New and Improved Formula to Enhance Your Daily Brushing Routine
Contains Fluoride to fight against cavities
From America's #1 Whitening Brand* *P&G calculation based on U.S. reported sales data for yr ending w/o 12/05/20
Description
Brighten your smile with Crest 3D White Radiant Mint Whitening Toothpaste. The New and Improved Formula removes up to 90% of surface stains, protects against future stains & starts whitening your teeth after 1 brush. 3D White fluoride toothpaste also strengthens your tooth enamel and helps protect against cavities. Leaves your smile bright and minty fresh.
Suggested Age: 2 Years and Up
Health Facts: Triclosan-Free, Contains Fluoride, No Microbeads Added
Product Warning: Not for children under the age of two, keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Fluoride
Package Quantity: 1
Features: Whitening, Enamel-Safe
TCIN: 12177838
UPC: 030772125472
Item Number (DPCI): 049-09-1627
Origin: Made in the USA and Imported
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
sodium fluoride (0.15% w/v fluoride ion)(0.243%).
Purpose
Anticavity Toothpaste..
Adults and Children 2 Yrs. & Older
Brush teeth thoroughly after meals or at least twice a day or use as directed by a dentist. Do not swallow. To minimize swallowing use a pea-sized amount in children under 6. Supervise children's brushing until good habits are established.
Estimated ship dimensions: 1.73 inches length x 1.88 inches width x 7.11 inches height
Estimated ship weight: 0.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Hi Katie! Thanks for your question! To describe the Crest 3D White Advanced Radiant Mint Toothpaste: it is a light blue, sparkly paste.
submitted byCrest - 28 days ago
Brand expert
Q: Does this tube have a foil cover that needs to be removed prior to the first use? I ordered it on line and when I opened it, there was nothing covering the opening.
submitted by Brontë Grandma - 3 months ago
A: No, it does not. It comes in a box which acts as a safety seal, so there is no need for that little foil cover.
submitted byCrest - 3 months ago
Brand expert
Q: is toothpaste safe for sensitive gums and teeth
submitted by Daisy - 4 months ago
A: All of our toothpaste is designed to be safe when used as directed. However, since every mouth is different, we recommend asking your dentist to see if this toothpaste is right for you.
submitted byCrest - 4 months ago
Brand expert
Q: Is this version ADA approved?
submitted by Laurie J - 6 months ago
A: No, this toothpaste does not have the ADA Seal, however, all of our Oral Care products meet or exceed the ADA standards – even if they don’t have the ADA seal.
submitted byCrest - 6 months ago
Brand expert
Q: Is this product gluten free?
submitted by Lizzie J - 7 months ago
A: All Crest toothpastes are gluten-free, however, we can't guarantee the absence of trace amounts that could potentially come from third-party manufacturing processes. If you have any additional questions or concerns, please call us at (800) 492-7378.
-The Crest Team
submitted byCrest - 7 months ago
Brand expert
Q: Does this have a minty flavor
submitted by Lily - 8 months ago
A: No specific flavoring is added to Crest 3D Whitestrips.
submitted byCrest - 8 months ago
Brand expert
Q: Besides fluoride what ingredients are in this toothpaste?
submitted by Jill - 9 months ago
A: To view all of our ingredient information, we'd recommend visiting our friends at SmartLabel.
submitted byCrest - 9 months ago
Brand expert
Q: Is this safe to use as an every day toothpaste? Or should I use alongside another
submitted by your mom - 10 months ago
A: Yes, you can use this everyday safely when used as directed.
submitted byCrest - 10 months ago
Brand expert
Q: Does this contain tarter control
submitted by Michele - 10 months ago
A: We do not claim this is a tartar control toothpaste.
submitted byCrest - 9 months ago
Brand expert
Q: On the box it says I need to use a special brush, mouthwash and crest white strips? Will I not get the same result by just using the toothpaste on its own?
submitted by Pee - 1 year ago
A: Per ADA (United States) and CDA (Canada) recommendations, Crest 3D White toothpaste is to be used for two minutes, twice daily. For the most radiant, shining results, be sure to follow any additional directions on the package.
This toothpaste is highly praised for its ability to clean teeth effectively while providing a refreshing mint flavor. Many guests appreciate its whitening properties, noting visible improvements in tooth brightness with regular use. The creamy consistency and pleasant foaming action enhance the brushing experience, making it a favorite for daily oral care. Guests also highlight its gentle formula, suitable for sensitive teeth, and the long-lasting fresh breath it provides.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7
4.7 out of 5 stars
3442 star ratings
4.7 out of 5 stars with 3442 reviews
effectiveness
4.3 out of 5
effectiveness: 4.32 out of 5
quality
4.4 out of 5
quality: 4.4 out of 5
value
4.3 out of 5
value: 4.35 out of 5
80% would recommend
140 recommendations
3 out of 5 stars
28 August, 2026Verified purchase
Can't tell much changes, but keep hope
10 days has passed, but I don't see much changes??? Yet better than other whitening tooth paste???
1 reply from Crest team - 3 days ago
Thank you for sharing your feedback. We're sorry to hear that you haven't seen the whitening results you were hoping for after 10 days of use. Whitening results can vary from person to person depending on factors such as the type and severity of stains. We'd appreciate the opportunity to learn more about your experience and help answer any questions you may have. Please give us a call at 1-800-492-7378, and our team will be happy to assist you.
Faith Aloha
effectiveness
3.0 out of 5
effectiveness: 3 out of 5
quality
3.0 out of 5
quality: 3 out of 5
value
3.0 out of 5
value: 3 out of 5
Did you find this review helpful?
5 out of 5 stars
27 August, 2026Verified purchase
(no review title)
Minty fresh
rebecca
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1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
19 August, 2026Verified purchase
(no review title)
It came broken.
1 reply from Crest team - 6 days ago
Hello Briston! Thank you for bringing this to our attention. We’re very sorry to hear that you did not receive your product in optimal condition. We would appreciate the opportunity to make this right. Please give us a call at (800) 492-7378, and our team will be happy to assist you and help resolve this issue. We look forward to speaking with you.
Target Team Member
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4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
19 August, 2026Verified purchase
(no review title)
whitened my teeth about one shade.
Shopper
effectiveness
4.0 out of 5
effectiveness: 4 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
4.0 out of 5
value: 4 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
16 August, 2026Verified purchase
(no review title)
Makes teeth feel cleaner longer
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
24 July, 2026Verified purchase
(no review title)
Works, could see an improvement. Taste was good too.
effectiveness
4.0 out of 5
effectiveness: 4 out of 5
quality
4.0 out of 5
quality: 4 out of 5
value
4.0 out of 5
value: 4 out of 5
Did you find this review helpful?
5 out of 5 stars
19 July, 2026Verified purchase
Good Buy gor big familys
Fresh, good size clean’s well
Weird
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4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
12 July, 2026Verified purchase
Not the Best for Whitening
This toothpaste is good, nothing amazing for whitening. Works well and feels fresh and clean, but if whitening is your main objective, I would pass.
AnnaBanana
effectiveness
3.0 out of 5
effectiveness: 3 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
10 July, 2026Verified purchase
(no review title)
Whitens teeth. Fresh taste
Jant
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5 out of 5 stars
25 June, 2026
originally posted on crest.com
Luminous Mint
I’m quite confused because the toothpaste I have says Luminous Mint but I don’t see it anywhere on the site, even though this is the only toothpaste I’ve used for six years. I take it it’s the same thing. Anywho, my son has special needs and holds a lot of spit in his front bottom teeth. So far we haven’t had a dentist that can properly care for him because my son freaks out. His teeth were a bit yellow and had build up, so I decided to use my toothpaste and it COMPLETELY broke down the tartar on his teeth! This whole time I thought his teeth touched but it was actually tartar. His teeth look great now. I know Crest probably can’t promise tartar breakdown but it has worked beautifully for us. Also, my son is 15, I figured the toothpaste was okay for him.
Cherry89
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
16 June, 2026Verified purchase
(no review title)
I like that the idea of having 3!
Diamond
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
20 May, 2026Verified purchase
(no review title)
Fresh taste and does help with whitening the teeth!
Gigi
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
20 May, 2026Verified purchase
(no review title)
good quality products
Tammy
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5 out of 5 stars
18 May, 2026Verified purchase
(no review title)
Love this tooth paste! Makes my teeth feel clean and white! It’s a fovorite in our household.
Alicia
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2 out of 5 stars
14 May, 2026
originally posted on crest.com
WHY WAS IT LESS YUMMY WHEN I BOUGHT IT AGAIN
Bought it once, very yummy, when I got a new one after the first ran out it was less yummy!! KEEP THE YUMMYNESS LINEAR- preferably at the higher end of the yummyness scale, but at least don’t deceive me with how scrumptious it will be.
1 reply from Customer Care team - 4 months ago
We're sorry that the flavor of your most recent tube of Crest 3D White Radiant Mint toothpaste wasn't as you expected. The Radiant Mint flavor combines peppermint with a touch of citrus, as the flavor was designed to leave your mouth feeling fresh and yummy. Sometimes taste perception can vary slightly between batches, but the formula should be consistent. We're here to help you keep your shiny smile, and hope you'll call 1 (800) 492-7378 for more help.
toothpasteeater
5 guests found this review helpful. Did you?
2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
1 May, 2026Verified purchase
Dries up after eash use
This is the first toothpaste I’ve bought that every time you use it it clumps and you have to a remove a piece of dried toothpaste.
1 reply from Crest team - 4 months ago
We're incredibly sorry to hear that this has been your experience. With our quality checks, this isn't what we expect, and we'd like to gather some details and help. Please call us at (800) 492-7378.
ginaz
effectiveness
4.0 out of 5
effectiveness: 4 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
2.0 out of 5
value: 2 out of 5
3 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
23 April, 2026Verified purchase
Dont reccomend
These are basically only half filled. Also they don’t come sealed AT ALL, no plastic wrap around the 3 pack, and no peely sticker on the individual bottles of toothpaste. How do I know they weren’t touched. Won’t buy again
1 reply from Crest team - 4 months ago
Thanks for leaving your review, Tay. All Crest toothpastes get quality-tested to ensure they have the correct amount of paste inside the tube, so we're surprised and sorry to hear these tubes are only half-filled. Since our tubes are filled by weight, what you might be experiencing is air pockets. To eliminate air pockets, try squeezing the tube a few times with the cap on to get the toothpaste up to the top of the tube. As to your packaging concern, if a toothpaste comes in a cardboard box, it typically won't have a foil seal or plastic wrap. The cardboard is sealed at the end flap. However, due to capacity reasons, some of our toothpaste versions are made at an alternate facility. In such cases, there will be a foil seal with a notification on the package to not use the product if the inner foil is torn, cut, or missing. Feel free to call us at (800) 492-7378 for any further assistance.
tay
effectiveness
1.0 out of 5
effectiveness: 1 out of 5
quality
1.0 out of 5
quality: 1 out of 5
value
1.0 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?
3 out of 5 stars
12 April, 2026Verified purchase
Half filled with air
This has been my favorite toothpaste for years, but as others have said the toothpaste tube is now half toothpaste, half air. I am going through a tube every 2-3 weeks and it used to last me almost 2 months. I’m going to have to switch brands.
1 reply from Crest team - 5 months ago
Britt, thank you so much for being a loyal Crest user. We're incredibly sorry to hear about this. We do extensive quality testing to ensure each tube reaches you in perfect condition and that you receive the amount indicated on the package. However, it's normal for there to be air pockets. This is needed in order to fully seal the product at the crimp. We'd like to connect and help you with this. Please call us at (800) 492-7378.
Britt
5 guests found this review helpful. Did you?
4 out of 5 stars
10 April, 2026Verified purchase
(no review title)
Very strong
Hallie
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2 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
