Maybelline Super Stay Vinyl Ink Liquid Lipstick - 10 Lippy - 0.14 fl oz
$10.99
Color10 Lippy
In Stock
Eligible for registries and wish lists
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Guests are saying
This lipstick has garnered a mix of opinions, with many guests praising its vibrant colors, long-lasting wear, and comfortable feel. The staying power is particularly highlighted, as it remains intact even through eating and drinking. However, some guests have noted issues with stickiness and inconsistent pigmentation over time. Overall, it offers a great selection of shades that cater to various preferences, making it a versatile addition to any makeup collection.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 17633 reviews
easy to apply: 4.22 out of 5
easy to remove: 3.56 out of 5
long lasting: 3.85 out of 5
quality: 3.52 out of 5
value: 3.63 out of 5
53% would recommend
432 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
30 April, 2026
Smells Awful- like bad cherry medicine & perfume
The smell was too off-putting! I could not keep it. It smelled like cherry medicine mixed with chemicals or some cherry mixed with some wood perfume & it tasted like it also, tasted like soap- no sweetness or lipstick taste at all. I got it at a drugstore but its the same product. What ever happened to the traditional formulas that smelled like lipstick or had a fruity smell and tasted like lipstick, or even tasted sweet- they were good.
1 out of 5 stars
28 April, 2026
originally posted on maybelline.com
My favorite lip product isn’t the same anymore
I’ve been using this product for a long time, and it has always been my favorite lip product. For the past several months, I’ve been buying it from different stores hoping to find a good one, but every single one I’ve purchased recently has had almost no pigment. It looks more like a clear gloss than the beautiful vinyl lip color it used to be. I’m really disappointed because I used to love the formula, the shades, the shine, and how long it lasted. Now I honestly don’t know what to do because I can’t seem to find one that works the way it used to. I really hope Maybelline looks into this, because this was truly my go-to lip product.
1 reply from Consumer Care Center team - 10 days ago
Hi there! We are so sorry to hear that your recent purchases of Super Stay Vinyl Ink haven't delivered the bold pigment you've always loved. We understand how disappointing it is when your favorite lip product doesn't perform as expected and we have shared your honest feedback regarding the color with our team for review. To help fully activate the high-shine formula and ensure you get that sensational color payoff, we recommend shaking the tube for at least 5 seconds before every application! We truly hope this tip helps you get back to the stunning vinyl finish you enjoy. Keep mastering that Maybelline look! XO
5 out of 5 stars
Thumbs up graphic, would recommend
23 April, 2026
- Hair color: Blonde
- Eye color: Blue
- Skin tone: Light
- Skin type: Normal
So impressed!
This lipstick is everything. Paired with their lip pencil it has amazing staying power. Needed makeup remover to take it off. And the color is gorgeous. Not drying at all.
5 out of 5 stars
Thumbs up graphic, would recommend
19 April, 2026
- Skin tone: Light
- Skin type: Normal
- Hair color: Blonde
- Eye color: Hazel
Stays on and doesn't dry lips
I do not know what all the negative reviews are about. I love this llipstick and I have tried A TON of long lasting lipsticks including high end department store two step lipsticks. This stuff is great but I'm thinking that maybe people don't realize that you have to shake it very well. I use #35, Cheeky, and it's the perfect soft pink for my fair skin. I think it changes color as the day wears on, it gets darker, but I still like it. It's still on after I wash my face if I don't use makeup removere and it's still on when I wake up.
1 out of 5 stars
Thumbs down graphic, would not recommend
16 April, 2026Verified purchase
- Skin tone: Light
bad experience
received via shipping product was used
1 reply from Essie Team team - 18 days ago
Oh no, that’s disgraceful! We hope the seller can fix this for you. If not, and you would like to speak to us directly about your recent purchase, give us a call @ 800-442-7643 9 AM to 5:30 PM ET M – F
1 out of 5 stars
Thumbs up graphic, would recommend
13 April, 2026Verified purchase
Open seal
I love this product, but this is the second time I’ve ordered it the first time for delivery and the second time for shipping and it came with the seal broken. Fingerprints all over it with a broken seal no thanks now I have to drive back to the store again to exchange it. Target do better.
1 out of 5 stars
Thumbs down graphic, would not recommend
12 April, 2026Verified purchase
(no review title)
Both products came in open ans looked used and I am unable to return them
1 out of 5 stars
7 April, 2026
originally posted on maybelline.com
Pigment left the oil smh
After few months pigment was gone and it separated with the oil. I got a new one last December, I hope pigment won’t fade this time. But will update this review on June, giving it 6 mos coz that’s what happened to the old one. Now, I’m using the old one as lip gloss 🤷🏼♀️
1 reply from Consumer Care Center team - 1 month ago
Hi there! Thank you for sharing your experience with our Super Stay Vinyl Ink. We are so sorry to hear that your previous lipcolor separated after a few months and that the pigment didn't last! We understand how frustrating it is when a favorite product changes over time, and we've shared your feedback with our quality and development teams for review. To help keep your current one looking sensational, make sure to shake it for at least 5 seconds before each use to fully activate that high-shine formula. We're looking forward to your update in June and hope this new one stays perfect for you! XOXO
1 out of 5 stars
7 April, 2026
- Skin type: Oily
- Skin tone: Medium
- Skin concern: Redness
- Hair color: Brunette
- Eye color: Blue
Target sent it to me opened and then ineligible for return
Well, I would love this if Target didn’t ship me one that was already opened and then have it be ineligible for return…..
5 out of 5 stars
7 April, 2026
originally posted on maybelline.com
Just a wow,product😍🥰🥰😘
It just a nice lip colour for your all occasions just a lipliner and this beautiful colour lipstick and you are set for all day
5 out of 5 stars
Thumbs up graphic, would recommend
7 April, 2026Verified purchase
- Eye color: Brown
- Skin tone: Medium
- Hair color: Brunette
- Skin type: Normal
(no review title)
Perfect pigment
1 out of 5 stars
2 April, 2026
originally posted on Maybelline.ca
Unsatisfied
I bought it yesterday i didnot like it . I has stickiness even after waiting for 10 min . I tried 2 3 times with different method but it did it work out for me .
1 reply from BEC team - 1 month ago
Thank you for sharing your feedback on our Super Stay Vinyl Ink Longwear Liquid Lipcolor and we are sorry that it didn't meet your expectations. Saturated vinyl color meets 16-hour, no-budge wear. Our Color Lock formula defies smudging and transfer for a flawless look that lasts. Swipe on for instant shine and stay-true color all day long. We would suggest shaking the product before applying, on clean dry lips allowing the product to dry completely. I hope these tips help you make the most out of your product.
1 out of 5 stars
31 March, 2026
- Eye color: Green
- Skin tone: Light
Recieved in Bad Quality
Received with the safety seal broken & obviously used.
1 out of 5 stars
Thumbs down graphic, would not recommend
28 March, 2026Verified purchase
- Skin type: Combination
- Skin concern: Puffiness, Dark circles, Blackheads, Aging, Dullness, Uneven skin tone, Pores, Sensitivity, Redness, Acne
- Eye color: Brown
- Hair color: Black
- Skin tone: Medium
Just ok
I purchased 15 peachy & it’s actually not peachy. It’s a pink nude that matches my lip color. It also took forever to dry. It doesn’t feel sticky, it’s just feels moist. And it didn’t last. Wouldn’t buy again.
2 out of 5 stars
Thumbs down graphic, would not recommend
26 March, 2026Verified purchase
- Skin tone: Light
- Hair color: Grey
- Skin type: Combination
- Eye color: Brown
(no review title)
Sticky and wears unevenly throughout the day. Not a fan.
1 reply from Maybelline Consumer Care team - 2 months ago
Hi there! Thank you for sharing your feedback on our Super Stay Vinyl Ink Liquid Lipstick. We are sorry to hear that the formula felt sticky and did not wear evenly for you. For the best result, we recommend shaking the bottle for at least 5 seconds before applying and letting the product dry completely before pressing your lips together. We have shared your experience with our product team to help us improve the formula in future updates.
5 out of 5 stars
Thumbs up graphic, would recommend
24 March, 2026Verified purchase
- Skin tone: Light
- Eye color: Brown
- Skin concern: Puffiness, Aging, Sensitivity, Dark circles, Sun damage
- Skin type: Normal
- Hair color: Black
Long-lasting color
Love these! I have several colors in my collection. If you want long-lasting and little-to-no color transfer, this is it!
1 out of 5 stars
Thumbs down graphic, would not recommend
18 March, 2026Verified purchase
- Hair color: Black
- Skin type: Normal
- Eye color: Brown
- Skin tone: Medium
Its open when i got it
Its open when I got this, I don’t know why they don’t check before order ready.
1 out of 5 stars
Thumbs down graphic, would not recommend
13 March, 2026Verified purchase
Do not order online
Do not order for shipping. I received mine opened and can’t get a return or get a refund.
4 out of 5 stars
13 March, 2026
originally posted on maybelline.com
Great lip stick
This is as close to perfect that I have found. It is true it does stay put. My only downside is that it's sticky, I can deal with that. I bought Wicked and love the color.now I need a pink.
2 out of 5 stars
11 March, 2026Verified purchase
Superstay lip product
It doesn't last very long like it's supposed to
1 reply from Maybelline Consumer Care team - 2 months ago
Hi Review. Thank you for reaching out to Maybelline. We are sorry to hear about the experience you had with the Super Stay Vinyl Ink Liquid Lipstick. We would like to speak with you directly about it. Please give us a call at 800-944-0730, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.