$29.99 when purchased online
Target Online store #3991
About this item
Highlights
- THERAPEUTIC 12” X 24” HEATING PAD: Provides targeted heat therapy for the lower back, shoulders, legs and other large muscle groups
- SUPER SOFT MICROPLUSH FOR MAXIMUM COMFORT: Gentle, machine-washable fabric feels soft and comforting on bare skin
- InstaHeat™ TECHNOLOGY: Enjoy a rapidly heating pad with an ergonomic LED controller featuring 4 heat settings from warm to high based on your comfort level
- USE MOIST OR DRY: Moist heat therapy option provides deeper penetration for more effective muscle relief
- WHAT YOU GET: Electric heating pad with controller and Pure Enrichment’s guaranteed 5-Year Manufacturer’s Warranty. Our customer support team provides daily quality service and peace of mind to millions worldwide all from a brand you can trust.
Description
Relax and unwind with the PureRelief® Deluxe Heating Pad from Pure Enrichment®. This electric pad provides a natural alternative to pain relief with therapeutic heat. Easily treat life’s common discomforts, like cramps, back aches and sore muscles with this soft and durable pad. Choose from 4 fast heating temperatures providing comfort to your lap, back, chest, or shoulders. Help reduce stress, soothe anxiety, and enhance relaxation in any setting with this pad at home, school, or work.
4 InstaHeat™ Settings: Choose the level of warmth that works best for you with settings that range from 110℉ to 140℉.
Ultra-Soft Microplush: For an added aesthetic finish the beautiful rain blue color makes this high-quality fabric pleasing to look at and touch
Automatic Shut-Off: Convenient 2 hour shut-off conserves energy and ensures your pad never overheats
Extra-Long Cord: A 9 ft cord makes using this pad on your bed, couch, or favorite chair a breeze
Machine-Washable: Keep your pad looking as new as the day you purchased it by machine washing when needed
4 InstaHeat™ Settings: Choose the level of warmth that works best for you with settings that range from 110℉ to 140℉.
Ultra-Soft Microplush: For an added aesthetic finish the beautiful rain blue color makes this high-quality fabric pleasing to look at and touch
Automatic Shut-Off: Convenient 2 hour shut-off conserves energy and ensures your pad never overheats
Extra-Long Cord: A 9 ft cord makes using this pad on your bed, couch, or favorite chair a breeze
Machine-Washable: Keep your pad looking as new as the day you purchased it by machine washing when needed
Number of Pieces: 2
Dimensions (Overall): 24 Inches (L), 1.5 Inches (H) x 12 Inches (W)
Weight: 1.31 Pounds
Textile Material: 100% Polyester
Cable/Cord Length: 9 Feet
Includes: Instruction Manual
Number of Heat Settings: 4
Material: Polyester
Features: Moist Heat, Portable
Power Source: Electric
Care & Cleaning: Machine Wash, Hand Wash
Warranty: 5 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 76550894
UPC: 817387020596
Item Number (DPCI): 245-07-3997
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 11.5 inches length x 7.6 inches width x 2.7 inches height
Estimated ship weight: 1.41 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.4 out of 5 stars with 3130 reviews
quality: 3.66 out of 5
value: 3.62 out of 5
57% would recommend
638 recommendations
Works great until it doesn't
2 out of 5 stars
Thumbs down graphic, would not recommend
whattheheck - today
I've had two of these that broke within two years of use.
Cannot hold heat
1 out of 5 stars
Thumbs down graphic, would not recommend
Mina - 9 days ago
This barely got warm and that was when it was on level high. Level low felt like nothing.
1 reply from Pure Enrichment team - 6 days ago
Hi Mina, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad and our customer service team will be happy to further address this. Please reach out to our customer support team at (657)275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Worked gret for about 4 months
3 out of 5 stars
Thumbs down graphic, would not recommend
Savanah - 18 days ago, Verified purchaser
i bought the heating pad for my cramps and then kept it for everyday warmth. Iworked great for about 4 months and then just died and started malfuntioning. I wish I could get a replacement or a refunbd but I guess I am just out $30.
1 reply from Pure Enrichment team - 15 days ago
Hi Savanah, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad and our customer service team will be happy to further address this. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Didn't last!
2 out of 5 stars
MsRika - 19 days ago
originally posted on Pure Enrichment
Product worked at first, but in less than a year, it no longer works. The thermostat blinks on red and it was on my lap at the time it stopped working as I use it when on the computer in my office.
1 reply from CS team - 19 days ago
Hi MsRika, Thank you for your honest feedback, We’re sorry to hear about your experience with your heating pad and any inconvenience it caused. Our heating pads are backed by an industry leading 5 year warranty (7 with free registration). We’d love the opportunity to learn more about your experience—please feel free to reach out to us at (714) 668-0300 or help@pureenrichment.com. We look forward to assisting you! Thank you, Jessica Pure Enrichment Support
Not the best
2 out of 5 stars
Thumbs down graphic, would not recommend
S - 20 days ago
Gets hot quickly, but only stays hot for a few minutes, then gets mildly warm. I have to constantly turn it off and on, to get to be hot like it was the first few minutes.
1 reply from Pure Enrichment team - 18 days ago
Hi S, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad and our customer service team will be happy to further address this. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
You guys are BETTER THAN THIS!!
1 out of 5 stars
MamawNaner - 24 days ago
originally posted on Pure Enrichment
I had heard that PURE Brand heating pads are the BEST!! So I’ve purchased them for myself, my husband, & my in-laws. So I bought this heating pad in blue; nice, thick, fuzzy, snuggly!! I loved it. Bought it on Jan.9,2025. On Feb.24,2025 woke up to the little screen flashing an”F” over & over. Tried the suggestions I found online with no results. All the others I’ve purchased have held up fine. Have you switched productions to another country? Or did I just get a “Lemon”? That happens to all companies. But TO LAST LESS THAN 2 MONTHS IS JUST NOT RIGHT!! If this is how the quality is now, I will not ever be purchasing another PURE Brand heating pad again! What is your explanation or excuse? I am in shock!! You guys are better than this!!
1 reply from CS team - 24 days ago
Hi MamawNaner, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief XL – King Size Heating Pad, as this is certainly not the experience we want our customers to have. A flashing F code may indicate damage to the heating coils, commonly caused by pressure applied to the pad which can cause a connection error. Our customer service team will be happy to further address this, providing troubleshooting tips or processing a replacement if needed. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
AWESOME Heating Pad!!
5 out of 5 stars
swsmith56 - 26 days ago
originally posted on Pure Enrichment
I bought this less than a week ago, and I couldn't be happier! It's easy to use, has nice variable control options, and does an excellent job! It's also a great price! Buy it, and you won't be disappointed!
2 duds with a fire
1 out of 5 stars
Thumbs down graphic, would not recommend
Fsuphid1201 - 28 days ago, Verified purchaser
This is my second one. The first one seemed to work well when we used it but didn't have to use that often. Then the light kept blinking and would not turn on. My daughter needed one so I bought another to try it again. Worked fine and maybe used 3 or 4 times since we bought it last month. Then when using all of a sudden I noticed smoke and a electrical.smell and then my back burning. The thing started on fire. I strongly do not reccomend after 2 bad heating pads. 1 stopped working and the other starting on fire. Attached are pictures. d
1 reply from Pure Enrichment team - 26 days ago
Hi Fsuphid1201, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you experienced with your heating pads and our customer service team will be happy to further address this. Rest assured, we take the safety of our customers very serious and we would like to further investigate this incident. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Amazing durability
5 out of 5 stars
Multi-use - 29 days ago
originally posted on Pure Enrichment
Our heating pad just ran 68 hours straight at the highest setting to thaw an external hot water heater intake pipe and kept it from refreezing. Amazing durability.
Does Not Get Hot
2 out of 5 stars
Thumbs down graphic, would not recommend
SS - 29 days ago
Gave it two stars because it’s soft and I like the fact that it’s washable. Does not produce heat. Luke warm only. I can’t feel it through my clothes. Only if I press it hard against my bare neck can I feel any warmth.
1 reply from Pure Enrichment team - 29 days ago
Hi SS, Thank you for sharing your feedback with us. We’re sorry to hear that your PureRelief Deluxe Heating Pad isn’t providing the warmth you expected. We’d love the opportunity to learn more about your experience and assist with troubleshooting to ensure your product works as intended. Please don’t hesitate to reach out to us at help@pureenrichment.com or (714) 668-0300. We’re here to help and look forward to resolving this for you! Thank you, Jessica Pure Enrichment Support We look forward to hearing from you and resolving this for you!
High isn't hot!
2 out of 5 stars
Thumbs down graphic, would not recommend
Kris - 30 days ago
Doesn’t get hot enough!! High was hardly even warm. Get the one with 6 settings. Its highest option is actually HOT! I’ll be returning this one.
1 reply from Pure Enrichment team - 27 days ago
Hi Kris, Thank you for your honest feedback! We’re sorry to hear about your experience with PureRelief Deluxe Heating Pad and any inconvenience it caused. We’d love the opportunity to learn more about your experience and help troubleshoot the issue—please feel free to reach out to us at (657)275-3737 or help@pureenrichment.com We look forward to assisting you! Thank you, Jessica Pure Enrichment Support (657)275-3737 help@pureenrichment.com
Did not work properly
1 out of 5 stars
Thumbs down graphic, would not recommend
FnafMommy - 1 month ago, Verified purchaser
After first use the heating pad lost heat after 15 minutes. The light was still on but got cold, so I unplugged, switched settings from low to high and nothing worked. I tried again the next day and same thing happened. Not sure if I just got a bad product or what but the auto off is supposed to be 2 hrs NOT 15 MINS!! If this is how this product works I do not recommend. Hoping I just got a faulty product and they send me a new one as I already threw the box away, I should have known better.
1 reply from Pure Enrichment team - 27 days ago
Hi FnafMommy, Thank you for sharing your feedback. We’re sorry to hear that your PureRelief Deluxe Heating Pad loses heat after 15 minutes and we’d like to help troubleshoot the issue. Please contact us at (657)275-3737 or by email at help@pureenrichment.com, and our team will work with you to resolve this. Your satisfaction is our priority! Thank you, Jessica Pure Enrichment Support (657)275-3737 help@pureenrichment.com
Works great
5 out of 5 stars
Amarie32 - 1 month ago
originally posted on Pure Enrichment
I bought two pads a year ago after having a painful kidney stone, and kidney stent placed. Both are still working well, and I take them to work now to keep me warm. My dog chewed through one cord and I cannot find a replacement cord, but otherwise this was a great purchase. The products still work, I can wash them with no issue. I’ve experienced the blinking light as well but it’s because I’ve had it turned on for an extended period of time. I like that it turns off after 2 hours, great safety feature.
DO NOT RECCOMEND
1 out of 5 stars
L.J. - 1 month ago
originally posted on Pure Enrichment
This past Thanksgiving 2024 I was gifted the extra large heating pad to help me with my chronic pain, in December 2024 I was gifted a very nice heating blanket from your company too, and here we are almost at the end of February 2025 and neither is working anymore. My daughter unfortunately doesn't have the receipts for either purchase. I'm just really disappointed she spent over $100.00 just to last a short time. I DO NOT RECOMMEND
1 reply from Customer Service team - 1 month ago
Hi Louis, Thank you for sharing your feedback, and we’re truly sorry to hear about the trouble you’ve been experiencing with both your extra-large heating pad and heated blanket. We understand how disappointing it must be, especially after your daughter invested over $100 for these products to help with chronic pain. While we know you don’t have the receipts, please rest assured that our 5-year warranty still covers these products, and we’d love the opportunity to resolve this for you. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com, and we’ll assist you as quickly as possible. Your satisfaction is very important to us, and we’re here to help. We look forward to hearing from you and making this right! Thank you, Jessica Pure Enrichment Support (714) 668-0300 help@pureenrichment.com
Buy another one not this one
1 out of 5 stars
Thumbs down graphic, would not recommend
Tiana - 1 month ago, Verified purchaser
It starts heading up on high at an amazing temperature then cools down right after shortly. Not sure why.
1 reply from Pure Enrichment team - 1 month ago
Hi Tiana, We’re sorry to hear about the trouble you’re experiencing with your PureRelief Deluxe Heating Pad. We’d love the opportunity to assist you in resolving this issue and ensuring your product works as expected. Please don’t hesitate to reach out to us at (714) 668-0300 or email us at help@pureenrichment.com so we can help make it right! Thank you, Jessica Pure Enrichment Support (714) 668-0300 help@pureenrichment.com
My experience ❤️
5 out of 5 stars
Thumbs up graphic, would recommend
Lisa b - 1 month ago
I can’t say enough good things about the Pure Enrichment heating pad! It’s been an absolute game-changer for me, providing much-needed relief from back pain and cramps. The warmth is incredibly soothing, and it’s quickly become an essential part of my daily routine. On top of the great product, I had an excellent experience with their customer service. I had an issue with my heating pad, and Scott from their support team went above and beyond to assist me. He was incredibly understanding, and without requiring proof of purchase, he offered me a hassle-free replacement as a courtesy. It’s rare to see such exceptional customer care, and I’m truly grateful for how smooth and easy Scott made the process. Thank you, Pure Enrichment, for both an amazing product and top-notch customer service! Highly recommend this heating pad to anyone looking for reliable pain relief.
Does NOT HEAT CONSISTENTLY...
1 out of 5 stars
Notenoughheat - 1 month ago
originally posted on Pure Enrichment
Does NOT HEAT CONSISTENTLY.....you can barely feel the heat......
1 reply from Customer Service team - 1 month ago
Hi Notenoughheat, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad and our customer service team will be happy to further address this. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Defective
1 out of 5 stars
Thumbs down graphic, would not recommend
ValerieP - 1 month ago, Verified purchaser
Only heats up for about 5 minutes then it goes cold. Just as you start getting comfy it’s done. I’ve used it 3 times since I bought it last week. Not a winner
1 reply from Pure Enrichment team - 1 month ago
Hi ValerieP, We're sorry to hear about your experience with your PureRelief Deluxe Heating Pad. This is not the quality we strive for, and we’d like to make it right. Please reach out to us at (714) 668-0300 or help@pureenrichment.com so our team can assist you further. We appreciate your feedback and the opportunity to resolve this for you! Thank you, Jessica Pure Enrichment Support (714) 668-0300 help@pureenrichment.com
Not hot
1 out of 5 stars
Thumbs down graphic, would not recommend
Grace - 1 month ago
This heating pad gets warm, at best, on the hottest setting. I wanted to try a different brand after my last one went out after one year. I'd rather have the old one for a year than one that barely works that may last a longer period of time. Very disappointed in this product.
1 reply from Pure Enrichment team - 1 month ago
Hi Grace, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad and our customer service team will be happy to further address this. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Cheap
2 out of 5 stars
Cheap - 1 month ago
originally posted on Pure Enrichment
I had it for a short period of time and now the light keeps flashing. Buy a more expensive one. This one will go out on you.
1 reply from Customer Service team - 1 month ago
Hi Cheap, We’re really sorry to hear about the issues you’re experiencing with your PureRelief Deluxe Heating Pad. Your satisfaction is important to us, and we’d love the opportunity to make it right. Please reach out to us at (714) 668-0300 or help@pureenrichment.com, and we’ll work on resolving the issue for you. Thank you! Jessica Pure Enrichment Support (714) 668-0300 help@pureenrichment.com