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Betty Crocker Muffin Mix - 2 of 4Betty Crocker Muffin Mix - 3 of 4Betty Crocker Muffin Mix - 4 of 4
Betty Crocker Muffin Mix - 1 of 4

Betty Crocker Blueberry Muffin Mix -16.9oz

$3.19 ($0.19/ounce)

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About this item

Highlights

  • CLASSIC MUFFIN MIX: Wild blueberry flavored muffins are home-baked treats that are quick and portable for families on the go
  • QUICK AND EASY: Just add a few simple ingredients, bake, and enjoy
  • ENDLESS OPTIONS: Perfect as a muffin mix, a dessert bread mix, or a base ingredient for other Betty Crocker dessert recipes
  • DELICIOUS INGREDIENTS: This mix comes with Wild Maine Blueberries inside
  • CONTAINS: One box of Betty Crocker Wild Blueberry Flavored Muffin and Quick Bread Mix, 16.9 oz
  • BOX TOPS FOR EDUCATION PARTICIPATING PRODUCT: Give back to schools with Betty Crocker; Download the Box Tops App to learn more & start earning cash for your school or a school in need

Description

Baking fluffy blueberry muffins have never been easier. Just add water, oil and eggs, bake, and enjoy! With Betty Crocker Wild Blueberry Flavored Muffin and Bread Mix, a home-baked blueberry sensation is just minutes away. Made with Wild Maine Blueberries, use the baking mix for an easy breakfast or snack, or explore Betty Crocker recipes for a new take on this classic treat to fill your home with the delicious scent of blueberry muffins. For more than a century, Betty Crocker has been a popular creator of easy, delicious recipes. Today, the Betty Crocker kitchen is still providing convenient, tasty dessert mixes, frostings, and convenient meal options and side dishes. Contains one box of Betty Crocker Wild Blueberry Muffin and Quick Bread Mix, 16.9 oz.

Serving Size: 0.5 cup mix w/blueberries

Serving Per Container: About 6

Amount 1/2 cup mix w/blueberries (80g) of Per:

Calories: 220
% Daily Value*
Total Fat 1.5grm2%
Saturated Fat 0.5grm3%
Trans Fat 0grm0%
Cholesterol 0mg0%
Sodium 350mg15%
Total Carbohydrate 50grm18%
Dietary Fiber 1grm5%
Total Sugars 25grm0%
Added Sugars 24grm47%
Protein 3grm0%
Calcium 70mg6%
Iron 1.3mg8%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount :

Calories: 360
% Daily Value*
Total Fat 15grm20%
Saturated Fat 2.5grm13%
Cholesterol 60mg21%
Sodium 380mg16%
Protein 5grm0%
Calcium 80pct6%
Iron 1.6mg8%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

enriched flour bleached (wheat flour, niacin, iron, thiamin mononitrate, riboflavin, folic acid), canned wild blueberries (blueberries, water, liquid sugar), sugar, corn syrup, modified corn starch, leavening (baking soda, monocalcium phosphate, sodium aluminum phosphate), palm oil, salt, corn starch, monoglycerides, xanthan gum, cellulose gum, natural and artificial flavor.

Allergens & Warnings:

Contains wheat ingredients.
Features: No Artificial Sweeteners, No Synthetic Colors, No High Fructose Corn Syrup, No Artificial Colors
Dietary Needs: Low Fat, 0 Grams Trans Fat, Kosher
State of Readiness: Mix
Package Quantity: 1
Net weight: 16.9 Ounces
Style: Muffins
TCIN: 13016245
UPC: 016000456020
Item Number (DPCI): 261-04-0171
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 1.73 inches length x 5.63 inches width x 7.31 inches height
Estimated ship weight: 0.88 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: How many muffins does it make

submitted by Blw - 5 months ago

  • A: Depending on how big you want them the box says you can make 6 jumbo sized, 12 regular sized, or 48 mini ones.

    submitted byEmily - 3 months ago

Q: Hi does this muffin mix come with ingredients and items to bake?

submitted by Karianny - 3 years ago

  • A: No, it only comes with the dry muffin mix and a can of blueberries to add. You will still need to provide oil, water, and eggs.

    submitted byBoo2U - 2 years ago

Q: Does your muffin mix come with the wild blueberries in a can?

submitted by Gondi - 4 years ago

  • A: Hi Gondi - Our Wild Blueberry Muffin & Quick Bread mix does come with a can of blueberries.

    submitted byPublished by General Mills - 4 years ago
    Brand expert

Q: One picture shows 13 g of sugar and the other one shows 25 g. Why are there 2 different picturs for the nutritional facts?

submitted by MR - 4 years ago

  • A: We update our recipes from time to time, so the most up-to-date accurate place to read the nutritional facts would be directly on the product packaging.

    submitted byPublished by General Mills - 4 years ago
    Brand expert

Q: One picture shows 16 g of sugar and the other picture shows 32 g. Why are there 2 different pictures for the nutritional facts?

submitted by MR - 4 years ago

  • A: We update our recipes from time to time, so the most up-to-date accurate place to read the nutritional facts would be directly on the product packaging.

    submitted byPublished by General Mills - 4 years ago
    Brand expert

Q: What ingredients go into the Wild Blueberry Muffin Mix. The box got wet and I can't read it.

submitted by Jim - 4 years ago

  • A: Hi Jim! For muffins, you will need: 2/3 cup water, 1/3 cup vegetable oil, 2 eggs. For bread, you will need: 1/2 cup water, 1/4 cup vegetable oil, 2 eggs.

    submitted byPublished by General Mills - 4 years ago
    Brand expert

Q: will these work for banana bread?

submitted by kevin56560 - 4 years ago

  • A: Yes, this mix also is perfect for making banana bread! Both muffin instructions and bread instructions will be listed at the back of the packaging.

    submitted byPublished by General Mills - 4 years ago
    Brand expert

Q: Can we see the back of the box to know what other ingredients are needed?

submitted by Mum23 - 5 years ago

  • A: According to a supermarket website which shows back-of-the-box photos, the additional ingredients needed are: 2 eggs, 1/4 cup vegetable oil, 3/4 cup water.

    submitted byLuna - 5 years ago

Q: What extra ingredients are needed to make Betty Crocker Chocolate Chip Muffins?

submitted by G - 5 years ago

  • A: According to a supermarket website which shows back-of-the-box photos, the additional ingredients needed are: 2 eggs, 1/4 cup vegetable oil, 3/4 cup water.

    submitted byLuna - 5 years ago

Q: Can it be made in a pan not muffins

submitted by Question - 1 month ago
See all questions (12)

Additional product information and recommendations

4.6 out of 5 stars with 2573 reviews
easy to prepare: 4.66 out of 5
quality: 4.4 out of 5
taste: 4.44 out of 5
value: 4.39 out of 5
80% would recommend
114 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
4 April, 2026Verified purchase

banana nut muffins

Great tasting and 3asy to make
bonnie
easy to prepare: 5 out of 5
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
20 March, 2026Verified purchase

(no review title)

Easy mix.
Bri
easy to prepare: 5 out of 5
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs down graphic, would not recommend
21 February, 2026Verified purchase

(no review title)

My son gets excited everytime I make these muffins
Jesslolo
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
10 February, 2026Verified purchase

this product is EXCELLENT

this product is EXCELLENT
magicalmerlin
easy to prepare: 5 out of 5
quality: 5 out of 5
taste: 5 out of 5
value: 3 out of 5
Did you find this review helpful?
1 out of 5 stars
18 January, 2026Verified purchase

Oh my god

The most disgusting thing I’ve ever ate😭 tasted like it had oregano
Hailey
Did you find this review helpful?
5 out of 5 stars
4 December, 2025Verified purchase

Very nice product

This is great, easy to make taste wonderful 😋 Will purchase again and again
Gem
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
8 November, 2025Verified purchase

Vedy tasty

The taste is delicious. Much better flavor than the blueberry or chocolate chip. Very easy to make. Perfect for breakfast on the run or to add to lunches for the kids.
Dayz
easy to prepare: 5 out of 5
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
25 October, 2025Verified purchase

What Happened?????

It is absolutely disgusting and Inedible. It also smells bad. What happened, Betty? Your baked goods used to taste so good. 😭
Disappointed
2 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
18 October, 2025Verified purchase

Yuck! The previous mix was superior.

These have always been a favorite of mine. What in the world have you done to the mix?! The taste of this has changed for the worse. I added fresh blueberries as I’ve always done and feel like those were wasted along with the $ I spent to buy the mix. Please bring back the previous mix.
ColoradoTarget
easy to prepare: 5 out of 5
quality: 1 out of 5
taste: 1 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
27 September, 2025Verified purchase

Quick and Delicious!

Like this when I don't bake my own. They are very good as a breakfast with milk.
David
1 guest found this review helpful. Did you?
5 out of 5 stars
7 September, 2025
originally posted on Betty Crocker
Image

Delicious

Our staple throughout COVID and a favorite of the entire family since. Thank you!
Joyce
1 guest found this review helpful. Did you?
1 out of 5 stars
7 September, 2025
originally posted on Betty Crocker
Image

We want the old mix back

We tried to figure out why we didn’t like these anymore and the answer is you changed the recipe. Why? They cost more and taste like nothing with an aftertaste. No longer moist or enjoyable. We will no longer be buying. We wondered why the grocery store used to have them front and center and multiple rows of boxes to now they are on bottom shelf and only one row. Shame on you Betty Crocker
1 reply from Betty Crocker team - 7 months ago
We're sorry for the disappointment with our Betty Crocker Wild Blueberry Box Muffin Mix. The last major change to our recipe was in 2013, so we're sorry to hear you no longer enjoy it. We will be sure to share your feedback with our team.
ButteryBaker
3 guests found this review helpful. Did you?
3 out of 5 stars
Thumbs down graphic, would not recommend
17 August, 2025Verified purchase

Okay

Not much flavor. All the flavor is in the crumble topping.
TLSmith
easy to prepare: 5 out of 5
quality: 3 out of 5
taste: 3 out of 5
value: 3 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
13 July, 2025
originally posted on Betty Crocker
Image

My favorite muffins

My grandmother made these when I was a child. I didn't (and still dont) like any other blueberry muffins. After she passed away I didn't remember what brand she used. I tried different brands until I found it. Please don't ever change the recipe.
NancieLee
3 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
24 June, 2025Verified purchase

Expired

Beware! Target shipped expired boxes of this to me.
lisainnj
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
12 May, 2025Verified purchase

Easy to mix and bake

Great taste and easy to mix and bake
Lynnw
easy to prepare: 5 out of 5
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
7 May, 2025Verified purchase

Excellent

This is sooo Bomb the nuts inside are chef's kiss I love it
Larissa
easy to prepare: 5 out of 5
quality: 5 out of 5
taste: 5 out of 5
value: 4 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
9 January, 2025
originally posted on Betty Crocker
Image

What did you do to make these SO unlikeable?!? My

What did you do to make these SO unlikeable?!? My mother used to make them for me as a kid and I made them for my children. We recently bought another box of the same exact muffin mix, except in the tin of blueberries there were exactly 8! They taste terrible and leave an aftertaste that makes you have to brush your teeth and use mouthwash. We thought a revisit to the not so distant past would be wonderful for us, but it turned out we dumped everything in the garbage and went to a local bakery to enjoy good muffins. Why did you change it?
1 reply from Betty Crocker team - 1 year ago
We’re sorry to hear about your recent experience with our Wild Blueberry Muffin Mix. We understand how special it was to your family and regret it didn’t meet expectations. Your feedback is important, and we’ll share it with our team. We'd like to assist you further. Please feel free to use the 'Contact Us' section at the bottom of this page so we can report this to our quality team. Thank you!
DisappointedinIL
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2025Verified purchase

Add dried Fruit!

We add dried cranberries & grated orange peel and 1 additional egg. Tastes amazing! My family and friends love them.
Retired
easy to prepare: 5 out of 5
quality: 5 out of 5
taste: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
11 November, 2024Verified purchase

Bioengineered ingredients now included!

They now contain bioengineered ingredients. No longer will buy these.
TW
value: 1 out of 5
taste: 1 out of 5
quality: 1 out of 5
easy to prepare: 1 out of 5
3 guests found this review helpful. Did you?

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