tarte Amazonian Clay 12-Hour Blush - Beauty - 0.12oz - Ulta Beauty: Skin Tone Improvement, Brightening, Cheek Application, Buildable Coverage
$30.00
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Guests are saying
The Tarte Amazonian Clay 12-Hour Blush is a favorite among guests for its smooth application, long-lasting wear, and beautiful color payoff. Many appreciate the variety of shades available, which cater to different skin tones and preferences. Guests love how the blush feels lightweight and natural on the skin, making it suitable for everyday use or special occasions. However, some have expressed disappointment over recent formula changes and discontinued shades.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 141 reviews
0% would recommend
2 recommendations
2 out of 5 stars
30 March, 2026
originally posted on tartecosmetics.com
Disappointing
Tarte discontinued the color I have been wearing for years. I am assuming that they changed the formula because the new blush is not nearly as saturated as previous versions. The color doesn't build well and definitely doesn't last as long. Really disappointing because I have been loyal for so long.
5 out of 5 stars
27 March, 2026
originally posted on http://www.ulta.com

Beautiful Blush
I love this blush so much! "Honeysuckle" is the perfect shade for deep skin tones. I'm a cappuccino / mocha tone, and this blush really makes my skin pop! I highly recommend!
1 out of 5 stars
Thumbs down graphic, would not recommend
26 March, 2026Verified purchase
- Skin type: Dry
- Hair color: Red
- Skin tone: Light
- Skin concern: Sensitivity
Beware !
Not the same color as previous purchase!
3 out of 5 stars
Thumbs down graphic, would not recommend
24 March, 2026
not very pigmented
I got color natural beauty and I have a light medium skin tone and this had very little color pay off. It applied well and the formula was nice except for the color or should I say lack there of. I wish this was more pigmented and this would definitely be a holy grail if it was more pigmented.
4 out of 5 stars
22 March, 2026
originally posted on tartecosmetics.com
Very subtle
[This review was collected as part of a promotion.] This blush goes on smoothly however you need to apply it heavily to see it. I bought a darker color for my light skin tone. It was very subtle.
5 out of 5 stars
17 March, 2026
originally posted on tartecosmetics.com
Blush
[This review was collected as part of a promotion.] I love this blush. It applies smoothly with my brush and I am able to blend it out so it looks natural. Love it!
5 out of 5 stars
12 March, 2026
originally posted on tartecosmetics.com
Almost perfect
[This review was collected as part of a promotion.] I love the Amazonian clay 12-hour blushes. Have for years. They really do last great. I recently got it in Exposed and the color is ALMOST perfect. I'm always looking for a light cool-tone mauvey-not-too-berry shade and this is close but not quite. But everything else in the line is too warm or too berry. I
5 out of 5 stars
8 March, 2026
originally posted on tartecosmetics.com
Staple of make up routine
Been using this for years for my oily acne prone skin. Covers last all day does not contribute to breakouts. I use paaarty and captivating light-medium neutral skin tone.
5 out of 5 stars
2 March, 2026
originally posted on tartecosmetics.com
Beverly
First time buying tarte blush. Was impressed. Beautiful color and lasted entire day. Will buy again!
5 out of 5 stars
20 February, 2026
originally posted on tartecosmetics.com
Blush you can count on!
[This review was collected as part of a promotion.] Tarte blushes are the best for reliable, long lasting texture bluring blushes.
5 out of 5 stars
10 February, 2026
originally posted on tartecosmetics.com
Bring it back
Elements was my go-to all time favorite! Bring it back please!!
1 out of 5 stars
9 February, 2026
originally posted on http://www.ulta.com

Terrible color payoff
Tarte has changed the color of Seduce, as well as the formula. I received a sample a year ago and loved it. Bought the full size and the color is completely different and there is literally zero color payoff - even after scrubbing 10 times. Dont buy
1 out of 5 stars
8 February, 2026
originally posted on tartecosmetics.com
BRING BACK DOLLFACE!
YES! PLEASE BRING BACK THE DOLLFACE BLUSH! Discontinuing something so popular is making me want to switch brands that have more of a consistent makeup product line.
5 out of 5 stars
1 February, 2026
originally posted on tartecosmetics.com
Lovely
[This review was collected as part of a promotion.] This is such a pretty color. Can be used as blush or as an eyeshadow!
5 out of 5 stars
23 January, 2026
originally posted on tartecosmetics.com
Great color
[This review was collected as part of a promotion.] This color looks natural against my olive skin tone. It’s perfect and exactly the color I wanted.
2 out of 5 stars
18 January, 2026
originally posted on tartecosmetics.com
Colors do not match
[This review was collected as part of a promotion.] The texture is good but not the color. I purchased honeysuckle thinking, as depicted, was a beautiful brick color, but instead ended up with a purple-ish blush. It just doesn’t relate at all to the colors shown on the website!
5 out of 5 stars
14 January, 2026
originally posted on tartecosmetics.com
My fave blush
Love paaarty! This blush is so underated. It is absolutely gorgeous!
5 out of 5 stars
11 January, 2026
originally posted on tartecosmetics.com
Definitely lasts!
I like how pigmented yet buildable it is. Definitely lasted all day for me :)
5 out of 5 stars
10 January, 2026
originally posted on tartecosmetics.com
Love it
[This review was collected as part of a promotion.] It’s a soft color and doesn’t make my face feel greasy or dry. The only blush I will use! Color is perfect
5 out of 5 stars
5 January, 2026
originally posted on tartecosmetics.com
My go-to blush always
[This review was collected as part of a promotion.] I have been using this blush for 5 years and love it. It lasts for several hours and looks natural.