PureLoft™ mimics down in loft, compression and bounce-back
Pre-shrunk
Piping around edges
Standard 20”Wx26”L
Description
PureLoft™ is filled with dermatologist-tested synthetic microfiber that mimics goose down in loft (full and fluffy), slow compression and bounce-back. This pillow also offers resilient support and long-lasting, all-natural, powerful protection from bacteria and dust mites. Percale fabric gives it a smooth feel and crisp look and the soft density is best for stomach and side sleepers. Soft: Standard 26 oz; King 36 oz. Medium: Standard 30 oz; King 42 oz. Let’s talk timelines. Synthetic stuffings have an average lifespan of four years. If you have allergies, your pillow should be replaced every two years. And high-quality down can last ten to fifteen years with regular washing and fluffing. No matter what the fill in your pillow, if the form is lumpy and uneven or you’re experiencing back and neck pain, it’s time for a replacement.
Care and Cleaning: Washing Instructions Not Provided, Drying Instructions Not Provided
TCIN: 1003008898
UPC: 194572452661
Origin: imported
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lands end pillowcases and shams
Item Type
Standard
King
Euro
Pillowcase
39 x 75
39 x 80
54 x 75
Sham
70 x 105
70 x 110
86 x 105
All Sizes in Inches Unless Otherwise Stated
Shipping details
Estimated ship dimensions: 17 inches length x 15 inches width x 5 inches height
Estimated ship weight: 2.19 pounds
item ships from third party seller: Lands' End
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
The pillow cover is stiff. Also, the pillow caves in easily for a “medium”.
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4 out of 5 stars
19 April, 2025
originally posted on Lands' End
Soft and moldable
I reviewed this pillow but didn't listen to some who said it offered little support. I ordered the "medium" rather than the soft, thinking it might be somewhat firm. It isn't. However, you can bunch it up under your head and mold it to however you feel comfortable.
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4 out of 5 stars
17 November, 2023
originally posted on Lands' End
Soft and resilient
Bought 2 last month. Very comfy, fluff right back up.
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4 out of 5 stars
29 April, 2023
originally posted on Lands' End
Great pillow
I gave it a 4 because this pillow wasn’t as firm as I thought. It is good quality and it is fluffy and comfortable but I have to fluff it often. Having neck pain it’s not supportive enough.
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5 out of 5 stars
9 April, 2022
originally posted on Lands' End
Most Comfy Pillow
I have bought several Essential Pureloft Soft Pillows and just love the way they feel. And they are well made and hold up extremely well over time.
Ann22
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5 out of 5 stars
24 January, 2022
originally posted on Lands' End
Essential Pureloft soft bed pillow
It has just the right amount of support. Too-firm pillows cause me to wake with a sore, stiff neck.
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5 out of 5 stars
15 January, 2021
originally posted on Lands' End
Best pillow ever
I bought this pillow just 2 weeks ago and I have never had a better night's sleep. I hate hard pillows and this is nice and soft, like sleeping on a cloud.
gymrat18
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4 out of 5 stars
11 January, 2021
originally posted on Lands' End
Nice
I’ve had a few months now. Wondering if the firm pillow would have been better for me. The medium is pretty soft and has flattened somewhat. This is the pillow for you if you like fairly thin and soft pillows. L
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5 out of 5 stars
9 January, 2021
originally posted on Lands' End
Perfect for serious side sleepers...
I've put up with sub-standard pillows my entire life. Finally, I've found a pillow that enables me to rest without fuss.
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5 out of 5 stars
12 October, 2020
originally posted on Lands' End
Just the right support!
I have bought these pillows for years and the Medium is perfect for my neck. Gives me just the right support without being too firm. They also wash nice. I have two guest rooms and my daughter has switched to Landsend pillows and bedding.
nannygranny
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5 out of 5 stars
23 March, 2020
originally posted on Lands' End
Medium is just right!
I purchased this in a standard medium and an Elite Pureloft in Firm. The firm was my first choice, because I'm a side sleeper. However, the firm is too firm and too high for me, so I'm returning it and keeping the Essential Pureloft in Medium. It's comfortable and just right.
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5 out of 5 stars
3 December, 2019
originally posted on Lands' End
So comfortable!
I had no idea how much better I’d sleep with a nice, new pillow like this.