EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

L'Oreal Paris Colorsonic Hair Color Device - Cartridge Sold Separately

L'Oreal Paris Colorsonic Hair Color Device - Cartridge Sold Separately - 2 of 4L'Oreal Paris Colorsonic Hair Color Device - Cartridge Sold Separately - 3 of 4L'Oreal Paris Colorsonic Hair Color Device - Cartridge Sold Separately - 4 of 4
L'Oreal Paris Colorsonic Hair Color Device - Cartridge Sold Separately - 1 of 4
$124.99 when purchased online
Target Online store #3991

About this item

Highlights

  • Pick, Pop, Press - Pick your hair color cartridge sold separately. Pop it into the device. Press for color as easy as brushing your hair
  • Easy To Use - The best hair color of your life at the press of a button. First-of-its-kind device automatically mixes hair color and parts hair for you
  • Fast Application - Precise root-to-tip application in just 5 minutes. 100 percent gray coverage. Bristles cover 20,000 strands per minute to evenly distribute color
  • Mistake-Free Coverage - Gets even hard-to-reach areas like the back of your head. Bristles adapt to all hair types, lengths, and textures

Description

Only L’Oreal Paris, the inventor of permanent hair color, could reinvent it. Introducing Colorsonic, the next generation of at-home hair color, the best color of your life at the press of a button. How it works: Pick your shade, pop it in the device, & press for color. Colorsonic makes hair coloring easier by automatically mixing and depositing formula right at the root to deliver long-lasting salon inspired hair color at home. The device parts and saturates every hair strand and distributes color evenly, even in hard-to-reach areas. The multi-use hair color cartridge delivers up to 3 applications per cartridge (3 root touch ups or 1 full head application). What you don’t use, you can save for the next time.

*1 full hair coloring or up to 3 root touch-ups. Use, reuse, retouch

Pick your hair color cartridge from our palette of brilliant shades. Pop the cartridge in the device. Press for color as easy as brushing your hair. Check out our how-to videos and the instruction sheet in the kit for a step-by-step guide

Please refer to technical manual inside the box for complete list of safety precautions
Number of Pieces: 1
Includes: Applicator
Material: Plastic
TCIN: 90859879
UPC: 071249674819
Item Number (DPCI): 063-01-7685
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3.62 inches length x 15.6 inches width x 8.2 inches height
Estimated ship weight: 1.698 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is this permanent hair color or temporary hair color.

submitted by BeBe - 8 months ago
  • A: Permanent and ammonia free.

    submitted byVan - 6 months ago
  • A: Permanent hair color

    submitted byGrandmom - 19 days ago
  • A: Hi there BeBe! Thank you for reaching out to us about the Colorsonic device and the hair color cartridge. Yes this is permanent hair color. . If you have further questions about the product and use please call us directly at 1-800-322-2036 M-F 9am-5:30pm ET. We look forward to speaking with you.

    submitted byL'OrealParisProductExpert - 8 months ago
    Brand expert
  • A: Great question BeBe! Loreal colorsonic is a permanent hair color that offers precise root-to-tip application in just 5 minutes with 100% gray coverage. Get real-time answers to all your future beauty questions using the “Chat with a Virtual Beauty Consultant” button on every product page.

    submitted byTarget Beauty Consulting - 8 months ago
    Brand expert

Q: How is this any different than using my hands ? For that price I can go to the salon multiple times since its just a basic coloring. Wow, is this how L'Oreal does is customers now?😔

submitted by Jessa - 8 months ago
  • A: Hi Jesus, My hubs& I sat down and did the math on this. We MUST remember that Salon prices vary wildly across the nation, so bear that in mind and insert YOUR COST WHERE MY COST. AT THE SALON IS. My salon charges 200.00 for Ballayage and I go every 6 weeks to "color up". So adding a 20 0/0 tip, each visit is *1, 980.00* a year if you figure on

    submitted bytheblustar - 5 months ago
  • A: Jessa, just use your hands then. Cover your hands in slippery oversized gloves while trying to part your hair and hold a bottle. And if you’re getting a cheaper salon job then a one time cost of the tool and refills then that worries me. This tool allows you to just simply comb thru and it gets all of the strands instead of clumping blobs of dye in one spot on your scalp. I don’t think L’Oreal is out to get you.

    submitted byMBHouse - 5 months ago
  • A: Hello dear, where are you getting your hair colored? Fantastic Sam’s? A root touch up is at least $60 where I live and that’s the cheaper end. So 2 trips max and it pays for itself

    submitted byLydia - 5 months ago
  • A: Hi there Jessa! Thank you for reaching out to us about the Colorsonic. The Device has 2 components: the device and the hair color cartridge. The device you purchase one time; it’s reusable and rechargeable so you can use it over & over again. The color cartridge is the item you repurchase; each cartridge can be used up to 3 times depending on your application and hair type. If you have further questions about the product and use please call us directly at 1-800-322-2036 M-F 9am-5:30pm ET. We look forward to speaking with you.

    submitted byL'OrealParisProductExpert - 8 months ago
    Brand expert

Q: Can this applicator do highlights only? Or is this an all around coloring?

submitted by Deb - 10 months ago
  • A: I am very confused by the first answer. If all we require is full head of highlights, what is it in the wand that prevents is doing as a salon would >separate with a comb those pieces we wish to highlight, comb through those, run the wand down that hair ONLY ,and,

    submitted bytheblustar - 5 months ago
  • A: Hey Deb, Great question! The L'oreal Paris Colorsonic hair color device is an all over hair color. The device parts and saturates every hair strand and distributes color evenly, even in hard-to-reach areas. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 10 months ago
    Brand expert
  • A: Hi there Deb! Colorsonic cannot do highlights at this time. With Colorsonic you can do all-over applications & root touch-ups. If you have further questions about the product and use please call us directly at 1-800-322-2036 M-F 9am-5:30pm ET. We look forward to speaking with you.

    submitted byL'OrealParisProductExpert - 10 months ago
    Brand expert

Q: Hi, does it need battery or electricity? What are the charging/voltage options?

submitted by Ee - 8 months ago
  • A: Hi there, Ee! Thank you for reaching out about our Colorsonic Hair Color Device. Colorsonic uses standard USB-C voltage and we recommend pairing it with a 5-watt or higher charger for optimal performance. Our device comes with a charging cable and must be fully charged before using. If you have any other questions, please call our Customer Service team Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. We are always here to assist you!

    submitted byL'OrealParisProductExpert - 7 months ago
    Brand expert

Q: Is this device dual voltage? Can I use it in Europe as well?

submitted by Denise - 9 months ago
  • A: Maybe you should learn what USB-C is and you understand why your response is lame.

    submitted byTXMAVERICK - 5 months ago
  • A: L'Oreal should get in the modern age. I have dual-voltage hair dryers and curling irons (not to mention phones and laptops and tablets). It seems like y'all could make this dual voltage.

    submitted byTurquoise - 5 months ago
  • A: Hi there Denise! Thank you for reaching out to us about the Colorsonic Hair Color Device. This is not a dual Voltage device, we suggest getting an adapter for the country you are traveling to. We hope this information is helpful, if you have further questions or concerns please call us at 1-800-631-7358, M-F 9am to 5pm.

    submitted byL'OrealParisProductExpert - 9 months ago
    Brand expert

Q: SINCE THIS IS PERMANANT COLOR ONCE APPLIED TO RETOUCHES WILL I HAVE TO RINSE OUT TO PREVENT HARDENING OF HAIR OR CAKED COLOR ON SCALP

submitted by DARKANGEL - 5 months ago
  • A: Yes. This device applies the color for you, the rest of the process is the same.

    submitted byColorgirl - 2 months ago
  • A: Hi there, DARKANGEL! Thank you for reaching out about our Colorsonic Hair Color Cartridge. Apply hair color in just 5 minutes. Device automatically mixes color & parts hair, delivering the best hair color of your life at the press of a button! If you have any questions, please reach out to us Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. We look forward to speaking with you!

    submitted byL'OrealParisProductExpert - 2 months ago
    Brand expert

Q: Can the inside of the device be cleaned after each use so there is no color build-up?

submitted by ElizMill - 7 months ago
  • A: Hi there! Thank you for reaching out to us about the Colorsonic Hair Color Device. Great Question, yes, the device does have a cleaning cartridge that comes with the device that you will use after every color application. We hope you give it a try and love the results!

    submitted byL'OrealParisProductExpert - 7 months ago
    Brand expert

Q: Does this have a refill and I Can you use your own hair color

submitted by Shelby Denton - 7 months ago
  • A: Hi there Shelby! Thank you for reaching out to us about the Colorsonic Device and Cartrdige. The device you purchase one time; it’s reusable and rechargeable so you can use it over & over again. The color cartridge is the item you repurchase; each cartridge can be used up to 3 times depending on your application and hair type. Yoy can not use your own color inside the device, f you have further questions or would like assistance in getting the right shade, please call us directly at 1-800--631-7358 M-F 9am-5:30pm ET. We look forward to speaking with you.

    submitted byL'OrealParisProductExpert - 6 months ago
    Brand expert

Q: How long does one application last. Meaning how often are you reapplying. Does it wash out after one shampoo

submitted by Nancy - 8 months ago
  • A: Hi there, Nancy! Colorsonic is a long-lasting 100% gray coverage hair color formula. Like traditional permanent hair color, we recommended a root touch-up schedule of 4-6 weeks. Our Colorsonic hair dye cartridges can be used up to three times, which can be used for a full head application or three root retouches. The cartridges should be used within four months of first use. We hope this helps!

    submitted byL'OrealParisProductExpert - 7 months ago
    Brand expert

Q: Hello! I wanted to know is it possible to fill cartridge with your hair dye?

submitted by Nm - 8 months ago
  • A: Hi there, Nm! Thank you for reaching out about our Colorsonic Hair Color Device. Colorsonic cartridges can be used up to 3 times. It can be applied as 1 full hair coloring or up to 3 root touch-ups. Once you dispense all dye from the cartridge, it cannot be refilled. We hope this helps!

    submitted byL'OrealParisProductExpert - 7 months ago
    Brand expert

L'Oreal Paris Colorsonic Hair Color Device & Ammonia Free Permanent Hair Color Cartridges Collection

About the collection
L’Oreal Paris Colorsonic, the next generation of at-home hair color, the best color of your life at the press of a button. How it works: Pick your shade, pop it in the device, & press for color. Colorsonic makes hair coloring easier by automatically mixing and depositing formula right at the root to deliver long-lasting salon inspired hair color at home. The device parts and saturates every hair strand and distributes color evenly, even in hard-to-reach areas. The multi-use hair color cartridge delivers up to 3 applications per cartridge (3 root touch ups or 1 full head application). What you don’t use, you can save for the next time.
View L'Oreal Paris Colorsonic Hair Color Device & Ammonia Free Permanent Hair Color Cartridges Collection collection

Related Categories

3.8 out of 5 stars with 608 reviews
effectiveness: 2.55 out of 5
quality: 2.67 out of 5
value: 2.39 out of 5
37% would recommend
82 recommendations

Perfect for the average hair dyer!

5 out of 5 stars
alexise58_8650 - 3 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Such a convenient application process! I’m not a hair dying expert by any means, but this machine is seriously a game changer - especially for people who are dying their hair by themselves and maybe don’t have as much experience. If you know you will be dying your hair often, I would seriously recommend making the investment and getting this. Especially since you can use it for any hair color you choose!
Did you find this review helpful?

It’s ok

3 out of 5 stars
jawakween_4988 - 3 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This product is a great idea. However I found it kind of large and awkward to hold in my hands. While the color payoff was good, and I feel like it did get my roots good. Maneuvering it through out my whole head got a little awkward
Did you find this review helpful?

Decent Gadget!

4 out of 5 stars
camesawcontoured_4999 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I'm happy with the color I chose to match my hair. It covered my grays as well. I really like the thought of this device, it does help with the application mess somewhat. But it's also more fiddly than what I'm used to.
2 guests found this review helpful. Did you?

Insanely easy set up with great results

5 out of 5 stars
ashleyf341_7865 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Firstly, packaging was top notch! Had to take a picture before I took it all apart top show how amazing it was. Loved that everything was labeled perfectly. It made all the instructions easier to handle. My hair was a little darker than what was needed to abusive the actual color I chose and i was already aware of that but went for it anyhow. The picture of my hair is after getting out of the shower and didn't take another after it dried but it did on fact lighten me up quite a bit. The process was so much easier than using your hands. I definitely appreciated the fact there was no mess. Can't wait to continue using this product. I'm slowly getting a few grays and this is in fact the best method I have found so far. My hair being super thick I did have to push a little harder to get in there after watching the tutorial but otherwise definitely recommend it.
Did you find this review helpful?

Does a good job but you will need practice using t

4 out of 5 stars
fatimay18_71 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The packaging was very impressive and it had the usual hair color smell. It definitely saved time and made the application process easier but you’ll still have to use your finger tips to apply it evenly behind the ears. The hair felt super smooth after using the conditioner and was not looking damaged. The color quality is better than the boxed ones. Coverage was good but it left out few grays and this was due to first time use of the device. Overall, this is a good way to apply hair color and get good results without getting messy.
Did you find this review helpful?

Boutique Haircoloring Experience!

4 out of 5 stars
lenni1_5237 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I love how easy the ColorSonic is to use! The design is sleek and definitely makes the “at home” experience feel upscale. I purposely avoid dyeing my hair because of the mess and how time consuming it is, but this was a game changer. I have medium to dark brown hair and the blonde lifted my hair a few shades lighter but obviously not to a true blonde. I attached a photo for reference. The roots are my natural color so it definitely worked! Will be using again for regular touch ups!
1 guest found this review helpful. Did you?

Must have

5 out of 5 stars
oteliat_8341 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] The scent was not too strong and was easy to assemble. The application process took some getting used to but was pretty simple once you get the hang of it.
1 guest found this review helpful. Did you?

Worth a try!

4 out of 5 stars
ashleym2192_543 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I recently tried the L'Oréal ColorSonic and overall, it’s a decent at-home hair coloring device. The design is sleek and modern, and the process is less messy than traditional box dye. The brush applicator distributes color fairly evenly, and it definitely speeds up the application time. That said, it's not completely foolproof. I found the color cartridge system convenient, but some parts of my hair didn’t absorb the dye as well as others, especially near the roots. The final color looked good but not salon-level vibrant. Also, it’s a bit pricey for what it offers, especially if you color your hair frequently. If you're looking for a more efficient way to color your hair at home and don’t mind spending a bit more, the ColorSonic is worth a try. But if you're super picky about precision or coverage, you might still prefer the traditional route or a professional salon.
2 guests found this review helpful. Did you?

So easy!

5 out of 5 stars
luckyducky608_7168 - 6 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I LOVE this hair tool. It made the “at home” dying process SO much easier. The instructions were easy to follow, and the tool itself was very easy to use as well. After, my hair was evenly dyed without any spots that were missing any, and it looked gorgeous!
1 guest found this review helpful. Did you?

Unfortunately it didn’t work

1 out of 5 stars
evai21_8395 - 7 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Love the concept of this product however, it did not work. After ensuring a full charge and following the instructions to get the color to flow, nothing comes out of the nozzles. Trying multiple times nothing comes out but the color level indicator has dropped as though product has been used. Would love to try a new one if possible!
3 guests found this review helpful. Did you?

Beautiful results!

5 out of 5 stars
meganw7f9a_7580 - 7 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This device is amazing! Being a busy mom I never have time to color my hair and this made it a complete breeze covering white hairs and all! I’d recommend to anyone. The color came out a beautiful honey blonde and is just lovely all around!
Did you find this review helpful?

Pretty cool and innovative device

5 out of 5 stars
simplyz1_4591 - 7 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I received this product for free from influenster in exchange for my honest review. I received the L’Oréal Paris colorsonic hair color device and hair color cartridge for review and I would say I am pretty impressed with the device. I really like how they provided the handout with step by step instructions and even provided QR code to watch an instructional video. That’s so awesome and helped me feel at ease and more comfortable using the device for the first time. The device is pretty sleek and I like that it is not very huge and bulky. It does not feel very heavy or difficult to hold while you’re using it. I like the concept of having different cartridges that you can buy for the device. I feel like the device coated my strands well and gave me a pretty good result at home vs having to go to the salon. I really like that you have the option to store away the extra dye you have and reuse it later so you aren’t wasting the dye like you would if you used already mixed box dye. My main concern with the device was how it would work on my curly/kinky hair. I was worried it would be a struggle but I made sure to detangle my hair VERY well and it was not difficult to use this device on my hair type. So I would just remind anyone with more coarser textures to make sure you take your time and really prep your hair before to ensure you get a good result and ease of use with this device. Another reminder I would give is to make sure to release the button to prevent dripping otherwise it could get messy. If you follow the instructions the use is very simple & This makes for an easy at home color experience and you also get really good results as well. Would recommend!
Did you find this review helpful?

Amazing hair coloring tool

4 out of 5 stars
nell0223_9138 - 7 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I was sent this product to try out and I enjoyed it very much. It’s a very useful tool to color your hair but is a bit pricy. I gave this 4 stars because I had some trouble with trying to use it at first but it got the job done. Definitely will be using it again to color my hair in the future.
Did you find this review helpful?

Good product. Section hair.

4 out of 5 stars
belindar39_981 - 7 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I really like the product. It was packaged nicely and came in perfect condition. I have curly hair that can get tangled easily. So I sectioned my hair I opposition to the instructions and think I got really good coverage. The shade was pretty spot on. I went from copper to auburn. The smell wasn’t too bad. Not much different than you typical box dye.
Did you find this review helpful?

Amazing, easy and mess free

5 out of 5 stars
taniaa3_1264 - 7 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Wow. I loved the way my hair turned out. I have recently been going to the salon to dye my roots just because it’s easier to not deal with the stress and mess of doing it at home now that I have a baby. I’m so glad I found this amazing tool that dyes my hair without the mess from boxed dyes. I can’t even begin to explain how easy this was to use. Also the scent was not strong as other dyes. Left my hair looking great and healthy. Can’t wait to use it again for my touch ups next months
Did you find this review helpful?

Cool, but could be improved

3 out of 5 stars
dragonfragrance_7993 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This device is really neat for people doing home application of color. I detract points because the scent was odd, and the color actually didn’t last as long as normal box color. However, the applicator was easy to use once you read the instructions and left my hair looking nice for the time that it did last!
Did you find this review helpful?

The new way to dye your hair!'

5 out of 5 stars
mikaelap28_5527 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This gadget is the new way to dye hair! It's efficient, not too difficult to use and gets the job done. Here's to hair dying being so much more simple!
Did you find this review helpful?

Very cool and convenient, but very expensive

4 out of 5 stars
raibas_1546 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] My cousin got ombré on her hair a couple months ago but it faded and her ends were super brassy. I used this on her hair and it came out looking really beautiful!! It was the exact color we needed! At first we kind of struggled to figure out how to use the device because obviously neither of us has used something like this before, but the directions were helpful and we watched tutorials online. It came out looking so natural and her hair still looks healthy and shiny! I really like the little “bristles.” It’s definitely an expensive device so it’s not for everyone, but it was so much more convenient than the usual way to dye your hair at home. We’re definitely using this on my mom’s greys next.
Did you find this review helpful?

Easy to use!

5 out of 5 stars
soniak21_5948 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] So impressive! It’s so easy to use and mess free…the brown color really matched my hair and there is no mixing involved. It’s pricey but worth it, if you color your hair like clockwork. The process to clean the tool was also very quick .. and the application was smooth.
Did you find this review helpful?

Loved this device!!!

5 out of 5 stars
stephanies1083_1611 - 8 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I thought that this device was so cool makes the application process very easy and not messy The color range options they have our great as well that wasn't too bad and I thought the packaging was very appealing.
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

Stores

Find a StoreClinicPharmacyOpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy