$36.00 when purchased online
Target Online store #3991
About this item
Highlights
- Award-winning Hoola bronzer: Your go-to for all over natual bronze or soft contour
- Silky-soft powder that blends seamlessly for a smooth matte bronze finish.
- All-day wear for a sun kissed, long-lasting matte bronze that stays put.
Description
What it is:
An award-winning, silky-soft powder bronzer with a natural-looking matte finish
What else you need to know:
This isn’t your average bronzer. No, this is the legendary Hoola. The award-winning bronzer that makes you look sun-kissed even in sweater weather. Its ultra-fine, silky-soft powder builds & blends to create a natural-looking matte bronze that lasts all day.
Get it on:
Swirl brush in bronzer.
Apply all over to warm your complexion or place on cheeks, forehead, nose, jawline.
Build and blend.
An award-winning, silky-soft powder bronzer with a natural-looking matte finish
What else you need to know:
This isn’t your average bronzer. No, this is the legendary Hoola. The award-winning bronzer that makes you look sun-kissed even in sweater weather. Its ultra-fine, silky-soft powder builds & blends to create a natural-looking matte bronze that lasts all day.
Get it on:
Swirl brush in bronzer.
Apply all over to warm your complexion or place on cheeks, forehead, nose, jawline.
Build and blend.
Suggested Age: All Ages
Color Palette: Light Tones
Product Form: Pressed Powder
Cosmetic Coverage: Buildable
Skin Tone: All Skin Tones
Beauty Purpose: Contouring, Defining
Net weight: .28 Ounces
Street Date: May 26, 2022
TCIN: 85803635
UPC: 602004138262
Item Number (DPCI): 342-02-8537
Origin: Made in the USA
If the item details above aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 2.32 inches length x 2.32 inches width x 0.73 inches height
Estimated ship weight: 0.28 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Summary of reviews
This bronzer is praised for its natural look, versatility across seasons, and ease of use. Guests appreciate its matte finish and travel-friendly size. However, some are disappointed with recent changes in packaging, reduced product quantity, and the removal of the brush. The bronzer is noted for its buildable coverage and suitability for various skin tones, though some find it too orange or patchy.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 4305 reviews
66% would recommend
12 recommendations
Love
5 out of 5 stars
chrisw52_5295 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] My wife's review- I love everything about this bronzer it's the perfect color does not lean to orange and gives you that perfect Sunkissed glow it's so smooth and creamy all at the same time the packaging is cute and the scent smells like coconut to me but in a clean way definitely will purchase again
Perfect bronzer
5 out of 5 stars
nicolelo_9353 - 4 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Such a good OG bronzer. You can’t go wrong with it. Just as good as I remember it! It’s perfect! It’s not too cool tone or too warm tone. I do remember it came with a brush that I used to love for chiseling out the cheekbone. Mine didn’t come with it. I’m not sure if it doesn’t come with it anymore or this one just didn’t come with one because I got it for free in exchange for a review
Simple and Effective ✨
5 out of 5 stars
valerie_puentes_6541 - 5 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Grateful for receiving this product! The scent is simple and effective. The packaging is beautiful. As for the texture the final result comes out perfect. The pigmentation blends well and leaves a smooth look.
Warm and simple!
5 out of 5 stars
hallierb_1863 - 5 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I love using this as an eye shadow because I think the color is such a great neutral on my face and it buffs in so nicely on my skin. The packaging is neat and I’ve never worried about throwing it in my bag because it’s not going to break.
Fantastic
5 out of 5 stars
kaysams_6524 - 5 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This gives the perfect blend able glow and bronze! It blends seamlessly and is perfect for going into summer with definition and warmth. I love the color of it and it compliments my blush and foundation in a beautiful way. You can build it up too.
Most importantly this product is an excellent bron
5 out of 5 stars
kelliem24_2511 - 5 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] First of all I love the finish of the product. I’m also a sucker for packaging and I really think that the packaging is cute and unique! I cannot smell the scent. It has buildable coverage and blend ability is great!
a staple for summer makeup
5 out of 5 stars
jenniferjlx_4498 - 6 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] as the weather transitions from spring to summer, i’ve been reaching for this daily. appreciate how easily buildable this is, especially with this medium color, i’m able to both warm up my face when applied lightly on my forehead and nose bridge but also slightly sculpt when apply more on my cheekbones. it also blends in smoothly with my other products and gives a nice natural-looking finish. despite how small the case looks, i think there’s actually a generous amount of product to last a while while still fitting snugly in my makeup bag. also great that the case comes with a mirror & magnetic lid as well, making it suitable for on-the-go.
Perfect for a kiss of color!
5 out of 5 stars
ericc61_6186 - 6 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I absolutely loved my Benefit Cosmetics Hoola Powder Bronzer! I generally don’t use her bronzer very often and I found it. This bronzer was perfect for just a kiss of color without looking unnatural. Love it! Definitely going to become part of my daily routine - highly recommended!
Blends really well!
5 out of 5 stars
anav270_9755 - 6 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I have really enjoyed using this product. I received the shade medium and even though I am very fair, I can use it. It blends really well and gives me the bronzed look I need. The packaging is perfect too. There is no scent that I’ve noticed.
Reliable Bronzer
4 out of 5 stars
theaveragechuck_3234 - 6 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I was impressed with this bronzer. In the pan, it looked warmer in tone than I generally would choose. I have medium skin, so the depth was appropriate. While still a bit warmer than my general choices (note: I intentionally go for cooler tones than most, so it is probably an average warmth, just not for me), it was not orange at all when applied and applied smoothly in various situations. I don’t wear foundation as much as I used to – I have reached the point where I have accepted that all I really care about is eyeshadow, if pressed for time. This bronzer did well on my bare skin, even with the unfortunately placed hyperpigmented areas on my cheeks. Bronzer tends to crowd around those spots, making them look even worse. The few times it applied like that on my bare skin, it was easily remedied with fingers. That is a noteworthy quality, should you happen to have dark patches. It also did well with just concealer, though I was always careful to put translucent powder down before the bronzer. A little goes a long way, and it is moderately forgiving.
Good
4 out of 5 stars
thuyl22_4104 - 6 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Hoola Powder Bronzer is a matte bronzing powder known for its natural finish and versatility. The texture is finely milled, making it easy to blend without appearing patchy. It works well for light to medium skin tones, adding subtle warmth without shimmer. The compact includes a small brush, which is convenient but not ideal for precise application. While the color payoff is buildable, those with deeper skin tones may find it too light. Overall, it’s a reliable choice for a natural, sun-kissed look.
Blendable!
5 out of 5 stars
kaylajoshalynn_3751 - 6 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Loved this powder bronzer! Super pigmented but very blendable! I also love the packaging! Super cute and the finish is nice and smooth! Highly recommend
Must have
5 out of 5 stars
valeriag232_820 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I got this for free in exchange for my honest review. Its the medium bronzer, it’s super blendable and doesn’t look patchy or lift my makeup so it’s very easy to work with. I like the packaging and the color is very nice It’s a buildable coverage so you can make it look as intense as you want. Doesn’t have scent.
natural bronzer
5 out of 5 stars
allisonb235_2392 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] very smooth texture and it looks very natural on the skin! blends very well especially layered with a cream bronzer! very easy to use and packaging is very practical
Get it Girl!
5 out of 5 stars
tjnamyd_3420 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This is an excellent bronzer helping to add a sun kissed look. I love the natural look, the mirror included for quick application on the go and most importantly a more tan look rather than orange. I highly recommend this as a natural looking brozer!
Good coverage, better for warm skin tones
3 out of 5 stars
brooker265_3885 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I am typically not a big bronzer fan due to having a cooler toned, fair skin complexion and it being hard to find one's that don't make my face look dirty. I have already built up a decently dark tan for summer and it was still too warm/dark for a cooler undertone. Potential Cons: - could be a little too warm for fair skin - lighter coverage than bronzing powders -formula is sheer and will need the be built up a relatively dark tan for summer, and even so, this formula was entirely too warm and dark to be used on a cool undertone. Pros: -very good coverage, one swipe on a skin swatch was more than enough -had good staying power -scent was pretty neutral, like the other bronzers from this brand Personally, I think this is a better product for people with warm skin tones, tanning didn't really seem to help make it "match" my skin tones well enough.
Tried and true!
5 out of 5 stars
kasiekittens_6580 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This bronzer is amazing, it has never made me break out and it has good ingredients in it- the color is perfect for my very light skin and the pigmentation is good enough that it stays all day. It’s one of my frustrations when a bronzer fades throughout the day and this one does not. For the price point, the bronzer lasts a very long time in my opinion.
The best bronzer
5 out of 5 stars
riversidewahine_9673 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The Hoola Matte Powder Bronzer from Benefit is an absolute game changer. I love using this bronzer for contouring or to add a sun-kissed glow. This product is long lasting and applies beautifully. The original shade is perfect for my light/medium skin tone. This bronzer is a staple in my makeup bag.
Worth a try
3 out of 5 stars
katep120_8099 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The first picture is it initially put on. The second is it a couple hours later. It’s hard to blend out. The shade is pretty but you definitely need a beauty blender to buff it out. I have both applied with a dense brush and a fluffy brush. Finish is matte. This could definitely be someone’s jam. I don’t know the shade is for me.
I like this bronzer from Benefit.🥰
5 out of 5 stars
anastasialesyk_8991 - 7 days ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The bronzer has good pigmentation — not too intense, easy to build up and blends beautifully, allowing for both a soft and more defined look. It gives a smooth matte finish without any shimmer, perfect for everyday makeup. The packaging is compact and sturdy, with a mirror inside — very convenient to take on the go.