Anastasia Beverly Hills Mini Size Eye Primer - 0.24 fl oz - Ulta Beauty: Vegan, Oil-Free, Paraben-Free, Matte
$16.00
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Guests are saying
This eye primer has received mixed reviews. Guests appreciate its ability to keep eyeshadow in place and prevent creasing, making it ideal for long wear. However, some guests have experienced issues with the primer's consistency, finding it too runny or difficult to blend. Despite these concerns, many guests find it effective for brightening the eye area and enhancing eyeshadow vibrancy.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 461 reviews
0% would recommend
1 recommendations
3 out of 5 stars
14 March, 2026
originally posted on http://www.ulta.com
Tried it, not impressed
Hard to apply, runny, whitish color not what was expected. As a primer, I prefer another brand- Urban Decay. Wouldn't buy again.
5 out of 5 stars
26 February, 2026
originally posted on http://www.ulta.com
I will be buying a full size for sure!!!
This eye primer has been amazing! I have severely watery eyes due to allergies and all of my makeup would wash right off within minutes. With this product my concealer stays put for hours!!! There is a white cast when you first put it on but my concealer covers it with ease!
2 out of 5 stars
29 January, 2026
originally posted on abh.com
Disappointed again
I ABSOLUTELY LOVED this product the first time I purchased. The second time, I bought it sooner than need and it sat under my sink for a while. When I finally used the second tube it was runny and oily/ seperated. I chalked this up to it sitting for too long. SO, I bought another tube to replace it and the same thing happened! It is super oily running and an abosulte DISAPPOINTMENT. I dont think I will be buying this once favorite product again. It is sad because now I have to search and wide for the perfect primer for my hooded eyes again....
1 out of 5 stars
26 January, 2026
originally posted on http://www.ulta.com
Love the color but the formula was bad
I really liked how this brightens my eyelids but my item was separated and runny. The gritty texture also made my eyelids have a reaction and so unfortunately, I can't use it.
4 out of 5 stars
28 December, 2025
originally posted on abh.com
Great Formula, Awkward Tube
I really like this eye primer and would absolutely repurchase it. It smooths the eyelid beautifully, helps eyeshadow last all day, and doesn’t crease or feel heavy. Once applied, it performs exactly as I hoped. The only drawback is the packaging. When you first squeeze the tube, a watery liquid comes out before the actual product, which can be a bit messy and wasteful. Once past that initial bit, the product itself is excellent. Overall, a great primer with a minor packaging issue keeping it from a full five stars.
5 out of 5 stars
17 December, 2025
originally posted on abh.com
Great for oily skin
I hav incredibly oily skin. Setting spray definitely helps, but I need even more than that. I use this for both my eyeshadow and eyeliner, and it keeps my makeup up on right up until I need to take it off at the end of the day.
5 out of 5 stars
23 November, 2025
originally posted on abh.com
Very smooth product
I’ve had this for such a long time (it last forever)and I’ve also used it under the eye as a concealer, which works great too
5 out of 5 stars
14 October, 2025
originally posted on abh.com
Favorite eye primer
My favorite eye primer. It outperforms every other brand I have tried. I would change nothing about this product, and will continue to purchase it.
3 out of 5 stars
19 September, 2025
originally posted on http://www.ulta.com
Not Ideal If You Don't Wear Eye Shadow
Pros: Does hold liquid eye liner in place with hooded eyes. I don't wear eye shadow but use primer for liquid eye liner daily. Cons: The color on this is so light - nearly white - and does not blend, so any part not covered by makeup is visible. Also, after about 3 months, the formula separates so you get a watery mess.
2 out of 5 stars
11 September, 2025
originally posted on http://www.ulta.com
I don't think I would buy this again
I love the size and that it is in a tube, but it is way too liquid. It is hard to just get a little bit on my finger because it comes out too fast. I would also like it better if it was skin tone and not so white.
1 out of 5 stars
24 July, 2025
originally posted on http://www.ulta.com
separated
It will separate and you have to mix it back together. If you move fast enough and get it on your lids it might work. It was great the first 2 uses after that the separation started and it will get cakie and flake on you while applying/blending.
5 out of 5 stars
2 July, 2025
originally posted on abh.com
If they didn’t rate 5 stars THEY DID IT WRONG!!
Love love love can’t live without it- *****take note!! The reviewer who stated their shadow creased “worse” obviously used too much product. You barely need any, which is why they had a tiny tube in the first place- the tiny tube is a clue LOL. Well ya can’t make everyone happy but most of us here love this stuff! I was in the market for one because I use a peach correcter around my eyes and don’t always have time for shadow, and sometimes THAT creases. Usually when it is very hot weather like NOW. Thanks ABH! I also love the face primer with the gold..heavenly!!
4 out of 5 stars
9 May, 2025
originally posted on http://www.ulta.com
Good and bac
One wonderful thing is that very little of this primer goes a very logical way. One thing I don't like is that it dries a bit cakie , especially if applied after even a light layer of mineral sunscreen (and yes I've tried 2 different ones) between the brow and eye crease. I'm almost 70, so my eyelids are less forgiving because they're creepier. For that reason, I wouldn't buy this product again. For that reason, I don't t
1 out of 5 stars
3 May, 2025
originally posted on http://www.ulta.com
Unsatisfactory Product
I was recommended to purchase this product. It is terrible, does absolutely nothing it's suppose to. I find that I have more product on my finger than what actually blends on the eyelid. Should be taken off the market wish I would return it.
1 out of 5 stars
25 March, 2025
originally posted on http://www.ulta.com
Forget it on oily lids or hot weather
Creased in 90 mins on my semi oily lids. I layered some powder shadow on top and couldn't believe how weak this stuff was. Smashbox, Mac, or even OG urban decay will outperform this by a million percent.
1 out of 5 stars
25 March, 2025
originally posted on abh.com
Creases quickly
If you have eyelids that are even slightly oily this will last about 90 minutes max. If you moisturize before using it forget it. Forget it in hot weather.
1 out of 5 stars
16 March, 2025
originally posted on abh.com
Bad creasing
I love ABH products however this is not one of them. I have used many primers in the past so I was excited to try this one. I creased in the first second of putting it on. I even used setting powder and still creased. I feel better knowing it was not just me. Oh and it was white….I am Indian so that color really didn’t work.
4 out of 5 stars
14 March, 2025
originally posted on http://www.ulta.com
4/5 for sure
Great concept, it creates a canvas and layers easy with other products. That being said: my favorite way to use this product is to layer a thin layer of foundation on top. It helps tame the whiteness of this product. It has a lesrning curve if you're looking for something easier to use maybe this is not the product. I will use it up but probs not repurchase as I think there might be better products out there.
3 out of 5 stars
18 February, 2025
originally posted on http://www.ulta.com
It's good, but the formula may need some tinkering
For a mini, it sure dispenses a lot of product. The eye primer is slightly tinted but holds powdered products (eyeshadow, blush, highlighter, bronzer, contour, etc) throughout the day and into the night quite well. I have not experimented with cream or liquid eyeshadow yet, so I cannot speak to that. Be sure to have the cap on when shaking and pinching the tube, otherwise you will get a little bit of water (?) along with the primer.
2 out of 5 stars
31 January, 2025
originally posted on http://www.ulta.com
Very dry and creases
Very dry and creases