MAGIC SPOON: Magic Spoon looks – and tastes! – just like your favorite childhood flavors, but with no artificial ingredients. It’s the all-in-one cereal for adults, kids, and everyone in between. Includes 4x 7 oz. boxes in a variety pack.
HIGH-PROTEIN: Packed with 13g protein per serving, a bowl of Honey Nut gives you the energy and fuel to conquer the day.
KETO-FRIENDLY: With 4g net carbs per serving, it’s perfect for a low-carb lifestyle.
ZERO SUGAR*: Our unique blend of allulose and monk fruit tastes just like the sugar you’re used to, but has almost no zero glycemic impact and almost zero calories (less than 0.4 cal/g).
GLUTEN-FREE & GRAIN-FREE: All of our ingredients are non-GMO. No gluten, grains, soy, sugar alcohols, and/or artificial ingredients.
MORE THAN BREAKFAST: Pour a bowl for a power-packed filling breakfast, afternoon snack, or a midnight treat. (Basically, whenever your cereal cravings strike!).
BUZZ-WORTHY: Forbes called Magic Spoon “the future of cereal” and TIME Magazine named it in their Top 100 Inventions of 2019. Also featured on the TODAY Show, CNN, Fortune, Fast Company, Business Insider, and more.
Serving Size: 1 cup
Serving Per Container: About 5
Amount :
Calories: 140
% Daily Value*
Total Fat 7g9%
Saturated Fat 0.5g3%
Trans Fat 0g
Cholesterol 10mg3%
Sodium 210mg9%
Total Carbohydrate 14g5%
Dietary Fiber 1g4%
Sugars 1g
Added Sugars 0g0%
Protein 13g25%
Vitamin D 0mcg0%
Calcium 20mg2%
Iron 2mg10%
Potassium 19mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
milk protein blend (casein, whey protein concentrate), sweetener blend (allulose, monk fruit extract, stevia extract), oil blend (high oleic sunflower oil, avocado oil), tapioca starch, inulin (from chicory root and/or agave), natural flavor, honey, salt.' '
Allergens & Warnings:
Contains a bioengineered food ingredient., Contains: Milk. Manufactured in a facility which processes wheat, soy, and tree nuts.State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 7 Ounces
TCIN: 87908907
UPC: 850002887839
Item Number (DPCI): 231-13-0622
Origin: Made in the USA
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
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Shipping details
Estimated ship dimensions: 10.24 inches length x 7.72 inches width x 2.13 inches height
Estimated ship weight: 0.562 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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Buy 2 for $9 select cereals on select items
4.7 out of 5 stars with 14344 ratings
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Guests are saying
This cereal offers a unique blend of flavors and textures that cater to various dietary needs, particularly for those seeking low-carb and high-protein options. Many guests appreciate the nostalgic taste reminiscent of childhood favorites, while others enjoy the crunch that holds up well in milk. The variety of flavors, including fruity and chocolatey options, makes it a versatile choice for breakfast or snacks. However, some guests noted inconsistencies in flavor and sweetness across different boxes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 4619 reviews
quality: 3.56 out of 5
taste: 3.19 out of 5
value: 2.58 out of 5
49% would recommend
734 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
19 November, 2025Verified purchase
Amazing
Best cereal I have ever had. Sooo delicious. The box isn’t big enough, but great taste, texture, nutritional value & ingredients. Highly recommend.
2 out of 5 stars
12 November, 2025
originally posted on Magic Spoon
Lacks flavor
Fruity and Cocoa are the best. Was disappointed in this one - my expectations were it would take on some kind of flavor like honey nut Cheerios. I don’t taste any honey or nut. It’s very bland, but it would be good mixed in with other, stronger flavors.
1 out of 5 stars
10 November, 2025
originally posted on Magic Spoon
Never buying another box
All these cereals taste the same with a flavor coating, it tastes great for about 5 seconds and then the after taste hits you. Its like they imagined what fake cereal would taste like and said yeah let's make that. It might help you lose weight and fight cravings but it will do so by making you slightly nauseous and unable to even think about eating another bowl. I will stick to my "unhealthy" full carb and sugar versions.
1 out of 5 stars
Thumbs down graphic, would not recommend
9 November, 2025Verified purchase
Penaut butter?
I’m reviewing the Peanut Butter protein cereal.. WHERES THE PEANUT BUTTER FLAVOR?! The honey flavor doesn’t contain honey but still tastes like it. These have peanut butter in them. Higher fat. No flavor.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 November, 2025Verified purchase
(no review title)
Yuck! My daughter and I both tried it and agreed it was disgusting. Much much prefer Cascadian Farms Fruitful cereal. This tasted like soap. Gross!
4 out of 5 stars
Thumbs up graphic, would recommend
4 November, 2025Verified purchase
Healthy Breakfast or Snack
My kids love the taste. It’s healthy, just a bit expensive compared to typical cereals, but you really can’t compare it, nutritionally.
1 out of 5 stars
3 November, 2025
originally posted on Magic Spoon
Inedibly sweet
These are so sweet that I literally can’t eat them. I wish I could return them.
5 out of 5 stars
30 October, 2025
originally posted on Magic Spoon
All the flavors hit the mark!
We have tried most of the cereals and are delighted with both the taste and the thoughtful approach to making cereal a healthy option.Thank you for helping us fill our cabinets and tummies with high-protein options.Magic Spoon is Magical because it always disappears, lolGratefully, Eric and Terrie (Magic Fans)
3 out of 5 stars
29 October, 2025
originally posted on Magic Spoon
Stuck in your teeth
I had to give up Magic Spoon sadly, couldn't take the stuck in my molars forever feeling. Great mission, great idea. I'd probably stick to their snack bars or other products...cereal ain't cearealing.
2 out of 5 stars
27 October, 2025
originally posted on Magic Spoon
Buttery flavor
I am on the journey to try all flavors. So far, the Fruity it’s the champion. I struggled with the buttery flavor of this one. Definitely not an option for me.
5 out of 5 stars
23 October, 2025
originally posted on Magic Spoon
Honey Nut
Reminds me of Honey Nut Cheerios. Not sure how they did this but my inner child is so happy for this healthier cereal
1 out of 5 stars
Thumbs down graphic, would not recommend
21 October, 2025Verified purchase
nasty
absolutely disgusting
3 out of 5 stars
20 October, 2025Verified purchase
(no review title)
Not as bad as I was expecting it to be, tho if you eat it dry, it has a weird taste when you don’t combine the three flavors together. It also has a bad sour milk smell.
1 out of 5 stars
Thumbs down graphic, would not recommend
15 October, 2025Verified purchase
Nope.
Nope. Tastes like alcohol.
5 out of 5 stars
14 October, 2025
The peanut butter is so good
As long as you’re not expecting a sugary cereal, this is perfect. Great protein intake and it’s good
2 out of 5 stars
Thumbs down graphic, would not recommend
13 October, 2025
(no review title)
Very weird after-taste.
5 out of 5 stars
10 October, 2025
originally posted on Magic Spoon
Honey Nut Cereal
One of the better flavor cereals. I really like the taste and it's not overpowering like the Cinnamon Cereal. Honey Nut is really hits the spot on those mornings I want to start off with a bowl of cereal.
1 out of 5 stars
Thumbs down graphic, would not recommend
8 October, 2025Verified purchase
Doesnt taste good
It is nasty! Doesn’t taste like cereal, more like solidified baby milk powder. It is not good. I recommend going for another high protein cereal brand.
5 out of 5 stars
5 October, 2025
originally posted on Magic Spoon
My new favorite
Just tried this new flavor and it is one of the best, in my opinion. Just a good, sweet tasting, crunchy cereal that is perfect with coffee. You could add berries or banana if you want. Great for a snack.
5 out of 5 stars
24 September, 2025
originally posted on Magic Spoon
Im obsessed
I wish it was more affordable. I would buy it allthe time.