Plum Beauty Heated Eyelash Curler
$12.99
In Stock
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About this item
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- $9.69 - $11.99reg $12.99 - $15.99 Sale5 out of 5 stars with 1 ratings
- $8.49 - $10.99reg $11.39 - $14.69 Sale3 out of 5 stars with 4 ratings
- $8.99 - $11.49reg $11.99 - $15.39 Sale
- $8.49 - $9.49reg $11.39 - $12.69 Sale
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- $12.00Buy 3, get 1 free on select beauty minis on select items3.9 out of 5 stars with 70 ratings
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Guests are saying
The Plum Beauty heated eyelash curler offers a modern twist on traditional curlers, providing a gentle heat that helps lift and curl lashes effectively. Many guests appreciate its compact design, quick heating, and the visual cue for readiness. However, some find it challenging to use due to its size and the need for practice. Overall, it is a promising tool for those seeking a long-lasting curl without the pinching of standard curlers.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.2 out of 5 stars with 42 reviews
quality: 1.6 out of 5
value: 1.44 out of 5
9% would recommend
11 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
12 June, 2026Verified purchase
Dont buy
broken right out of package
1 out of 5 stars
11 June, 2026
- Eye color: Brown
- Skin tone: Light
- Hair color: Brunette
- Skin type: Combination, Dry
Not worth it
It’s terrible 😭 You can barely fit your eyelashes in it if you have short eyelashes (like me), and when I did manage to get acouple of lashes in, once I took them out of the curler, you still couldn’t tell. It’s a waste of money. I really don’t recommend. The only thing I can recommend for even semi noticeable eyelashes that look longer is the Tarte mascara🥺
1 out of 5 stars
Thumbs down graphic, would not recommend
9 June, 2026Verified purchase
Waste of money
Can't even fit your eyelashes in it. Don't was your money.
1 out of 5 stars
Thumbs down graphic, would not recommend
25 May, 2026Verified purchase
I could get something better of SHEIN
Good concept for a cheaper heated curler but doesn't work. Advertised as metal it's cheap plastic. It doesn't open wide enough and it doesn't hold a charge. This product sucks.
1 reply from Plum Beauty Team team - 19 days ago
Hello, Audi! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
1 out of 5 stars
Thumbs down graphic, would not recommend
2 May, 2026Verified purchase
Dont buy
This worked for 3 days then stopped working. Reading other reviews this is a common issue.
1 reply from Plum Beauty Team team - 1 month ago
Hello, B! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
1 out of 5 stars
29 April, 2026Verified purchase
- Eye color: Brown
- Skin tone: Medium
- Hair color: Black
- Skin type: Combination
(no review title)
Don’t buy the charge doesn’t last, it’s hard to get your eye lashes in it to curl, then when it does charge it gets too hot like it’s going to blow up.
1 reply from Plum Beauty Team team - 1 month ago
Hello, Juliana! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
1 out of 5 stars
Thumbs down graphic, would not recommend
11 April, 2026Verified purchase
- Skin tone: Light
- Skin type: Combination
Ineffective
Hard to use without poking yourself in the eye. Doesn’t curl well at all.
1 reply from Plum Beauty Team team - 2 months ago
Hello, Megarita! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
1 out of 5 stars
Thumbs down graphic, would not recommend
8 April, 2026
- Skin tone: Medium
- Skin type: Combination, Oily
Not enough open space.
It needs to open so much more than what it does. My lashes are straight flat down and it doesn’t not grab/grip them properly. The heat on it just as you turn it not feels safe which I like that. But these defiantly need to open like a regular eye lash curler.
1 reply from Plum Beauty Team team - 2 months ago
Hello, Claudia92! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
1 out of 5 stars
Thumbs down graphic, would not recommend
5 April, 2026
- Skin tone: Light
Don't Buy
I bought this a little while ago. it does absolutely nothing! I'm super disappointed; it doesn't curl my lashes at all. My normal eyelash curler does more than this. Do not buy.
1 reply from Plum Beauty Team team - 2 months ago
Hello, Brynley! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
4 out of 5 stars
Thumbs down graphic, would not recommend
30 March, 2026Verified purchase
(no review title)
I liked this but it needs to open a bit more more so you have a larger space to put your lashes through.
1 reply from Plum Beauty Team team - 2 months ago
Hello, Cat! Thank you so much for your 4-star review! We’re delighted to hear that you had a positive experience with us. Your feedback is incredibly valuable, and it helps us understand what we’re doing right and where we can improve. We’re glad that we could meet your expectations and provide you with a satisfying experience. If there’s anything specific that stood out to you or any suggestions you have for us to make your next visit even better, we’d love to hear from you. Your insights help us grow and serve you better. Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/. Looking forward to welcoming you back soon!
5 out of 5 stars
Thumbs up graphic, would recommend
29 March, 2026Verified purchase
- Hair color: Grey
- Skin concern: Sun damage
- Skin type: Combination
- Eye color: Green
- Skin tone: Light
Easy to use
Easy to charge and turn on or off. Makes a nice curl. Easy to use.
1 reply from Plum Beauty Team team - 2 months ago
Dear Professor M, Thank you so much for taking the time to share your positive experience with us! We are thrilled to hear that you enjoyed using our product. Your kind words truly made our day! At Plum Beauty, we strive to provide the best possible service and products to our valued customers, and it’s incredibly rewarding to know that we have met your expectations. Your feedback not only motivates us but also helps us to continually improve and serve you better. You may also like Ionic Facial Steamer. It opens up pores allowing for deep cleansing. Can be used daily to hydrate and detoxify skin. If there’s anything else we can assist you with, or if you have any further comments or suggestions, please don’t hesitate to reach out. We look forward to welcoming you back soon! Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
1 out of 5 stars
Thumbs down graphic, would not recommend
29 March, 2026Verified purchase
Junk
This does nothing, it’s cheap plastic
1 reply from Plum Beauty Team team - 3 months ago
Hello, Katie! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
2 out of 5 stars
Thumbs down graphic, would not recommend
22 March, 2026
- Skin type: Combination
- Hair color: Red
- Eye color: Green
- Skin tone: Light
(no review title)
Lowkey doesn’t work. I have stubborn lashes and this didn’t do a thing. Super bummed
1 reply from Plum Beauty Team team - 3 months ago
Hello, Drae! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
3 out of 5 stars
19 February, 2026
originally posted on influenster.com
Effective Beginner Heated Eyelash Curler
[This review was collected as part of a promotion.] This heated eyelash curler is an effective tool for beginners or teens. It definitely does curl the lashes nicely and I found the curl did last all day! While it is effective with two different heat settings, I do find this device a little bit gimmicky. The clamp doesn’t seem very secure and I can see it breaking easily if squeezed too hard. It also needs to be charged frequently as it seems to die down more quickly than preferred. Overall it’s a decent tool that does work.
1 reply from Beacon Wellness team - 4 months ago
Hello, Customer! Thank you so much for your review! We’re delighted to hear that you had a positive experience with us. Your feedback is incredibly valuable, and it helps us understand what we’re doing right and where we can improve. We’re glad that we could meet your expectations and provide you with a satisfying experience. If there’s anything specific that stood out to you or any suggestions you have for us to make your next visit even better, we’d love to hear from you. Your insights help us grow and serve you better. Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/. Looking forward to welcoming you back soon!
5 out of 5 stars
3 February, 2026
originally posted on influenster.com
This is neat !
[This review was collected as part of a promotion.] This is perfect! Instructions are simple and easy! Battery life is long! It’s very easy to use! It’s durable and the charger is great! This was a great curler!
1 reply from Beacon Wellness team - 4 months ago
Dear Shayt29_7136, Thank you so much for taking the time to share your positive experience with us! We are thrilled to hear that you enjoyed using our Heated Eyelash Curler. Your kind words truly made our day! At Plum Beauty, we strive to provide the best possible service and products to our valued customers, and it’s incredibly rewarding to know that we have met your expectations. Your feedback not only motivates us but also helps us to continually improve and serve you better. You may also like Ionic Facial Steamer. It opens up pores allowing for deep cleansing. Can be used daily to hydrate and detoxify skin. If there’s anything else we can assist you with, or if you have any further comments or suggestions, please don’t hesitate to reach out. We look forward to welcoming you back soon! Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
4 out of 5 stars
1 February, 2026
originally posted on influenster.com
Heat holds eyelash curls longer
[This review was collected as part of a promotion.] I never thought I’d like a heated curling iron but it’s a new daily use! Threw away my other curling iron. The heat makes the eyelashes stay curled much longer than without the heat. Super easy to use and heats up quickly. Not any bigger than a normal eyelash curler so easy to store.
1 reply from Beacon Wellness team - 4 months ago
Hello, Allisonm1998_2711! Thank you so much for your 4-star review! We’re delighted to hear that you had a positive experience with us. Your feedback is incredibly valuable, and it helps us understand what we’re doing right and where we can improve. We’re glad that we could meet your expectations and provide you with a satisfying experience. If there’s anything specific that stood out to you or any suggestions you have for us to make your next visit even better, we’d love to hear from you. Your insights help us grow and serve you better. Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/. Looking forward to welcoming you back soon!
5 out of 5 stars
30 January, 2026
originally posted on influenster.com
Very nice tool even for beginners
[This review was collected as part of a promotion.] The Plum Beauty Heated Eyelash Curler is a great tool, the color is beautiful, very easy to hold in your hands, it’s lightweight! I read the instructions and as advised I charged it for one hour, then i pressed the button that turn into a green light, which advise that is heating! If you click one more time the light turns into blue that means that is heating more! The heating area starts to change of color, from dark to white, when it was full white I pressed in my eyelashes! I’m not used to use eyelash curlers, so I tryed 3 times until I get all my eyelashes on the heating pad, which I believe it was easy! And it’s very safe! And then I’ve been using it always, and I love it! It’s super easy to clean also! So If you are looking for heated eyelash curler I recommend this product!
1 reply from Beacon Wellness team - 4 months ago
Dear Camilatess_3204, Thank you so much for taking the time to share your positive experience with us! We are thrilled to hear that you enjoyed using our Heated Eyelash Curler. Your kind words truly made our day! At Plum Beauty, we strive to provide the best possible service and products to our valued customers, and it’s incredibly rewarding to know that we have met your expectations. Your feedback not only motivates us but also helps us to continually improve and serve you better. You may also like Ionic Facial Steamer. It opens up pores allowing for deep cleansing. Can be used daily to hydrate and detoxify skin. If there’s anything else we can assist you with, or if you have any further comments or suggestions, please don’t hesitate to reach out. We look forward to welcoming you back soon! Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
2 out of 5 stars
28 January, 2026
originally posted on influenster.com
Functions no better than a regular eyelash curler
[This review was collected as part of a promotion.] Not a fan. The heat next to my eye was disconcerting- even on low. And its too big and clunky to get to my eyelashes well. It also seems to curl the same as a normal eyelash curler does.
1 reply from Beacon Wellness team - 5 months ago
Hello, Brittneyb8_3772! We sincerely apologize that the product you received has failed to meet your expectations. We are committed to providing the ultimate customer experience, and we really want to make it up to you. Please feel free to contact us on the following line to provide you an immediate resolution in your concern: Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/.
3 out of 5 stars
28 January, 2026
originally posted on influenster.com
Easy to use with decent battery life, but not idea
[This review was collected as part of a promotion.] Despite its bulky appearance, it doesn’t feel especially durable, and I’d be concerned about it breaking if dropped on something like granite countertops. The instructions were straightforward and easy to follow, and I didn’t have any issues with maintenance or battery life, both seem decent so far. Comfort really depends on the user’s lash type. I have very long, full lashes that are naturally straight, and I found it difficult to fit all of my lashes into the curler at once and get an even curl. Once curled, it was also nearly impossible to reinsert them to go over a second time. The outer corners of my lashes barely curled and mostly stayed straight. If the device opened wider to accommodate longer lashes, it would be much more usable for me. While it didn’t work well for my lash type, I do think someone with shorter, thinner lashes would benefit from this product.
1 reply from Beacon Wellness team - 5 months ago
Hello, Deziwim_1359! Thank you so much for your review! We’re delighted to hear that you had a positive experience with us. Your feedback is incredibly valuable, and it helps us understand what we’re doing right and where we can improve. We’re glad that we could meet your expectations and provide you with a satisfying experience. If there’s anything specific that stood out to you or any suggestions you have for us to make your next visit even better, we’d love to hear from you. Your insights help us grow and serve you better. Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/. Looking forward to welcoming you back soon!
3 out of 5 stars
28 January, 2026
originally posted on influenster.com
Simple and effective but BE CAREFUL!!!!
[This review was collected as part of a promotion.] I had high hopes for this heated eyelash curler. I love that the rubber part changes color when it heats up so I have a visual cue on when it’s ready, but this thing gets HOT. I burned my eyelid the first time i used it, but with a little more practice and more carefulness, it worked fine. It gave my lashes a decent lift without me having to yank out my lashes as i would with a non-heated eyelash curler. Instructions were straightforward and the rubber part was easy to clean. It’s just as small as any other standard eyelash curler so it’s easy to throw in a makeup bag
1 reply from Beacon Wellness team - 5 months ago
Hello, Djspicy_8769! Thank you so much for your review! We’re delighted to hear that you had a positive experience with us. Your feedback is incredibly valuable, and it helps us understand what we’re doing right and where we can improve. We’re glad that we could meet your expectations and provide you with a satisfying experience. If there’s anything specific that stood out to you or any suggestions you have for us to make your next visit even better, we’d love to hear from you. Your insights help us grow and serve you better. Phone number: (781) 449-9500 Email: info@myplumbeauty.com Or you may visit our website to submit a ticket for immediate assistance at https://myplumbeauty.com/. Looking forward to welcoming you back soon!