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e.l.f. Brow Lift Gel - Clear - 0.31oz: Paraben-Free, Vegan, Finish - 2 of 4e.l.f. Brow Lift Gel - Clear - 0.31oz: Paraben-Free, Vegan, Finish - 3 of 4e.l.f. Brow Lift Gel - Clear - 0.31oz: Paraben-Free, Vegan, Finish - 4 of 4
e.l.f. Brow Lift Gel - Clear - 0.31oz: Paraben-Free, Vegan, Finish - 1 of 4

e.l.f. Brow Lift Gel - Clear - 0.31oz: Paraben-Free, Vegan, Finish

$7.00

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At a glance

About this item

Highlights

  • Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect.
  • Clear, universal finish. Easy, mess-free application
  • Easy, mess-free application
  • Conditioning formula nourishes brow hairs
  • 100% vegan, cruelty-free, and Leaping Bunny Certified

Description

Introducing: the best eyebrow gel for achieving the fluffy on trend “soap brows” with conditioning benefits. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colors. Apply with our Brow Lift Applicator for a seamless, mess-free application, long-lasting hold, and lifted, fluffy brows that stay put all day.

How to do soap brows:
Step 1: Slightly bend the spoolie of your Brow Lift Applicator, then dip into the Brow Lift gel.
Step 2: Brush the spoolie through your brows directing hairs upwards and outwards for a fluffy, lifted look.
Step 3: Use the spatula end of the Brow Lift Applicator to flatten the brow hair in the same direction for a laminated look that stays put.
Step 4: Fill in sparse areas of your brows with your favorite e.l.f. cosmetics eyebrow makeup color.

Why you’ll love it:
• Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect.
• Clear, universal finish. Easy, mess-free application
• Easy, mess-free application
• Conditioning formula nourishes brow hairs

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All e.l.f. Skin is also free from sulfates.

Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
Suggested Age: 13 Years and Up
Health Facts: Triclosan-Free, Paraben-Free, Nonylphenol Ethoxylate Free, Vegan, Hydroquinone-Free, Phthalate-Free
Color Finish: Natural
Color Palette: Translucent
Product Form: Gel
Sustainability Claims: Cruelty-Free
Beauty Purpose: Shaping
Net weight: .31 Ounces
Features: Long Lasting
TCIN: 85751475
UPC: 609332829985
Item Number (DPCI): 052-16-2614
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

ceteareth-30, water (aqua), glycerin, aloe barbadensis leaf extract, phenoxyethanol, ethylhexylglycerin, edta-2na.

Shipping details

Estimated ship dimensions: 1.14 inches length x 1.77 inches width x 4.29 inches height
Estimated ship weight: 0.072 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: How does it compare to elfs other laminating gel (that comes with spoolie end)?

submitted by Db - 2 years ago

  • A: This does NOT dry and stay put. Is has a wet/waxy feel all day so it can be messed up. It does put most hairs in place but if you’re like me and have fairly thin brows (mine have been tattooed as powder brows) I prefer something that will hold the hairs down against my skin and in place. This did NOT do that.

    submitted byPurplepups - 2 months ago

  • A: The Brow Laminating Gel is a clear drying gel with our strongest hold and a natural finish. The Brow Lift Gel is a Gel-Wax hybrid with a glossy finish and also extreme hold.

    submitted bythe e.l.f. team - 2 years ago
    Brand expert

Q: Does this also tint I need to add color to grey hair

submitted by Tee - 2 years ago

  • A: no it does not it is clear

    submitted byStella - 1 year ago

  • A: This adds color and thickness to your eyebrows. You may also use as a topcoat after applying brow pencil, or on its own.

    submitted byThe Elf Team - 2 years ago
    Brand expert

Q: does it come with an applicator?

submitted by ayerelek - 2 months ago

  • A: This does not include an applicator. It is sold separately.

    submitted bythe e.l.f. team - 2 months ago
    Brand expert

Q: Many reviews have said the product is molded upon arrival or molded over time. Why is that? Is it mold?

submitted by Natalie - 10 months ago

  • A: There may be a slight change in the product due to temperature changes to a very small number of this product, but this is not mold. If you have any questions or concerns about it, please contact elfcare@elfcosmetics.com for assistance.

    submitted byThe Elf Team - 10 months ago
    Brand expert

Q: How does this product differ from "e.l.f. Soap Brow"?

submitted by STLshopper - 10 months ago

  • A: This is designed to help groom, shape, and set eyebrows in place. It holds brow hairs in place, defines the shape, adds volume and set your eyebrow makeup. The Soap Brow is designed for a fluffy, feathery brow look and activates with water. You can read about the different brow looks here: https://www.elfcosmetics.com/discover/difference-between-eyebrow-products

    submitted bythe e.l.f. team - 10 months ago
    Brand expert

Q: How does this add color? It looks clear.

submitted by ababa - 2 years ago

  • A: Hey, Great question! The e.l.f. Brow lift gel does not add color. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colors. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

Q: does it come with an applicator

submitted by AH - 2 years ago

  • A: This does not include an applicator. It is sold separately.

    submitted byThe Elf Team - 2 years ago
    Brand expert

Q: Does this have any scent or smell?

submitted by Cat Lover - 2 years ago

  • A: No I don’t think it does

    submitted bypipsmom - 2 years ago

Q: what is the brush being used to apply this with and does the gel dry after a few seconds once applied?

submitted by Product Inquiry - 3 years ago

  • A: Hey, Great question! Check out the e.l.f. Brow Lift Applicator to help apply the e.l.f. Brow Lift gel. It does dry after a few seconds to a clear, natural finish! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert
See all questions (9)

Additional product information and recommendations

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Frequently bought together

Guests also viewed

Guests are saying

This brow gel is a favorite among guests for its ability to hold brows in place all day without flaking or leaving a residue. Many appreciate its easy application and the natural finish it provides. While some guests experienced issues with hold and texture, the majority find it effective and affordable, making it a great choice for everyday use. Its generous amount ensures long-lasting use, appealing to those seeking a reliable brow product.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 3177 reviews
    easy to apply: 4.49 out of 5
    easy to remove: 4.57 out of 5
    long lasting: 3.98 out of 5
    quality: 3.94 out of 5
    value: 4.25 out of 5
    67% would recommend
    193 recommendations
    4 out of 5 stars
    28 April, 2026
    originally posted on elfcosmetics.com
    Image

    I like it a lot!

    I like this product a lot. It hold my brows well and I think it will last a long time. The only thing is its very hard to run a spoolie on the top because of the lip of the container so i have to put the gel on the back on my hand with my finger and then get it on the spoolie that way.
    SJR1608
    Did you find this review helpful?
    5 out of 5 stars
    19 April, 2026
    originally posted on elfcosmetics.com
    Image

    Love this

    Brows are STUCK down, in a good way. I always use a spoolie for application.
    mgdaniell
    Did you find this review helpful?
    5 out of 5 stars
    17 April, 2026
    originally posted on elfcosmetics.com
    Image

    freeze

    very good if you have a lot of eyebrow hair or longer ones that you need to tame and love your natural color i think it’s perfect i used it for years
    pk40t
    Did you find this review helpful?
    5 out of 5 stars
    17 April, 2026Verified purchase
    • Skin type: Oily, Combination
    • Skin tone: Light
    • Eye color: Brown
    • Hair color: Brunette
    • Skin concern: Acne

    Works good

    I really like it ! It doesn’t leave residue like others.
    Valentina G
    Did you find this review helpful?
    3 out of 5 stars
    13 April, 2026
    originally posted on elfcosmetics.com
    Image

    sticky and does not dry down

    looks great when first applied but looks a bit chunky after and doesn't hold well
    emzo12
    Did you find this review helpful?
    4 out of 5 stars
    11 April, 2026
    originally posted on elfcosmetics.com
    Image

    Works fine w/o applicator

    Just got this and was sort of disappointed it is supposed to be used with the applicator I do not have. Please add "separately purchased"to the name of the applicator in this product description. That said, I applied it with my little finger and it tamed my brows .
    Evealison
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 April, 2026

    check for all parts and pieces before you leave pick up

    brow brush was missing from the package
    Donna
    Did you find this review helpful?
    5 out of 5 stars
    30 March, 2026
    originally posted on elfcosmetics.com
    Image

    No crustiness

    Love that this doesn't dry down to crunchy, crusty feeling
    MKB72
    Did you find this review helpful?
    5 out of 5 stars
    19 March, 2026Verified purchase
    • Skin tone: Light
    • Skin type: Combination

    (no review title)

    I’ve repurchased this countless times. Last so long and holds eyebrows so well
    Sarah
    Did you find this review helpful?
    3 out of 5 stars
    12 March, 2026
    originally posted on elfcosmetics.com
    Image

    Tints my brows gray/white

    Tints my brows gray/white tint, wish it didn't, otherwise great hold.
    HOLLYBUTTON95
    Did you find this review helpful?
    5 out of 5 stars
    11 March, 2026
    originally posted on elfcosmetics.com
    Image

    My favorite

    I love to use it, I been using it since high school and I really like the effect it gives my eyebrows without me having to do too much.
    Jisa
    Did you find this review helpful?
    1 out of 5 stars
    2 March, 2026
    • Skin type: Combination
    • Eye color: Green
    • Skin tone: Light
    • Skin concern: Pores
    • Hair color: Black

    (no review title)

    Unfortunately, this gel does not hold or set the brows at all. It’s very soft and doesn’t provide noticeable grooming, so it’s not suitable for styling.
    Ivanna
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 March, 2026Verified purchase
    • Skin type: Combination
    • Hair color: Brunette
    • Skin tone: Light
    • Eye color: Brown

    really like

    really easy to use, and a lot goes a long way. really good hold and lasts all day
    Abigail
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    28 February, 2026Verified purchase
    • Hair color: Brunette
    • Skin tone: Light
    • Eye color: Hazel
    • Skin concern: Uneven skin tone
    • Skin type: Normal

    Ick: it flakes

    This gel flakes off terribly and white flakes like dandruff. I threw it away.
    CosmicLemon
    quality: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    18 February, 2026
    originally posted on elfcosmetics.com
    Image

    NO BROW GEL IS BETTER

    This stuff is the only gel that will hold my dark thick eyebrows. Literally like industrial glue but does no damage!! LOVE IT LOVE IT
    Mi5s Holmes
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 February, 2026Verified purchase
    • Hair color: Brunette
    • Skin tone: Medium

    Sticky !

    I understand this is a gel but I expected the gel to dry…it doesn’t. It remains sticky so if you touch your brows you will have gel on your fingers. I don’t want wet sticky brows I wanted it to hold brows in place…disappointed. Also, it does NOT come with a spoolie even though the listing shows a spoolie. Disappointed !!
    Purplepups
    easy to apply: 4 out of 5
    easy to remove: 4 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    20 January, 2026
    originally posted on elfcosmetics.com
    Image

    (no review title)

    I almost feel as though the Brow Lift is one of those just for fun or to experiment with products. It's worth trying I suppose.
    EyeLoveLucii
    Did you find this review helpful?
    1 out of 5 stars
    16 January, 2026
    originally posted on elfcosmetics.com
    Image

    Melted

    I bought and it came completely melted, I don’t know what happened I was super excited for all the reviews that I saw but it doesn’t met expectations. I love elf but not this product also it may not happen to you
    Noahg23
    Did you find this review helpful?
    5 out of 5 stars
    14 January, 2026Verified purchase
    • Eye color: Brown
    • Skin tone: Medium
    • Skin type: Oily
    • Hair color: Black
    • Skin concern: Redness, Sensitivity

    (no review title)

    Long lasting and so easy to work with. I’ve repurchased this countless times
    sc
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    8 January, 2026
    originally posted on elfcosmetics.com
    Image

    Ten Stars

    This is a terrific brow pomade for the price. As I’ve reached the bottom of the pot, the product is a bit more liquid, but it’s still working. Probably had this pot for at least a year and a half! I like that I can dab it on the back of my hand and use my fingertip, a spoolie, or a little spatula to get the look I want. It takes a minute to dry, so you can adjust the “lift” until you like it. ELF sells the spoolie/spatula applicator as well!
    Horsegirl
    Did you find this review helpful?

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