Target New ArrivalsGift Ideas for MomClothing, Shoes & AccessoriesHomeKitchen & DiningOutdoor Living & GardenFurnitureGroceryHousehold EssentialsBabyBeautyPersonal CareHealthWellnessLuggageSports & OutdoorsToysElectronicsVideo GamesMovies, Music & BooksSchool & Office SuppliesParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetTarget OpticalDealsClearanceTarget New ArrivalsHome Decor Ideas & TrendsTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Boudreaux's Butt Paste Baby Diaper Rash Cream for Sensitive Skin - 4oz: Ointment with Zinc Oxide, Hypoallergenic - 2 of 4Boudreaux's Butt Paste Baby Diaper Rash Cream for Sensitive Skin - 4oz: Ointment with Zinc Oxide, Hypoallergenic - 3 of 4Boudreaux's Butt Paste Baby Diaper Rash Cream for Sensitive Skin - 4oz: Ointment with Zinc Oxide, Hypoallergenic - 4 of 4
Boudreaux's Butt Paste Baby Diaper Rash Cream for Sensitive Skin - 4oz: Ointment with Zinc Oxide, Hypoallergenic - 1 of 4

Boudreaux's Butt Paste Baby Diaper Rash Cream for Sensitive Skin - 4oz: Ointment with Zinc Oxide, Hypoallergenic

$6.99

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • This Butt Paste diaper cream for sensitive skin starts to soothe on contact
  • Our simple, 5-ingredient formula includes 16% zinc oxide to be tough on rash
  • This gentle diaper cream ointment is hypoallergenic & fragrance-free
  • Pediatrician-recommended and recognized by the National Eczema Association
  • Our baby rash cream is diaper bag approved & can be used at home or on the go
  • Our diaper rash ointment is free from preservatives, parabens, dyes & talc

Description

Developed by a pharmacist and father of four, Boudreaux's Butt Paste Brand has been trusted for over 40 years by pediatricians and parents to help treat and prevent diaper rash. Our sensitive skin diaper rash cream is a thick, cream-like diaper rash ointment with 16% zinc oxide. Boudreaux’s Butt Paste Sensitive Skin diaper rash ointment starts to soothe on contact, providing fast relief from mild diaper rash discomfort and instant protection. This 5-ingredient sensitive skin formula is free from fragrance, dyes, preservatives, parabens and talc. To apply, change soiled diaper immediately, cleanse diaper area, allow to dry and apply diaper rash ointment liberally. Use this diaper cream as needed, especially when exposed to wet diapers for a prolonged period, such as bedtime. Our baby rash cream is perfect for the diaper bag and the changing table, making it easy to take on the go and safe for every diaper change.
Scent: Unscented
Suggested Age: Newborn and Up
Health Facts: Hypoallergenic, Paraben-Free, Phthalate-Free, Dye-Free, Contains Zinc Oxide, Aluminum-Free
Product Warning: Keep out of reach of children
Product Form: Ointment
Primary Active Ingredient: Zinc Oxide
Package Quantity: 1
Net weight: .32 Pounds
Features: Non-Irritating
TCIN: 77594294
UPC: 362103000142
Item Number (DPCI): 007-08-1369
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Active ingredients

zinc oxide' '16.0%

Purpose

Skin protectant

Uses

Uses Helps treat and prevent diaper rash Protects chafed skin due to diaper rash and helps seal out wetness

Directions

Directions Change wet and soiled diaper immediately Cleanse the diaper area and allow to dry Apply ointment liberally and as often as necessary with each diaper change and especially when exposed to wet diapers for a prolonged period of time, such as bedtime

Other information

Other information Store at 15-25°C (59-77°F) Remove foil seal from tube's tip before use Use with infants, children and adults Will stain clothing and fabric

Inactive ingredients

mineral oil, paraffin, petrolatum, ricinus communis (castor) seed oil

Shipping details

Estimated ship dimensions: 6.7 inches length x 1.9 inches width x 1.9 inches height
Estimated ship weight: 0.32 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this safe to use with cloth diapers?

submitted by Magen - 6 years ago
  • A: We do not recommend using our product with cloth diapers as the product can permanently stain cloth and fabric.

    submitted byPrestige Consumer Healthcare - 6 years ago
    Brand expert

Additional product information and recommendations

4.8 out of 5 stars with 152 reviews
quality: 5 out of 5
value: 5 out of 5
92% would recommend
14 recommendations
4 out of 5 stars
1 April, 2026
originally posted on influenster.com
Image

Great

We liked this brand quite a bit. Goes on the skin easily and is thick but not too thick. Can be messy but no different than any other brand. Helped with irritation but eventually switched to regular aquaphor
MeganO
Did you find this review helpful?
5 out of 5 stars
15 August, 2025
originally posted on influenster.com
Image

Great product

[This review was collected as part of a promotion.] Great packaging, leak proof for on the go! Very effective in little time. Really no scent that i like. Great value for price. Smooth texture, goes right on skin and soothes skin.
cherylr17_7327
Did you find this review helpful?
5 out of 5 stars
3 August, 2025
originally posted on influenster.com
Image

Simple and clean

[This review was collected as part of a promotion.] This cream works great! Clears up diaper rash very quickly. I like that there are simple ingredients, scent free, and it does not irritate skin.
elised_2227
Did you find this review helpful?
4 out of 5 stars
22 July, 2025
originally posted on influenster.com
Image

A definite keeper for the diaper bag.

[This review was collected as part of a promotion.] So this is a brand my family has purchased over the years for our children, this was the first time to try out the sensitive version though. I wish we had purchased this earlier. It’s a great product and really helps out with irritated skin. One issue that we have not loved with this brands overall cream, was how it sometimes can be difficult to wipe off the skin, but we had an easier time with this version.
jaymerh_6722
1 guest found this review helpful. Did you?
4 out of 5 stars
19 July, 2025
originally posted on influenster.com
Image

Good product

[This review was collected as part of a promotion.] I received this free to test out and review. It seems to work great but like always it’s sooooo thick which can be a blessing and a pain! Smell isn’t to strong. A little goes a long way so will last you awhile.
ashleyb5ae7_8384
1 guest found this review helpful. Did you?
4 out of 5 stars
19 July, 2025
originally posted on influenster.com
Image

Great

[This review was collected as part of a promotion.] We have used this on four of our own baby and now gift it to new momma! We love it and it works so well for sensitive hinneys. A little goes a long way and one tube last forever l
stephanieh598_5631
Did you find this review helpful?
5 out of 5 stars
13 July, 2025
originally posted on influenster.com
Image

Goes on very smooth and definitely helps

[This review was collected as part of a promotion.] My youngest daughter has very sensitive skin! She just recently got potty trained but I still like putting butt paste on her because she easily gets rashes. This paste goes on super smooth and she hasn’t had a rash since I started using it on her! Since it’s not as strong I think it’s more to prevent but that’s exactly what I like using it for.
lauraa550_7384
Did you find this review helpful?
5 out of 5 stars
11 July, 2025
originally posted on influenster.com
Image

Great Buy!

[This review was collected as part of a promotion.] The packaging, texture, scent and effectiveness of Bourdreaux’s Butt Paste is absolutely excellent. The smooth finish is valued. Great buy!
joanneg73_3019
Did you find this review helpful?
5 out of 5 stars
11 July, 2025
originally posted on influenster.com
Image

Great for babies

[This review was collected as part of a promotion.] Awesome product for babies and toddlers. I have used similar products before and it is great value for the price. The packaging is nice and easy to use. It is effective and doesn’t really have a scent.
ashleyb1431_9087
Did you find this review helpful?
5 out of 5 stars
7 July, 2025
originally posted on influenster.com
Image

A Must-Have for Babies with Sensitive Skin!

[This review was collected as part of a promotion.] I received this product for free from Influenster and I am so thankful I got the chance to try it — Boudreaux’s Butt Paste Diaper Rash Ointment is amazing! My baby has really sensitive skin, and we’ve struggled with diaper rashes that seem to pop up out of nowhere and take forever to go away. We’ve tried several creams, but most either didn’t do much or made the irritation worse. I was honestly starting to feel frustrated. But this stuff is a total game-changer. The texture is thick (in a good way!) and it creates a solid barrier that protects the skin without rubbing off easily. After just one or two uses, I noticed the redness starting to fade, and my baby seemed much more comfortable. Within a couple of days, the rash was almost completely gone. What really stood out to me is how gentle it is. No extra irritation, no strong smell, just clean, soothing relief. I’ve even started using it regularly at night to help prevent future rashes, and it’s made a noticeable difference. I can confidently say this is now a staple in our diaper bag. If your baby has sensitive skin like mine, Boudreaux’s Butt Paste is definitely worth trying. Thank you Influenster for introducing me to a product I’ll keep using for a long time.
monikak121_598
Did you find this review helpful?
5 out of 5 stars
5 July, 2025
originally posted on influenster.com
Image

Best diaper rash cream

[This review was collected as part of a promotion.] My favorite brand if diaper rash cream! The paste is very thick and has no scent which is perfect for sensitive skin. Helps to keep diaper rash away and does clear up any diaper rash very quickly.
ashleyelizabeth6521_2061
Did you find this review helpful?
5 out of 5 stars
2 July, 2025
originally posted on influenster.com
Image

Scent

[This review was collected as part of a promotion.] Very effective relieving diaper rash. It’s definitely one of the best cream that soothe all the rash. Texture is not too tick and doesn’t have a strong scent.
rudyd001_889
Did you find this review helpful?
5 out of 5 stars
27 June, 2025
originally posted on influenster.com
Image

I recommend it!

[This review was collected as part of a promotion.] I received **Boudreaux’s Butt Paste Diaper Rash Cream** for free from Influenster in exchange for my honest review. I used it on my 2-year-old son and was really pleased with the results. The cream is thick, goes on smoothly, and stays in place, which helps protect and heal his skin. I noticed a visible improvement in his diaper rash after just a couple of uses. It’s gentle, effective, and now a staple in our diaper bag. I definitely recommend it to other parents!
verijean_6762
Did you find this review helpful?
5 out of 5 stars
26 June, 2025
originally posted on influenster.com
Image

Works well!

[This review was collected as part of a promotion.] I received this product for free on Influenster in exchange for my honest opinion. We love butt paste! It works well and quickly. I was excited for my baby to try the sensitive blend because she has sensitive skin. It works as well as normal butt paste so we are happy!
macyb33_2414
Did you find this review helpful?
5 out of 5 stars
26 June, 2025
originally posted on influenster.com
Image

Very effectiveness

[This review was collected as part of a promotion.] Mu trusted brand for my babies and i still amazed how effectiveness that is. It has no scent which i like , the texture is very easy to apply. I also liove the value of ione tube
quyenp6_237
Did you find this review helpful?
5 out of 5 stars
25 June, 2025
originally posted on influenster.com
Image

Gentle, Effective, and a Must-Have for Diaper Rash

[This review was collected as part of a promotion.] Boudreaux’s Butt Paste Sensitive has been a total lifesaver for our baby’s diaper rash. It’s super gentle on delicate skin, free from harsh ingredients, and clears up redness fast—sometimes overnight! The texture is thick enough to stay in place, but easy to apply and wipe off. We don’t go anywhere without it now. A definite must-have for every diaper bag!
malyndyc_7301
Did you find this review helpful?
5 out of 5 stars
25 June, 2025
originally posted on influenster.com
Image

Useful baby product

[This review was collected as part of a promotion.] Clean ingredients with no scent adds the perfect protection for my sensitive skin baby. This brand always has safe packaging and helps the cream stay effective and smooth.
litianav1_1792
Did you find this review helpful?
5 out of 5 stars
25 June, 2025
originally posted on influenster.com
Image

Perfect for baby!

[This review was collected as part of a promotion.] Sensitive skin? No issue! No harsh chemicals! Works like a charm! No harsh smells or scents. Perfect for the price! You cant go wrong for those days where babies butt is sore.
rachelb724_1685
Did you find this review helpful?
5 out of 5 stars
24 June, 2025
originally posted on influenster.com
Image

Baby 🍼

[This review was collected as part of a promotion.] Boudreaux’s Butt Paste diaper rash cream has been an effective solution for my baby’s diaper rashes. Its formula with 16% zinc oxide provides a protective barrier that soothes and prevents irritation. It’s easy to apply and free from parabens, preservatives, and talc, making it safe for sensitive skin. Since we started using it, rashes disappear quickly and my baby’s skin remains soft and irritation-free. It’s a reliable product we always keep at home. Best money for the value, nice packaging, and smell extremely good.
tamhau88_3428
Did you find this review helpful?
5 out of 5 stars
3 January, 2024
originally posted on influenster.com
Image

Always WORKS

Worked every single time! My son was prone to rashes, but with this paste they became few and far between. The name always made me laugh too, but don't worry it's the real deal!
reginatate
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy