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Naturium Urea 5% Body Serum - 14 fl oz - 2 of 4Naturium Urea 5% Body Serum - 14 fl oz - 3 of 4Naturium Urea 5% Body Serum - 14 fl oz - 4 of 4
Naturium Urea 5% Body Serum - 14 fl oz - 1 of 4

Naturium Urea 5% Body Serum - 14 fl oz

In Stock

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Target Circle Deal: $5 Target GiftCard with 4 select hair & skin care products

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At a glance

About this item

Highlights

  • Nourishing, lightweight body serum hydrates to support the skin barrier
  • Soothes and plumps to improve the appearance of skin firmness
  • Milky, fast-absorbing formula glides onto skin and can be used alone or layered for added benefits

Description

Our nourishing, lightweight body serum hydrates to support the skin barrier. Formulated with 5% pure urea plus amino acids, this replenishing body serum soothes and plumps to improve the appearance of skin firmness. The milky, fast-absorbing formula glides onto skin and can be used alone or layered for added benefits.
Product Warning: Keep out of reach of children, eye irritant
Package Quantity: 1
Beauty Purpose: Oil Control
Recommended Skin Type: Sensitive, Combination
Material: Plastic
TCIN: 1003752202
UPC: 810120262130
Item Number (DPCI): 037-14-0906
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

aqua/water/eau, glycerin, caprylic/capric triglyceride, urea, limnanthes alba (meadowfoam) seed oil, propanediol, haematococcus pluvialis extract, magnesium pca, collagen amino acids, lecithin, cetearyl alcohol, sodium stearoyl glutamate, rosmarinus officinalis (rosemary) leaf extract, sodium hyaluronate, hydroxyacetophenone, acrylates/c10-30 alkyl acrylate crosspolymer, citric acid, sodium citrate, sodium hydroxide, tetrasodium glutamate diacetate, ethylhexylglycerin, phenoxyethanol.' '

Allergens & Warnings:

CAUTION: For external use only. Discontinue use if irritation occurs.

Shipping details

Estimated ship dimensions: 2.5 inches length x 2.5 inches width x 7.75 inches height
Estimated ship weight: 1.15 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What is the primary purpose of the serum?

submitted by AI Shopping Assistant - 2 months ago
  • A: The serum is designed primarily for oil control on the face.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Is this serum suitable for sensitive skin?

submitted by AI Shopping Assistant - 2 months ago
  • A: Yes, the serum is recommended for sensitive and combination skin types.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What type of packaging does the product come in?

submitted by AI Shopping Assistant - 2 months ago
  • A: The product is packaged in a plastic container.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Are there any safety precautions for this serum?

submitted by AI Shopping Assistant - 2 months ago
  • A: Yes, keep out of reach of children and avoid contact with eyes.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What is the volume of the serum in the package?

submitted by AI Shopping Assistant - 2 months ago
  • A: The serum comes in a 14 fl oz bottle.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Is this safe to use on psoriasis

submitted by GH - 23 days ago

Additional product information and recommendations

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5 out of 5 stars
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Favorite lotion for dry skin

I apply it after shower, all over skin, then add my regular lotion on top. My skin has never felt better!
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1 guest found this review helpful. Did you?
5 out of 5 stars
18 March, 2026
originally posted on Naturium
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Bigger Bottle Please!!!

PLEASE MAKE A BIGGER BOTTLE!!!!😩😩😩😩❤️❤️❤️❤️💦💦💦💦
MzUnique
4 guests found this review helpful. Did you?
5 out of 5 stars
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A must for bodycare

I genuinely love this body serum. The 5% urea makes such a difference in smoothing rough or dry areas without irritating my skin. It hydrates deeply but still feels lightweight and absorbs quickly. After using it consistently, my skin feels noticeably softer and more even in texture. This has become a staple in my routine.
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1 guest found this review helpful. Did you?
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Lightweight delivery, superior hydration.

New staple. Finally a body serum for those of us that don’t want to spend $60 on something we need to apply to a massive surface area. I did not think it would work when I first used it because it’s so lightweight. I mix or layer it with the glow getter oil and it lasts a whole two days for me. I will buy this forever.
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effectiveness: 5 out of 5
quality: 5 out of 5
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2 guests found this review helpful. Did you?
1 out of 5 stars
2 March, 2026
originally posted on Naturium
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WAY TOO STICKY

OMG, this lotion NEVER dried down. I put it on before bed and felt like I was covered in residual glue from a self adhesive sticker AND it wasn't gone the next morning I'm returning this.
lucytryingderm
1 guest found this review helpful. Did you?
5 out of 5 stars
22 February, 2026
originally posted on Naturium
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Thankful

I wanted to try this after watching a video of a lady saying how Urea (different product)heals the skin. I came straight here because I love these products. I bought this with the Bio-lipid lotion. My hands and feet crack really bad in the winter and because I drive trucks,I have calluses on my hands. My hands and feet have healed so much and its only been a week of using consistently. This goes on so smooth and I love the quick absorption. I usually buy just the glow getter body and oil. This time I got the wash, body butter, this and the bio-lipid. Its been AMAZING!
Sutton78
2 guests found this review helpful. Did you?
5 out of 5 stars
12 February, 2026
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MIRACLE HYDRATION IN A BOTTLE FOR DRY SKIN

This is the absolute best serum I’ve tried for ultra dry skin. It literally begins to work after one usage! Dry cracked feet are a thing of the past. My skin feels so smooth and soft! It hasn’t been a month and I’m seeing my dry skin heal right before my eyes. I have decided to try other products based on how well this product performs. This is a miracle hydration serum that loves your skin moisturized until you shower it off. I love it! 10/10! ❤️ I would love to review more!!
Tann316
2 guests found this review helpful. Did you?
5 out of 5 stars
5 February, 2026

Super easy to rub in

This is a thin consistency lotion so it’s super easy to rub in and leaves my skin so so soft definitely reccomend!!
Kayla Gray
1 guest found this review helpful. Did you?
4 out of 5 stars
26 January, 2026
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New Favorite

This has become an essential part of my after shower moisturizing routine. Using it as a base before lotion and follow with a dry oil helps keep my skin hydrated and glowing all day
Elle L.
1 guest found this review helpful. Did you?
2 out of 5 stars
13 January, 2026
originally posted on Naturium
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Okay

I am on the fence about this body serum. I’ve tried it on wet skin right out of the shower and towel dried skin. It has a light & milky texture but I don’t like that it leaves a sticky feel to my skin. When I apply a body oil or lotion after it goes away a bit, but still feel sticky. I have regular skin, not dry or anything, and I like using/trying moisturizing products especially in the winter. I would pass on this one.
mmichellemmarie
1 guest found this review helpful. Did you?
5 out of 5 stars
11 January, 2026
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The BEST body serum!

This is the best body serum I’ve ever used! It makes my skin feel amazingly soft. I put it on after a shower & it makes my skin so soft! If my skin is really dry, I wait a bit for it to sink in & top it off with the Glow Getter Body Lotion. I highly recommend this serum!
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5 out of 5 stars
6 January, 2026
originally posted on Naturium
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Loving it more and more each day!!!

This serum has been a skin savior for me. The consistency; the increased hydration level and long lasting hydration has literally saved my severely dry and sensitive skin! I use most of Naturium’s body care, but this was the game changer for me . Love!!
InciListlover46
2 guests found this review helpful. Did you?
5 out of 5 stars
14 December, 2025
originally posted on Naturium
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Just What My Body Needed

I purchased this during the cyber deal. This was by far one of the best choices I made. This is a serum that goes on before you apply your regular lotion and not to he used as a lotion replacement. Think facial serums that go on before adding your facial cream. Same concept. I apply it on top of my dry body oil that I use immediately after pat drying. I apply the Lipid lotion on top after the serum. When I tell you how beautiful looking and soft and supple my skin is and the compliments I receive will keep me purchasing this serum that I did not know I NEEDED. I highly recommend and hope the formula isn’t changed to accommodate those who state that it is sticky. They are using it as their lotion or replacement of lotion and that is not the purpose this was intended for.
ChanTee
2 guests found this review helpful. Did you?
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Lovely

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GJTB
1 guest found this review helpful. Did you?
2 out of 5 stars
21 November, 2025
originally posted on Naturium
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Not for me

My biggest issue is that it takes a while to dry and I did not feel any improvement.
Señora Skin
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5 out of 5 stars
27 October, 2025
originally posted on Naturium
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It leaves your body smooth, moist and clean

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Moji
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5 out of 5 stars
19 October, 2025
originally posted on Naturium
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Best Body Product I've Tried

I'm a pretty big fan of most of the body care products I've tried from Naturium, but this is hands down my favorite. My skin has never felt more nourished or soft to the touch. I've even received comments about how smooth/soft my skin is, which is not a compliment I've ever heard before.
JDill
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5 out of 5 stars
14 October, 2025
originally posted on Naturium
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Incredible softness. Holy grail!!

This cream makes my skin incredibly soft. Dryness is gone. I'll reveal a quick secret - I use it on my face as well and it works wonders! Even if you have an extremely oily skin, get it because it balances and nourishes your skin so it doesn't need to produce extra oil.
Sanya
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5 out of 5 stars
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Say Hello to Hydrated, Glowing Skin

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Sharon Elaine
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3 out of 5 stars
16 September, 2025
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Sticky bit Good

Very moisturizing and makes skin smooth-but it is very sticky. Can’t get past that part.
Djogrolyo
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